Oxford Industries Inc (OXM) 2015 Q2 法說會逐字稿

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  • Operator

  • Good day, and welcome to this Oxford Industries Incorporated second quarter FY15 earnings conference call. Today's conference is being recorded. At this time, I would like to turn the conference over to Ms. Anne Shoemaker. Please go ahead, ma'am.

  • - VP, Capital Markets & Treasurer

  • Thank you, Shannon, and good afternoon, everyone. Before we begin, I would like to remind participants that certain statements made on today's call and in the Q&A session may constitute forward-looking statements within the meaning of the federal securities laws. Forward-looking statements are not guarantees, and actual results may differ materially from those expressed or implied in the forward-looking statements.

  • Important factors that could cause actual results of operations or our financial condition to differ are discussed in our press release issued earlier today, and in documents filed by us with the SEC including the risk factors contained in our FY14 Form 10-K. We undertake no duty to update any forward-looking statements.

  • During this call, we will be discussing certain non-GAAP financial measures. You can find a reconciliation of GAAP financial measures to certain non-GAAP financial measures in our press release issued earlier today, which is posted under the Investor Relations tab of our website at Oxfordinc.com. Please note that all financial results and outlook information discussed on this call unless otherwise noted are from continuing operations, and all earnings per share amounts are on a diluted basis. As a reminder, on July 20, we announced the sale of the Ben Sherman business. The results from the Ben Sherman business are reflected as discontinued ops for all periods presented.

  • And now I would like to introduce today's call participants. With me today are Tom Chubb, Chairman and CEO, Scott Grassmyer; CFO, Terry Pillow, CEO of Tommy Bahama; and Doug Wood, President of Tommy Bahama. Thank you for your attention. And now I would like to turn the call over to Tom Chubb.

  • - Chairman & CEO

  • Good afternoon, and thank you for joining us.

  • We are pleased to report very strong second quarter results. We increased top line by 10%, and grew adjusted earnings by 23%. We improved our gross margin, gained modest expense leverage, expanded our operating margin and reduced inventory levels. In light of these results and our expectations for the back half of the fiscal year, we have increased our outlook for the full-year.

  • Our two terrific lifestyle brands, Tommy Bahama and Lilly Pulitzer continued to drive growth at Oxford. Simply put, Lilly Pulitzer is having an amazing year. The positive momentum we saw in the first quarter accelerated in the second quarter. Sales in all channels and distribution exceeded our plans, and significantly exceeded the prior year.

  • Comp store sales increased a remarkable 41%. With a 124 basis point increase in gross margin, Lilly delivered an operating margin of 30.2%. These outstanding results clearly show what can be achieved with an emotionally connected brand like Lilly Pulitzer that has A-plus product, A-plus distribution, and A-plus communication, and is supported with superb execution by a very talented team of people.

  • E-commerce continues to be the fastest-growing channel of distribution at Lilly Pulitzer, and our new stores are generating a great deal of excitement as well. There are now 33 company-owned Lilly Pulitzer stores compared to 26 last year. We opened three new locations in the second quarter, the Mall at Millenia in Orlando, Merrick Park in Coral Gables, and Oakbrook Center, our first Lilly store in Chicago. All three came out of the gate strongly, and we plan to continue to open stores in locations that will delight the Lilly customer in both existing and new markets. Lilly Pulitzer is an amazing brand that clearly has the potential for significant sustained profitable growth going forward, and a team that is fully capable of and intent on realizing that potential.

  • We also continued to see growth in our largest business, Tommy Bahama. In the first half of this year, our men's business which is the anchor of this brand, performed well with strong comps. The solid performance we saw in our men's business was partially offset by a softer women's business in the second quarter. We are working on those, and believe the actions taken over the last year will make us stronger in women's going forward, particularly as we head into next year.

  • You will recall that over the past few years, we have had significant growth in women's in our owned retail stores and e-commerce business. Even with this growth, women's remains less than a third of our direct-to-consumer business. We believe that the total opportunity for Tommy women's is much larger.

  • To take it to the next level, we made important changes in the Tommy women's organization over the past year. We've brought the entire design function together under one roof in Seattle, and strengthened the team with a new head of women's design and other key creative staff. The impact of these changes will be evident in the women's Tommy Bahama product that will be on the floor for spring 2016.

  • Another key strategic effort is Tommy Bahama's international initiative. Our objective is to continue to reduce the operating loss from this business, while not losing sight of the long-term opportunity for profitable growth. Here is what we plan to do. First of all, Canada and Australia are successful, profitable markets that we own, and will continue to grow.

  • In Asia, we are exiting secondary markets, and are intently focused on Japan. This is a large market, and we've been pleased to see strong comps in local currency and we want to build on this momentum. Expense reduction remains critical, and despite a very tough international environment, we are on plan.

  • Finally, we are exploring the possibility of partnering with successful established operators in select markets around the world. You may recall that Tommy's Canada and Australian businesses began with licensed partners, both of whom successfully established the Tommy Bahama brand in new markets. We currently have a small but strong license business in Dubai and Abu Dhabi. These serve as good templates for how we might profitably run a business in certain markets. We have a lot more work to do in our international initiatives, and we are focused on getting it done.

  • Gross margin at Tommy Bahama while still very respectable at 61%, was lower than the previous year due to more of our sales occurring in connection with marketing events that ran in the second quarter, such as our loyalty card program, the Flip Side event and the non-comp polo promotion. We also saw expenses delever at Tommy Bahama as we incurred costs associated with the office move in Seattle, and pre-opening expenses related to the Waikiki retail restaurant location.

  • We are committed to expense control, and believe that we will begin to gain some operating leverage in 2016. We have a lot of opportunity in front of us, and Tommy Bahama is one of the premier lifestyle brands in America. We have an outstanding team that we have augmented significantly over the past year, and have never been more committed to driving long-term profitable growth in this great brand.

  • Just a quick word about Lanier Clothes. We have mentioned in the past, what a well-run and adaptable business we have here. Despite the 14% reduction in sales in the quarter, it is certainly worth noting that both gross margin and operating margin increased in the second quarter. While we see FY15 as a softer year compared to FY14, we have numerous initiatives in various stages of development, and believe that Lanier has opportunities for growth in the future.

  • Finally, as you know, at the end of March, we committed to work diligently to divest the Ben Sherman business. We are pleased to have delivered on that commitment in the second quarter. Not only is the divestiture accretive to earnings, but it strengthens our already strong balance sheet, and puts us in an even better position to support multiple organic growth initiatives, as well as our long-term plan to acquire another carefully selected lifestyle brand or two. As always, we remain committed to deploying capital to deliver long-term value to our shareholders.

  • I'll turn the call over to Scott to discuss our consolidated results.

  • - CFO

  • Thanks, Tom.

  • I'd like to walk you through selection of highlights from our consolidated results for the second quarter of FY14. Please refer to our press release which includes some new schedules with the complete results by group, and for the Company as a whole for the second quarter. As Tom mentioned, Lilly Pulitzer had another remarkable quarter, which coupled with a good performance at Tommy Bahama drove our results with consolidated sales increasing 10%. On a consolidated basis, our adjusted gross margin expanded over 70 basis points, primarily as the result of changes to our sales mix.

  • Lilly Pulitzer which has higher gross margin than our other operating groups, represented a greater proportion of sales in the quarter. Our direct-to-consumer business which also has higher gross margins than our wholesale business also increased as a percentage of sales. In addition to the change in our sales mix, our consolidated adjusted gross margin benefited from expansion in both Lilly Pulitzer and Lanier Clothes. These favorable items were partially offset by lower gross margins at Tommy Bahama.

  • SG&A increased by $10 million over last year, primarily due to incremental costs associated with additional Tommy Bahama and Lilly Pulitzer locations, and other costs associated with these growing businesses. That said, we were pleased to achieve modest SG&A leverage, primarily due to Lilly Pulitzer strong performance in the quarter. Our consolidated operating margin as adjusted also expanded more than 100 basis points in the second quarter to 14.3%, compared to 13.1% in the prior year period.

  • For the quarter, interest expense declined to $737,000 from $888,000 last year. Our effective tax rate in the quarter also declined to 38.1% from 39.7% in the same period of the prior year, reflecting higher domestic earnings and lower international losses. Adjusted EPS rose 23% to $1.32, ahead of our previously issued guidance.

  • Beginning with the first quarter of FY15, Ben Sherman has been reflected in discontinued operations for all periods presented. On July 20, we announced that we completed the sale of the Ben Sherman business for approximately $64 million. Cash proceeds were $59 million, and we reported a net loss from discontinued operations, including an estimated loss on the sale of $1.39 per share in the quarter.

  • Moving on to the balance sheet, our inventory levels are lower than last year at $105 million, compared to $108 million. Inventory at Lanier Clothes is lower, reflecting the lower anticipated third quarter sales, and fewer weeks of supply on hand for replenishment programs. Inventory levels are higher at Tommy and Lilly to support anticipated sales growth in these businesses. We're comfortable with the inventory levels at all three operating groups.

  • Our capital structure is strong, and we are well-positioned to support growth. As of August 1, 2015, we had $45 million of borrowings outstanding under our revolving credit agreement. The significant reduction from last year's level of $107 million is primarily due to funds received from the sale of the Ben Sherman business. As of quarter end, we had $182 million of unused availability under our US revolving credit facility, and a weighted average borrowing rate of 1.7%.

  • Our capital expenditures for the first half of FY15 were $41 million, and we expect CapEx for the year to be approximately $70 million. In addition to our typical investments in retail stores and IT, I would like to remind you of three significant investments this year. Tommy Bahama will move into new leased office space in Seattle, and will open a retail restaurant location in Waikiki, and Lilly Pulitzer acquired additional distribution space. Note that of the $70 million we will record as capital expenditures, approximately $13 million will be funded by landlords through tenant improvement allowances.

  • Looking forward, we're pleased to have increased our outlook for FY15 to reflect the stronger than planned performance of Lilly Pulitzer in the second quarter. We now expect net sales in the $975 million to $990 million range, and adjusted earnings per share in a range of $3.55 to $3.70. On a comparable basis, FY14 net sales were $920 million and earnings per share were $3.46 on an adjusted basis. The effective tax rate for FY15 is expected to be approximately 38%.

  • We also have initiated our guidance for the third quarter of FY15. Reflecting the normal seasonality of the Tommy Bahama and Lilly Pulitzer businesses and lower year-over-year sales at Lanier Clothes, we expect net sales in a range from $200 million to $210 million, compared to net sales of $201 million in the third quarter of FY14. The third quarter is also expected to be impacted by Tommy Bahama's move to new office space which is currently planned for later this month, and pre-opening expenses associated with Tommy's Waikiki retail restaurant location which is planned to open late in the quarter. The impact of these two events is expected to be $1.5 million and $1.4 million, respectively.

  • For the third quarter, we expect an adjusted loss per share in a range of $0.05 to $0.15. This compares with third quarter FY14 adjusted earnings per share of $0.12. We are planning for a strong fourth quarter, and expect year over year increases in both the top and bottom line.

  • Thank you for your attention. And Shannon, we are now ready for questions.

  • Operator

  • Yes, sir. Thank you.

  • (Operator Instructions)

  • Ed Yruma, KeyBanc Capital Markets. Sir, your line is open. Please check your mute function.

  • - Analyst

  • Sorry about that. Congratulations on a very solid quarter, and good afternoon.

  • - Chairman & CEO

  • Thank you.

  • - Analyst

  • First on Lilly, obviously extraordinary comp there. Could you give a little more insight into what was driving the comp? Was it specific new product introduction? Was there a lift from e-com? Were there specific stores that outperformed?

  • - Chairman & CEO

  • Well, we really, it was positive across the board, all channels of distribution, bricks-and-mortar, new stores, old stores, e-com, everything was up. I will say that, as we would anticipate, e-com was stronger than stores, but stores were very strong in the comp. And there were, of course, certain stores that outperformed others, but it was just good all the way around.

  • And a couple of things that I would point out, Ed, that I think are noteworthy, is that during the quarter, the conversion rate was up over 20% versus the second quarter of last year. And that had a huge amount to do with the comp performance. Traffic was also up. I believe the conversion rate has everything to do with the strength of the product that we had on the floor.

  • And then, the other thing that I would call out, that is really a standout in what was a terrific quarter for them, was how strong the business was in July. July has typically been a dead month for Lilly Pulitzer. But they specifically played to it a bit stronger this year in the way they flowed merchandise, and what they had available on the floor in July. And it worked, it drove a very good month in July.

  • - Analyst

  • Got it.

  • And if you hindsight the second quarter, I guess, how would you characterize your performance, in respect to the balance at Tommy Bahama between comp and promotion? I know that you've had some success in fourth quarter with tweaking some of the promotional offer to drive sales, but obviously I know you are really trying to run a full price business. So how would you characterize the way that you ran the business in the second quarter, and how should we think about promotional level going forward?

  • - Chairman & CEO

  • Well, in the second quarter, and I'll let Doug add onto this in a minute. But if you look at the total Mother's Day, which is actually first quarter, through the end of the second quarter, that total period, we did several marketing events. One of those was new, the Polo Poloha promotion that we did in the latter part of the second quarter. Overall, those worked really well and drove a lot of business. We do think in hindsight, I'm glad you brought that up, that some of the stuff we did more in the Mother's Day period, probably ended up pulling some sales forward into Q1. So some of the strength that we saw in the first quarter, probably came at the expense of the second quarter.

  • Then the second thing I would say is, this calendar for the first time since 2009, you had this full extra week between Memorial Day and Father's Day. I don't think we anticipated how that would impact our Business, maybe as well as we would have liked to in hindsight. And then the last thing is, as we pointed out in the call is that, while our men's comp for the quarter was, we think, very solid, women's actually comped down for the quarter. And we think that has to do with lack of newness, and really the product that was offered then.

  • The good news though, Ed, and this is what I feel very good about, I think to the extent we had any weakness in the second quarter in Tommy, I think we are very clear on what those issues are, and Doug and Terry and the team have actually been focused on these issues, really for the past year. So, those include all the efforts that you're well familiar with to strengthen and add to the women's team and our marketing team in Seattle. These things we think will pay off a lot in the future, particularly as we move into spring of 2016. Doug, anything you'd like to add onto that?

  • - President, Tommy Bahama

  • Yes, I think the only -- the last thing, and you've covered a lot of Ed's question, on the going forward as we look forward to the holiday, we're looking at all -- basically doing the same thing we did last year. But we actually believe that we've got some terrific products coming at us, as well as some really strong creative, from a -- just product marketing standpoint. So we feel pretty good going forward.

  • - Analyst

  • Great, and one final question. Tommy wholesale, I think you'd indicated is down. Any sense as to what's going on in the wholesale channel? Obviously mixed results there, at least by the publicly reported retailers. And then, are you seeing any kind of share loss do you think, on the floors of some of your major wholesale customers? Thank you.

  • - Chairman & CEO

  • Well, I'll let Doug again add onto this at the end. But I think, Ed, it's very important to remember that in Tommy Bahama, our wholesale business has always had a big specialty store component. And as you well know, that's a very challenged piece of the market right now. A lot of, unfortunately, a lot of that segment of the market is really going away, and that presents some headwind for Tommy Bahama. We are going to let Doug elaborate on this, but in the department store channel, we actually are pretty pleased with the way that we've been performing in the sportswear departments and those channels (multiple speakers). Do you want to elaborate on that a little?

  • - President, Tommy Bahama

  • Yes. Just focusing on department stores, is that we still have very much a full price offering in department stores. And so, as we look at our partners in that channel, we've had a very good year with them, and we actually expect to have a good rest of the year with them. And it really comes back to this specialty store part of the market, it's really starting to fall off. And this is something that hasn't just started. It's been going on for several years, and if we see anything that has been impacting our business, it's there.

  • - Analyst

  • Great. Thanks so much, everyone.

  • - Chairman & CEO

  • Thanks a lot, Ed.

  • Operator

  • Rick Patel, Stephens Incorporated.

  • - Analyst

  • Good afternoon, everyone, and I'll add my congratulations. I had to do a double take on that Lilly comp.

  • - Chairman & CEO

  • Thank you. We did too, Rick (laughter). Scott stayed up all night checking those numbers.

  • - Analyst

  • I'm sure he did. I also have a question on the weakness that Tommy women -- so were there any particular categories that missed expectations, or was there general weakness around this area of the store? And I think you touched upon this, but is there anything you can do to improve the assortment ahead of holiday, or is this more of a spring turnaround?

  • - Chairman & CEO

  • Well, once again, I'm going to let Doug and Terry jump in here in a second. But I would say that, I think we will see some of the impact of the efforts we've made in the design area will start to show up in resort. But in spring 2016, in terms of the product that you see on the floor, I really think you will see a remarkable change, spring versus spring. Doug or Terry, do you want to comment on some of the categories?

  • - CEO,Tommy Bahama

  • Yes, Rick, this is Terry. It's been over a year since we've made the changes that we talked about in the remarks, and Bradley O'Brien is the new head of design for both men's and women's, and she's been on board. We, obviously, as Tom just mentioned, spring 2016 will be the first true -- we are going to see the total impact of that. But you're absolutely right. I mean, we started making -- we realized we had some issues, started making some changes in the third quarter product that we're shipping, and even more changes in the fourth-quarter product. And I think going forward, in the fourth quarter the product we have, and the offering we have is very, very good.

  • As far as the deliveries in, it was pretty much across all categories. And we've been saying, we've been growing the women's business. And during this Father's Day period, we were able to take advantage of somebody coming in and buying for him, and finding something for her. And we did saw that slow down a little bit, from the delivery that we had. But we are certain that we're ahead of it, and we've got back half product to drive the business, and when we get to spring, we think we fully turned the corner.

  • - Analyst

  • And I know it's early, but as you think about 2016, can you talk about any initial real estate plans for Lilly? I'm curious, do you expect to stay east of the Mississippi as you like to say, or do you think we can see some stores in newer markets?

  • - Chairman & CEO

  • Well, I think one of the things that we've been very excited about this quarter that we called out, was the success that we had in Merrick Park, which is in Coral Gables, really the greater Miami area. And while that's Florida, it's not necessarily the part of Florida that we've been the strongest in. So that was nice to see that one come out of the gate strong.

  • And then, the other one that we really liked a lot was Oakbrook in the Chicago area. And for us, that's new territory. And we came out of the gates extremely strong there, even though we opened I believe in August, or was it either July or August, which is not necessarily the best time of year for us to open up, but it had a very strong start.

  • And then for next year, we've got a couple of good ones coming. We've got one coming in Dallas at the NorthPark mall. We've got one coming at the new Disney development next spring some time. We've got one coming in Destin, Florida next spring, and then one in Richmond. So I guess, you've got one there that's truly a western type location for us in NorthPark. And then, we continue to work on other opportunities, as well.

  • - Analyst

  • Great. And then, one last question if I may. Just given the pull back in the Chinese yuan, do you see any opportunities to save on manufacturing costs? If you can remind us, what your sourcing exposures to China is like? And if we do see a benefit, when we should expect to see that flow through?

  • - Chairman & CEO

  • Rick, obviously, it's a very volatile situation over there, and things are literally changing from one hour to the next. But we're obviously paying a lot of attention to it. And in terms of our exposure, China is the predominant sourcing location for us. It's bigger than any other sourcing location. So we are hopeful that we may be able to pick up some cost of goods savings there, but I think it would be a little premature to try to quantify that in any way.

  • - Analyst

  • Thanks, everyone, and good luck this fall.

  • - Chairman & CEO

  • Okay. Thanks a lot, Rick.

  • - CFO

  • Thanks, Rick.

  • Operator

  • (Operator Instructions)

  • Eric Beder, Wunderlich Securities.

  • - Analyst

  • Good afternoon, and congratulations on a solid quarter.

  • - Chairman & CEO

  • Thank you, Eric.

  • - Analyst

  • The next quarter you have the Waikiki set up, and the movement in headquarters, and the box for Tommy Bahama. Could you go over what are the gains are going to be from the move? And how, when should we see Waikiki opening, and how should we think about that, as we look for the Japanese market?

  • - Chairman & CEO

  • Okay. Did you say the gain from the move, Eric?

  • - Analyst

  • Well, what are you going to gain, in terms of the ability to work harder, or better or more efficiently? How do you -- how does that move affect you?

  • - Chairman & CEO

  • Well, the number one thing that we gain from it, is that we will have an office space to work in. Our existing Tommy Bahama headquarters, which you've seen before, I believe, unfortunately our lease ran out after 11 or 12 years. And so, while it was a good location for us for a long time, our lease ran out. We had to do something. As you know, the Seattle real estate market is very hot, and we actually needed a little bit more space than we had in the old space.

  • It does allow us to reposition some people and have departments that should be sitting together sitting next to each other, and do some other updates to the working environment that will benefit us. But it's really driven as much as anything by the lease expiration.

  • On the Waikiki opening, I am going to let Doug maybe comment on that. That's something that we obviously are very excited about, and have anticipated for a long time, and it's coming soon.

  • - President, Tommy Bahama

  • Yes, we're looking at a mid October opening for Waikiki, and it's going to be just phenomenal. I mean, I am gushing over just what we think the facility is going to be able to drive, with regards to revenue both for retail and restaurant, but it also give us an opportunity to market, not just to the US, where the majority of travel still goes to Waikiki, but also to Japan.

  • So this is a big deal for us. We have been working on this for a long time. And right now, we're looking at mid-October.

  • - Analyst

  • Great. And when you look at the Lilly Pulitzer store in Chicago. I know it's only been open a while, does that give you the feel that you can be more aggressive in Midwest? I know you had Cincinnati last year. Do you think that is a strong, can be a strong Lilly Pulitzer market?

  • - Chairman & CEO

  • Yes. I think it does have us feeling good. And again, you're correct to point out that it's very early. And you don't want to read too much into the first six or eight weeks, or whatever it is that we've been open there, but it is very, very encouraging to see how well we've performed there. And it does make us think that there may be more opportunity out there in the Midwest.

  • - Analyst

  • Great. And finally, I know you've gone to this 365 resort campaign for Lilly. What's been the response of your customer base for that? And is that something we should obviously expect for the next 300 or so days?

  • - Chairman & CEO

  • Yes, Eric is talking about the resort 365 approach, which is really a recognition of the fact that Lilly is in fact, a resort, chic brand, and we're going to play to that all year long, including during the fall. And what we saw in July, I think, is an early indicator of how that can play out for us, where in a traditionally weak month for Lilly Pulitzer, we actually had quite a good month. We believe that we're going to see that continue through the fall months, and we're pretty excited about it. But we'll see.

  • - Analyst

  • Cool. Thank you.

  • - Chairman & CEO

  • We have a third of the quarter to play out.

  • - Analyst

  • Thank you.

  • - Chairman & CEO

  • Thanks, Eric.

  • Operator

  • Pamela Quintiliano, SunTrust.

  • - Analyst

  • Great. Thanks so much for taking my questions, on congratulations on a fabulous quarter.

  • - Chairman & CEO

  • Thank you, Pam.

  • - Analyst

  • So I'm going to start, I have a few questions for you. Starting off with Tommy, can you just remind us again, the percent of the business that is women's? And also, are you now fully staffed, or are there still open positions that need to be filled in Tommy? And then lastly, just performance of some of the newer classifications, like sunglasses, and your Relaxology? And how all that has been doing and the customer's been responding?

  • - Chairman & CEO

  • Okay. Just by way of reminder, the women's business and our direct-to-consumer part of Tommy Bahama stores in the e-com is a little bit less than 30%, and then in the wholesale, it's much smaller than that. So total business, you're down somewhere in the low 20%s I think. And in the direct, the very important direct channel, it's less than 30%.

  • And Terry and Doug will tell you that they don't have any problem seeing over time, without putting a specific date on it, but it at some point being 50%. And then in the wholesale arena, obviously, it's very underdeveloped, and there's a lot of white space there.

  • On the design function in Tommy Bahama, they do still have one or two key roles that they're looking to fill in, but they've got some great heads of design in place, and a great team in place. And then finally, on some of the new classifications, maybe Doug can comment on that.

  • - President, Tommy Bahama

  • Yes, and just to go back on wholesale, from an opportunity standpoint, we do see women's sportswear, this huge opportunity at wholesale, but we have a very strong women's swim wholesale business right now. It's not big in dollars, but in the size of the market, it's actually been very, very successful and profitable for us.

  • To just to go right to some of those new launches, the Maui Jim launch that we did at the end of April in our retail stores, and then online in June has been very successful. And to think that we've just really started to connect with to that brand, and bring it into our environment, their guest has responded by coming in. But also our guest has been excited to have access to Maui Jim. And so, it's been a really, really good relationship.

  • Relaxology has been a split success rate. The men's has worked very well. Women's has not performed the way that we wanted it to. However, the sandal in both Relaxology has worked extremely well. So it's exciting, because it's a footwear. It's a new category that we have been really pushing, and it actually has success, and to see it work in our own stores, but also in wholesale for men, has been very exciting.

  • - Analyst

  • And then, so follow-up quickly on wholesale before turning to another question. So your wholesale account is [sixteen] spring product, I'm assuming for the Tommy women's? And have they, if so, have they responded well to it?

  • - President, Tommy Bahama

  • Doug, do you want to take that one?

  • - Analyst

  • Yes. I mean, now we've been in market now with it for about a month. We've had some good response with, and it's funny, we've talked about specialty stores with on the men -- on the wholesale side for men's. We've actually had a nice distribution that is starting up in the Southeast on women's, and we've had a positive response there. We've had a positive response in some of our key department store accounts, but it's still a small business for us.

  • And as we see it, it's going to take a couple of years, because once you get it placed, it's got to retail. And so, we're excited because we're getting placement, and now it's got to perform on the floor. Okay. So it's not as though -- despite the product not performing as well as you would have hoped to this past quarter there, it seems like people are liking it for spring, even though it's early days on the wholesale side?

  • - President, Tommy Bahama

  • Absolutely. Because it is so new. The product that we're coming out with spring, it's definitely when you see it, it's more sophisticated, not just in the quality and design, but in color and print. And there is definitely, there's no doubt that this is coming from a new team, that it is still Tommy Bahama.

  • - Analyst

  • Okay. Thank you. That was really helpful.

  • And then, turning quickly to Lilly, and sorry if I missed this before, but post the Target event, have you noticed any new customers? Looking at online activity, any sticky new customers that you didn't have before, that you could correlate?

  • - Chairman & CEO

  • Yes. We've definitely added a significant number of new customers this year, Pam, and there's no doubt some of that came from all the buzz surrounding the Lilly event, but I think there's more to it than that. I think we would've added a lot of those, as a result of some of the other things that we've been doing in Lilly. And it's a little bit hard to figure out what came from where, but we have added a lot of new customers this year.

  • - Analyst

  • And you mentioned in the past, about some exciting events for the fall. And you had mentioned a little bit in a previous, answering a previous question, but just can you remind us incrementally, what you're doing different this year than last year with Lily, as we think about the fall marketing?

  • - Chairman & CEO

  • Well, I think it's -- the big focus is this resort 365 concept that's really developed very strongly over the last year, and I think we're going to see this fall, very much, I think you're going to see what resort 365 looks like for Lilly. And basically based on the early read on that, we think it's going to have a positive impact on our business. It is not going to turn fall into spring for us. So I want to manage expectations, but I do think we can see some good year over year growth in our fall business there.

  • - Analyst

  • And so, to dig a little bit deeper, I remember last time we had spoken about in conjunction with New York Fashion Week, or in conjunction with Fashion Week you would be doing some events. So when we think about touchpoints with the consumer, and just how you're communicating differently beyond the actual campaign being different?

  • - Chairman & CEO

  • Well, we did a resort line presentation a couple of months ago. It wasn't really a fashion show per se, but it was a New York-based presentation of the resort 2015 line, and there's certainly some imagery of that available. I think you can probably find it online, or we could send it to you.

  • So that was part of playing to this whole resort 365 idea. And if you look at our website, look at the Instagram postings that we're doing, all the other social media that we're doing, the mailers that we do, it's all playing into that. And it's -- the message is clear, unequivocal and strong (multiple speakers).

  • - Analyst

  • And no incremental mailers, or is there an incremental? Because I agree, it's very strong, and I have seen the imagery, and I think it's really capturing the new customer that's out there, who is already engaged. It's great timing. Is there anything incrementally year over year when we think about -- ?

  • - Chairman & CEO

  • (Multiple speakers) I'm not 100% sure about that, Pam, off the top of my head. I don't have the year to year recap of mailers and gift with purchase events (multiple speakers).

  • - Analyst

  • Right. That's what I was going. Okay.

  • - Chairman & CEO

  • I don't have that at my fingertips, and I apologize.

  • - Analyst

  • Well, then, my last question, you have been so generous as always with your time is, some other companies have commented, just with the volatility in the market, those who cater to a little bit more of an affluent consumer who may be invested in the market, have seen some changes in behavior on those days of extreme volatility, or just overall more concerns with investments. Are you seeing any of that with your customers?

  • - Chairman & CEO

  • I think there's certainly that potential for that to impact us. We've certainly have seen it in the past. If you have a major event or a sustained downturn in the markets, both the stock market, really the residential real estate market, where people tend to get a lot of their feeling of well-being or lack of well-being. So those things can impact us.

  • I am always a little reluctant to correlate the day-to-day fluctuations with that. I suppose you could, but I'm always a little reluctant to do that. I do -- there's no doubt a sustained downturn can have an impact on our business, because our guests in both brands are clearly people that are pretty affluent and have both financial assets, and tend to have some meaningful real estate assets, as well.

  • - Analyst

  • Okay. Well, thank you once again, and best of luck going forward.

  • - Chairman & CEO

  • Thank you, Pam.

  • Operator

  • And it appears there are no further questions in queue at this time. I would like to turn the conference back over to Mr. Chubb for closing remarks.

  • - Chairman & CEO

  • Okay. Thank you, Shannon, and thank you again for your time this afternoon. We have a lot to be excited about at Oxford, and we very much appreciate your interest.

  • Operator

  • Ladies and gentlemen, that does conclude today's conference. We do thank you for your participation. You may now disconnect. Have a great rest of your day.