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Operator
Greetings, and welcome to the Sprinklr Q3 fiscal year 2025 earnings call. (Operator Instructions)
As a reminder, this conference is being recorded. It is now my pleasure to introduce you to your host, Eric Scro, VP Finance. Thank you, Eric. You may begin.
Eric Scro - Senior Vice President, Finance
Thank you, Alicia, and welcome, everyone, to Sprinklr's third-quarter fiscal year 2025 financial results call. Joining us today are Rory Read, Sprinklr's President and CEO; and Manish Sarin, Chief Financial Officer. We issued our earnings release a short time ago, filed the related Form 8-K with the SEC, and we've made them available on the Investor Relations section of our website, along with the supplementary investor presentation.
Please note that on today's call, management will refer to certain non-GAAP financial measures. While the company believes these non-GAAP financial measures provide useful information for investors, the presentation of this information is not intended to be considered in isolation or as a substitute for financial information presented in accordance with GAAP. You are directed to our press release and supplementary investor presentation for a reconciliation of such measures to GAAP.
In addition, during today's call, we'll be making some forward-looking statements about the business and about the financial results of Sprinklr that may involve many assumptions, risks and uncertainties, including our guidance for the fourth fiscal quarter and full fiscal year of 2025, the impact of our corporate strategies and changes to our leadership, the benefits of our platform and our market opportunity. Our actual results might differ materially from such forward-looking statements.
Any forward-looking statements that we make on this call are based on our beliefs and assumptions as of today, and we disclaim any obligation to update them. For more details on the risks associated with these forward-looking statements, please refer to our filings with the SEC also posted on our website, including Sprinklr's quarterly report on Form 10-Q for the quarter ended October 31, 2024.
With that, I'll now turn it over to Rory.
Rory Read - President and Chief Executive Officer
Thank you, Eric, and hello, everyone. It's nice to be with you today. I'd like to start by providing a few 3Q financial highlights before covering some of my thoughts on the business. 3Q total revenue grew 8% year over year to $200.7 million, and subscription revenue grew 6% year over year to $180.6 million. We generated $23.3 million in non-GAAP operating income, which resulted in a 12% non-GAAP operating margin for the quarter.
I wanted to thank Sprinklr team members around the globe and our customers and partners for trusting us to help them solve some of their most important business needs. Manish will provide further financial details in his remarks a little bit later. Given that this is our first earnings call following my appointment as President and CEO, I would like to share some observations based on my initial 30 days here at Sprinklr. First, I'm delighted to join the Sprinklr team at this important time in our journey. I'd also like to thank Ragy and the Board for this opportunity.
I have long admired what Sprinklr has built, and I chose to join the Sprinklr team because of the powerful combination of industry-leading technology, an incredible roster of customers and partners, and a passionate team focused on helping those customers to win. We also operate in very attractive markets with a large TAM and a strong product market fit.
I have spent four decades building and transforming global technology companies to improve operational efficiency, accelerate innovation, and drive durable, profitable growth. I intend to do the same together with our team here at Sprinklr. Since joining Sprinklr last month, I've spent a lot of time listening and learning about where we are today and what we need to do differently moving forward.
I have spoken to hundreds of team members around the world, along with dozens of customers and business partners. What I know for certain is that we have significant strengths to build upon. We also have challenges to address and we intend to address them.
Sprinklr was built from the ground up as a unified AI-powered platform to help brands access insights to strengthen their customer relationships, improve operational efficiency, and achieve their business objectives. We believe the attributes of our platform allow us to uniquely empower our customers to better understand, engage, and serve their customers by delivering unified experiences.
Our customers are leveraging our platform to solve some of their most important business challenges. We believe the next generation of unified customer experience management leads to a 360-degree immersive customer engagement across multiple vectors of experiences, including discovery, conversational commerce, support, and service.
We have grown our customer base to well over 1,800 customers today, of which nearly 150 are $1 million-plus customers. This demonstrates that when we execute well, our customers find true value in using our platform across all our product suites. This gives us confidence that Sprinklr can be the ultimate disruptor in changing the way customer experience is delivered within every industry across the globe.
Our objective is to deliver durable, profitable and efficient growth. However, as we have discussed on previous calls, the transformation we are navigating will take some time. We are confident in our ambidextrous strategy to reenergize and grow our Sprinklr core while hardening and expanding Sprinklr service, thus enabling our customers to realize the full value of our platform.
As I have acknowledged, there are still challenges ahead as we strengthen our teams, refine our processes, and tackle the operational debt that has hindered us over the past year. Challenges we are working to address include: reenergizing our growth engine while reducing churn; simplifying and focusing our offerings so we can consistently implement and deliver outstanding customer experiences to more customers around the world; tailoring and streamlining our go-to-market structure to focus on expanding our roster of world-leading organizations.
Financially, our overarching goal is to become a Rule of 40 company. Today, we're operating below 20% on the Rule of 40. This is simply not acceptable. We intend to reach this goal through a combination of faster top-line growth and substantial operating margin expansion. We intend to drive material progress on margins by improving our efficiency, reducing our cost base and strategically investing for growth.
Our sales and marketing efficiency needs to improve. We intend to be more targeted with our R&D projects, and we'll continue to work to tighten on the G&A side as well. We will aim to rebalance investments and resources to areas where we have a competitive advantage and where we have a disproportional ability to win. We will cover the details of these actions when we provide a more comprehensive operational plan and our official financial guidance for FY26 on our 4Q earnings call, which is expected to be scheduled in late March.
In closing, I'm excited about the opportunity ahead for Sprinklr. We are a leader in a large and growing market that is helping to define how enterprises engage with their customers in an AI digital-first world. Our unified AI-powered platform provides a differentiated value proposition for the world's most iconic and leading brands. I believe we can support faster, long-term durable growth with improved margin expansion.
Of course, it will take some time to develop and execute our go-forward strategy, but we are committed to being open and transparent so you can understand the progress we are making before it is realized in our financials. I look forward to meeting and speaking with many of you in the weeks and months ahead.
Now I'd like to turn the call over to Manish so he can go through the numbers in more detail. Manish?
Manish Sarin - Chief Financial Officer
Thank you, Rory, and good afternoon, everyone. For the third quarter, total revenue was $200.7 million, up 8% year over year. Subscription revenue came in at $180.6 million, up 6% year over year. The outperformance in subscription revenue was partly driven by an approximately $1 million benefit from better linearity with new business booked earlier in the quarter. Professional services revenue for the third quarter came in at $20.1 million and was driven by more projects completed in the quarter for Sprinklr Service, coupled with a higher renewal rate for recurring services.
Our subscription revenue-based net dollar expansion rate in the third quarter was 107%. We expect this number to come down over the next few quarters as the lower quantum of new business and elevated churn from the past year rolls through the revenue waterfall and works its way through the calculation.
At the end of the third quarter, we had 147 customers contributing $1 million or more in subscription revenue over the preceding 12 months, which is a 20% increase year over year. We believe our continued success in winning and growing seven-figure customers is a testament to the value of the platform we deliver for our customers. These are some of the leading enterprises in the world and will be a targeted focus of ours with the changes we are making in our go-to-market efforts.
Regarding gross margins for the third quarter, on a non-GAAP basis, our subscription gross margin was 80%, and professional services gross margin was negative 8%, resulting in a total non-GAAP gross margin of 72%. As noted on previous calls, we are experiencing higher data and hosting costs as we launch new cloud environments in response to new business opportunities.
We acknowledge professional services margins are not acceptable at this level, and we are working to address this as part of our overall work on becoming more efficient. We will share more details on gross margins on our Q4 call in March of next year.
Turning to profitability for the quarter. Non-GAAP operating income was $23.3 million or a 12% margin, which drove non-GAAP net income of $0.10 per diluted share. Included in this non-GAAP operating income is a $1.3 million credit loss charge. Like the charge we booked in Q2, this charge was booked to the G&A expense line and is composed of both a specific reserve against specific accounts and a general credit loss reserve. Excluding this charge would have resulted in non-GAAP operating income of $24.6 million. This charge had no effect on free cash flow for the quarter.
With respect to free cash flow, we generated $4.9 million during the third quarter such that free cash flow generation for the three quarters of FY25 now stands at $57.6 million. This cash flow generation contributed to our healthy balance sheet, which now stands at $477 million in cash and marketable securities with no debt outstanding.
Calculated billings for the third quarter were $147.9 million, a decrease of 8% year over year. As you may recall from previous years, Q3 is our smallest billings quarter of the year. As of October 31, 2024, total remaining performance obligations, or RPO, which represents revenue from committed customer contracts that has not yet been recognized was $906.3 million, up 17% compared to the same period last year.
And current RPO, or cRPO, was $545.6 million, up 11% year over year. Q3 typically has a seasonal sequential decline in cRPO, which we had called out in the Q2 earnings call. We expect cRPO to grow again in Q4 as is our typical seasonal trend.
Moving now to Q4 and full year FY25 non-GAAP guidance and business outlook. For Q4, we expect total revenue to be in the range of $200 million to $201 million, representing 3% growth year over year at the midpoint.
Within this, we expect subscription revenue to be in the range of $180 million to $181 million, representing 2% growth year over year at the midpoint. The Q4 guide also implies $20 million in professional services revenue, essentially flat with Q3 professional services revenue.
As we have signaled on prior earnings calls, we continue to invest in Sprinklr Service delivery capabilities, given the growth opportunities available to us in that market. As such, we expect professional services gross margins to remain in the negative low single digits for Q4.
We expect non-GAAP operating income to be in the range of $17.5 million to $18.5 million, resulting in non-GAAP net income per diluted share of approximately $0.07, assuming 265 million diluted weighted average shares outstanding.
The decline in non-GAAP operating income from the previously implied Q4 guide can be attributed to an increase in total revenue of $4 million netted against an increase in cost of $12 million comprising the following items. First, approximately $4 million in signing bonus and recruiting fees related to the hiring of our new CEO; second, approximately $4.5 million in additional consulting fees and partner delivery costs; third, approximately $2 million in targeted retention bonuses; and lastly, fourth, approximately $1.5 million in incremental data costs, mainly driven by the successful renewal of our current agreement with X, formerly known as Twitter.
For the full year FY25, we are raising both our subscription revenue and total revenue estimates. We now expect subscription revenue of $715.9 million to $716.9 million, representing 7% growth year over year at the midpoint. And we expect total revenue to be in the range of $793.9 million to $794.9 million, representing 8% growth year over year at the midpoint.
Note that we have also increased our estimate for full year professional services revenue from $74.5 million to $78 million. For the full year FY25, we estimate our non-GAAP operating income to be in the range of $76.4 million to $77.4 million, equating to non-GAAP net income per diluted share of $0.31 to $0.32, assuming 275 million diluted weighted average shares outstanding.
This implies a 10% non-GAAP operating margin at the midpoint without adjusting for the credit loss charges taken in Q1, Q2, and Q3. As a reminder, on our Q2 earnings call, we had bridged from the prior FY25 non-GAAP operating income guide at the midpoint of $104.5 million to a midpoint of $81 million. The current FY25 guide at the midpoint of $76.9 million can be bridged to the prior $81 million, largely through an increase of $8.4 million in total revenue for the year netted against an increase of $12 million in cost as outlined earlier.
In deriving the non-GAAP net income per share for modeling purposes, we estimate $24 million in other income for the full year with $4.5 million of that to be earned here in Q4. This other income line primarily consists of interest income. Furthermore, a $14 million total tax provision for the full year FY25 needs to be added to the non-GAAP operating income ranges provided. We estimate a tax provision of $4 million here in Q4. We expect to be GAAP net income positive for the full year FY25, consistent with our comments on the past few earnings calls.
With respect to billings and consistent with the trends from the last few years, we expect the billings reacceleration in the fourth quarter with total billings of approximately $294 million in Q4. This would imply a billings growth rate of 9% year over year. With this as the Q4 billings estimate, FY25 billings are estimated to be approximately $826.5 million, implying a 6% growth rate year over year and slightly shy of the subscription growth rate for the full year.
We have generated $57.6 million of free cash flow in the first three quarters of the year. Given the level of billings in Q3, we estimate free cash flow to range from negative $5 million to breakeven for Q4.
Given the recent leadership changes, we will not be commenting on FY26 today. But as Rory noted, we will provide a more detailed financial outlook and operating plan on our Q4 earnings call, which we expect to schedule in late March.
Lastly, I would like to thank all our employees for their dedication and passion for what we are building at Sprinklr, and I'm grateful for the confidence that our customers have placed in us. And with that, let's open it up for questions. Operator?
Operator
(Operator Instructions) Arjun Bhatia, William Blair.
Arjun Bhatia - Analyst
Thank you and welcome, Rory. Maybe first one, I want to kick it off with you. I think before you came in, there was this debate on Sprinklr about whether you go down further into the CCaaS realm or you go and double down into the core social and customer experience solution that is kind of the roots of Sprinklr.
So I appreciate it's still early and you're still maybe formulating your views. But what is your perspective thus far on kind of on the future of the business and the direction that Sprinklr should go, weighing these two kind of priorities both on product market and a go-to-market perspective between CCaaS and core social?
Rory Read - President and Chief Executive Officer
Yes. Thank you, Arjun. That's a great question. I think in the prepared remarks, I shared kind of my view on this one. I think when I look at our amazing customer roster and the results that we put up with them, we have a large number of customers, almost 150 that are over $1 million of revenue each.
And then we have another group that are over -- between $10 million and $20 million. They see this amazing opportunity to take advantage of this AI-based customer -- unified customer experience platform across all suites of the offering. You're going to see our strategy is one where we're going to improve our Rule of 40 results. The 20% is just not acceptable. Under 20%, that's nowhere to be.
We're going to address that by driving long-term durable, profitable growth. We're going to get it on the bottom through a better efficiency and by lower cost and making sure we're targeting the areas that make the most sense.
And then on the top line, it's really this ambidextrous strategy, being able to reenergize and grow our core. It's our bread and butter. This has been a bit neglected over the past couple of years. You're going to see a refocus here.
We have new products that you're going to see be introduced in early FY26. You're going to see incentives driven into our go-to-market. You're going to see a rebalancing of our product skills to make sure that we're leading and winning in this space. Because it's also an excellent way to enter into many of these customers as we grow them from hundreds of thousands to $1 million and then to $10 million accounts.
Then on the other hand, on the other part of this ambidextrous strategy is to harden and expand our services offering. In this care space, it's really this kind of idea that you can knit this offering across the platform and create almost a 360 degree relationship with your customer.
And when we see that in its full force, and these are some of the toughest, most iconic brands in the world. And I've been selling and supporting those customers for over 40 years in the tech space. These are not easy customers, but they like what we have to offer in that complete offering across all suites.
So it's clearly an ambidextrous strategy: reenergize and grow the core, harden and expand the service offering. And just look at our customer results, you'll see that when we get it right, we win.
Arjun Bhatia - Analyst
Perfect. That's helpful color. And maybe a follow-up for Manish on the financials. I'm trying to triangulate the growth rate and kind of how we should think about the business fully appreciating. Maybe there's some changes to strategy and execution coming.
But if I look at kind of the three key metrics between subscription revenue, billings, and cRPO, they're all at various different growth rates. Can you maybe just help us understand the differences in those metrics for sort of thinking about the business going forward here over the next couple of quarters? What should we look at as kind of a leading indicator of what growth might be here?
Manish Sarin - Chief Financial Officer
Yes. Thanks, Arjun. So you're really looking at outside of the FY25 guide, because for FY25, we've said subscription out to gross, give or take, 7% for the year. You are trying to triangulate between that and billings growth and cRPO growth. That's what you're trying to get at, right?
Arjun Bhatia - Analyst
Yes, right. From a more forward-looking perspective beyond fiscal '25, exactly.
Manish Sarin - Chief Financial Officer
Yes. And I think we've said clearly in the past that billings is not a good metric for us. As you'd recall, we have a lot of customers that are either on quarterly or semiannual billings. That isn't a very good leading indicator for us. RPO and cRPO tend to be much stronger indicators, which is I think part of the reason we sort of go down the route of giving growth rates for each one of them.
And I think I would just maybe look at those for the time being. And quite honestly, I think we will do a much thorough look at what the plan looks like for next year and be a lot more transparent in the March call.
Operator
Pinjalim Bora, JPMorgan.
Pinjalim Bora - Analyst
Rory, good to meet you virtually. Obviously, Sprinklr has put in motion a lot of change on the CLO side, on the renewal side. Could you maybe talk about what portion of the changes that are already rolled out in the last couple of quarters are kind of starting to take hold? And Rory, as you walk in, are there specific areas that you think might need incremental changes? Just trying to understand how long it might take for the kind of turnaround story to play out.
Rory Read - President and Chief Executive Officer
Yes. Thanks, JP. That's a great question. These, having gone through many of these transformations in many of my other roles that I've taken on over the years, they generally take that 18-month kind of time period for it to really take hold across. 12, 18, 24 months, you're going to start to see real material progress across it.
But you're going to see it starting when we discuss that plan and the actual actions we'll take between now and then in the earnings call in March. I think it's a really, really important component that we really look at that whole picture. So I think that's a key component to what we're doing. I think that transition and the acceleration that we've seen over the past couple of months, I'm really thankful that a lot of the work that's been done on the analytics is complete and that we have the basis to move forward. You're going to see us focus on creating a robust coverage model as we launch FY26 in February.
We're going to make sure that we have a pod structure in place across all our key accounts. There'll be a dual pod structure with a go-to-market structure that includes technical success managers, which we know are fundamentally required to drive long-term adoption of our platform.
You're going to see it in terms of RAMs, renewal account managers, that will manage the account relationship and renewal activity on a 12-month period. We're not going to be in the case where we're looking at a renewal in the last month of the contract. That's just foolish. You're going to see us build out that offering.
And then on the service pod, you're going to see us implement those specific changes so that our implementation teams are well structured and that we have the right technical teams in place to implement and support that customer moving forward. You're also going to see a reenergized effort around our partner ecosystem. As you know, in my 40-year career, I have been a partner channel player. I believe it's a multiplier of every company's ability to execute.
There's no question, having that partner ecosystem is something our customers want. It gives us reach, it multiplies our capabilities, and it just makes sense. You're going to see those actions as well as our focus on efficiency and cost all covered in detail in the March call. I think those will really give you an indication how we make our march on improving our Rule of 40 results, both on the top line and the bottom line. Being a Rule of 40 company under 20%, again, no place to be.
And you're going to see us work to get this growth rate both in the core and through hardening and expanding our service offering, but then on the bottom, through better efficiency, cost management and streamlining our go-to-market. I hope that helps, JP.
Pinjalim Bora - Analyst
Yes, that's good detail. Manish, one for you. Any way to kind of help us understand the dollar churn that you were seeing the downsells and the renewal pressure? Has that eased a bit? What are you seeing there?
Manish Sarin - Chief Financial Officer
I would say it's sort of largely in line with what we have shared in the past. There is -- I would say there is marginal improvement, but nothing that I would say sort of makes us feel we're sort of out of the woods yet.
And I think as Rory was saying, given the changes we are looking to make in the broader sort of pod model, including the renewal account managers, that is going to really come into play at the beginning of next year. And so we're going to try -- we're going to see a lot more evolution of our renewal base at that time. So slight improvement, but again, more work to be done.
Operator
Elizabeth Porter, Morgan Stanley.
Elizabeth Elliott - Analyst
I wanted to hit on another part of the go-to-market effort, which was around the pricing and packaging. Curious if there's any updates or early learnings of what you're seeing as you're doing the pricing and packaging analysis and what we could imagine going forward.
Rory Read - President and Chief Executive Officer
Yes. That's a great question, Elizabeth. I've actually spent quite a bit of time, as you know, speaking to customers and our partners. There's no question that there's a lot of feedback that we can simplify this space. What you should clearly expect in FY26 is a simplified pricing model and a simplified packaging model.
I think we're going to move away from this massive number of SKUs. And you're going to see us move to a concept of an idea around essential Sprinklr and professional Sprinklr with a series of modules that we could add to it. I think this would dramatically simplify. It would build a platform concept and I think would be very well received by our customers. And it would be much more easy to run our billing and other analysis, but I think it positions us well.
And the feedback I got from customers so far is that, that's something they're definitely looking for. You should expect to see that in FY26.
Elizabeth Elliott - Analyst
Great. And just as a quick follow-up, maybe for Manish, really appreciate all the incremental color around the operating income guidance in Q4. I was curious about the, granted it's only $1 million, but the incremental costs with X. Any sort of color that you could provide around maybe how long the contract will last? Or just any sort of risks around seeing incremental data costs come up more frequently?
Or how should we just think about that potential?
Manish Sarin - Chief Financial Officer
Yes. So thank you for the question, Elizabeth. So we had a multiyear agreement in place before. And we're very excited. We renewed it very successfully at terms that we thought were great again for multiple years.
So from our perspective, this is a fantastic outcome. They're a great partner of ours and we do intend to sort of continue this partnership. In terms of what it means for data costs going forward, again, not to sound like a broken record, but we can give more detail what it means for data costs for FY26 on the March call.
Rory Read - President and Chief Executive Officer
Yes. And Elizabeth, I'd like to add just a little bit of color on this one because I looked at this one. This is really important. I think also as we look at data costs, we're going to expand our channel capabilities also in that core space as well. As you know, it's fundamental for our long-term success that we reenergize and grow that core business.
I think you'll see us introduce additional channels and additional capabilities and some new functionality that's going to be very significant in early FY26. All indications that we can effectively manage the data costs and give the right kinds of data analytics to our customers that they see so valuable as they build out this unified customer engagement platform across all vectors of engagement, both discovery -- across discovery, conversational commerce, support and service. So I've looked at this and I think we did a good job on the X contract.
Operator
Patrick Walravens, with Citizens JMP.
Patrick Walravens - Analyst
So Rory, excited to have you here. Two questions. The first one is, in your prepared remarks, you talked about tackling operational debt, reducing churn. And I'm wondering, have you figured out the root cause of the churn? So one other company we cover used to cost -- the price of the core product that they sell dropped by like 50% over three years.
And so you got to deal with that. Another one is now competing with Microsoft head-to-head, and they're competing against products where they didn't before. So is there anything like that, that you've discovered, which helps sort of explain the underlying reasons for the churn?
Rory Read - President and Chief Executive Officer
Yes. I appreciate that, Pat. That was kind of you to welcome me. I do appreciate that. A couple of things, I think, as I looked into churn because this is a key item.
We have no business being on the renewal rates we are at. That's something we fundamentally have to address. As I look at it, I think there's a couple of things that have driven that over the past year-plus. There's no question that as people move past the COVID period, there was some overbuying. I think that's the case.
We've seen it in a number of areas. I think the company over-rotated toward the service space, particularly in the go-to-market area. And I think we also said the same thing in the product area. So we shifted additional product skills away from the core. I think both of those were tactical errors.
I think also the understanding of the technical skills required in our service pod is very well understood. With Scott and his team coming on, we've had a lot of talent in the space in order to really streamline that efficiency. I think you're going to see us also address the kind of incentives we're going to put in place around our quota carriers.
We're going to see a very focused set of initiatives to manage the customer relationship 12 months of the year. We're not going to go in, in the last month and talk about a renewal. That's just not the way to run an enterprise software company.
So I think partially, it's some of the macro environment. Partially it's some of our own self-infliction in terms of some of our execution. I think we have -- we're building clarity for our launch in February of FY26. We have a sales kickoff that month that we're going to bring all our sales leaders together, and we're going to make it very clear with our incentives and how we build our coverage model and how we build our relationships to make sure that we're managing this renewal structure much more effectively.
Do I think there's some kind of inherent competitive event that's going on? Actually, I don't, I don't. I think the demand for our products and our capability is demonstrated by some of these amazingly difficult tech companies that trust us with $10 million, $20 million relationships across all four product suites. And when I see that work and I've gone and visited these customers, I've spoken to them in the last month-plus, I actually did some of my prework before I took this job to make sure I understood that. And I think that's one of the most important points about it.
But again, I think it's really this focus on the core. And you're going to see every discussion. I'm going to talk about how to be ambidexterous to reenergize and grow that core and, at the same time, harden and get ready for prime time that services space because we've won some amazing customers there, but we have to make that highly repeatable so that we can do it consistently and very much consistent with the profitability of what we see in that industry. I hope that helps, Pat.
Patrick Walravens - Analyst
Yes, it helps a lot. If I can ask a follow-up, I think you guys mentioned better linearity in your script. So I don't think we've really discussed the macro. Are you seeing an improvement in the macro? Is it -- is any of it post the election?
I had one VC comment now that Trump is in, it's all systems go. Do you agree with that? I'd love to hear your thoughts on the macro.
Rory Read - President and Chief Executive Officer
Yes, I'll give you a couple of thoughts on the macro. I think from an IT spend perspective, I think we should expect mid-single digits. I don't think there's anything gangbuster activity. I think a couple of things. There are definitely clear signs.
And when we get clarity and answers on difficult questions like who's going to be the President in the United States, I think that gets clarity and it gives customers and consumers the confidence to spend. But this is a global company. A lot of our revenue comes across the planet. What I'm seeing is a demand and an interest in creating a competitive advantage around unified customer experiences. I don't think this is a question of if, I think it's a question of when.
And when I see the nameplates that are making the kinds of investments in this space, I think that reflects on that they see an opportunity to create a durable competitive advantage by linking these disparate activities together. And that's where our platform comes in. So yes, I'm optimistic that we have some stability in the macro. And that can change on a dime so that doesn't change. You never know what's going to happen.
But the IT spend should be in that mid-single digit. But in our space, I think there's a lot of interest and a lot of demand. And I think there's an opportunity over the next three years that we should be able to take advantage of if we execute better and we will.
Operator
Raimo Lenschow, Barclays.
Raimo Lenschow - Analyst
And good luck, Rory, from my end as well. A lot of the changes seem like it's standard changes like how you should run a company. Can you talk a little bit about the setup you think in terms of management structure? That was kind of one of the moving parts in the past. Like how do you -- how do we have to think about the team, and maybe Manish can comment as well in terms of investing in the team, broadening the team, changes to kind of the focus on the team that might move and mean some changes?
Can you speak to that, please?
Rory Read - President and Chief Executive Officer
Yes. Thank you, Raimo, and I appreciate the wish of good luck. I think you're right. I think these are basic concepts of a mature enterprise SaaS company. We have the nameplates.
We have iconic and amazing customers, almost 150 that spend over $1 million a year with us. We have success. But we've got to execute better. And by the way, I've been through many of these transformations. If you want to know what I'm going to do, go look at what I did.
I mean, I've done this play in this transformation several times. We have to be more efficient. We have to be good at execution. We have to build trust. We need to do what we say and own what we do.
And we have to do that with our shareholders, our customers, our partners, and our team members. Yes, is it rocket science or brain surgery? No. This is basic blocking and tackling. That's why I'm confident, with a bit of time, we can execute better.
Now from a team perspective, we're going to look at where do we need to expand and invest to capture disproportional share opportunities for us and where our product fits better. And we'll make the changes in the structure of the team and the leadership of the team to grow. We should be targeting to be a much bigger software company over the next three to five years. You build a team that has the capability to make that happen.
And if you -- again, if you want to see generally what I'm going to talk about in March, go look at the previous companies that I've worked at. This is very straightforward. It's not complicated. We have a good product set. We have great customers. Our execution's been choppy.
Ragy's vision is spot on; there's no question about it. But what we can do and that's why I came here is I think some of the things that I have experience at doing and where I could help actually line up to better operational efficiency and better execution. And we're going to create an operational engine over the next one, two, three years on our march to being a Rule of 40 company.
Raimo Lenschow - Analyst
Makes sense. Perfect. And good luck as I said. Manish, if you think about -- you mentioned the billings, the better billings in Q4 and look, I totally agree like billings might not be the best number but like people are still looking at it. Can you talk a little bit about what gives you the confidence on that reacceleration?
And then how do you think about that linkage of billings grow one year versus subscription grows the other year? Is there kind of still that correlation that used to happen in SaaS in the past? Or how should we think about that?
Manish Sarin - Chief Financial Officer
Yes. Thanks, Raimo. So first thing, if you go and look at Q3 to Q4 transitions for the last two years, you will see a very similar billings reacceleration for the last couple of years. So Q3 to Q4 sequentially, sort of up, call it, 70% to 80% both years. It's a little bit more pronounced this year partly because Q3 was more subdued.
And we did call this effect out in the Q2 earnings call so people weren't surprised. And we have sort of come in exactly where we said we would. We said we'd be around [145] or sort of at [147], very similar to what we had said. And same for the Q4 numbers that we're saying very similar to what we had previewed in the Q2 earnings call. So I'm not terribly concerned.
It's the same pattern that has repeated over the last couple of years. Does that make sense, Raimo?
Raimo Lenschow - Analyst
Yes, it makes sense. Okay, perfect.
Operator
Catharine Trebnick, Rosenblatt Securities.
Catharine Trebnick - Analyst
During last quarter's earnings call, you talked about your sales reorganization and a focus more on several reps maybe focused on renewals and others looking at new logos. So can you unpeel where you are on that sales organization? Appreciate it.
Rory Read - President and Chief Executive Officer
Yes. Thank you, Karen -- Catharine, and it's great to talk to you again. I think you're spot on, on probing on this. The go-to-market changes that we're implementing, we want to have all in place and complete with Scott's team for the launch of FY26, which is in February 1. We want -- we have a sales kickoff that month.
We're going to bring our key sales leaders and sales makers together to get focused. And what you should think about in this model is a very mature enterprise coverage model that we're going to build at the account level. I don't want to say this but we've had account reps that have a customer in San Diego and another customer in Maine and a customer in Florida. That makes no sense and they might be in three different industries. We want to create time and patch because we know time and patch creates the best long-term yield in terms of attainment to the objective.
So you're going to see a mature enterprise coverage model. In that, you're going to see a dual pod structure, one where you're going to have the AE, the solution consultant, that's kind of the SC. You're going to see the RAM, the renewal account manager. And you're going to see the services pod be able to support with architecture, implementation, and follow-on adoption. And that dual focus has ratios that are created for the right kind of coverage.
And that coverage model, like I said, will be implemented at the start of FY26. And we'll enforce that with sales and training, new product training, new marketing messages in our sales kickoff that month. So I think that's where we're going to put the line in the sand, and we'll give you an update on that implementation. And the last thing, again, we're going to address and make sure that our incentives really drive the behavior we want. We want a dual selling motion.
We want to grow core. It's a great business and it can grow substantially for many years to come, and we have a great product. And we want to grow services, especially after we harden it a bit and make it highly repeatable. That's the platform play and we're going to create the incentives to do that. Catharine, does that help?
Catharine Trebnick - Analyst
Yes, it does. Thank you, and good luck.
Operator
Jackson Ader, KeyBanc Capital Markets.
Jackson Ader - Analyst
Rory, which of the required changes that you've pretty explicitly pointed to tonight, like which of them would require net new dollars or net new investments rather than maybe shifting resources from one thing or one area to another?
Rory Read - President and Chief Executive Officer
Yes. So Jackson, I want to be really clear on this. I expect our cost structure to become more efficient. And the areas that we need to invest in, we'll make the investment, but our net position should be to get lower cost and better efficiency. We have to improve our operating margins and we have to improve our growth rate if we want to be a Rule of 40 company, as we march on that over the next year, two, three years.
There's no question that, that's the case. So if you think -- I don't want you to leave this call thinking, I don't have any significant increases in costs. Quite the opposite. I'll rebalance, we'll restructure and make sure that we're in the right areas that give us the best structure. And in some areas, we're going to grow.
We're going to add some. We'll add capacity in RAMs. We're going to add capacity and technical success managers. I'll add more bags, more quota carriers. I'll add some definite technical skills in product areas where we know we need to enhance that.
But other areas, we have too many people, and we shouldn't. We should be making sure that we have a properly balanced and we're efficiently structured. Our team, our people are very passionate about what we're building here. And we tell them the right structure, they're going to tackle that with passion and energy. So that's how I'd answer that, Jackson. I hope it's pretty clear.
Jackson Ader - Analyst
Yes, yes. Got it. Okay. Second question, and I guess this one might be for Manish or for you, Rory. The $2 million in retention bonuses here in the fourth quarter, my cynical side tells me that, that might indicate some unwanted rep churn.
And you're looking to kind of bridge the gap between now and maybe when things shake out in February. So just curious, where is your rep churn currently, either wanted or unwanted?
Rory Read - President and Chief Executive Officer
So Jackson, I'll take that in two pieces. First, on the $2 million. That was really focused. When you're doing a transformation like this, you want to look at key skills and you're trying to keep that kind of key focus skills in the 90% retention rate over the first 24 months. Whether it was at some of the previous companies, that's always been a focus.
I think that was a prudent investment. We did it in areas across all functional areas that were critical. We did it in support. We did it in sales. We did it in the product areas.
And we may do some more of that as we go through this transformation. It is just keeping the key skills. I need to make sure that I have the field generals and the field captains of all functions in place that can execute the plan.
Now let's talk about reps. One of the things, as we move to this structure around a mature coverage model, we need a rep coverage model that's sustained. One of the things in my career that I've seen at every single company is the number one driver of rep productivity is time and patch and the length of relationship; it's knowledge of the product.
So what you're going to see is we're going to consistently invest ahead of the curve to make sure we have the quota-carrying go-to-market sales maker in place. It takes them six to nine months to become fully productive. So when I know for FY27, a year-plus from now, I'm going to start hiring those in the second half of FY26 so that they're in place and ready to go. We want to make sure, and again, it is not a net add.
I'm going to be more efficient across the board. And our go-to-market structure is not in line with some of our industry competitors so there's room for us to do these activities. I believe you'll see more quota-carrying reps in place. And I know as we get this structure in the right place that we'll continue to add that. I don't want to run that at 99%.
We're going to run that at 103% because I want to be able to then grow. If I get that execution engine growing, then you just basically add more pods to the model as you move forward in the future. But don't be cynical about that $2 million. That was not around reps. That was around keeping key skills around the entire portfolio that I need in place to help us do this transformation for the next 12, 24 months.
Operator
Parker Lane, Stifel.
Parker Lane - Analyst
Rory, if you look at the history of Sprinklr, very acquisitive prior to IPO, not so much post IPO. When you think about optimizing this solution set and building a bigger company here, what is your personal philosophy on the buy-build decision here and is that what you could entertain on the M&A side?
Rory Read - President and Chief Executive Officer
Yes. Thank you, Parker. It's interesting, in my career, I've been on multiple sides of the M&A structure. Having worked with Michael Dell and his team and running the integration to Dell EMC, that was the biggest tech integration ever. And obviously, that was -- I'm biased but it was a huge success and created value.
I've seen other acquisitions through my career that had very mixed results. So it's not a panacea. It's not everything works in that space. I think we have a lot of the assets that we need right here and with better execution, better blocking and tackling and just becoming a more mature enterprise SaaS company, you'll see better execution and better results.
Now having said that, if we found a small tuck-in with some skills that we want -- that we needed to add -- excuse me, to build out capability or some specific technology, will I entertain it?
Absolutely, I would. But I wouldn't say that I'm looking for any kind of major action in that space. I think we have plenty of work and plenty of upside with the basic work that we have to do here. Does that help, Parker?
Parker Lane - Analyst
It does. Appreciate the feedback. That's all for me.
Operator
Brian Schwartz, Oppenheimer.
Brian Schwartz - Analyst
Yes. Welcome to the call, Rory, and I, too, will wish you good luck. I just have one question just in terms of the timing of the kind of the optimization strategy. In terms of driving profitable growth, in the beginning, where do you plan to lean more into, changes around the product or in the go-to-market structure?
Rory Read - President and Chief Executive Officer
Yes, that's a great question, Brian, actually. In my experience, the best way to change the trajectory of a company really comes from two areas. The number one area is introducing new products and functionality. That can bend the curve of the company. If you add a new feature, a new product offering, a differentiated capability.
The second largest is by changing the go-to market, adding new partners through an ecosystem where I believe we're better together, or being able to create this new coverage model, or introducing a new segment or area that we're going to attack.
So both have the biggest impacts on the trajectory change of the company. But your question is really timing. Timing-wise, you're going to see the impact of the go-to-market changes more quickly because they're easier to implement and they're faster to put in place.
So I've already suggested, as I talked to Catharine, that you're going to see a lot of that coverage work get put in place for the beginning of FY26 in February, and it will kind of burn in, in the first half of FY26. But the product work, I'm pretty fortunate because there's some really good work for Todd and the team that they're actually doing around creating some new functionality.
And you're going to see it in our core space. So I'm not just saying our strategy is reenergize the core and grow it and harden and expand services. You're going to actually see some of that deliverable. But for having more of that function, product deliveries tend to take a little bit longer.
So you're going to see the beginning of that because there's been a pipeline of products, and I'm very lucky that they're in place and we'll see them at the beginning of the first half of next year, but you'll see more of that flow.
So timing-wise, you'll see it first in go-to-market and then you'll see product kind of flow through the year. And that's generally how you would see it manifest itself going forward. Makes sense?
Brian Schwartz - Analyst
Yes, it does.
Rory Read - President and Chief Executive Officer
Thanks, Brian. I think that's it for the time today. So operator? Oh, no, it's to you, Eric.
Eric Scro - Senior Vice President, Finance
Yes, I'll take it. I just want to thank everybody for joining us today. Just some housekeeping. For our Q4 FY25 earnings call and moving forward, we're going to be issuing our earnings release before market open and hosting our call at 8 AM Eastern Time. We'll issue a press release that includes the date and time of that call sometime in March.
Rory, back to you.
Rory Read - President and Chief Executive Officer
I like that, Eric. That's a good decision. I'd like to thank all of our Sprinklr team members around the globe and especially our customers and partners. It's because of all of you that we have the opportunity to really build an interesting, mature enterprise software company on our march to the Rule of 40. We can do this through profitable growth, durable profitable growth and by expanding margins.
We have a lot of work to do. You need to give us time, and we'll be very transparent on all the actions that we do going forward. I want to thank all of the interested parties tonight, and I appreciate you taking time to join us on this earnings call.
Thanks, everyone. Have a great evening, day, and the rest of the year. Happy holidays.
Operator
Thank you. This concludes today's teleconference. You may disconnect your lines at this time. Thank you for your participation.