家得寶 (HD) 2002 Q1 法說會逐字稿

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  • Moderator

  • Please stand by.

  • Welcome to today's Home Depot first quarter earnings conference

  • call. This call is being recorded. Beginning today's

  • discussion is Bob Burton, vice president of investor relations

  • Bob Burton - VP Investor Relations

  • Good morning. Welcome to the Home

  • Depot first quarter conference call. The earnings per share

  • were 36 cents ahead of guidance. With us, Bob Nardell, chief

  • executive officer, and Carol (unintelligible), vice president and

  • chief financial officer, together with other Home Depot executives.

  • Carol will go over the results, and Bob will make comments,

  • and then we will have questions. The question and answer

  • session will be available. Questions will be limited to

  • analysts and investors. This conference is being broadcast

  • real time at homedepot.com. There will be a two-day

  • telephone replay available at (719) 457-0820. The confirmation

  • number is 777100.

  • Before I turn the call over to Carol, let me remind you, our

  • discussion will contain forward-looking statements relating to our

  • expectations. Additional information could cause our actual

  • results to differ materially from our forward-looking statements.

  • Additional information concerning these risks and uncertainties

  • are contained in the companies fillings with the Securities and

  • Exchange Commission, including the companies annual

  • including the companies annual report on Form 10 k.

  • We caution that these statements are (inaudible) as

  • of the date they are made, and actual results made from the

  • present expectations or projections may vary.

  • Here is Carol.

  • Carol Tome - CFO

  • In this choppy economic

  • environment our associates delivered and drove continued

  • improvements in labor productivity. This morning we are

  • reporting the highest first quarter return on sales in company

  • history and the highest first quarter earnings per share

  • gains. Equally important, Home Depot drove a 50 basis

  • point improvement in our key value metric. Return on

  • investment capital - The financial strength of the Home

  • Depot remains unsurpassed. A record 5.2 billion dollars

  • in cash. On a net basis we generated 2.7 billion dollars

  • in cash during the first quarter, driven by significant

  • improvements in working capital. This is more cash than

  • we generated during all of 2001. Over the next few minutes

  • my comments will review the quarter performance in detail

  • and provide guidance for the second

  • quarter of fiscal year 2002. First quarter 2002 net earnings

  • 856 million dollars, up from 632 million dollars from fiscal

  • 2001 diluted earnings per share were 9 cents better than

  • the prior year. Sales for the quarter totaled 14.3 billion

  • dollars up 17 percent from the prior year driven by new

  • store openings and 5 percent comp sales. Our strong comp

  • sales reflects favorable weather as well as merchandising

  • and paint initiatives. Paint, lumber and, lawn and garden

  • reflect an early spring season. The weather-related categories,

  • customers responded to the tightly focused value driven

  • events that drove sales in flooring and kitchen and bath.

  • We continue to see strong performance and stores that are

  • offering special services to the professional customer,

  • what we call our pro initiative. Through the quarter

  • we added 234 stores to the pro initiative. We now have

  • the pro initiative in 769 or 55 percent of our stores.

  • During the quarter, our pro initiative stores outperformed

  • core stores in productivity, operating margins and inventory

  • turnover. We saw an increase in carpet and kitchen installation.

  • In the first quarter, consistent with accounting principals

  • we record these upon completion of the job which results

  • in a sales deferral. This grew by 200 million dollars.

  • We call this to your attention; as our service business

  • grows, this will grow. This is reflected as a deferred

  • revenue liability and will flow into revenue as the projects

  • are completed. Due to the 14th week of the fourth quarter

  • of 2001, first quarter benefited from a seasonal time shift

  • which added 350 million dollars to sales. Based on current

  • economic indicators, as we told you last year we remain

  • cautious in our expectations for the strengthening recovery.

  • Against a 1 percent comp in the second quarter last year,

  • we expect store sales to be positive from 2 to 4 percent

  • during the second quarter. During the first quarter we

  • added 57 new stores and completed the sales of 4 stores

  • in Argentina. That's 1,386 stores made up of Home Depot

  • stores and Expo Design Center stores. Others opened

  • during the quarter, 23 in February, 11 in March and 23

  • in April. We plan to open 200 stores in 2002, a 15 percent

  • increase over 1333 stores at the end of fiscal 2001. In

  • the second quarter of 2002, we plan to open an additional

  • 48 new stores. Including two Expo Design Centers. Store

  • productivity metrics - Floor store footage increased

  • 151 million. The average store footage was up from

  • 1600 square feet last year.

  • Customer transactions grew 14 percent

  • to 284 million for the year. Our average customer ticket

  • increased 3.6 percent - This is a company record and

  • reflects gains in large ticket items like flooring, kitchen

  • and appliances, as well as seasonal power equipment. Our

  • weighted average weekly store sales were $808,000,

  • compared to $807,000 last year. We are

  • pleased with the store productivity.

  • We are reflecting improved in-store execution. Additionally,

  • new store productivity continues to improve. Gross margin

  • for the first quarter was 30.53 percent, 57 basis points

  • ahead of the prior year and the highest first quarter gross

  • margin in company history. This margin performance reflects

  • the benefits of central purchasing in several ways.

  • We're lowering the cost with online auctions. We are

  • rationalizing the inventory across the store, optimizing

  • the product mix, like in lighting and ceiling fans. We

  • are building alliances and key supplier partners. Finally,

  • as we said before, the increase in the number of tool rental

  • centers, continues to provide benefits. At the end of

  • the first quarter we were up from the 381 at the end of last

  • year. We currently anticipate that the second quarter

  • gross margin rate will reflect modest expansion against

  • the second quarter of 2001. In the first quarter, we

  • leveraged total expenses for the third consecutive quarter. Selling

  • and operating expenses decreased 40 basis points to 19.2

  • percent from last year. The first quarter, first we

  • saw continued gains as a result of initiatives like service

  • performance improvements, or Spy. And while we continue

  • to view payroll as investment and we retain the best

  • associates, we are using new tools to manage wage rates.

  • We experienced no wage rate inflation for the quarter.

  • This was offset by workers compensation and general liability

  • costs which increased against last year. Pre-opening expenses

  • were 25 million dollars for the first quarter compared with

  • 27 million, 4 basis points as a percent of sales. Our

  • pre-opening costs on a per store basis are down 25 percent

  • as we have taken two weeks out of the pre-opening period.

  • The year-over-year comparison reflects timing of store

  • opening. General and administrative expenses were 1.6

  • percent compared to 1.7 percent last year, a decrease of

  • 10 basis points. This decrease was driven by organizational

  • realignments, including the centerization of purchase

  • merchandising.

  • With the sale of South American organizations and the

  • consolidation of southeast operations, we remain focused on

  • expenses. We expect to leverage expenses in the next

  • quarter. Net interest income was 10 million dollars for

  • the first quarter against 3 million dollars in the comparable

  • quarter last year. As a percent of sales, 9.16, up

  • from 8.44 percent last year. This performance is the first

  • operating return on sales in company sales, and marks the

  • third consecutive quarter of expansion. Reflecting our

  • efforts to optimize our tax position through higher tax

  • credits and by lowering our effective state income tax rate.

  • For the remainder of fiscal 2002, we expect the effective

  • tax rate to be 37.6 percent. Net earnings were 5.99 percent

  • versus 5.89 ,18 percent. That's 36 cents against 27 cents

  • in the prior year. Dilution for the quarter were 2.365

  • billion shares compared to 2.347 billion in the prior year.

  • Our estimates of weighted earnings per share for fiscal

  • year 2002 are as follows - Second quarter, 2.376 shares,

  • third, 2.383, fourth, 2.390 and for the year, 2.376

  • billion shares. Now moving on to the balance sheet,

  • as I previously mentioned cash and shorts from investments

  • totaled 5.2 billion dollars compared to last year, driven

  • primarily by significant improvements in working capital.

  • Average inventory $5.4 million, down 13 percent. We are pleased

  • with this performance, but we focus on improving velocity.

  • Inventory turnover was 5.6 compared to 5.1 last year.

  • This is the best first quarter performance since 1994 and

  • reflects continuing strong performance in year-over-year

  • turnover improvement. Our days payable outstanding were 51

  • compared to 39 days in the prior year as we moved our payment

  • terms towards industry standard. Long-term debt at the

  • end of first quarter was 1.285 million dollars. Return

  • on invested capital is the benchmark we use as a company

  • to measure value creation. Computed on beginning

  • debt and equity, our return on invested capital 19.2 percent,

  • versus 18.7 percent last year. The operating performance

  • improvements we are driving will be reflected in this metric

  • as we move through the year. Capital expenditures were

  • $639 million for the quarter. We own 81 percent of our stores.

  • Our statement for fiscal year 2002, 3.6

  • million dollars. Based on our guidance given for the second

  • quarter we are comfortable with that and we'll be glad

  • to answer your questions on the quarter. But before we do

  • that, I would like to turn the call to Bob Nardelli.

  • Bob Nardelli - CEO

  • Thanks, very

  • much. It's a strong report and it's a tough act to follow,

  • as well. I would like to add my comments on this record

  • setting quarter, also. First and always, I want to thank

  • you, our loyal, orange-blooded associates who embrace the

  • new initiatives you have talked about, and we've talked

  • to the analysts about for the last year or slightly more.

  • They helped us sell through a conflict-filled economic environment

  • and I want to thank you our loyal long-term customers and

  • the new customers who are joining the Home Depot family.

  • Allow me to highlight some of the record setting accomplishments

  • for the next 5 minutes. I promise all of you we won't look

  • back and we'll leave this call today ready to take on the

  • second quarter with all of the passion and aggressiveness

  • that Carol has highlighted in this report and what we've

  • been sharing with you now for over a year. Let's pause

  • for a moment and think about , we opened 57 stores. That's

  • the highest first quarter store opening in company history

  • and certainly is reflective of the momentum we're trying

  • to gain making sure that our proficiency investments are

  • gaining full-year benefit by opening more in the first quarter,

  • first half. We opened a record 17 stores on a single day

  • on February 7th. We opened our first urban store in Brooklyn

  • and several of you were complimentary

  • in your visits. We are very encouraged with

  • the initial customer traffic. This is proof-positive about

  • our comments about developing a neighborhood family friendly

  • store that represents a market-back approach to our mix

  • and assortment. We're impressed that a significant number

  • of customers early on were in the neighborhood and walked

  • to visit our store. We're encouraged the sales per square

  • foot and the return on capital metrics are strong, strong

  • to the point we continued to look favorably upon two more

  • openings this year - One in Staten Island in the third

  • quarter, and we're excited about entering

  • downtown Chicago, Lincoln Park. I think these new store

  • sets, as we've shared previously, give us many more arrows

  • in our quiver versus a traditional and competitive store

  • strategy we had been on. Think about the first quarter

  • gross margins that reached the highest level in company

  • history and at three percent we delivered the highest first

  • quarter earnings per share gain as Carol highlighted -

  • Six percent. We generated the highest return on sales in

  • company history in spite of an economic environment, um,

  • downward spiraling economy, conflicted economic metrics.

  • Again, I couldn't be prouder of our team as they

  • sold through this environment. Inventory, reached 5.6,

  • the highest first quarter performance since 1994 and the

  • 50 basis points is the best since 1988. At $50.40 our

  • average customer ticket reached record levels. This is

  • attributed to our associates that have embraced, Spy.

  • The comments that Carol made about the pro and

  • cross-merchandising efforts going on in our stores:

  • We are starting to see traction of the

  • initiatives we talked about last year. And let's recognize

  • that the stores have not all comped, if you will,

  • relative to these initiatives. We're seeing the early

  • stages of Spy - Improved shopability, improved customer

  • greets, stores more navigable, easier to access merchandise,

  • favorable feedback from customers and associates. I

  • just completed a 14-day tour visiting every division and

  • holding town-hall meetings with store associates. I talked

  • to over 3500 of our associates in that period of time, and

  • I will tell you, the candor, the entrepreneurial spirit,

  • everything is alive and well as we go through transition

  • between Bernie and I and the transformation in our business

  • plan. Our cash reached a record 5.2 billion, and at times

  • like this, what could be more important than cash and the

  • debt to equity ratio Carol talked about - and an improving return

  • on invested capital. We've talked about this together

  • and separately in our analyst meetings. We continue to

  • be very encouraged that our initiatives are delivering improved

  • performance in shopability, efficiency and productivity.

  • Early spring brought customers in for paint, lumber, lawn

  • and garden products. We're excited relative to some of

  • the new exclusive products unique to our stores further

  • emphasizing the Home Depot as the store of destination

  • in these neighborhoods. We also saw customers respond

  • to great values, unique values in flooring, kitchen, and

  • bath throughout the entire quarter. Carol touched on the

  • centralization of the purchasing. We talk about Spy for

  • merchandising, really bringing the task here to Atlanta

  • and allowing a hybrid organization that allows for focus

  • on sales and service of merchandising in each of our store,

  • districts, regions and divisions. We'll continue to rationalize

  • assortments as well as our Pro and Spy initiatives, making

  • sure we're maximizing sales per square

  • foot to really be able to dial in the appropriate mix for

  • the neighborhood and optimization of our assets deployed.

  • We're reaching out to customers in other ways and we're

  • trying to change the landscape of our business. We're

  • expanding our appliance program by ruling out other areas.

  • JERRY EDWARDSs and Larry Mercer are working to make sure that

  • the 1500 to 2000 square feet in new appliance set with

  • over 150 SKUs really improves the shopability and makes

  • sure we're continuing to drive the female friendly aspect

  • of our store. The new appliance layout will be in all

  • stores and we're - all the new stores we open, plus retrofitted

  • into as many as 200 for a total of 400 by end of this year. And our

  • Design Center Initiative - It's open, quiet, self-contained. It's

  • distinct features will add to the

  • overall atransactiveness emphasizing that

  • we're a destination store for our customers. We are retrofitting

  • 225 stores for the design place initiative this year bringing

  • the total to 510 stores currently. And by year-end we'll

  • expect to reach over 900 stores with this program. You

  • can see many similarities to our pro initiative that we're

  • now applying to our appliance and our design place initiative.

  • Again, we have a champion, we have commonality of roll-

  • out and points of responsibility in each division to embrace

  • this to make sure we're focused on speed and efficiency.

  • We've opened our fourth Home Depot supply store in Mesquite

  • Texas and Milpitas, California. These stores give us an

  • entry to the largest volume purchasers of large contracts

  • being currently supplied by supply houses. Our 5th store

  • is planned for Denver. During the quarter, we enhanced

  • our presence in the 12.5 billion dollar Mexican home improvement

  • market with a tremendous response, and we've announced

  • the plans to acquire Gal Norte (phonetic) which will conclude this

  • quarter. This is bringing the stores to loyal customers

  • that have been shopping us on the border for a number of

  • years. We're adding two additional stores that are under

  • construction. We're focused on organic and inorganic growth

  • in this opportunity. In the area of the logistics and

  • supply chain management. Our suppliers are over 300 in

  • transportation and logistics who joined us in the community

  • for a ka-boom build, and then also sharing with them our vision

  • and the mutual partnering that will be required for us to

  • continue to be preeminent in the area of logistics supply

  • and low-cost operations. We're adding three cross dot

  • transit facilities. Orlando, Atlanta and Baltimore.

  • Total today is six with four more expected by

  • the end of the year. We continue to see efficiency generated

  • in the supply chain as a result of cross dot capacity ramp-up

  • I hope you agree that this continuing performance

  • is a credit to the leadership team, and as Carol mentioned

  • at our seasonal peek, 290,000 associates who took on

  • a downward spiraling economy last year, but embraced a whole

  • host of new initiatives is starting to gain traction in

  • the financial reporting today. It's paying dividend compensation.

  • We're excited for the positioning for the balance

  • of the year. It's my belief that most companies would

  • have buckled just from the economic pressure alone without

  • embracing the significant number of challenges that we thought

  • were critical for repositioning, enhancing our business -

  • Enhance, extend and expand. Making sure that we continue

  • to mirror-image a changing economy and landscape, recognizing

  • the demographic shifts and our consumers'

  • buying preferences. You've asked me

  • about the leadership team and about some of the changes

  • that have gone on. As we've gone through transition and now

  • transformation, the first quarter we saw great additions

  • to the management team. We will preserve the Home Depot

  • culture and address business perspective and expertise.

  • JERRY EDWARDSs who had over 40 years in industry

  • and 10 years with Home Depot was named executive

  • vice-president of merchandising. He is the engine in

  • gross margin merchandising and the overall assortment.

  • I would like to reemphasize to be able to have captured Bob

  • Burton, he has a strong background in high volume transactions.

  • He was instrumental in the beginning of saber technology.

  • Bob has been working feverishly with us to make sure our

  • information systems are leading edge in providing the kind

  • of gain changing projects necessary for merchandising,

  • human resources, overall project management. I would like

  • to reemphasize the addition of Frank Blake, our new EVP of

  • business and corporate operations. He was the deputy secretary

  • of (inaudible). He brings broad business experiences, business

  • law and politics. We're excited to have Frank on the team.

  • Millard has joined JERRY EDWARDSs as the senior

  • vice-president of merchandising. Excuse me. He was

  • the CEO of Payless, and had a long stint with Wal-Mart

  • in international operations. Jim Stoddart was named president

  • of Home Depot supply, a new emerging piece of our business

  • that will take advantage of the 19 billion dollars of equity.

  • I'm excited about the team, the new additions, the history

  • that we have on this leadership team. Just to give you

  • a perspective on that

  • let me tell you, in terms of direct respects, they are

  • over 160 years of Home Depot experience, alone. 160 years

  • of Home Depot experience. Add to that industry experience

  • and we're well over 225 to 250 years. That says the average

  • length of service of my direct reports within Home Depot

  • is 8 years and 1 month. That's almost 30 percent of the

  • life of this company - this very new company. So I just

  • want to, again, reinforce that we have a tremendous bench;

  • we have tremendous regard for the culture and the history,

  • but clearly we're transforming for the future. We have

  • not changed our cautious outlook for the economy in the

  • home improvement industry which we shared in November.

  • Carol and I went through a very strong econometric model

  • that highlighted many of the things we're experiencing today

  • which is why Carol and I and the rest of the team remain

  • cautious. Our outlook back then and continues today was

  • for a flat home improvement growth this year, followed

  • by very modest 3 percent growth in each of the extending

  • years for '0 2 and '03. The model that we did, results

  • of our store process, again, continues to indicate that recovery

  • would be modest this year. And I think that's reflected

  • in the conflicted economic indicators that we're seeing

  • today. We saw where the secretary of labor announced

  • unemployment reaching 6 percent and looking to

  • 6 and-a-half percent by mid summer. The April housing

  • starts dropped to the lowest level since October, 5.4 to

  • a rate of 5.6 million units. However sales first quarter

  • annual rate of 5.78 million, is at an historic high. Home ownership

  • climbs as we see an increase in family formation. Home

  • affordability remains unchanged and certainly bodes well

  • for us. Mortgage refinancings are picking up, although

  • uncertain whether they will support ongoing home improvement

  • spending. Financial targets, in a continuing choppy economic

  • environment, you can expect Home Depot to stay on strategy.

  • We did not go off strategy one dollar as we told you

  • we would open 200 stores; we hired 40 thousand new associates;

  • and we would invest 3 billion dollars. We're staying right

  • on target with this year's strategy. We expect to see

  • topline benefits from our initiatives like pro and at-home

  • services and merchandising, and Spy, and certainly appliances

  • and the decor. We're maintaining very strong earnings

  • leverage as we deliver on productivity and efficiency investments

  • throughout the year. We continue to be comfortable in

  • our earnings guidance as Carol mentioned for 47 openings for

  • the second quarter. I hope you feel a sense of confidence

  • as we transitioned through the prior year and now clearly

  • are on track as a result of our store initiatives, again

  • strategic, operating and resource deployment. At this

  • point, I would like to turn it back over to Bob Burton

  • and we'll be ready to take questions you might have.

  • Bob Burton - VP Investor Relations

  • We're ready for questions.

  • Moderator

  • Signal us by pressing the star key

  • and the 1 on the keypad. We will take the questions as

  • time permits. We have Matthew with Goldman, Sachs and Co.

  • k you. Good morning. Two questions:

  • if I may, if you could give us a sense

  • as to how the tone of business might have evolved through

  • the quarter and how that might influence your comp guidance

  • for the second quarter.

  • And just to state the second questions - Your cash

  • balance has risen to astounding levels and

  • my sense is that you're actively thinking about

  • that, and I'm asking what your thought process is about

  • what you want to do with the cash?

  • Bob Nardelli - CEO

  • Those are two

  • good questions. I highlighted that basically our comp

  • forecast or guidance for the second quarter was

  • somewhere around two to four percent. And again, Matt,

  • I think while we're seeing conflicted economic metric,

  • and we're seeing, you know, certainly their ability across

  • the country. I mean, one of the wonderful advantages we

  • have is our geographic reach, and one of the disadvantages

  • is the seasonability and the weather. We aren't seeing

  • much difference in what you've heard other retailers

  • reporting. Not to make this a Weather Channel report, but

  • we're still waiting for spring up in the northeast. I'm

  • certainly tickled to death to be living in Atlanta versus

  • upstate New York that had snow the other day, putting a damper

  • on the seasonality. We're comfortable with the guidance

  • that Carol highlighted for the quarter, up two to four percent.

  • If you think about the second question on cash, it's a credit

  • to the team here who have embraced, in particular, a tough

  • economic environment, the importance of cash. We read -

  • we hear a lot now as cash being one of the key metrics

  • to really validate the health of a company. Because it really

  • is, um, reflective of what he coming in. As I've said

  • before, we are and have been and will continue to look at

  • opportunistic acquisitions. We think there's a lot of opportunity

  • out there. Frank Blake and the leadership team will be

  • working closely together. Total homes acquisition in new

  • Mexico are proof positive on how we will redeploy the

  • cash; cash that will give us geographic persons, bring

  • us into markets for new vendor and merchandising sources

  • and the logistics and the adjacencies that it brings us

  • along with the close relationship of the leadership team.

  • We're excited about it. And I think there will be other

  • opportunities resulting in acquisitions.

  • Carol Tome - CFO

  • We will get a return on

  • capital of 19.2 percent.

  • Analyst

  • Fair enough. Thank you.

  • Moderator

  • Moving now to take our next question

  • from Maureen (inaudible) at State Street Research. Maureen?

  • Analyst

  • I was wondering if we could

  • talk about the increase in the tickets, which is up. How

  • much of that is driven by the pro business and what's happening

  • with the average retail customer? And what if any correlation

  • does this have to the shift of more projects in the mix?

  • As you mentioned, there's deferral in that, as well.

  • Bob Nardelli - CEO

  • I would like

  • to give a few comments and I'll turn it over to Carol for

  • the specifics. As we announced a year ago, and we looked

  • at the demographic shifts, we saw two things that really

  • drove our strategic initiatives - At-home services to

  • make sure that when loyal customers were moving from the

  • do-it-yourself to do-it-for-me, we could extend the product

  • from in the box to out of the box; and in that shift, some

  • would go to repair, remodel and contractors. So we needed

  • the duality of at-home services and pro. We asked Tom

  • Taylor who was running one of our divisions to come in and

  • he's reflective of how we're running it today, he's putting

  • highly regarded champions into position. You heard the

  • number of stores, over 500 last year and 900 this year

  • with pro set. We're seeing seasoned associates on the

  • desk. Our pros are telling us they like the stability

  • of having licensed plumbers, general contractors, licensed

  • electricians. We're seeing cross merchandising, and the

  • professional shopping the entire store. So we think this

  • initiative is really providing a tremendous base for improving

  • our average ticket. Carol, you commented earlier.

  • Carol Tome - CFO

  • When we look at the pro initiative,

  • the average ticket is higher than the core DIY stores.

  • The real driver between the 3.6 percent increase we posted

  • was an increase in large ticket items, flooring, kitchen

  • and appliances, and seasonal power equipment. And

  • the new Toro line. Jerry?

  • We have had a

  • successful season and the new Toro line, exclusive

  • line to us, in the home improvement industry has been remarkably

  • successful in the mid range price points. This has helped

  • our outdoor power equipment sales.

  • Bob Nardelli - CEO

  • The other thing -

  • Larry Mercer, I would like to have him comment - who is

  • the father of Spy and who has really, not only driven this

  • thing from a launch, but also the fact that we now have metrics

  • in place that are monitoring the actual Spy implementation,

  • to make sure we're getting the traction.

  • We're really seeing in the

  • first quarter of this year a real productivity shift in

  • terms of the staffing on the floor and it's part of the

  • Spy platform, and even though we haven't comped it yet in

  • all stores across the country, we're seeing a

  • lift in terms of our average ticket and better staffing

  • on the floor. As Bob mentioned, we have a very rigid 30-day

  • measurement of every store in the Home Depot and we're

  • able to look at the opportunity of customer demand versus

  • actual staffing. It's been a challenge that Home Depot

  • has been continually improving on. And we're pleased with

  • what we're seeing off of the two-year build up of Spy

  • Analyst

  • That's great. Thank you.

  • Moderator

  • Moving on, we'll take a question from

  • Dan Weaver, at Deca Bank (phonetic).

  • Analyst

  • My question is regarding the

  • same store sales guidance. If you think about the, um,

  • the two-year comp trend, um, you're coming off of a 2 percent

  • increase in the first quarter and advertising at 3 to 4 percent

  • outlook. And at the same time you are

  • expressing cautious views.

  • Carol Tome - CFO

  • Based on the economic drivers Bob set

  • forth for you. And based on the current stores. We're looking

  • at the initiatives, we have to drive same store sales. We're

  • comfortable with the 2 to 4 percent guidance we've given

  • you.

  • Analyst

  • When you have a 10 k

  • discussing cannibalization - and I would estimate diluted

  • the same store sales by four percentage points from last

  • year. Based on the real estate strategies in place, would

  • that be less or equal to a year-ago trends

  • Carol Tome - CFO

  • That's the ongoing rate of cannibalization.

  • We don't comment on that, because we deliberately cannibalize.

  • Analyst

  • I was thinking if the cannibalization

  • was less it might build more in-store sales.

  • Bob Nardelli - CEO

  • Let me comment.

  • You're on the fringe of an important area for us.

  • And here's two responses. No. 1, we have changed the

  • format of our store relative to size and location. Let

  • me comment on two things we're doing. You know that we

  • had an additional 120 thousand square foot store and that's

  • the culture and heritage of the store that got us where

  • we are. In going forward we had to re-examine that business

  • model and we have to the point we have the 120 thousand

  • square foot box, 90, 95,000 square foot, and a 60 to 65,000.

  • square feet. We've added an arrow to our quiver. As

  • we look at the markets, we're putting in the right size

  • and assortment to maximize the return on that investment.

  • Carol mentioned new store productivity and inventory.

  • This is not a business, Dan, and you know that, this is

  • not one size fits all. There are places for consistency

  • or uniformity, compliant entrepreneurial. There's also the

  • entrepreneurial spirit; that's alive and well. Geographically,

  • we're making sure that when we reach a point when the store's

  • 120, 125 million dollar stores - can we really take care

  • of the customer? What we'll do is put a store in an adjacent

  • store to better serve the customer base. A

  • portion will peel away from the existing store, but we

  • want to improve accessibility and shopability. We're

  • going to locations that represent net new. And when we

  • sit in the monthly real estate meeting, we're exploring

  • on a geographic basis, not only the need to better serve

  • a customer where we have, you know, where we're being, um,

  • stressed at a high volume, but we're also looking for net

  • new. And this urban concept allows us to reach customers

  • previously we haven't gotten to. We're excited about it.

  • So I think while you're point about cannibalization

  • is correct, our goal would be to stabilize and work through

  • it to a lesser degree as we go forward.

  • Analyst

  • Thanks a lot.

  • Moderator

  • Up next, we'll take a question from

  • Raymond James, Bud Bugash (phonetic).

  • Analyst

  • Good morning. A question

  • on the margin issue. The modest improvement in gross margin.

  • Could you quantify where the shifts in margins are,

  • and did much of that come from increased reliance

  • of imports as acquisitions?

  • Carol Tome - CFO

  • As we talked about with regards to our

  • centralized purchasing groups, going forward, we are

  • projecting modest gross margin expansion. As we continue

  • to look at ways to increase customer value, today

  • our import penetration is 6.2 percent which is the same

  • as the at the end of 2001. We hope to increase that penetration

  • over the next several years, but it is something that takes

  • time to develop those vendor supplier relationships to ensure

  • we're delivering the best quality and best product

  • offerings.

  • Analyst

  • What was that at the

  • end of the first quarter of 2001?

  • Carol Tome - CFO

  • 5.2 percent.

  • Analyst

  • It's 100 basis points from

  • this just past - up 57 is more than just

  • modest?

  • Carol Tome - CFO

  • 57 is more than modest in my estimation.

  • Analyst

  • Two more. Can you give

  • us a number on accounts payable?

  • Carol Tome - CFO

  • As a percent of accounts payable?

  • Analyst

  • You gave us 51 days. I

  • just wanted to know if you would give us the actual number?

  • Bob Burton - VP Investor Relations

  • Bob Burton here.

  • I'll call and give you the number.

  • Moderator

  • Peter Caruso.

  • Analyst

  • What happens in this

  • industry is you get comparisons with the major competitors

  • in the industry, that being Lowes. And you know, when you

  • look back over history, you have outcomped each other and

  • sometimes you're in line. I'm not making a big deal with

  • the fact that Lowes is outcomping Home Depot right now. I think

  • there is a merit where they have expanded the classes of

  • trade. And they've taken up the average ticket. Can

  • you and Jerry address your merchandise content within your

  • store, on the consumer side - not the pro side - how you

  • may try to expand classes of trade, and whether you see

  • a merit in taking up the average price point in order to

  • have a better class of goods in some categories within your

  • store?

  • Bob Nardelli - CEO

  • I think those

  • are fair questions. And we're doing a number of things

  • within our store. I want to, number one - I'm

  • not sure if this was your question or not, but you know

  • gross margin from our standpoint is going to be earned

  • gross margin. We don't see a lot of pricing out there

  • as a way of enhancing gross margin. Quite honestly in

  • our tradition of everyday low prices we think bringing

  • value to the customer is critically important. Point one and

  • two. That's point one and two. I think your other question

  • goes to the point of mix. And what are the opportunities

  • to enhance our mix to help drive, um, the profitability

  • of our stores. I think Jerry can talk about some of the

  • things we've seen in those categories. In those categories,

  • I think lawn and garden represent - I'll

  • let Jerry comment.

  • Jerry Edwards - Executive VP Merchandising

  • As an oversight, I think lawn and

  • garden, the merchant, and the whole team have positioned

  • us far better than we've ever been positioned, whether

  • you look at power, power equipment. If you think about

  • the way we've organized now, centrally, to get some of the

  • large buys, but keeping the hybrid of lawn and garden.

  • For the local nurseries. I think we have more color,

  • more vitality. More freshness than we've had in a long

  • time. If you look across the store in flooring and some

  • of the values Jerry and his team have been able to bring,

  • it's evidence if you walk the store, but our customer reaction,

  • certainly on the hard flooring, has been phenomenal. And

  • of course our side, we've been able to gain tremendous leverage

  • for some of the best hard flooring

  • in the industry. You want to comment? We are -

  • we are rolling out a proprietary traffic master. The designs

  • and colors are all unique to Home Depot. And they offer

  • tremendous value as highly competitive price points. This

  • will be a winner as we roll this out in the third and fourth

  • quarter. We have greatly expanded our lighting and ceiling

  • fans. And in Hampton Bay, the largest ceiling fan, we have

  • 7 energy star rated ceiling fans. Nobody else has this.

  • So we're showing tremendous growth in this category this year.

  • We're also rolling out an expanded lamp program, 150 new

  • SKUs' of portable lighting that's beginning to show very

  • positive results for us. And power tools are - Reoby (phonetic)

  • power tool line is showing a lot of growth for us - which

  • is exclusive to us. And we mentioned that Toro and Honda

  • are both proprietary and are showing us good growth this

  • year. Our affiliation, with YOW, allows us to provide next-day

  • delivery at a cost of only $7.50. This will enable us to

  • scale back existing inventory and greatly improve our capability

  • of providing much higher price points of faucets to our

  • customers

  • Analyst

  • When Lowes do come into

  • a Home Depot market, same store sales will decline about

  • 10 percent in the first year and then get back to normal

  • - breaking even in the second year, and get back to normal

  • in the third year. Can you give us an update on that metric?

  • Bob Nardelli - CEO

  • Geez, Peter,

  • I can't. I'm not familiar with what Arthur was talking

  • about there. What I have seen is both sides of that

  • equation. We've seen, you know, our nearest competitor

  • put up a store right across the street with no impact,

  • quite honestly. Obviously what we've done is, make sure

  • that that store is better prepared than ever. We have

  • seen some stores that have lost some sales - just the novelty

  • effect of a new store in the neighborhood - and we'll come

  • back again. I can't comment on the 10 percent, number.

  • Carol Tome - CFO

  • I will tell you, Peter, they recently went to

  • look at the markets where we're competing against Lowes - Dallas

  • Seattle, et cetera, and I was pleased with

  • what I saw.

  • Moderator

  • I think we have time for one more

  • question. Wayne Hood at Prudential.

  • Analyst

  • I was - you made a comment

  • about improved labor productivity. And that had a positive

  • impact on the sale and in store sales. I'm wondering,

  • what's systemic in that that's preventing you from getting

  • back to those historical levels? Workers

  • compensation or other things?

  • Carol Tome - CFO

  • Several things go into that equation.

  • Things like increased depreciation. If you think about the number

  • of stores we now own versus the number of stores that we

  • owned in the 1998, 1999 time frame. We have higher property

  • tax expense, we have higher utility expenses.

  • There are a number of factors that suggest we

  • can't get back to those levels quickly, but we're driving

  • productivity and a wonderful experience for our customers

  • so we drive that top line

  • Bob Nardelli - CEO

  • It's almost redundant,

  • but what we're seeing on the measurements, in the second

  • year of Spy, it would indicate a much higher degree of customer

  • demand in the aisles of the store. What we can control

  • on a day-to-day basis, we are pleased.

  • Analyst

  • Retraction, managing the

  • improved profitability, what do you see in the first quarter

  • in comp store sales trends?

  • Bob Nardelli - CEO

  • Let me comment,

  • Wayne. I know that from the standpoint of previous numbers

  • your term, retraction, but, again, we're talking about doubling

  • over three years, the number of stores that we have. Going

  • from the 40, 44, up to 80 stores. And Carol commented that

  • the number of stores that we opened in the first quarter and

  • we have a few more to go yet this year. I think we've

  • gone through a transformation with Expo. And again, as you

  • know, we have taken what was a separate merchandising

  • organization, and blended it in with Jerry to maximize our buying

  • leverage, so we're buying on a host basis, but

  • have maintained the individuality and the merchant that

  • is unique to Expo. We have re-aligned our labor productivity

  • model and are working closely with Jerry and his team. We

  • have taken a different approach to the roll-out of Expo.

  • It was mirror imaging of putting in a store and get in-fill.

  • We're now looking for geographic reach versus density.

  • And we're starting to see the benefits of that now, Wayne,

  • this year. Now while we changed the strategy, we had

  • commitments for real estate we fulfilled, but we're now starting

  • to see that we also, as you know, have broadened

  • the band of our served market. So by doing that, we doubled

  • the population, the potential targeted population. We're

  • still tuning this thing up and we're still on track as we

  • shared with you in November in the rest of the analyst

  • meeting, the rest of you that were in the analyst meeting.

  • We're not coming off strategy. We're challenging

  • ourselves. It's a unique niche that allows a solution

  • for that particular customer segment

  • Analyst

  • Did they have improved

  • profitability in the first quarter?

  • Bob Nardelli - CEO

  • We don't break

  • that out Wayne.

  • Analyst

  • You can.

  • Carol Tome - CFO

  • But we don't. (laughter)

  • Bob Nardelli - CEO

  • We know but we

  • don't share that.

  • Analyst

  • Thank you.

  • Moderator

  • That concludes the question and answer

  • session. Mr. Burton, I'll turn things back to you.

  • Bob Burton - VP Investor Relations

  • We have a two-day telephone relay,

  • (719) 457-0820. The confirmation code is 777100.

  • We will be available for

  • questions after the call concludes. Thank you for

  • dialing in.

  • Moderator

  • Thank you for your participation

  • and have a pleasant day.