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Operator
Good evening and thank you for standing by for New Oriental's FY 2026 first-quarter results earnings conference call. (Operator Instructions) Today's conference is being recorded. If you have any objections, you may disconnect at this time.
And I'd like to turn the meeting over to your host for today's conference, Ms. Sisi Zhao.
Sisi Zhao - Investor Relations Director
Thank you. Hello, everyone, and welcome to the first fiscal 2026 earnings conference call. Our financial results for the period were released earlier today and available on the company's website, as well as on Newswire services.
Today, Stephen Yang, Executive President and Chief Financial Officer and I will share New Oriental's latest earnings results and business updates in detail with you. After that, Stephen and I will be available to answer your questions.
Before we continue, please note that the discussion today will contain forward-looking statements made under the Safe Harbor Provisions of the US Private Securities Litigation Reform Act of 1995. Forward-looking statements involve inherent risks and uncertainties. As such, our results may be materially different from the view expressed today. A number of potential risks and uncertainties are outlined in our public filings with the SEC. New Oriental does not undertake any obligation to update any forward-looking statements, except as required under applicable law.
As a reminder, this conference is being recorded. In addition, a webcast of this conference call will be available on your end posted at the Investor Relations website at investor.neworiental.org.
I now first turn the call over to Mr. Yang. Stephen, please go ahead.
Zhihui Yang - Executive President, Chief Financial Officer
Thank you, Sisi. Hello, everyone, and thank you for joining us on the call. Before diving into the details of our first quarter results, I would like to share that after periods of testing and trialing various business models and offerings, we're formulating the right strategy and direction for New Oriental. We're pleased to see that the company has now entered a stable growth trajectory.
This quarter, we recorded an encouraging set of results that exceeded our expectations, mainly driven by our strong capabilities, in enhancing operational resilience and sustainable profitability. This quarter's total net revenue have increased by 6.1% year-over-year. Bottom line-wise, we are delighted to see that our efforts to manage cost and streamline efficiency has yielded tangible success, with non-GAAP operating margin reaching 22% this quarter, representing a year-over-year improvement of 100 basis points.
Our key remaining business remains solid, while our new initiatives have continuously demonstrated positive momentum. Breaking it down. For the first fiscal quarter of 2026, overseas test prep business recorded the revenue increase of about 1% year-over-year. Oversea study consulting business recorded the revenue increase of about 2% year-over-year. Our adults and university students business recorded the revenue increase of 14% year-over-year.
At the same time, our continued investments in new educational business initiatives, primarily centered on facilitating studentsâ all-round development, have delivered consistent progress furthering driving the company's overall momentum. Firstly, the non-academic tutor business, which focus on cultivating students' innovative ability and comprehensive qualities has now been rolled out to around 60 existing cities. Market penetration has grown steadily, particularly across high tier cities. The top 10 cities contribute over 60% of this business.
Secondly, the intelligent learning system and device business, which utilize our past teaching experience data and technology to provide personalized and targeted learning and exercise content to improve students' learning efficiency has been tested in around 60 existing cities. We're encouraged by the improved customer retention and scalability of this new initiatives. The top 10 cities contributed over 50% of this business. In summary, our new educational business initiatives recorded the revenue increase of about 15% year-over-year for the first quarter of 2026.
Moving to the integrated tourism-related business line and breaking it down. Both domestic and international study tours and research camp for K-12 and the university students were connected across 55 cities nationwide. With the top 10 cities contributed over 50% of our revenue. In parallel, we provided a series of premium tourism offerings, primarily designed for middle-aged and senior audiences across 30 featured provinces in China and internationally.
Our product range has also been expanded to now include Cultural Travel, China Study Tour, Global Study Tour, and Camp Education. With regards to our OMO system, our efforts in developing and revamping our online merging offline teaching platform continued. These efforts aim to deliver more advanced and diversified educational services for customers of all ages. A total of $28.5 million have been invested during the quarter to upgrade and maintain our OMO teaching platform.
Beyond OMO, we continue to focus on our venture in AI. Our newly launched AI-powered intelligent learning device and smart study solution marks significant steps of our ongoing pursuits to transform education through technology. Encouraged by the positive market feedback, we have been and will continue to refine and embed AI across our offerings to strengthen New Oriental's core capabilities.
Simultaneously, we're also leveraging AI to streamline internal operations, thereby boosting efficiency and providing enhanced support of our teaching staffs. As the industry leader, we're dedicated to driving long-term revenue growth through dual focus on product innovation and operational efficiency. In the upcoming quarters, we look forward to sharing tangible results and positive highlights on performance that are backed by our investments in AI.
Now, with regards to the East Buy's performance. In fiscal year 2026, East Buy strategically invested in its private label portfolio, centered around a promise to deliver products that are healthy, high-quality, and good value for money. As we enrich East Buy product categories, our blockbuster offerings, namely the nutritious food product line has particularly stood out. We have strengthened our capability through rigorous end-to-end quality management, from sourcing to after sale service, which resulted in greater market recognition for our private label products.
During the reporting period, East Buy further advance its East Buy app and membership platform, connecting our loyal customer base to premier products and services. As the business to continue to evolve steadily, East Buy has intensified its focus on improving operational efficiency and profitability metrics to align closely with the Group's corporate strategies.
Now, I will turn the call over to Sisi to share with you our key financials. Sisi, please go ahead.
Sisi Zhao - Investor Relations Director
Thank you, Stephen. Now I'd like to share our key financial details for this quarter. Operating cost and expenses for the quarter were $1,212.2 million, representing a 6.1% increase year-over-year. Cost of revenues increased by 9.3% year-over-year to $637.8 million. Selling and marketing expenses increased by 3.6% year-over-year to $200.6 million. G&A expenses increased by 2.4% year-over-year to $373.8 million. Total share base compensation expenses which were allocated to related operating costs and expenses increased by 239.8% to $23.3 million in the first of fiscal quarter of 2026.
Operating income was $310.8 million representing a 6% increase year-over-year. Non-GAAP operating income, excluding share-based compensation expenses and amortization of intangible assets resulting from business acquisitions, was $335.5 million representing 11.3% increase year-over-year.
Net income attributable to the New Oriental for the quarter was $240.7 million representing a 1.9% decrease year-over-year. Basic and diluted net income per ADS attributable to New Oriental were $1.52 and $1.5 respectively. Non-GAAP net income attributable to New Oriental for the quarter was $258.3 million representing a 1.6% decrease year-over-year. Non-GAAP, basic and diluted net income per ADS attributable to New Oriental were $1.63 and $1.61 respectively. Net cash flow generated from operation for the first of fiscal quarter of 2026 was approximately $192.3 million and capital expenditure for the quarter or $55.4 million.
Turning to the balance sheet. As of August 31, 2025, New Oriental had cash and cash equivalents of $1,282.3 million. $1,570.2 million in term deposit and $2,178.1 million in short-term investment. New Oriental's deferred revenue, which represents cash collected upfronts from customers and related revenue that will be recognized as the service or goods were delivered at the end of the first of fiscal quarter of 2026 was $1,906.7 million an increase of 10% as compared to $1,733.1 million at the end of the first fiscal quarter of 2025
Now, I'll hand over to Stephen to go through our outlook, guidance, and our new shareholder return plan.
Zhihui Yang - Executive President, Chief Financial Officer
Thank you, Sisi. Following a strong start to the fiscal year, we're optimistic about further improving our margins and operational efficiency while staying committed to effective cost control and sustainable profitability across our business. As part of these efforts, we're taking a thoughtful and strategic approach to capacity extension and hiring, ensuring that we continue to grow without compromising the quality of our offerings.
We plan to increase our presence in cities with stronger top-line and bottom-line performance last year, while carefully managing resources. Rest assured, we will closely monitor the pace and scale of new openings, aligning them with local operational needs and the financial results throughout the year.
Guidance-wise, we expect total net revenue for the Group, including East Buy, in the second quarter of the fiscal year 2026, September 1, 2025, to November 30, 2025, to be in the range of $1,132.1 million to $1,163.3 million representing year-over-year increase in the range of 9% to 12%.
In the second quarter, we projected a notable acceleration of revenue growth in K-12 business driven by our enhanced service quality, which has led to steady year-on-year and quarter-on-quarter improvements in student retention rates. As for the full fiscal year 2026, we're very confident that our previously provided guidance of total net revenue for the Group, also including East Buy, to be in the range of $5,145.3 million to $5,390.3 million will be realized, representing a year-over-year increase in range of 5% to 10%.
As part of our appreciation for our shareholders unwavering support, we today announce that the shareholder return plan for the fiscal year 2026 has begun. The Board of Directors has approved an ordinary cash dividend and new share repurchase program. Regarding the ordinary share dividend, the ordinary cash dividends of $0.12 per common share, or $1.2 per ADS will be paid in two installments with an aggregate amount of approximately $190 million.
The first installment with $0.06 per common shares or $0.6 per ADS will be paid to holders of common shares or ADS of recorded as of the close of business on November 18, 2025, Beijing and Hong Kong time, and New York time, respectively.
The second installment, $0.06 per common shares or $0.6 per ADS. It's expected to be paid around six months after the payment date of the first installment to holders of common shares and the ADS of the recorded date to be further determined by the Board of Directors. Details of the second installment will be announced in due course.
Regarding the share repurchase program, pursuant to the new share repurchase program, the company may repurchase up to $300 million of ADS or common shares from open market over the next 12 months. To conclude, New Oriental remains committed to our trajectory of sustainable growth, delivering premium offerings to our customers and sharing the fruits of our success with our shareholders.
We're also in close collaboration with the government authorities in various provinces and municipality in China, ensuring compliance with the relevant policies, guidelines, and any related implementation, regulations, measures and adjusting our business operation as required.
This is the end of our fiscal year 2026 Q1 summary. At this point, I would like to open the floor for questions. Operator, please open the call for this. Thank you.
Operator
(Operator Instructions)
Felix Liu, UBS.
Felix Liu - Analyst
Hi, good evening, management. Thank you for taking my question. I'm glad to hear that you mentioned or expected notable acceleration in your K-12 business in the upcoming quarter. I know previously, there are market concerns over increased competition especially over the summer. So could management elaborate on how's the latest competition landscape in K-12 that you're feeling at the moment. What are the -- have you made any adjustments to your strategy and what is a reasonable level of sustainable growth for your K-12 business in the mid to long-term. Thank you.
Zhihui Yang - Executive President, Chief Financial Officer
Thank you, Felix. First of all, I'm very happy to see the revenue growth acceleration in our K-12 business since Q2. As you know, started in Q1 and for the, even for the whole year, I think our target is to enhance our quality of product and service in K-12 business. And I think since Q2, we will see a good result.
I think the better quality drives the student retention rate up after the summer. So that means more and more students, choose -- chose our Q2 course. And also, the better word of mouth attracts new student enrollment of our autumn classes. Yeah, as we meet some competition pressure in the summer because of the -- some competitors were using the low price or even the free course strategy. But now, we are happy to see students came back to New Oriental to enroll our class in autumn. So that's why we raised the guidance of the K-12 business.
So let's divide the K-12 business one-by-one. And so we expect the K-9 new business revenue growth will be around 20% year-over-year growth in Q2. And for the high school business, I think in the Q2, the growth rate will return to double-digit growth. So I think you see the revenue acceleration since Q2.
And so, I think the high student retention rate and the better word of mouth will drive the revenue growth acceleration. And I think -- I believe the revenue growth acceleration will continuously since Q2 and throughout the year.
So for -- yeah, I -- so for the whole year, 2026, I think the K-9 business will be your real growth will be over 20%. And for the high school, like the double-digit growth. So I think our strategy is correct because the student's retention rates, both for the primary school students and middle school students and high school students, all business lines the student retention rate is getting higher year-over-year.
Operator
Alice Cai, Citibank.
Please go ahead, Alice.
Alice Cai - Equity Analyst
Good evening, Stephen. I have two questions. Quick question first on SBC. It jumped a lot to $23 million. This was (inaudible) wondering what job is increasing what's the outlook can (inaudible)
Zhihui Yang - Executive President, Chief Financial Officer
Yeah. I think, Alice, your question is about the SBC, the share-based compensation. I think that in the second half of the last fiscal year, we issue, we grant the ADS shares to the management and the staff and teachers in the next to three year.
So it dragged the SBC up, and yeah. So the number of the SBC in this quarter, is bigger than that of last year. And yeah, but then --
Sisi Zhao - Investor Relations Director
Yeah, you can roughly estimate, going forward every quarter, the SBC expenses will be similar with this quarters and at this kind of level, yeah, for the coming several quarters.
Zhihui Yang - Executive President, Chief Financial Officer
Yeah. But, I think typically the first year we record more SBC expenses more in first year and then last in second and third year.
Alice Cai - Equity Analyst
Thanks so much
Operator
Lucy Yu, Bank of America Securities.
Lucy Yu - Analyst
Stephen, I have a question on overseas. It looks like overseas has been stronger than your earlier expectation. Could you please break down the (inaudible) test prep growth by age. And also, the consulting growth break down by segment. How should we think about the overseas sustainability growth, and will that impact your guidance for the full year? Thank you.
Zhihui Yang - Executive President, Chief Financial Officer
Yeah, as for the overseas business, as you know, we're adversely affected by the external environments. Last quarter, we guided in Q1 the revenue of the overseas relate business will be down by 5%. But in Q1, I think, overseas test drives still grew by 1%. Overseas consulting business grew by 2%. I think we will strive to minimize the negative impact.
And so in the Q2, we still guide the overseas related business. So it will be done by a low single-digit in Q2, which we still usually conservative method to make this forecast. And I think, yeah, the negative impact from the like the international relationship, even the outside environment changes a lot. But I think we will strive to minimize the impact. And so we do expect we can beat our guidance because we do the guidance in Q2 even for the whole year more conservatively.
Lucy Yu - Analyst
Stephen, just to follow-up, so for example, your test prep is positive. So by age group like the younger -- like younger age, mid-high school and like college students. Which one of them is, better than expected? And also, for the consulting business, I believe that 60% is a lot, it's pure consulting and the other 40% is like background raising. So which part of that is better than expected?
Zhihui Yang - Executive President, Chief Financial Officer
Within the overseas test prep, the younger aged students school, the business of that part of grow very fast, even more than 25% year-over-year. So that's why in the makeup of the, like the adults or even the college students, business staff, and within the oversea consulting business, I think the non-US and UK business, especially for the Asian country consulting business, and the background improving the business, still go very fast.
So as a whole, I think the oversea test prep and consultant business, we will still give the guidance of the like the 4% or 5% down year-over-year, but I believe we will do better than we -- our guidance.
Lucy Yu - Analyst
Okay. Thank you so much, Stephen
Operator
DS Kim, JP Morgan.
DS Kim - Analyst
Hi, Stephen. Hi, Sisi. Good evening and thanks for taking my question. I actually wanted to ask, why is the your price is down 6%, 7% pre-market, but I guess that's a question for the market, not you. I actually have a question, regarding shareholder return policies if that's okay. How shall we think about the policy going forward. Say, is this based on your projected or budgeted in net profit and payout ratio, or is it more based on our expectation on cash flows and whatnot?
The reason why I'm asking is, if I use my own estimated, GAAP EPS, what you announced is roughly about 100% payout, say like 40% payout for the dividend and 60% for buyback based on my GAAP net profit or EPS. Is that what we should think about going forward, i.e., like we could pay regularly over 50% as you guided, but more like 100% payout going forward based on this earnings and payout or shall we treat the buyback as a one-off, only for current year because of the stock price is low, and we only need -- we can only expect 50% going forward. Can you walk us through how we can think about the payout ratio or shareholder return going forward.
Zhihui Yang - Executive President, Chief Financial Officer
Thank you, DS. it's a good question. I think, last quarter our Board approved three-year shareholder return plan. And this -- we announced earlier today, we paid $190 million dividends, which might be 50% of net profits we generate last year, and combined with a $300 million the new share buyback program. So let's do the math. We -- I think the payout ratio this year is over 130% if you compare the capital allocation with the net profits we made last year. And the dividends plus the share buyback yield is over 5%.
So I think the -- going forward next year, the -- I think the dividend we will pay because it -- I think it's a regular dividend. And the $300 million share buyback we announced this year, it's not one-time. I think, next year, I think I will discuss with the Board and to push the Board to approve a new capital allocation program. And I think we will keep the high level of the payout ratio and yield.
And because -- think about that, we meet some pressure of slowing down the top-line. And -- but we can still like â get it like the 10% or plus top line growth and generates higher margin. And also, we are piling up the cash. So that's why the Board support our management to pay more capital allocation to investors. And I think the investors deserve to get more money, the capital allocation from the company. And so we announced the three years shareholder return plan. So I think in the next year, we will pay more.
DS Kim - Analyst
Thank you, sir. Finally, a follow-up just on that part, the just to clarify, when I said 100%, that was based on fiscal year '26, [my] EPS because the wording of the announcement say, this is a dividend for fiscal year 2026. But based on what you say, shall we, going forward, expect that like what you announced is actually coming out of fiscal year '25 earnings and what you're going to announce next year will be coming out of fiscal '26? So will there be one year delay and is that how we should think about or -- I guess it's so flexible but just wanted to get your result.
Zhihui Yang - Executive President, Chief Financial Officer
I think this is our internal policy because we make the calculation based on the last year net profit. So we -- last quarter, we announced that we pay no less than 50%. But finally, we paid about 130%. And next year, I think we will calculate based on the net profit we made in physical year 2026 and we'll do the same.
DS Kim - Analyst
Thank you, sir. I think that's actually much, much better than what I had expected. So I am again wondering why stocks down [6] not off [6] but anyway, let's see how it goes and thank you so much, sir.
Operator
Yikun Zheng, CITIC
Yikun Zheng - Analyst
Good evening, management. Thank you for taking my questions and congratulations on the strong results. My question is regarding the operating margin. Since the operating margin in Q1 is quite good, I'm not sure if it was mainly due to the cost reduction plan or some other reasons. And how can we expect the contribution of the cost reduction plan for the next season or for the full year, and how do we expect the operating margin for the full year? Thank you.
Zhihui Yang - Executive President, Chief Financial Officer
A good question about margin. let us start at the margin analysis in Q1, this quarter. Even though we meet some margin pressure from the slowdown of the overseas-related business, but it will still get a group margin expansion by 100 base point in Q1. And I think margin expansion was mainly driven by the better utilization, operating leverage and the cost control, and the profit contribution from East Buy.
As you know, we started to do the cost control since March last fiscal year, this year, March, and we have seen the good result. And I think it will help the margin expansion in the rest of the year, this fiscal year. And we look ahead into the Q2 margin guidance. I think we are quite optimistic about the margin expansion for the whole Group in Q2. And so that means the core business, and the East Buy business, both of the business, the margin will pick up in Q2. And I believe the margin expansion in Q2 will be greater than that of Q1.
And as for the marginal outlook for the whole year, I think, the whole Group Are focusing on the profitability, across all business lines. We are doing the cost control for in all business lines. So we do hope we can get the margin expansion for the whole year for the Group
Yikun Zheng - Analyst
Thank you, Stephen
Operator
Elsie Sheng, CLSA.
Elsie Sheng - Analyst
Hi, Stephen, Sisi, thank you. And congratulations on the very good result. I have a quick question on the tax rates, because I noticed that the tax rate in the first quarter is higher. So could you let us -- so what should we look at the tax rate in the next quarter and also for the full year.
Zhihui Yang - Executive President, Chief Financial Officer
Q1, I think the situation is special because even the -- since the second half of the last year and the Q1, we paid dividend from the WFOE to ListCo And so, we need to pay the withholding tax to the tax bureau. So it drive the ETR up in Q1. So, it was 27%. And not typically we paid 25% of the ETR.
And going forward, I think we probably we will do more, pay more dividends, from WFOE to ListCo So I think in this year, the ETR will be higher than that of last year were normal. I think the reason is that you saw -- we announced the earlier today with the capital allocation to investors the roughly $490 million as the Capital allocation total. So we need more dollars and yeah, that's why it drives the ETR up.
Elsie Sheng - Analyst
Okay. I understand, it's very clear. Thank you.
Operator
(Operator Instructions)
Timothy Zhao, Goldman Sachs.
Timothy Zhao - Analyst
Hi, Stephen. Hi, Sisi. Thank you for taking my question. My question is regarding the K-9 new initiatives. When I look at the enrollment growth for this quarter. I still notice a pretty big gap between the non-academic tutoring, and the intelligent learning system and devices. Just wondering, can we use that gap to model the revenue growth gap between these two segments for the first quarter or the second quarter, and we think that this gap may sustain, I think, going forward, even I think for the intelligence learning system I think is very good business. It's probably also marginal credit to you. Thank you.
Zhihui Yang - Executive President, Chief Financial Officer
I think the growth rates, the revenue growth of the junior high school business, it's a little bit faster than the primary school business because first of all, it's a little bit low base than the kids business. And secondly, we spend a lot of the efforts and the resources in the last three to four years to open a new business of the middle school business. And I think, the whole team contribute a lot of the -- provide a better product to the customers and the students love the new product. That's why the revenue growth is better.
And so going forward, I think we believe the revenue growth of the middle school business will be a little bit higher than we expected. But as a whole, the K-9 new business, grow the -- you saw our guidance of Q2 and even for the whole year. I think, yeah, definitely, it's the revenue acceleration is coming. And so, as I said, in Q2 the K-9 business is roughly 20% top-line growth. And we do hope we can do better in the second half of the year.
Timothy Zhao - Analyst
Understood.Thank you, Stephen.
Operator
Thank you. We are now approaching the end the conference call.
I'll now turn the call over to New Oriental's Executive President and CFO, Stephen Yang for his closing remarks.
Zhihui Yang - Executive President, Chief Financial Officer
Again, thank you for joining us today. If you have any further questions, please do not hesitate to contact me or any of our Investor Relation representatives. Thank you.
Operator
This concludes today's conference call. Thank you for participating. You may now disconnect your lines.