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Operator
Good morning, and good evening, ladies and gentlemen. Thank you for standing by, and welcome to Tuya Inc.'s, third-quarter 2025 earnings conference call. (Operator Instructions) Please be informed that today's conference is being recorded.
I'll now turn the call over to your first speaker today, Ms. Regina Wang, Investor Relations Senior Manager of Tuya. Please go ahead.
Regina Wang - Senior Manager, Investor Relations
Thank you, operator. Hello, everyone, welcome to Tuya's third-quarter 2025 earnings conference call. Joining us today are Founder and CEO of Tuya, Mr. Jerry Wang; and our Co-Founder and CFO, Mr. Alex Yang.
The third-quarter 2025 financial results and website of today's conference call are available on our IR website at ir.tuya.com. And the replay will be posted shortly after our conclude. Before we continue, please note that our Safe Harbor statement in the earnings press release applied to today's call as we may make forward-looking statements.
With that, let me now turn the call over to our Founder and CEO, Mr. Jerry Wang. Jerry will deliver his remarks in Chinese, which will be followed by a corresponding English translation. Jerry, please?
Xueji Wang - Founder, Chief Executive Officer, Director
(spoken in Chinese)
(interpreted) Hello, everyone. Thank you for joining Tuya's earnings call for the third quarter of 2025.
(spoken in Chinese)
(interpreted) In the third quarter, the external environment remained volatile, continuing the trend since the beginning of the year. The global consumer electronics industry experience and uneven recovery with customer demand becoming more cautious amid ongoing macro uncertainties.
In addition, the high base from the same period last year created added pressure on year-over-year growth. Against this backdrop, our total revenue for the quarter reached approximately USD82.5 million, marking our ninth consecutive quarter of year-over-year growth and underscoring the strength of Tuya's business model.
Gross margin remained above 48%. These result further reflects the resilience of our business structure and the steady improvements we have made in product mix and operating efficiency over recent quarters.
(spoken in Chinese)
(interpreted) In terms of profitability, supported by an improved gross margin profile, greater expense efficiency, and sustained scale leverage, our non-GAAP net margin reached 24.4%, while GAAP net margin was 18.2%. Notably, GAAP net margin expanded by more than 23.6 percentage points year over year.
Overall, while maintaining key investments in business development. We have continued to optimize our expense structure, enabling incremental revenue and gross profit to translate more effectively into operating profit.
(spoken in Chinese)
(interpreted) At the same time on the strategic execution front, we continued to fully embrace AI and deepen its integrations across our ecosystems. As of the end of Q3, smart devices equipped with AI capabilities, accounted for 93.99% of total shipments an increase from the previous quarter, demonstrating that AI is swiftly becoming the default configuration for smart devices.
On the user side, AI adoption is also scaling quickly. AI has clearly moved beyond single-category features like AI Voice to a broader spectrum of product categories. Tuya's AI agent services now handle 155 million daily interactions for global users, supporting diverse scenarios such as AI Notes, AI Translate, AI Health, AI Energy, AI Pet Care, AI Trendy Play, AI Dimming, AI Security Guard, and AI Robotics. AI continues to penetrate a broader range of everyday devices and life scenarios, laying the foundation for large-scale product innovation and long-term value creation.
During the quarter, we also began global beta testing of our new AI Assistant app with Tuya ecosystem users. Aligned with our Smart Life, Smart living mission. We are currently developing a universal AI life assistant for global users which is scheduled for official release at the CES show in the United States in just over a month.
(spoken in Chinese)
(interpreted) Now let me turn the call over to our Co-Founder and CFO, Alex Yang, who will share more details about our financial performance and business progress.
Yi Yang - Co-Founder, Chief Financial Officer, Chief Operating Officer,
Hello, everyone. This is Alex. I will now provide more details on my third-quarter's results. Please note that all the figures are in US dollar-based and all the comparisons are year-over-year based.
We delivered total revenue of approximately USD82.5 million in the third quarter, representing a 1.1% year-over-year increase. Despite a strong person base last year and continued caution in external demand, we achieved our ninth consecutive quarter of year-over-year growth, underscoring the resilience and stability in our business.
With the total revenue, our PaaS business delivered strong results, generating USD59.2 million, a 2.4% year-over-year increase, driven primarily by our strategic focus on the customer demand and product optimization. In Q3, the number of PaaS Premium customers reached 280, further strengthening our core customer base.
In addition, fueled by growth in the cloud software products revenue, the SaaS and other business showed consistent expansion, generating USD11.5 million this quarter, a 15.4% increase year over year. This momentum was driven by continued rise in installed devices and a high proportion of recurring revenue.
Revenue from Smart Solutions reached USD11.8 million. During this quarter, we strategically scaled back lower-efficiency projects and prioritize scalable, high-value solutions, such as AI energy management solution and spatial AI solution to further improve overall gross margin and cash-recovery efficiency.
From a regional perspective, in the China market, AI Toys continued to show healthy progress in the third quarter, more than 50 customers, including brands, channel partners, and solution providers, the launched products powered by Tuya. Key product capabilities also continued to advance, such as multi-model interactions, long-term memory, and emotion expressions, with a cellular-connectedversion coming soon as well. These improvements further strengthen the foundation of expanding into new product categories and regional markets.
In the European market, demand for AI-powered solutions such as AI cloud storage and AI energy-saving solutions continued to rise. At the same time, we added several new industry clients in the energy and HVAC sectors during the quarter.
In Asia Pacific, deployments of Cube, the privatized platform for several Southeast Asian telecom operators are scaling rapidly, with additional cities entering the delivery phase, the Singapore HDB (Housing Deployment Board of Singapore) projects also progressed into implementation, with the first branch of the hardware and software solutions delivered and installed.
In North America, AI-enabled products such as smart bird feeders continued to record healthy growth. The strong adoption validates the commercial potential of niche scenarios that integrate emotional values, frequent content interactions, and long-term subscription model. and underscores the structural growth opportunities for AI products in mature consumer markets.
In summary, despite pressure in the global consumer environment, Tuya leveraged its diversified product portfolios and strong software capabilities to achieve structural growth. Those trends further strengthen our resilience against external macro volatilities and uncertainties.
Moving to gross margin. Our blended gross margins for Q3 in 2025 was 48.3%. Total gross profit reached approximately USD39.8 million, representing a 6.1% year-over-year increase. This growth was primarily driven by concurrent improvement in both our revenue mix and cost structure.
By segment, PaaS gross margin rose to 48.8%, continuing the upward trend from the second quarter of 2025. SaaS and Others maintained a strong gross margin of 70.8%, remaining above 70% level. Smart Solutions posted a gross margin of 23.8%, slightly higher than last year's 23.5%. Overall, our Q3 performance aligned with our expectations and continued to reinforce the profitability foundation at this stage.
On the expense side, we continued to maintain prudent and disciplined financial management. Even as both our scale and profitability expanded, total operating expenses declined to $36 million, down 34.1% year over year. GAAP operating margins improved significantly to 4.6%, and GAAP net margins increased to 23.6 percentage points year over year to 18.2%. While ensuring that R&D investments in key AI initiatives and platform development remain intact, we continue to exercise strict cost control to balance growth quantity with profitability.
On the cash flow front, operating net cash flow continued to grow steadily this quarter, reaching USD30 million, a 25.7% increase year over year. Our cash collection cycles remain stable and the cash flow quantity materially improved. At the end of the Q3, our net cash balance stayed above USD1 billion, giving us ample flexibility to balance shareholders' returns, manage external uncertainties, and support long-term strategic investment.
Next, I'd like to briefly highlight some recent progress in our AI capabilities and developer ecosystem, which serves as a crucial foundation for Tuya long-term growth.
At the end of the Q3, Tuya's platform had 1.62 million registered developers, representing a 23% year-over-year increase. AI adoption across smart devices also continued to accelerate. Commercial AI developers have collectively created more than 12,000 AI agents on the Tuya platform, covering a broad range of smart products categories, including toys , pet products, electronical devices, home appliances, IP cameras, and wearables. Meanwhile, we continued to deepen and strengthen our AI developer ecosystem, anchored by TuyaOS, TuyaOpen, and the T-Series AI development board.
On the open-source front, TuyaOpen has seen steady growth in both documentation and code engagement. Since the beginning of this year, the GitHub repositoryâs star count has increased by about 80%. To date, over 2.3 million lines of codes have been contributed to open-source projects. Beyond the rise of the Tuya developer participation, the overall quantity of the ecosystem is also improving significantly.
In summary, despite the prevailing external uncertainties, we still demonstrated strong resilience and operational agility. achieving solid financial growth, and impressive profitability, which steadily advancing the AI+IoT developer ecosystem across our core business segments.
Thank you, all. Operator, we can begin Q&A session right now.
Operator
(Operator Instructions) Yang Liu, Morgan Stanley.
Yang Liu - Analyst
Thanks for the opportunity. I have one question regarding the business outlook. With more and more trade deals settling down in the international trade market, what is the business outlook going into fourth quarter this year, which is a peak season? And also, what is your early look for customers' demand going into 2026? Thanks a lot.
Yi Yang - Co-Founder, Chief Financial Officer, Chief Operating Officer,
Thanks, Liu. I have to share three points. So the first one is that this year, we still see that would be the softened demand on the growth side. And because of the uncertainties in the global macro economy situations this year, and so this year, the Q4, we'll see that the regular promotion season will be kind of the softer versus the last year. So we will keep a closing eye to review that while we already have the stable turns across multiple countries, that's whether the demand will begin to return steadily in December. So that will be the short term.
And for 2026, what we see here is that, because like Jerry shared earlier before that all those kind of AI features and smart home portfolios become more and more inevitable trend for the entire sector, so which means that more and more consumers are already starting to familiar with these types of products that really become the beginning users of these types of things.
And all the major brands and the players, manufacturers in industries already starting to enter these sectors and bring that into their growth factors. So those types of trends will never stop. So for in 2026, we'll have a very positive outlook about the growth -- keep growing the entire business sectors.
And the third one I'd like to share is that by reviewing all the technology improvements in the past decade, and -- we'll review AI will be one of the booster that bring the IoT experience into next level. Because in the past, the smart home experience, it's majorly focused on the connectivity, some automation, and control. But while coming out with the AI capabilities, the user experience will come into a next level to more friendly, more easy to use and more smart. And so that's why we decided to provide a new AI system for Life, which connecting all the home scenarios for ordinary people and have more people be able to enjoy the smart devices experience. So that will lower another bar for the entry user.
So combine these three points together, the short times, we'll see that 2025, there's still some uncertainty and pressure on that. But it's become more and more inevitable and become a default option for major brands and players there. And we're trying to bring the bar lower for more users who are not become the smart devices user as well.
So I think that will be the overall. It's very positive in the long term and cautious in short term. Thank you.
Yang Liu - Analyst
Thank you.
Operator
Timothy Zhao, Goldman Sachs.
Timothy Zhao - Analyst
Great. Good morning, management. Thank you for taking my question and congrats on the solid results. I have two questions here. One is regarding the AI home agent that you just mentioned. Just wondering if you can share more color on the detailed specs and the use case of these AI agents that you are going to officially release at CES next month? And how do you think about the impact on the overall business of Tuya with this new product?
Secondly, it's about the AI overall impact on your PaaS and SaaS solution business. Just wondering, for example, for the segment growth this quarter, would you please break down in terms of by volume and by pricing? Has AI brought any positive impact on the full pricing of your product and services and also on the impact on the gross profit margin? Thank you.
Yi Yang - Co-Founder, Chief Financial Officer, Chief Operating Officer,
Okay. Thank you, Timothy. So the first one is that, so we'll define this as an AI Assistant system, so it's bigger than an agent. And because we think that if we review the life scenarios, even only for home, that you will find that you have multiple scenes you want someone to help you with. So this is AI Assistant to come with multiple agents that can help you to do almost everything you need in a home. So that's the first one. That's how we designed this new assistant.
And the key value for that part will be in two things. The first one is that while coming on with the adoption of the GenAI app, including the GPT, including Qwen, et cetera, that you found that the AI can help you to do a lot of things, a lot of tasks on the software side.
But there is no assistant focus on home. That's what you need for your home and how you want on taking care of the home. So for us is that we designed the different type of agents and capabilities focused on those scenarios, people want to interact, and people want to have a better life quality or easier life experience in home. That's the first one.
And the second one is that the key differentiation of this assistance from any generic assistant is that this assistant will naturally be able to interact with the physical scenarios through the hundreds of, millions of the powered by Tuya devices. So which means that we're trying to bring kind of the science fiction to come true, like the JARVIS in Iron Man's house, every people appreciate that. Every people, I mean, admire that. But there is no that type of JARVIS yet. So we want to create that type of experience for the global people. So that's how we define the key features and value for the user side.
And I think the -- what does it mean for the ordinary users? I think the key part is that right now, we found the smart devices is still complicated. It became way more easier than 10 years before, but still complicated to -- I mean, to learn, to use, to interact with by many non-user. I mean, for those beginnings. So those parts still there.
But coming out with through the assistance, so you don't have to learn to use the app anymore. And you don't even -- you just need to know how to speak, right? Like how you can tell your housekeeper to do something, how to tell a servant to do something. It's similar like the assistant, will be able to take the orders and to do all those complicated operation for you. So we believe that will lower the bar significantly for the new users for home.
And when we see that while the penetration of even smart home is still in a low digit. And by the word of the entry bar, we'll be able to open more doors for those new users, helping them found that the smart devices accessible and easy to use. So that's for the AI Assistant part.
And the second question is for the AI. And so first one is that this year, we consider at the first year of the AI device. So we are very happy to see that finally, our education to the market, to the developers, to the customers already starting to return some feedback.
So like the numbers we shared before, by end of the Q3, over 93.33% of the products we shipped this year have already been enabled with AI capabilities. So which means that my customers, my developers already very actively to try whatever AI features or capabilities they can provide through their devices, even their existing devices. So that's the first one.
So we really have a lot of innovative developers tying to try the ideas and try to educate end users and test end users' feedback. And that will be up very, very typical starting point for any new technology adoption. And so we really have that kind of scale, test field to complete it.
And the second one is that we still provide the AI seamlessly through our three business models. So including the PaaS, including the solution, including the SaaS, right now, we have different type of AI offerings in different business model as well. So which means that for my customer side, on the procurement perspective, so they don't have to learn how they will be able to purchase something from Tuya differently. It's a similar like offering but come with different features. And maybe it comes with a different pricing, maybe not. So for that part, is that we try to open -- have almost all my customers default be able to try to bring AI into their existing products and solutions.
And through those seamless integrations into my existing business models, we believe that will help in two things. The first one is that coming on with the new feature set, and new feature set will bring new demand. So that will be able to speed up the penetration and adoption of the entire market. And we're looking forward to having the AI coming as a booster.
And the second one is that with some really new feature sets that we price that and that improve our GPM as well. But we're looking forward to having the GPM impact coming very soon because it's just in the beginning. So we try to promote the market. We try to incubating the market in the beginning but not running really aggressively on the profitability side on that type of niche sector.
So that's the overall outlook, Timothy.
Timothy Zhao - Analyst
That's okay. Thank you.
Operator
Mingran Li, CICC.
Mingran Li - Analyst
Thanks, management for taking my questions. Congrats on the solid result, and two questions from my side. First is following adjustments of recent global tariff policies, could management share more color on the downstream or the recovery progress in the overseas markets, especially in North America?
My second one is that could management share the latest progress on the AI technology, particularly in terms of commercialization? Thanks.
Yi Yang - Co-Founder, Chief Financial Officer, Chief Operating Officer,
Yeah. So the first one is that a couple of weeks ago that we get a temporary one-year terms between China and US, right? And so which means that all the merchants, importers right now, they have a stable cost level at a specific timing. And so that will be good things, at least we get some certainty.
But the promotion for this year will be pretty locked in. So those kinds of new terms will be able to impact for next year's demand. So we're looking forward to having that to be a positive impact.
And right now, on the customers and importer side, this deal kind of review what will be the tune for next years and we'd like to review what will be the turns out sell-throughs for this promotion season starting from this week, right, we'll have the Black Friday this week.
So we're looking forward to having more feedback on December, like I described. And while people already know that what cost they can get for next year over a year, and what will be the demand looks like. And then how they set the tune for the new projects and the new sell-in reordering. So that's the first one. So it's still under review.
And the second one is for the AI. I think that I already answered part of that to Timothy earlier for the earlier questions. So -- and the first one is that right now we're offering AI across almost all my categories. We have some generic AI capabilities that can work on anything and we also have some differentiated vertical AI capability for specific type of the products.
But all those offering are seamlessly integrated into my existing three services the PaaS, the solution, and the Saas. That's the first one.
And in this year's on the new device side, including the PaaS and solutions, we really see -- happy to see some breakthroughs into some new sectors like the toys and we shared that earlier last quarter as well. So this will be a totally new vertical categories come up with a large total addressable market scale size. And that we don't touch before and the IoT never get -- be able to enter that sectors. But coming along with AI so right now we'll open the door.
And in this year only, we're running three quarters only that many of the key players in the industry, starting from China, in the toys industry and already starting to cooperate with us, and in Q3, we're already helped the customer to launch a lot of the use cases to test the demand. And it turns out that the end users love it and so I'll say that trial sales for many of the customers works out. So we're looking forward to continuous to improve the experience and also the customers start to reordering and to running a new type of promotion classes or sales channels to scale it. So that's what we see that the AI open new doors. So that's the second one.
And then the third one is that not only upgrades on my existing categories and open new categories. So the third one we tried to open is the 2C experience. So we will be looking forward to using the new AI assistant to open all the new home users' doors, especially for those ones who still don't have any smart devices. They still consider that type of devices will be kind of complicated for them, so we're using our assistant to help them out. That's it.
Mingran Li - Analyst
Okay. Thank you. Very clear.
Operator
Matt Ma, Jefferies.
Matt Ma - Analyst
Hello. Good morning, management. Thank you for taking my questions. So I just have one question regarding smart solutions. So the smart solutions revenue declined by around 14% in third quarter. Just wondering what is the reason behind it? And then, could management provide any growth outlook for the segment in 2026? And also, any thoughts on product category expansion going forward? Thank you.
Yi Yang - Co-Founder, Chief Financial Officer, Chief Operating Officer,
Yeah. So I think the first one is that in 2026, we're looking to have a better year versus 2025 because we should have less turbulence for the macroeconomy side on the global basis. And so like I described that the customers right now in many vertical sectors, the customers already think that the AI features or AIoT features will become more and more default for them. So like some categories that every single new project they've been doing, they have to come along with the AIoT. So we become to take a larger portion in their pie. So that's the first one.
So we will see that the penetration will grow. I mean, for the overall industries, we continue to grow steadily, no matter what. It's only a matter of speed, which year will be the tipping point. And so that's the first one.
In 2026 and we keep closing eye and we think that we can share more colors around the second half of December, while the customers have more feedback on the end demand side. And while they're starting to set the tunes for 2026 because they don't like to run in a very conservative operation and base for a long time. They really running in for 2025. So that's, I think, for the first one. And the second one?
Matt Ma - Analyst
Yeah, so second one is also regarding smart solutions. So I just want to understand what is your thoughts on product category expansion for smart solutions going forward? Thank you.
Yi Yang - Co-Founder, Chief Financial Officer, Chief Operating Officer,
Sorry, I missed one part. And so I think that for smart solutions, and we're very carefully looking for the expansion to new categories because we're really learning that business model for over 2 years. So I think that for smart solutions, we're still kind of focused on some strategically highly value categories.
And for those ones that the AI can bring total difference, like to bring some innovative ideas to come true without AI, it never exists. And also to some categories that we're really helping customers to do a differentiation, to help them out. So really, the solutions is the one we design for the customers for their flagship model. So that's what we put on.
So right now, the solutions, the major categories will be the video and related multi-modeling capabilities, the control panels that's super comprehensive interactions on the touch panel side and including the gateways, focused on specific scenarios and energy.
So I think that's for the middle term that we continue to put focus on scale of those kinds of verticals, unless we see some opportunities with scalabilities in some new vertical categories.
Matt Ma - Analyst
Okay. Thank you, guys.
Operator
Thank you. There are no further questions at this time. I will now hand the conference back to the management team for closing remarks.
Regina Wang - Senior Manager, Investor Relations
Thank you, operator, and thank you all for participating on today's call and for your thoughts. If you have any further questions, please feel free to reach out to our IR team. We look forward to speaking with you at our upcoming investor events. Thank you, everyone, and have a great day.
Operator
Thank you for your participation in today's conference. This does conclude the program. You may now disconnect your lines.
Editor
Portions of this transcript that are marked (interpreted) were spoken by an interpreter present on the live call. The interpreter was provided by the company sponsoring this event.