家樂氏 (K) 2021 Q3 法說會逐字稿

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  • Operator

  • Good morning, and welcome to the Kellogg Company's Third Quarter 2021 Earnings Call. (Operator Instructions)

  • At this time, I will turn the call over to John Renwick, Vice President of Investor Relations and Corporate Planning for Kellogg Company. Mr. Renwick, you may begin your conference call.

  • John P. Renwick - VP of IR & Corporate Planning

  • Good morning, and thank you for joining us today for a review of our third quarter 2021 results as well as an update regarding our outlook for the full year 2021. I'm joined this morning by Steve Cahillane, our Chairman and CEO; and Amit Banati, our Chief Financial Officer.

  • Slide #3 shows our forward-looking statements disclaimer. As you are aware, certain statements made today, such as projections for Kellogg Company's future performance are forward-looking statements. Actual results could be materially different from those projected. For further information concerning factors that could cause these results to differ, please refer to the third slide of this presentation as well as to our public SEC filings. This is a particular note during the current COVID-19 pandemic and supply and labor disruptions when the length and severity of these issues and resultant economic and business impacts are so difficult to predict.

  • A recording of today's webcast and supporting documents will be archived for at least 90 days on the Investor page of kelloggcompany.com. As always, when referring to our results and outlook, unless otherwise noted, we will be referring to them on an organic basis for net sales and on a currency neutral adjusted basis for operating profit and earnings per share.

  • And now I'll turn it over to Steve.

  • Steven A. Cahillane - Chairman, CEO & President

  • Thanks, John, and good morning, everyone. I hope you and your families are doing well. After all, we are still managing through a pandemic and still nowhere close to what any of us would call life as normal. This is certainly true from a business perspective as well. Therefore, we remain focused on keeping our employees safe and aiding our communities is more important than ever. We also continue to supply the world with food, but as we and all companies have discussed previously, this has gotten extremely challenging.

  • Importantly, we remain on our strategy, Deploy for Balanced Growth, which is depicted on Slide #6. This strategy continues to keep us on our path for steady, balanced financial returns for shareowners. We also continue to make progress on Better Days, our ESG-oriented program. A few Better Days highlights from quarter 3 are shared on Slide #7.

  • This remains a critical element of our strategy, a clear focus of management and a part of the DNA of Kellogg Company, and we have not lost sight of this during the current pandemic and business environment. And there is no question that today's business environment is as challenging as we've ever seen it. Our organization has risen to all of these challenges using creativity, skills and work ethic to manage through them.

  • Slide #8 attempts to categorize these challenges into 3 basic buckets. First, we're all familiar with the surges in market prices for commodities, packaging and freight, all the result of supply-demand imbalances that may take some time to work out. We're working hard to mitigate the margin impacts of these high costs, from our active hedging program, which has given us strong visibility into our commodity costs, to mitigating cost pressures with productivity initiatives and revenue growth management actions.

  • Second, by now, we're also all aware of the economy-wide bottlenecks and shortages that are not only pushing costs higher, but are also making it very difficult to supply the market. Here's where our supply chain's control tower approach has provided us agility in addressing shortages and gaps in materials, equipment and land and ocean freight. We've also taken actions to reduce complexity in our portfolio and operations.

  • And third, we are seeing acute shortages in labor across all spectrums of the economy. This is resulting in absenteeism, high turnover, difficulty maintaining temporary labor and, for some of us, even labor strikes. To address this, we've had to recruit continuously, and we've executed contingency plans to sustain as much supply as possible in the face of open positions and work stoppages. Simply put, we are taking important actions to manage through today's unprecedented environment.

  • And through it all, we're executing well in market and delivering balanced financial growth, which continued in quarter 3 and is discussed on Slide #9. Consumption growth remains elevated, as measured on a 2-year compound annual growth basis even if it continues to decelerate as expected. We're seeing particularly strong consumption growth and share performance in many of our biggest, world-class brands. And we continue to sustain strong momentum in our emerging markets. This momentum has been evident for the past few years and reflects our improved geographic footprint, the strength of our portfolio, our efforts to broaden our offerings into affordable price points and our local route to market and supply chains.

  • From a financial standpoint, these factors led to continued balanced growth, strong organic net sales growth, strong operating profit growth, strong earnings per share growth and cash flow that remains well above pre-COVID 2019 levels. So in spite of all the operating challenges, we continue to deliver. And today, we are even raising our full year guidance for net sales to reflect momentum in the business. At the same time, we are also reaffirming our guidance for operating profit, earnings per share and cash flow despite a worsened cost and labor and supply environment.

  • I'm sure you can appreciate that even holding guidance amidst these kinds of challenges speaks to the kind of dependability we strive for, regardless of business conditions. Let me now turn it over to Amit, so he can take you through our financial results and outlook in more detail.

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • Thanks, Steve, and good morning, everyone. Our financial results for the third quarter are summarized on Slide #11. As you can see, we delivered strong organic basis net sales growth of 5% in quarter 3 on top of similar growth in the year earlier period. This came in better than anticipated due to exceptional growth in Europe and AMEA.

  • Currency-neutral adjusted basis operating profit increased by 11% year-on-year. This was driven by the strong top line growth as well as lapping a year-ago quarter in which incremental brand-building investment had been shifted from earlier quarters. Currency-neutral adjusted basis earnings per share increased by 18% as strong operating profit growth was augmented by a decrease in average shares outstanding. And cash flow, while still below last year's unusual pandemic-related surge, remained well above the pre-pandemic 2019 level. In total, a very strong financial performance.

  • Let's examine these results in a little more detail. We'll start with net sales on Slide #12. As you can see, the net sales growth in quarter 3 was driven by both volume and price/mix. The 1% plus organic volume growth was driven by our international regions, most notably Europe and AMEA, where our Nigeria business had an exceptional quarter. And this volume growth comes despite supply pressures and lapping good year-ago growth.

  • Our 4% organic basis price mix remained solidly positive in all 4 regions, the result of revenue growth management actions that we have been implementing since the second half of last year when input cost inflation began to accelerate. Finally, foreign currency translation was modestly favorable to net sales in quarter 3, decelerating from the first half as expected. So through the first 9 months, you can see that on an organic basis, our net sales were up 3%, despite lapping the pandemic-related surge, and they are up 5% on a 2-year compound annual growth basis.

  • Looking to the fourth quarter, we expect sustained price/mix growth based on the revenue growth management actions we've taken, though we are a bit more cautious on volume, given the current labor negotiations and a prudent view towards decelerating at-home demand and emerging markets' growth.

  • Moving down the income statement, slide #13 shows our gross profit performance. As we had anticipated, both our gross profit and gross profit margin declined year-on-year in quarter 3 as we lapped last year's strong operating leverage and as we face this year's unusually high cost pressures. While our productivity and revenue growth management actions continue to cover market-driven cost inflation, there was significant incremental cost and disruption stemming from the current operating environment that came on top of that.

  • Our gross profit margin was further weighed down by disruption and costs related to fire at one of our plants and a more pronounced than usual mix shift towards emerging markets, most notably our distributor business in Nigeria. Importantly, though, while our gross profit percent margin decreased to below the level of pre-pandemic quarter 3 2019, our gross profit dollars remained higher than that period. And if you look at the right-hand side of the slide, you can see that our gross profit dollars are up through the first 9 months of this year, both on a year-on-year and on a 2-year basis. In this high cost environment, we have to focus on both margins and dollar growth.

  • On Slide #14, we see a driver of year-on-year profit change that is really more of a phasing dynamic. SG&A expense is comprised of advertising and promotion, R&D and overheads. Last year's quarter 3 was unusual in that it included incremental A&P investment delayed from the first half because of the pandemic. It also included a sizable increase in incentive compensation accruals.

  • But comparing SG&A to the third quarter of 2019, we see it was lower, both on a percentage margin and dollar basis. This 2-year decrease is related to both the work we did to remove stranded costs after our divestiture but also to our decision this year to pull back on investment behind specific supply-constrained brands. You can also see that through the first 9 months, our SG&A dollars are roughly flat with the same period of 2019, and that's probably how we'll finish this year.

  • If we look at operating profit in the same way on Slide #15, we find that in dollars, our operating profit in this year's quarter 3 was not only higher than it was in last year's quarter 3, but also higher than what it was in quarter 3 2019. Again, this focus on dollar profit is important as we manage through this challenging environment.

  • Now we do think that quarter 4 will be a little different. Contrary to our prior assumptions, we are seeing no moderation of the economy-wide bottlenecks and shortages here in the fourth quarter. In fact, we are now experiencing incremental disruption and costs, further compounded by a labor strike. So for quarter 4, we are forecasting gross profit dollars and operating profit dollars to be below quarter 4 of 2019, even if both metrics finish the full year above 2019 levels.

  • Moving down the P&L, let's turn to Slide #16. While operating profit drove most of our growth in earnings per share in quarter 3, we also benefited from modest net favorability in below-the-line items. In quarter 3, interest expense decreased on lower debt, which will continue to be a year-on-year driver in quarter 4, with quarter 4 comparison also lapping the $20 million debt redemption cost we recorded last year. This decrease in interest expense was more than offset by a decline in other income, which compared against an unusually high level last year.

  • We expect quarter 4 other income to be similar to that of quarter 3. Our effective tax rate in quarter 3 came in lower than last year. We believe quarter 4 rate will come in higher than the 22% rate we are now forecasting for the full year.

  • JV earnings and minority interest together were favorable to last year, though this mostly reflects the consolidation of a couple of our smaller investment phase joint ventures in West Africa into operating profit. And average shares outstanding decreased year-on-year, reflecting the impact of quarter 1 buybacks. We still expect full year average shares outstanding to be around 0.5% lower than 2020.

  • Outside of the currency-neutral EPS that we manage and guide to, we did experience continued year-on-year favorability, though modest from foreign currency translation. Based on where exchange rates are today and what we are lapping, there would be little to no benefit from foreign currency translation in quarter 4.

  • Let's now discuss our cash flow and balance sheet shown on Slide #17. Year-to-date, our cash flow remains below last year's unusually high level as expected, mostly as we lap last year's timing-related increases in various accruals during the height of the pandemic. The more relevant comparisons, therefore, are the year-to-date periods of 2019 and 2018. As you can see from the slide, this year's cash flow continues to track well above those pre-COVID time periods. This is driven by higher operating profit as well as reduced restructuring outlays and continued effective management of core working capital.

  • Meanwhile, our balance sheet remains solid. Net debt remains roughly even with last year, and lower than each of the prior 2 years, even despite this year's increase in cash returned to shareowners in the form of resumed share buybacks and increased dividends. So our financial condition remains quite strong.

  • Slide #18 shows where our results stand after the first 9 months of 2021. Obviously, we've had a good year so far producing strong and balanced financial results on a 2-year basis and staying ahead of our own internal focus. This year-to-date performance is all the more impressive when you consider just how challenging the business environment has been.

  • Let's now turn to our updated guidance for the full year 2021, as shown on Slide #19. Given the better-than-expected momentum we are seeing in our international regions, we are raising our guidance for organic net sales growth to a rate of 2% to 3%. This is a solid performance, particularly given the comparisons against last year's pandemic-related surge.

  • At the same time, we are reaffirming our guidance for currency-neutral adjusted basis, operating profit and earnings per share as well as for cash flow. While net sales are coming in higher than previously expected, we are incorporating costs and disruptions related to the current supply and labor conditions. In fact, given this current environment, we will likely land towards the lower end of the guidance ranges for these metrics.

  • Our guidance assumes a reasonable conclusion to the current labor stoppage at our U.S. cereal plant. However, as you can appreciate, there is always uncertainty regarding labor negotiations. In the meantime, we will continue to execute our contingency plans to mitigate disruption. Overall, despite an incredibly challenging operating environment, we remain in strong financial condition and our full year results are expected to sustain balanced financial delivery on a 2-year basis.

  • And with that, let me turn it back to Steve for a review of our major businesses.

  • Steven A. Cahillane - Chairman, CEO & President

  • Thanks, Amit. I'll start by emphasizing the broad-based nature of our sales growth. Slide #21 shows the 2-year compound annual growth rates in net sales across our 4 regions. It's in North America, where we've had the most supply disruption and most significantly in cereal. This has restrained our overall growth in quarter 2 and quarter 3 this year. But as we'll see in a minute, our snacks continue to grow nicely year-on-year, and frozen breakfast and plant-based foods have continued to post good growth on a 2-year CAGR basis.

  • Europe sustained impressive growth in quarter 3. Pringles has driven exceptional growth for us in snacks, and cereal sales have remained strong there as well. In our Latin America and AMEA regions, we are clearly demonstrating exceptional momentum, collectively sustaining double-digit growth on a 2-year and 1-year basis in the third quarter.

  • In fact, if you turn to Slide #22, you can see that this emerging markets growth is anything but new. Collectively, our emerging markets had already been growing consistently at or above our long-term target of mid-single-digit growth for these businesses. This year, we've seen double-digit growth. Elasticities to our cost-related price increases have run lower than historical levels. We have continued to expand Pringles across these markets, with especially strong growth in Russia and Brazil. We have also continued to grow cereal across our emerging markets with particular strength this year in Asia. And our growth in Africa this year has been nothing short of spectacular, driven by noodles, cereal and snacks.

  • Equally important to our long-term prospects is the health of our big world-class brands. And in quarter 3, their momentum was sustained as much in developed markets as in emerging markets. Slide #23 shows the 2-year CAGRs for consumption growth for Pringles in the U.S. This brand continued to gain share in the third quarter, propelled by incremental innovation, effective brand-building campaigns and strength in multipacks.

  • And Slide #24 shows that Pringles momentum is truly global. Similar to the U.S., the brand's strong growth and share performance is being driven by incremental innovation like the Sizzl'n platform in Europe or local flavors like seaweed in Asia and by very effective brand building, particularly its 360-degree campaigns around soccer and electronic gaming. On top of that, it continues to gain distribution, particularly in emerging markets. So this $2 billion global retail sales brand continues to perform well.

  • Let's check in on another world-class brand, Cheez-It, shown on Slide #25. In the U.S., this brand continued to grow consumption and gained share in the third quarter, sparked by strong brand-building activity and growth in multipacks. Meantime, it continues to gain distribution and share in its newly launched markets, Canada and Brazil. This is a $1 billion plus brand that continues its long track record of consistent growth.

  • Pop-Tarts is another world-class brand that is performing well. Its 2-year growth has well outpaced the portable wholesome snacks category, as shown on Slide #26. Another big brand with over $750 million sales at retail in the U.S. alone, it's showing good momentum. To give you an idea of how relevant this brand is, our latest ad has generated nearly 40 million views on YouTube. Our What Would Pop-Tarts Do hashtag has shown up 5.7 billion times in TikTok and the brand has enjoyed more than 2 billion earned impressions this year.

  • And big growth has continued for us on Rice Krispies Treats, shown on Slide #27. This brand even accelerated its consumption growth and share gains during the third quarter, aided by effective brand building and the success of innovation like Homestyle treats. This brand generates close to $350 million in retail sales in the U.S., and it continues to grow.

  • In cereal, the performance of key brands in the U.S. has been impacted by supply complications in North America, but internationally, we're seeing good growth. On Slide #28, our 2 world-class brands in Europe are worth highlighting. Tresor, also known as Krave in some markets is a taste segment brand that has become the #1 cereal brand in Europe and has dramatically outpaced the category this year in key markets like France and Germany.

  • Extra, meanwhile, is geared more towards adults and it, too, has strongly outpaced the category this year in markets like Italy and Spain. Over in the frozen aisle, Eggo is clearly a world-class brand and it is performing well. Slide #29 shows that it is sustaining solid mid-single-digit consumption growth in spite of capacity constraints. Yet another big brand with close to $900 million in retail sales in the U.S., continuing to grow.

  • Morningstar Farms, our leading plant-based proteins brand, is shown on Slide #30. This is another world-class brand that is sustaining strong consumption growth even as the category decelerates as expected and even as we run up against capacity limits in some of our product segments. This is a $400 million retail sales brand with momentum and strong prospects. In fact, as you've seen, the fundamentals, momentum and growth prospects for many of our biggest world-class brands remain solid.

  • Now let's review each of our regions, starting with North America in Slide #31. Net sales were flat year-on-year in the third quarter, with underlying consumption growth well exceeding our shipments due to supply constraints. Many of these constraints were economy-wide, including shortages of materials, labor and freight. But we had some internal challenges as well. As you know, we entered this year tight on capacity for growing food formats in cereal, frozen from the griddle and plant-based protein as well as certain pack formats and snacks. Add to that, the fire that interrupted production at one of our cereal plants and you can appreciate just how constrained we have been.

  • The good news is that we remain in growth on a 2-year CAGR basis and that our revenue growth management actions are resulting in good price/mix growth. This price realization, along with good execution of productivity programs is crucial for mitigating the margin pressures of high cost inflation and incremental costs and inefficiencies related to the broader bottlenecks and shortages in the economy.

  • Slide #32 breaks our North America net sales growth into category groups. You can see the good momentum we've seen in snacks and frozen despite these supply constraints and the fact that away-from-home sales remain lower on a 2-year basis. Cereal net sales have been flattish on a 2-year CAGR basis in the first half, roughly in line with the U.S. category's performance. In quarter 3, however, it faced the worst of its supply challenges and is now down about 1% year-to-date on a 2-year CAGR basis.

  • Importantly, our underlying consumption trends remain solid across most of the portfolio, as shown on Slide #33. In all 3 of our snacks categories, we saw an acceleration in 2-year CAGRs in quarter 3, continuing to well outpace their individual categories.

  • In the frozen-from-the-griddle category, we also saw accelerated 2-year growth during the third quarter. And in frozen veg vegan, even as the category decelerates as expected, our growth remains strong. Even in cereal, which is a category that has been flat on a 2-year basis this year, we are holding consumption relatively flat despite all the supply challenges we've been facing.

  • And before we move on from our discussion of North America, we should touch on our U.S. away-from-home business in Slide #34. The slide shows rolling 2-year average growth rates in our net sales over the past few quarters in these channels. As restrictions eased and consumer mobility increased, we saw year-on-year growth starting in quarter 2 and continuing in quarter 3. Our sales remained below 2019 levels but you can see that a gradual recovery continues.

  • The recovery has been a little quicker in channels like convenience stores and schools, and much slower in channels like vending and in travel and lodging. There is no question that our North America region is facing the toughest of the global supply challenges, and the team has risen to the occasion. We are presently working to restore full production at our fire-damaged cereal plant, while negotiating with the union regarding its strike against all of our U.S. cereal plants. Indeed, North America faces an even tougher quarter in the quarter 4. Nonetheless, we're executing well in market, and our brands are in great shape.

  • Now let's turn to our international regions in Slide #35. You can see that in each of these 3 regions, we are sustaining strong momentum, both in the form of year-on-year growth and on a 2-year CAGR basis, which eliminates the impact of comparing against last year's surge, especially in Latin America. Let's look at each of these regions a little more closely.

  • Slide #36 shows the results of Kellogg Europe. Europe's streak of quarterly organic net sales growth continued in impressive fashion in the third quarter. Driven by both volume and price mix, this growth was led by Russia and the U.K. but broad-based across the region. Double-digit growth in snacks was driven not only by Pringles sustaining its momentum, but also by a rebound in portable wholesome snacks. Cereal sales grew on top of last year's growth, and we are particularly pleased with the magnitude of our share gains in the U.K.

  • As we look to the fourth quarter, we lap a particularly strong organic net sales growth performance. And on operating profit, we are managing through high costs and supply challenges as well as lapping a 53rd week. Nevertheless, we expect to sustain our in-market momentum in cereal and snacks, and Europe is on track for another strong year.

  • Now let's talk about Latin America in Slide #37. The year ago quarter included outsized gains in sales and profit, so comparisons are masking a solid performance for us in the third quarter. Organic net sales continued to grow year-on-year despite the comparisons, with notable strength on a 2-year CAGR basis. The growth was broad-based and supported by strong in-market performance in cereal led by Mexico, as well as by Pringles across key markets.

  • We saw particular strength in Brazil, where Pringles is showing outstanding momentum. Despite decelerating at-home demand trends and extremely high cost inflation, we expect Latin America to continue to grow in quarter 4, completing what has been a very strong year.

  • And we'll finish our business review with AMEA and Slide #38. Once again, we saw exceptional growth in this region. We generated organic net sales growth in Australia, led by cereal, and in Asia, driven by both cereal and snacks, despite COVID-related production restrictions on Pringles for much of the quarter. The biggest start in the quarter was Africa, where we are generating double-digit growth in both volume and in price/mix. The top line growth was strong enough to overcome double-digit cost inflation, delivering operating profit growth.

  • As we look to the fourth quarter, we expect to see continued top line momentum and bottom line growth in AMEA despite cost inflation and supply challenges.

  • Allow me to wrap up with a brief summary on Slide #40. Our portfolio is in good shape. Our world-class brands have great momentum and our emerging markets businesses continue to exceed even our expectations. The result is strong top line momentum. We're taking action to mitigate the profit impact of what is the highest cost inflation we've seen in a decade or more. To do that, we are executing productivity initiatives. We are being disciplined on overhead and selective on brand investment, and we are carefully executing all levers of revenue growth management.

  • Bottlenecks and shortages are ramping across the economy right now, and we are experiencing our own particular labor and supply disruptions. However, we are managing well through these difficult supply conditions. Our people are demonstrating why they are a competitive advantage, going the extra mile to supply the market when everything, procurement, manufacturing, shipping is more challenging now than ever.

  • And in the end, we expect to remain on our path of balanced financial growth. We've delivered on it so far this year, and we are reaffirming our full year guidance today even in spite of the current operating environment. I want to commend and thank our entire organization for their dedication and grit, and for finding a way to deliver on our commitments in what is obviously an unusual environment.

  • And with that, we'd be happy to take any questions you might have.

  • Operator

  • (Operator Instructions) Our first question today comes from Andrew Lazar of Barclays.

  • Andrew Lazar - MD & Senior Research Analyst

  • Just one from me. Europe trends obviously remaining incredibly strong and accelerated on a 2-year basis, even as many of those markets have been reopening at a faster pace than we've seen here in the U.S. So I guess what are the learnings, if any, from Europe, maybe that can help you inform the debate a bit in the group on whether some of the new households gained in the past 2 years can be somewhat more sticky over time as markets in the U.S. more fully reopen?

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes. Thanks, Andrew. We have seen terrific growth in all those international markets driven by increases in penetration and increases in buy rate. And so obviously, those 2 things are important. They work in concert together. And we've seen the business stick even as mobility has increased. And so what we've always said is, looking at 2019 as a comparison, obviously, is still very relevant. The U.S. continues to open up slowly. And we're hanging on to those buy rates, especially in the U.S.

  • And so we anticipate, even as the U.S. continues to open up, what we've talked about is that lasting impact is something we're confident in. And as we've said time and again, our goal all along was to exit the pandemic stronger than we went in, and we're more confident than ever that that's happening. That's absolutely happening.

  • Operator

  • Our next question today comes from Steve Powers of Deutsche Bank.

  • Stephen Robert R. Powers - Research Analyst

  • Two questions related to the supply and production backdrop in the U.S. First is just can you give some color on how your service levels and fulfillment rates are holding up, how you expect them to trend for the fourth quarter and into the -- into fiscal '22, and whether we should worry about out of stocks accelerating or anything on that front?

  • And then, I guess relatedly, as you manage through these situations and you're pulling back, as you say, on investment spending, I guess what's the risk as you see it that you begin to lose ground more structurally versus competition? I appreciate everyone's in the same boat directionally, but your situation just is obviously a bit more severe at the moment. So just -- I'm wondering how you assess that risk.

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes. Thanks, Steve. So as you pointed out, the environment is challenging for all of us. There is no question about that. Our fill rates and our customer service levels are not where we want them to be. And we're not alone in that either, but we hold ourselves to a very high standard, and we aim to get better and better. And so let me point out a couple of things around your question.

  • We have one particular area that is more challenging than others, and that's our cereal business, and that's obviously being compounded because of the strike that we're going through right now. But outside of that, which is -- that's 20% of our global business. Outside of that, we're in the same boat as everybody else. And you can see based on the type of performance outside of cereal in the United States, we have posted some very, very strong gains. So we don't believe there's going to be anything structural to our disadvantage as we continue to make our way through the pandemic, through the supply gridlock into a more normalized environment.

  • So -- and we've got mitigation plans based on where we are with our current cereal plants in the U.S. as well. So by no means are we complacent. We've got big challenges in front of us. But we're quite confident that we're not going to be at a long term or any kind of permanent disadvantage. This is a transitory event, and we'll work our way through it.

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • And I think just on the investment levels, our investment levels are broadly flat versus a year ago. So while we've pulled back on some supply-constrained platforms, when I look at the overall level of investments, we are flattish. And in fact, our advertising is up. So we continue to invest at appropriate levels.

  • Stephen Robert R. Powers - Research Analyst

  • Okay. Very good. And just on that point, just is that -- does that -- I think that's a regional statement. Does that apply to U.S. cereal as well?

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • I think it would vary across -- I think it would vary across categories because, as Steve mentioned, different categories, the supply and service levels vary by category. So I was talking on a global level on our levels of investment.

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes. And really, Steve, based on supply. We're not going to advertise and promote heavily areas that are severely constrained at the moment.

  • Operator

  • Our next question today comes from Pamela Kaufman of Morgan Stanley.

  • Pamela Kaufman - Senior Analyst

  • I just had a question on the -- I had a question on the guidance for the full year. So the full year guidance implies a relatively wide range for Q4 top line growth. Can you talk about the factors that would contribute to your results coming in towards the low versus the high end of the range? And what impacts are you accepting from the labor strike?

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes, Pamela. So I'll start and Amit can pick up. So what we've said is we're taking a reasonable approach to what we think will happen with the labor strike. And that's in our guidance. Our top line obviously continues with great momentum. But you heard what we said about the other 3 elements coming in, perhaps more towards the lower end of the guidance.

  • So let me talk about what -- our thinking behind the strike and what I can share with you. We're in the process of negotiating right now. And so out of respect for that process, I'm not going to get into a lot of detail, which I'm sure you can appreciate. But we have always treated our employees with respect and fairness, and that includes industry-leading compensation and benefits. The offer that we have in front of the union right now is increased compensation on top of that already industry-leading compensation and benefits, and we are not asking to take anything away despite what you may have heard publicly.

  • So we think a fair resolution should be in the offing. We think that this type of offer is fair, reasonable and again, increases on top of industry-leading compensation already. So this would allow our employees to get back to work. We want them back to work. I think they want to be back to work. But because these negotiations are ongoing, we can't go into much more detail than that. But I think we're hoping that we'll come to a reasonable conclusion and that's what we're working towards.

  • Pamela Kaufman - Senior Analyst

  • Great. And can you give more color on your gross margin expectations for the fourth quarter? And how they'll compare to the third quarter? And then just looking towards next year, do you think you've taken enough pricing and implementing enough productivity to preserve year-over-year gross margins?

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • Yes. So I think just on gross margin, I think we expect quarter 4 will continue to be challenging from a cost standpoint. So I think the environment remains challenging and we'd expect that to continue. In fact, on certain packaging and in certain commodities, we expect inflation to be higher than what we've seen in quarter 3.

  • Overall, I would say that we're expecting inflation to be in the high single digits like it was in quarter 3, similar levels, slightly higher in quarter 4. And then, of course, compounded by the strike, right, and the disruptions as a result of that. So that's the outlook on gross margins from a quarter 4 standpoint. And I think as I mentioned in our prepared -- in my prepared remarks, from an absolute dollar standpoint, we expect it to be higher for the full year versus 2019 levels. So that's the outlook on gross profit.

  • Steven A. Cahillane - Chairman, CEO & President

  • And Pamela, on the pricing, which you asked about, we're not going to comment on forward-looking pricing for obvious reasons. But I think if you look at where we are with price/mix and you look at what we've been able to accomplish, that would be our goal going into the future. So obviously, it's a very cost -- it's a very inflationary environment driving up costs. Our first line of defense is always productivity. And as we plan out 2022, we'll plan for the same levels of productivity or greater and then look to the revenue growth management that we've successfully employed in order to protect our margins into next year.

  • Operator

  • Our next question comes from Ken Goldman of JPMorgan.

  • Kenneth B. Goldman - Senior Analyst

  • I know this is a difficult question to answer, so I'm just trying to look for some rough ideas here. But there's the normal headwinds that every sort of food manufacturer is facing right now. When I say normal, I mean the ones that are across the entire industry, whether it's labor challenges, logistics or so forth, higher raw materials. And then there's the sort of Kellogg specific one of the strike.

  • And I'm just trying to get a better sense of, as you look to your fourth quarter guidance and you think about early next year, how do we think about the impact on whether it's your gross margin or your EBIT dollars, however you want to think about it on -- of the labor strikes alone? I'm just trying to get a sense of how to parse that out as we think about the headwinds there. Any help you can give would be great.

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes, Ken, I appreciate the question, but I think you can appreciate based on the sensitivity of where we are and the fact that we're in negotiations, we're not going to be able to quantify any of that. We've taken what we think is a very reasonable view of getting to an agreement. We've also taken into account the contingency plans that we have in effect. We knew -- we've been talking for a year now because we had a year extension. We knew the contract was expiring on October 5. So we took all sorts of measures to prepare ourselves, including building inventory.

  • Building inventory was a little bit challenged because of the fire in Memphis. But we also have deployed our white collar workers. We've deployed outside labor to keep the plants running, to get the plants running. They're gaining productivity each and every day. We've also leveraged our global supply chain network for cereal to also mitigate. And so we're working very, very hard on 2 fronts, to mitigate the effects of the strike on the one hand, and we're doing that successfully and getting better every day; but also, to get our workers back to work. We want them to get their paychecks. We want them to enjoy their health care. We truly want them back to work. And we think we've got a very, very good proposal, again, with increases on top of already industry-leading compensation.

  • So I think reasonable heads should prevail based on all that. And that's kind of the view that we're taking. We want to get to a negotiated settlement, get back to work, and we think we've given the best guidance that we can based on all those different factors.

  • Kenneth B. Goldman - Senior Analyst

  • Yes. And then a quick question, follow-up. Just thinking about modeling on it. You've had similar sort of adjusted SG&A in the last couple of quarters, a little under $720 million. As we think about sort of a run rate going forward, is that a reasonable number? I know it's going to vary obviously from quarter-to-quarter. I'm just trying to get a sense because you've had some ups and downs in the last year of what we should be thinking about going ahead here.

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • Yes. Overall, I'd say flattish to 2019 levels is kind of a good run rate to assume, Ken. I think this year, there's been phasing. We are lapping the phasing of the brand building. And obviously, we're also lapping the incentive compensation accruals from last year.

  • Operator

  • Thank you. Our next question comes from Nik Modi of RBC Capital Markets.

  • Sunil Harshad Modi - MD of Tobacco, Household Products and Beverages & Lead Consumer Staples Analyst

  • Amit, I was hoping maybe I was hoping you can give us some context on inflation, just kind of the key buckets and how you see that playing out. And then just, Steve, if I could throw in a question to you just strategically and just philosophically. We're obviously seeing a lot of onetime events that are causing a lot of disruption, but these onetime events feel like they just keep on happening. So I wanted to get your kind of thoughts on CapEx. And does it make sense to just kind of have a super cycle in the near term just to automate as much as possible and just really evolve the infrastructure to be really ready for handling these types of shocks?

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • Nik, just on the inflation. I think as we expected and as we had previously communicated, inflation came in at high single-digit rates in quarter 3. It accelerated through the quarter. And as I mentioned earlier, we expect it to further accelerate into quarter 4 as well. And we kind of look at it in 2 buckets. There's the market-driven costs in commodities like oil, dairy, ingredients like rice, potatoes and packaging. And actually, packaging was the one where we saw significant acceleration in quarter 3.

  • So that's -- we're seeing inflation fairly broad-based, I'd say, across our commodities. And then of course, the operating environment continues to be challenged, whether it's freight markets, whether it's ocean freight, whether it's labor shortages as well as shortages across our suppliers and our supply chain. So that's -- and I would expect a similar outlook for quarter 4 with slightly higher -- still in the high single-digit rates, but slightly higher levels of inflation into quarter 4.

  • And I think from a pricing standpoint and from a revenue growth management standpoint, we're obviously taking action. And broadly, I'd say, covering our commodity-related costs and our direct costs, I think some of the disruptions are hard to predict. And so that's kind of the color on inflation.

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes. And Nik, it's a really interesting question that you raised strategically. And I think for everybody, the pandemic has wrought all sorts of different consequences, right? And it's almost an old joke by now, there's no pandemic playbook. But we've all had different challenges, some very common and some unique. Unique to us, obviously, is a fire that we talked about, the strike that we're dealing with right now. So there's clearly some uniqueness.

  • But I think one thing that we are definitely looking towards is how we continue to grow. Because despite this, we've had lots of, I wouldn't call it pockets, we've got real growth happening in most of our business that is very resilient, robust and sustainable. But the future of work is clearly going to change, and our capital plans over the next couple of years will reflect that.

  • When I say the future of work, the obvious -- what happens in office environments, where work gets done, how work gets done. But then also from a capacity standpoint and how factories run and where work gets done there, where product gets made, to allow ourselves even more resiliency going forward is clearly something that is on the cards for us.

  • Operator

  • Our next question comes from David Palmer of Evercore.

  • David Sterling Palmer - Senior MD & Fundamental Research Analyst

  • You mentioned that in -- I think it was an answer to Ken's question, the high single-digit inflation in the fourth quarter. If input costs remain at these current levels and considering contracts and hedges rolling off, will COGS inflation slow in the first half of '22 or remain near those high single-digit levels? And I have a quick follow-up.

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • Yes. I think we'll obviously provide detailed guidance, right, in our quarter 4 earnings call in early February. I think to your question on from an inflation standpoint, I think on a planning basis, we're assuming that the high levels of inflation will persist for the foreseeable future. So I think that's what -- that's the assumption that we're working with.

  • I think from a hedging standpoint, we have a continuous hedging process. So they continue to roll. So we do not anticipate any sudden cliff at the start of the year. That said, obviously, the hedges are rolling up at higher prices. And so from a lapse standpoint, the current hedges are higher than the hedges that are dropping off. So all in all, we are planning for a high inflation environment in 2022.

  • I think from a shortages and disruption standpoint, that's harder to predict, but we are assuming that they will persist. And so from a productivity standpoint and from a revenue growth management standpoint, we will be taking actions in '22 to offset them, and continue to drive balanced financial delivery.

  • David Sterling Palmer - Senior MD & Fundamental Research Analyst

  • And if we were to look back and -- we can almost now look at '21 with pretty good visibility, I would imagine. And if you were to look at the friction costs, COVID-related, strike-related, just put it all into one bucket, and God willing, you'll be able to lap these friction costs with less friction in '22. But how would you say or estimate those friction costs have been a drag to your gross margins in '21? I'll pass it on.

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • Yes, I think it's hard to model that because there's so much that's happened during the course of this year. I think like I mentioned, from a '22 planning standpoint, we're assuming that the current environment is going to persist. And we're focused on productivity and pricing and revenue growth management actions to try and offset those costs and continue to drive balanced delivery.

  • Operator

  • Our next question comes from Laurent Grandet of Guggenheim.

  • Laurent Daniel Grandet - MD & Senior Analyst

  • Yes. And 2 questions. The first one is more a follow-up actually. You said in your remark, I mean, U.S. shipments were lagging behind consumption. So what is the current level of inventory at retailers and how it compares to where it should be? So that's the first question.

  • The second one is really about Europe. Extremely strong growth in Europe this quarter, were higher than what we expected. And you mentioned in your prior market performance was driven by the U.K. and Russia. So could you please give us a bit more color there?

  • And also, I mean, we heard about disruption in also labor and truck drivers in the U.K. Are you seeing any kind of disruption there in the U.K., but also in shipments between the U.K. and Europe?

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes. Thanks, Laurent. I'll start and then Amit can fill in as well. From a U.S. shipment standpoint, I would say shipments are lagging consumption, probably mid-single digits is probably a reasonable assumption there. I'd say inventory levels across the whole landscape are low. Obviously, it's been well documented, all the supply chain challenges and disruptions and so forth.

  • In terms of Europe, I mean, the Europe team continues to deliver at a very high level. And if you look at the U.K. and Russia performance, we highlighted that. And if you look at it across Pringles and cereal and now wholesome snacks has bounced back, as we said as well. And so it's really just high levels of execution, lapping a very strong performance last year and continued demand creation activities that have been very, very successful.

  • In terms of the disruptions, there clearly are disruptions. They're not quite as acute as they are in the United States, but they're real. There's friction also that has to do with Brexit. When you think about supply chain that is on Continental Europe as well as the U.K., we're working our way through that. You're seeing good results despite that. But the same issues around freight and truck drivers exist in the U.K. and in Continental Europe, but particularly the U.K. as they do in the U.S. as well.

  • Operator

  • Our next question comes from Robert Moskow of Credit Suisse.

  • Robert Bain Moskow - Research Analyst

  • One of your big competitors is talking about price increases beginning in January in snacks. And there's a lot of packaged food companies that are introducing new pricing. Can you talk a little bit about like what your plans are for pricing in 2022? What have you talked to the trade about so far? And then a quick follow-up.

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes. Thanks, Rob. I appreciate the question, but we do not talk about forward pricing for a number of reasons. But again, if you look backwards and you see what we've done, we've been successful at driving pricing. The good news is elasticities have performed very well, so they've been lower than historically. That was kind of our expectation, and I think a lot of expectations based on just the totality of the inflationary environment.

  • And as we look to 2022, as we said, we'll deploy productivity, we'll deploy revenue growth management. And we'll look to be competitive in market and -- to create value and to provide for a plan that delivers balanced financial growth going forward.

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • I think if you look at our -- if you look backwards, right, our price mix has been at around 4%. And within that, actually, mix has been negative because of -- in this quarter because of country mix. And so not only is that -- not only is the 4% offsetting the mix, but obviously, the pricing is at a higher level than that. So it's coming through.

  • Robert Bain Moskow - Research Analyst

  • Okay. My follow-up, on plant-based, you said that the category is declining as you expected off of tough comps. Is there a risk that these declines continue into next year? Like when do you think it kind of comes back to positive again?

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes, Rob, I think it does come back to positive next year. We're -- the lap is really what's occurring right now. And if you go back to see what happened 2 years ago, there was an enormous excitement around the new entrants, lots of new distribution being built, lots of doors, frozen doors, refrigerated doors being added. And so we always anticipated, as we've said, that the hurdle of that would be difficult. But when you look to consumer behavior, when you look to the consumer research we have, there's still a lot of enthusiasm and excitement around plant-based. And so we think going into next year, you'll start to see healthier growth rates on a year-over-year basis because of those comps.

  • Operator

  • Our next question comes from Chris Growe of Stifel.

  • Christopher Robert Growe - MD & Analyst

  • I just had a quick question for you on mix as you were talking to Rob there. Does lower mix at the revenue line mean lower mix at the profit line, whether it be gross profit or operating profit? So is that a factor weighing on your gross margin as well?

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • Not necessarily. I think it's -- I mean, there are 2 factors in play, right, at a high level. One is obviously your geographic mix. Multipro, it does impact both NSV and gross margin because it's a distributor business. And obviously, in quarter 3, like we -- like I mentioned, we had a huge quarter in Multipro in Nigeria, driven really by pricing to cover inflation. And volume growth was strong despite the significant pricing that came through. So on that one, it flows through. I think on the categories, I'd say it's a lot more balanced between snacks and cereal.

  • Christopher Robert Growe - MD & Analyst

  • Okay. And then I had a second question just around pricing and kind of 2 elements of that. One will be that you noted that you're pricing to offset inflation, but some of these disruptions and supply chain challenges are -- have been an issue for your gross margin. I think you noted as well that you expect those to continue next year. So does that mean that your pricing would be below whatever the total amount of inflation is next year if these supply chain challenges don't get better?

  • And then if I could add to that, you talked about a low-level elasticity, especially in the emerging markets to pricing. Is that pushed you to price even more there than what you would expect around the level of inflation in those markets?

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • I think to the extent that we can forecast the disruptions, right, I think it's hard to forecast. And that's been kind of the challenge this year, right, because it's just come in so many unexpected places. I think to the extent that it's sustained and we are able to forecast it, obviously, that will go into the mix of how we offset through productivity and revenue growth management. So I think that's the way we're thinking about it. I think to the areas that we think it's going to persist, we'll obviously take actions to offset that.

  • And I think on your point on emerging markets, yes, the volume has come through stronger than we had expected. And so I think elasticities have been lower. No question.

  • Operator

  • Our next question comes from Ken Zaslow of Bank of Montreal.

  • Kenneth Bryan Zaslow - MD of Food & Agribusiness Research and Food & Beverage Analyst

  • Can you talk about the opportunity that you have with Pringles and where you think that the new markets will be? And when you think about it in a couple of years, how big do you think this brand will be?

  • Steven A. Cahillane - Chairman, CEO & President

  • Yes. Thanks, Ken. So we're very excited about the Pringles momentum obviously. It's a great brand. It's highly differentiated. It handles innovation extremely well. It carries flavor like no other snack. And so we see continued growth in the markets where we are. It's got pretty good distribution country-wide. So most of the growth is going to come from continuing to penetrate and increased buy rates and household penetration.

  • In some of the developing markets, you've seen us enter Brazil and other emerging markets quite successfully, and we put a couple of lines in our Brazilian plant for Pringles as well. The Malaysia plant has been running strong for us, and that provides good growth opportunities across Asia.

  • So we think -- I'm not going to predict how big it can get, but it keeps getting bigger, for sure, and generating very solid growth for us. The other thing I'd mention where we have a lot of opportunity from snacks and expanding distribution is Cheez-It, which doesn't have the same footprint as Pringles, not even close. And we've now launched in Canada and Brazil, and it's done extremely well. So as we look to the globe, we look to brands like Cheez-It and even Pop-Tarts and others, that would have global aspirations. And so we continue to look at our snacks portfolio as something very exciting with a lot of growth potential.

  • Kenneth Bryan Zaslow - MD of Food & Agribusiness Research and Food & Beverage Analyst

  • My second question is, for the last couple of quarters, you've tried to temper the emerging market growth. This is probably the first quarter you haven't done that. And you continue -- you actually sound a little bit more optimistic about the outlook of emerging market. Not that you haven't been optimistic, but you're not trying to taper off expectations on that.

  • What are you seeing in emerging markets to give you increased confidence that maybe this is much more sustainable than you may have thought for the last 3 to 4 quarters? And unless I misread what you're thinking. And I'll leave it there and...

  • Steven A. Cahillane - Chairman, CEO & President

  • Ken, sorry, we do assume a slowdown in emerging markets in quarter 4. And we've been pleasantly very -- I wouldn't say surprised, but they're great, great numbers that have been posted in the emerging markets. You look at the Africa business. And so we don't plan on that sustaining, but have been very pleased with what's been achieved.

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • And I think if you look at our prepared remarks, we talked about growth accelerating. We saw it all the way through last year, and it's further accelerated. So we had double-digit growth through the year. So overall, I mean, it's been sustained through the year, through last year, right? And I think from a growth standpoint, we continue to see it as a growth opportunity.

  • John P. Renwick - VP of IR & Corporate Planning

  • Operator -- thanks, Ken. Operator, I believe we are at 10:30, which means we need to wrap it up. We'd like to thank everybody for their interest and their questions. And if you do have any follow-up questions, please do not hesitate to call us.

  • Steven A. Cahillane - Chairman, CEO & President

  • Thanks, everybody.

  • Amit Banati - Senior VP, CFO & Principal Financial Officer

  • Thank you.

  • Operator

  • Thank you. Today's conference call has now concluded, and you may now disconnect your lines.