New Oriental Education & Technology Group Inc (EDU) 2018 Q4 法說會逐字稿

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  • Operator

  • Good evening, and thank you for standing by for New Oriental's Fourth Quarter and Fiscal Year 2018 Earnings Conference Call.

  • (Operator Instructions) Today's conference is being recorded.

  • If you have any objections, you may disconnect your line now.

  • I would now like to turn the meeting over to your host for today's conference, Ms. Sisi Zhao.

  • Thank you.

  • Please go ahead, ma'am.

  • Sisi Zhao

  • Thank you.

  • Hello, everyone, and welcome to New Oriental's Fourth Fiscal Quarter 2018 Earnings Conference Call.

  • Our financial results for the period were released earlier today and are available on the company's website, as well as on Newswire Services.

  • Today, you will hear from Stephen Yang, Chief Financial Officer.

  • After his prepared remarks, Stephen will be available to answer your questions.

  • Before we continue, please note that the discussion today will contain forward-looking statements made under the Safe Harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995.

  • Forward-looking statements involve inherent risks and uncertainties.

  • As such, our results may be materially different from the views expressed today.

  • A number of potential risks and uncertainties are outlined in our public filings with the SEC.

  • New Oriental does not undertake any obligation to update any forward-looking statements, except as required under applicable laws.

  • As a reminder, this conference is being recorded.

  • In addition, a webcast of this conference call will be available on New Oriental's Investor Relations website at investor.neworiental.org.

  • I would now turn the call over to Mr. Stephen Yang.

  • Please go ahead, Stephen.

  • Zhihui Yang - CFO

  • Thank you, Sisi.

  • Hello, everyone, and thank you for joining us on the call.

  • We're very pleased to conclude the fiscal year 2018, with sustained acceleration of our top line growth, as well as sustained enrollments.

  • Net revenues in fiscal year 2018 increased by 36% to $2,447.4 million.

  • Total student enrollments in academic subjects tutoring test prep courses fiscal year 2018 increased by 30.3% to approximately 6,329,500.

  • For the year 2018, we added a total of 226 new facilities, which includes 200 new learning centers in listing cities, 11 off-line training facilities in 3 new cities, 14 future model facilities in 6 low-tier cities and 1 kindergarten.

  • Altogether, our total square meters of classroom area by the end of the fiscal year has expanded by approximately 40% year-over-year.

  • Strategic expansion was an important focus in fiscal year 2018, which yielded very positive results.

  • In the fourth quarter, we continue to execute our 'Optimize the Market' strategy and stepped up our course expansion efforts in cities with robust growth momentum, supported by our highly efficient operational capabilities.

  • This enables us to see tremendous market opportunity with our standardized online and off-line integrated education system.

  • As we continue to expand our capacity, we remain focused on improving utilization rate and investing and enhancing teaching quality, in line with our long-term strategies.

  • Net revenues in the fourth quarter increased to $701.0 million which is a 44.1% growth year-on-year, once again, delivering outstanding results exceeding our target.

  • In first quarter, our student enrollments were up approximately 44.9% during the period.

  • The top line growth was driven by the continued momentum in our K-12 after-school tutoring business, achieving a revenue growth of approximately 52% year-over-year.

  • During the quarter, we added a net of 81 learning centers in around 37 existing cities.

  • Total student enrollment in academic subject tutoring and test prep courses increased by 44.9% year-over-year to approximately 2,058,000 for the first quarter of 2018.

  • To give you a better outstanding of the growth in enrollment, I will now talk about our summer promotion efforts.

  • Similar with the last few years, we once again conduct the promotion this summer to readily secure grade seven student customers before the start of their first year of secondary school.

  • We offered world-class experiential courses for multiple subjects in total of about 48 cities.

  • Once again, the summer promotion was very well received by the markets.

  • The promotion enrollment we brought in before the start of the summer holiday in early July this year, reached 736,000, representing over 32% increase comparing with the same period of last year.

  • Please note that we do not include this promotion enrollment in our reported enrollments.

  • On the whole, we are very pleased with this outcome.

  • And this year, we will become even more focused in retaining a larger portion of students following the promotion, which will boost revenue and drive profit growth throughout the whole fiscal year 2019.

  • It's equally important to note that due to a higher utilization of facilities in the rest of the year, we don't expect a material impact on operating margin throughout the whole fiscal year.

  • We're confident that our summer promotion will continue to be successful on highly profitable strategy to gradually increase market share in the high-growth K-12 after-school tutoring market.

  • As these students move from grade 7 through to grade 12, the continual improvement in retention rates and customer loyalty will drive revenue growth in the next 3 to 6 years.

  • I will now turn to pricing.

  • Per program blend ASP, which is cash revenue divided by total student enrollment, increased by about 0.5% year-over-year.

  • Hourly blend ASP, which is GAAP revenue divided by total teaching hours, increased by approximately 3% year-over-year in RMB terms.

  • To provide a breakdown of hourly blended ASP, please note that you can program interest by 3%.

  • POP Kids program increased by 3%, and overseas test prep program increased by 16% all year-over-year in RMB terms.

  • We're very encouraged by the fact that operating margin in our language training and test prep business in this quarter remains confident year-over-year even with the increase within our overall capacity by approximately 40% year-over-year, showing that margin price range for the 3 quarters have eased off.

  • Looking ahead into fiscal year 2019, we aim to add approximately 20% to 25% new teaching facilities in existing cities, mainly our K-12 after school business.

  • In addition, we will continue to expand our business into remote areas in China through the rolling out of tutor model schools and new initiatives in our pure online K-12 after-school tutoring.

  • We will continue to uphold the healthy balance between our strong growth momentum with our efforts improving the utilization rate of our facilities and approach cost control in the most efficient manner.

  • With these strategies in place, we're confident in our efforts in delivering sustainable long-term value to our customers and shareholders.

  • Now let us move on to the fourth quarter performance across our individual business lines.

  • Our key revenue driver, K-12 all subjects after-school tutoring business, achieved revenue growth of about 52% year-over-year in dollar terms, driven by the significant growth in our enrollments by about 52% year-over-year.

  • For the entire fiscal year, the K-12 business saw a revenue increase of about 46%.

  • Breaking it down, the U-Can middle school high school all subject after-school tutoring business reported a revenue growth increase of about 47% from the fourth quarter and 44% for the fiscal year.

  • Student enrollment grew approximately 53% year-over-year for the quarter and 37% for the fiscal year.

  • Our POP Kids program revenue delivered outstanding results, with revenue up by above 65% for the fourth quarter and 51% for fiscal year.

  • Enrollments went up by about 50% for the quarter and 39% for the fiscal year.

  • Our overseas test prep and consulting businesses together reported revenue growth of about 33% year-over-year in the fourth quarter and 23% for the fiscal year.

  • Finally, VIP personalized class business recorded revenue growth of about 40% year-over-year for the quarter and 32% for the fiscal year.

  • Next, I will provide some updates on progress we are making with our optimized market strategy.

  • And consistent with our long-term plan, we have been focusing on expanding our capacity by investing in the build out of our O2O Integrated Education System, and this continues to produce very promising results.

  • We will start with our off-line business.

  • In the fourth quarter of fiscal year 2018, we added a net of 81 learning centers in 37 existing cities.

  • For fiscal year 2018, we added a total of 226 new facilities, including 200 new learning centers in existing cities, 11 off-line training facilities in 3 new cities, 14 tutor model facilities in 6 low-tier and a kindergarten.

  • Seizing the growth opportunities we see within the low-tier cities.

  • We continue to roll out our dual-teacher model schools, and expand our businesses into remote areas in China.

  • We began to pilot the new dual-teacher model class in select cities in July 2016.

  • And by the end of fiscal year 2018, the new offerings has been tested in our POP Kids programs in over 35 existing cities, and our U-Can program in 26 existing cities and 12 new cities for both business lines.

  • We're delighted to see increased market penetration in the market we're investing in.

  • With this new model, we were also able to achieve enhanced customer retention rates and scalability.

  • The results are deeply encouraging, and we'll continue to implement this strategy in the coming new fiscal year.

  • Regarding our online business, we invested $23.5 million in the first quarter and $75.9 million in total for fiscal year 2018 to improve and maintain our O2O integrated educational ecosystem.

  • Most of the investments were reported under G&A expenses.

  • Now I will walk you through some updates on our O2O 2-way interactive education systems.

  • Since the launching of our U-Can Visible Progress Teaching System, VPS, in September 2014, the interactive education system has been deployed in all existing cities.

  • We launched the newly revamped POP Kids English program "Shuang You" for our interactive education system in most of cities by the end of the fourth quarter and fiscal year 2018, and that's also been gradually implemented in an increasing number of cities across China.

  • The interactive education system for overseas test prep program, including IELTS, TOEFL and SAT courses was rolled out and tested in most major cities by the end of the fourth quarter.

  • Meanwhile, we also standardized product offerings across 7 cities, including Shenzhen, Xiamen, Changsha, Hefei, Nanjing, Suzhou, and Hangzhou.

  • We also made strides in the koolearn.com business line and other supplementary online education products.

  • Now let me walk you through the other key financial details for the fourth quarter.

  • Operating costs and expenses for the quarter were $644.4 million, representing a 48.3% increase year-over-year.

  • Non-GAAP operating cost expenses for the quarter, which exclude the share-based compensation expenses, were $622.2 million, representing a 46.2% increase year-over-year.

  • Cost of revenue increased by 50.3% year-over-year to $299.5 million, primarily due to increase in teacher's compensation for more teaching hours and rental cost for increased number of schools and learning centers in operation, as we continue to facilitate our capacity expansion strategy.

  • Selling and marketing expenses increased by 52.4% year-over-year to $101.0 million, primarily due to increase in brand promotion expenses and compensation for the selling and marketing staff.

  • General and administrative expenses for the quarter increased by 44.4% year-over-year to $243.9 million.

  • Non-GAAP general and administrative expenses, which excludes share-based compensation expenses, were $221.7 million, representing a 38.6% increase year-over-year.

  • Total share-based compensation expenses, which were allocated to relate operating cost and expenses, increased by 147.6% to $22.2 million in the fourth quarter of fiscal year 2018.

  • Operating income for the quarter was $56.6 million, a 9.2% increase from $51.8 million in the same period of prior fiscal year.

  • Non-GAAP income from operations for the quarter was $78.8 million, a 29.6% increase from $60.8 million in the same period of prior fiscal year.

  • Operating margin for the quarter was 8.1%, compared to 10.7% in the same period of the prior fiscal year.

  • Non-GAAP operating margin, which excludes share-based compensation expenses for the quarter, was 11.2% compared to 12.5% in the same period of prior fiscal year.

  • Net income attributable to New Oriental for the quarter was $65.1 million, representing a 17.4% increase from the same period of prior fiscal year.

  • Both basic and diluted earnings per ADS attributable to New Oriental were $0.41.

  • Non-GAAP net income attributable to New Oriental for the quarter was $87.3 million, representing a 35.6% increase from the same period of the prior fiscal year.

  • Both non-GAAP basic and diluted earnings per ADS attributable to New Oriental were $0.55.

  • Net operating cash flow for the fourth quarter of 2018 was approximately $294.7 million.

  • Capital expenditures for the quarter was $54.4 million, which were primarily attributable to the opening of 96 learning centers and renovations of existing learning centers.

  • Turning to the balance sheet.

  • At the end of the fourth quarter, the deferred revenue balance, which is cash collected from registered students for courses and recognized proportionally as revenue, as the instructions was delivered, was $1,270.2 million, an increase of 46.6% from $866.6 million at the end of the fourth quarter of fiscal year 2017.

  • Before moving on to our priority for fiscal year 2019, I would like to take a moment to reiterate our overarching goals for the future and our optimized market strategy.

  • To give you more specifics on our areas of focus, first, we will continue to expand our off-line business and consistent with our long-term plan.

  • We aim to add around 20% to 25% new learning centers and expand classroom area of some existing learning centers for K-12 after-school tutoring business in existing cities.

  • Meanwhile, we also plan to further roll out our dual-teacher model schools in low-tier cities in China.

  • Second, we will continue to leverage our investments in our O2O integration and the initiatives in our pure online educational offerings.

  • As always, we will focus on product refinement and maintenance for the O2O system for K-12 business, and continue to revamp and roll out our O2O standardized teaching system for overseas test prep business.

  • We believe the total spending in absolute dollar terms in fiscal year 2019 will increase moderately compared with the prior fiscal year, as we're continuing our investments in new initiatives, including content development, teacher recruiting and training, as well as sales marketing expenses in online K-12 after-school tutoring business and our koolearn.com platforms.

  • Third, our top priorities remain, including utilization of facilities and controlling costs across the entire company to enhance our margins and operational effectiveness.

  • Looking at the near term and our expectations for the next quarter, we expect total net revenues in first quarter of fiscal year 2019 to be in the range of $829.9 million to $850 million, representing year-over-year growth in the range of 26% to 29%.

  • Traditionally, our overseas test prep business has a relatively large contribution to the overall business in the first quarter compared to the rest of the year, thus, the overall year-over-year growth rates for the first quarter tends to be the slowest as compared to the other quarters.

  • In view of this, we anticipate that upward trend to emerge throughout the whole fiscal year, and not to mention that these expectations reflects New Oriental's current and preliminary view, which is subject to change.

  • At this point, I will take your questions.

  • Operator, please open the call for this.

  • Thank you.

  • Operator

  • (Operator Instructions) We have our first question coming from Jin Yoon from New Street.

  • Jin Yoon

  • So on your koolearn filings, It's said that -- you, guys, plan to rapidly expand the K-12 enrollment, I'm just kind of wondering what this means in terms of marketing investments this year if it's in line with your previous commentary regarding guidance, regarding the weight where the investment cycle is going to hit?

  • And at the same time, how should we see the 25% capacity expansion kind of hit throughout the year in terms of the weighting of that as well as versus the first half and the second half.

  • Zhihui Yang - CFO

  • Okay.

  • Thanks, Jin.

  • Let me answer your second question first.

  • In terms of the expansion, yes -- we -- don't forget, we added 20 to 26 learning centers this year, and we got 40% growth of the classroom area year-over-year this year.

  • So we made a lot this year.

  • And next year, based on our current budget, we believe the expansion plan in 2019 will be 20% to 25%.

  • I think first, the priority for the next fiscal year will be the job of that would fill the students into the learning centers we set up this year.

  • And I think that in the first half of the year and the second half of the year, I think the learning center number we will set up next year will be average.

  • And yes, and for your first question about, yes, we -- koolearn has submit the application for the listing on the main board in Hong Kong stock market.

  • So at this stage, we can't say too much about koolearn things and so we can't comment on the numbers of the koolearn.

  • And in terms of the investments of the online, I think we will keep in that on the -- invest on the online items, such as the content development, teacher recruiting and some marketing staffs.

  • And because we started to bear fruit from the investment we made in recent years and we know the online, mostly, the O2O and pure online, our first priority after our all our jobs.

  • And we think -- I think the student like the online way to learn something, and -- but on the other hand, the off-line business is still important as a matter of fact.

  • So we carry the 2 parts at the same time, okay, Jin?

  • Operator

  • We have our next question coming from the line of Tallan Zhou from Deutsche Bank.

  • Tallan Zhou - Research Analyst

  • I have a question on the guidance.

  • The first quarter guidance growth appeared to slow down on a quarter-to-quarter basis, but actually, it's higher than first quarter last year.

  • I just want the management to elaborate a little bit on -- for example, the currency change and for example, product mix, K-12 versus non-K-12?

  • Zhihui Yang - CFO

  • Okay.

  • It's a great question, Tallan.

  • And yes, our Q1 '19 guidance year-over-year growth is in the range of 26% to 29% in dollar terms.

  • Actually, I think, it's very good, our guidance, because don't forget that our overseas test prep courses has a relatively large constitution in the first quarter compared to the rest of quarters of the year.

  • So if you look back numbers, the top line growth in the Q1 '18 was only 23.8%, if I'm right, in dollar terms year-over-year, but we have a 36% year-over-year growth for the whole fiscal year of 2018.

  • Even if you takeout the exchange rates impact, the whole year growth rates is 500 bps higher than the Q1 growth.

  • So we expect the upward trend to emerge for the Q1 and for the whole year.

  • So we look at growth, we would suggest to you guys, don't look at the Q-on-Q growth, and you should make your analysis of the year-over-year growth.

  • And yes, I think we've been aiming for every [ph] quarter.

  • The K-12 business will be the key revenue driver as same as this year.

  • And the K-12 business growth in the dollar terms will be 45% to 50%.

  • This is the key driver.

  • And yes, we're seeing the exchange rates change recently.

  • And so that's why we said in our -- the earnings release that we use the 6.6672 as the exchange rate, RMB terms, RMB terms versus U.S. dollar terms and that's it, okay, Tallan?

  • Operator

  • We have the next question coming from Thomas Chong from Credit Suisse.

  • Yiu Hung Chong - Regional Head of Internet

  • I have quick question about our strategy in FY '19, focusing on efficiency improvement.

  • Can management comment about how we should think about the margin trend in online and the potential drag in online -- marketing expansion in off-line and margin expansion from online this year?

  • And my second question is about -- could we see any potential utilization between online and off-line?

  • Zhihui Yang - CFO

  • Okay, the margin question, I think this quarter, we got the one is 30 bps down of the non-GAAP operating margin, but the key I want to mention is we're seeing the off-line business, the school business and test ramp and K-12 business, the margin was sluggish year-over-year.

  • So even we're still seeing the 40% expansion plan this year -- in this quarter.

  • So that means we're starting to execute with capacity expansion in the same Q4 last year.

  • So the margin pressure in the Q4 has eased off.

  • And going forward, I think, we do believe the non-GAAP operating margin for the language training and test prep business we call the school business will be up year-over-year due to the expansion, acceleration of the revenue growth and higher utilization.

  • And importantly, the online business market -- after that, we can't make more comments on the number of quarter because the -- we submit the application form in the Hong Kong main board.

  • But what I can say is the last year, fiscal year '18, we invested $75 million for both O2O and the online, pure online.

  • And this year, we're budgeting the $80 million to $90 million in total.

  • This is our budget for the online investment.

  • So I can't say the detailed numbers of the margin drag of the online, but the off-line business, you'll definitely see the margin expansion going forward.

  • Operator

  • We have the next question coming from the line of Lucy Yu from Bank of America.

  • Lucy Yu - Research Analyst

  • I've got one question on the margin.

  • Given that the summer promotion enrollment seems to be better than your previous expectation, is it fair to say that although on a full year basis non-GAAP operating margin is going to expand on the first quarter; there still might be some pressure on the margin front given the summer promotion?

  • And also are you still comfortable with your full year margin guidance of 100 basis points improvement?

  • Zhihui Yang - CFO

  • Okay, even we got the 740,000 summer promotion enrollment last year, that number was 0.5 million.

  • But this year, we increased a little bit over price of the summer promotion.

  • So we know there will be a little bit margin drag from the summer promotion into Q1.

  • But for the whole year, there's no material impact of the margins by the summer promotion.

  • So we keep seeing our guidance of the whole year fiscal year 2019.

  • We don't want to change the guidance.

  • Operator

  • We have the next question coming from John Choi from Daiwa.

  • Hyungwook Choi - Head of Hong Kong & China Internet and Regional Head of Small/Mid Cap

  • I have sort of a follow on your summer promotion.

  • Could you give us a little bit more color?

  • It's been pretty strong you said, the enrollments' been going to 740,000.

  • What particular within subjects have been strong?

  • And at the same time, I recall that you guys are aiming for higher retention rate.

  • Obviously, you should -- that should lead to a better growth going forward.

  • So any color on that will be highly appreciated.

  • And secondly on -- following up on, Stephen, your comment on the expense side, you said that you're going to see a moderate increase here.

  • So just to see on a like-for-like basis versus last year operating expenses revenue -- or operating expense percentage growth versus this year, should we be seeing a lot less, and hence, that will be kind of the -- one of the -- also another key factors of margin expansion?

  • Zhihui Yang - CFO

  • Okay, the summer promotion, yes, as I said, we got 32% of the summer promotion enrollment growth, and we -- this is now the first of the year.

  • And we've tested it several years ago, and -- but this year, we care more about the retention rates.

  • So we believe these student retention rates, after the summer promotion, which will happen in autumn, the retention rates will be higher than last year by 5% to 10% higher.

  • So that's why I said we care more about the higher student retention rate.

  • And we do believe that summer promotion will continue to be successful in an impactful way to take more margin share this year because the whole margin moved very fast.

  • And these students move from grades 7 to grade 12, so we can keep them as much as we can.

  • And last year, after the autumn for the summer promotion student enrollment, 90% are still with us in winter and after.

  • So the -- that means this is a smart way to take more market share.

  • So this will be my answer for the question about summer promotion.

  • And expenses, yes, I think we spent the $75 million in this year.

  • And next year, we'll budget $90 million, and -- we would like to spend more from $75 million to $90 million because the investments we spent the last 3 years took together, as I told you, over $150 million the last 3 years.

  • But we were seeing the feedback of these parents and customers are very good, and we're seeing the student retention rates getting higher to over 85%.

  • So that means that we bear fruit of the investment, so we prefer to invest more, going forward, okay?

  • And yes, if we spend like $90 million, we still have the leverage on the margin side, okay?

  • Operator

  • We have the next question coming from Tianli Wen from Blue Lotus.

  • Tianli Wen - Founder & Head of Research

  • Management, I have one question regarding the online business.

  • Right now, the online education had 72% revenue from the university education and 13% from the K-12 business.

  • So is the bidding markup between these 2 businesses are a bit different?

  • And what is our strategy to expand the K-12 market need in the future?

  • Zhihui Yang - CFO

  • Okay, yes, as I said, I can make more comments on the online, the koolearn.com.

  • But you're right, historically, the market has that.

  • Overseas has that.

  • The adult business contributes more the value of the koolearn.com, but K-12 is the future.

  • So in the last several quarters, we made a lot of efforts for the pure online K-12 business because the market is huge, huge even for the off-line or the online market.

  • So we will focus more on the K-12 pure online business.

  • Operator

  • The next question comes from Sheng Zhong from Morgan Stanley.

  • Sheng Zhong - Associate

  • My question, first one, is about our capacity expansion in FY '19.

  • You mentioned that you were at penetration to lower PCT.

  • So in terms of our capacity, how we should look at the split between Tier 1 and 2 cities versus lower tier city?

  • And you have on the dual-teacher model, so we do use some more dual-teacher model to cover the lower tier cities, so for now with our margin and retention, this operating metrics for our dual-teacher model.

  • Zhihui Yang - CFO

  • Yes, in terms of the expansion plan, as I said, we plan to add 20% to 25% in the coming new year.

  • And I think we will use the same strategy as we used in the fiscal year '18.

  • Well, the truth, the good performance boost to open more learning centers, whether it's high tier or low tier, and in the low tier and even for the new cities, I think the most learning centers, we set up -- will be rolled out the dual-teacher model.

  • And the dual-teacher model, the school where it's at and -- but because of the low base, the revenue contributions is rather low.

  • So -- and I think it's still early to say the margin of the the dual-teacher model because it's too early.

  • But logically, in the future, I think the margin of the dual-teacher model would be higher than the off-line business because the one teacher can speak to -- so many students at the same time.

  • And all of the other costs are similar, okay?

  • This is the margin trend of the dual-teacher model, okay?

  • Sheng Zhong - Associate

  • Can I add one more question, a very quick one about the redeemable.

  • Yes, you have a redeemable noncontrolling interest of around $200 million this quarter, so what is this?

  • Zhihui Yang - CFO

  • Okay.

  • Your questions is about the NCI.

  • I think, yes, the part of the reason of the koolearn.com and some other companies, but it's not a material number, okay?

  • (technical difficulty)

  • Zhihui Yang - CFO

  • (foreign language)

  • Sisi Zhao

  • It seems the operator got off.

  • You can ask your question.

  • Go ahead.

  • Edwin Chen - Executive Director and Head of Hong Kong & China Small & Mid-Cap Research

  • Congrats on the strong results and the good guidance for the first quarter.

  • Just wanted to get some updates on the operating matrix, for example, the retention rates and the capacity utilization in the fourth quarter, especially for the K-12.

  • And also, regarding your guidance for the first quarter, how much have you priced in for the overseas prep business growth in the first quarter?

  • I admit -- I think you mentioned that K-12 is like 40%, 50%, but I missed that point.

  • Just -- can you reiterate?

  • Zhihui Yang - CFO

  • Okay.

  • I think, yes, the -- in the coming Q1, the guidance, because, well, this is -- the growth rates will be 45% to 50%, and the overseas test prep, I think the growth rate will be single-digit.

  • It's closer to 10% year-over-year.

  • And typically, we don't give the guidance of the student retention rates and the utilization rates in the new quarter, but I think the trend is going up.

  • We're seeing the -- in the last -- with so many quarters, the student retention rates for both the top case and U-Can program have been -- got higher.

  • So based on the trends, I think we do believe the student retention rates in the coming quarter will be higher year-over-year.

  • And utilization.

  • And in terms of the utilization --Can you hear me?

  • Edwin Chen - Executive Director and Head of Hong Kong & China Small & Mid-Cap Research

  • Sorry, go ahead.

  • Zhihui Yang - CFO

  • Okay.

  • In terms of the utilization rate, I think, yes in the Q1, will slow down a little bit to the expansion plan because we set out the 40% new expansion in the fiscal year '18.

  • And so the first job in the coming quarter or the whole coming new year is to fill the students into the online [ph] learning centers.

  • But anyway, we will set up the 20% to 25% new learning centers in the coming new year.

  • The top line growth in the coming new year will be 30% year-over-year.

  • This is my current estimation.

  • And so we do have leverage on utilization rates, going forward, even for the Q1 and the whole year.

  • Edwin Chen - Executive Director and Head of Hong Kong & China Small & Mid-Cap Research

  • Yes, understood.

  • Just to follow up, what's the -- utilization and the retention for the fourth quarter, the quarter just passed, can you give us some updates for -- yes?

  • Zhihui Yang - CFO

  • Okay, the student retention rate for the K-12 business, together, the retention rate was 84% in the Q4, yes.

  • You see, this is the trend that's guiding up.

  • And utilization rates -- in the Q4, the utilization rates is 21%.

  • It's similar compared to the last of year Q4, okay?

  • And we have to count the margin slashes of the school business.

  • Operator

  • Your next question comes from the line of Linda Huang.

  • Linda Huang - Head of Hong Kong & China Consumer Research and Chinese Consumer Analyst

  • This is Linda Huang from Macquarie.

  • So I just wanted to clarify the 20% to 25% compared to the expansion guidance.

  • And you mentioned this is just the capacity expansion for the existing students, right?

  • So what would be the overall capacity expansion that show if we include the dual-teacher model and (inaudible) others.

  • And also given that the annual growth rate will be slowest in Q1, but it's full year, how should we expect the margin trend in the coming Q1?

  • Zhihui Yang - CFO

  • Okay.

  • Yes, I'd like to clarify that the 20% to 25% is the net expansion plan for overall business.

  • It includes everything.

  • This is our budget, whether the -- it includes everything, okay, off-line business, dual-teacher model and everything, okay?

  • And the Q1, yes, as I said, the -- I think we do believe the non-GAAP operating margin of the learning training and the test prep and the K-12 business, the margin will be up or at least flattish in the Q1, in the coming Q1, okay?

  • But we do have the -- some drag for the other business.

  • But -- so I think for the whole year, you will see the margin expansion for the whole year, okay?

  • Linda Huang - Head of Hong Kong & China Consumer Research and Chinese Consumer Analyst

  • Sorry, the flattish for the overall or just for the off-line for Q1 division?

  • Zhihui Yang - CFO

  • The off-line is flattish to up for the school business, okay?

  • Linda Huang - Head of Hong Kong & China Consumer Research and Chinese Consumer Analyst

  • What would be the blended margin for the Q1 then?

  • Zhihui Yang - CFO

  • I think we see -- I think the margin of the Q1 based on our current estimation, this will be slightly down, okay?

  • Operator

  • Our next question comes from the line of Julia Pan from UOB.

  • Mengyao Pan - Research Analyst

  • Just a quick one.

  • I noticed that you have a really strong growth in your deferred revenue, which is somewhat 47%.

  • I'm just wondering what would be the major gap between your deferred revenue growth and your guidance of 26% to 29% of next quarter's guidance?

  • And another question is regarding your VIP business.

  • You mentioned that -- I guess, you mentioned that VIP business recorded over 40% year-on-year growth.

  • I'm wondering, do you see maybe factor growth in the premium after-school tutoring market?

  • And also, do you see maybe your standardized operation in the VIP business could include the -- maybe traditional considering it's the lower margin VIP business?

  • That's my question.

  • Zhihui Yang - CFO

  • Okay, yes, your first question is about deferred revenue.

  • Yes, we saw very high growth of the deferred revenue month.

  • But I think I mentioned in the last earnings call, since the Q2 last year, we started to bundle the winter and the spring courses registration in Q2, and the summer and some autumn courses registration in Q4.

  • So I think this is the reason that to explain the gap of the higher deferred revenue growth with the top line growth of the coming Q1.

  • So this is my answer for the first question.

  • What's your second question?

  • Mengyao Pan - Research Analyst

  • Your VIP business?

  • Zhihui Yang - CFO

  • Okay, we saw very strong, the VIP business growth in this quarter, 40%.

  • But anyway, the growth rate is lower than the small sized class.

  • So going forward, I think the revenue contribution from the VIP business will be limited.

  • What I mean is the -- going forward, the small sized and large sized class, the growth rates will be higher than the VIP business.

  • But I think if you not make analysis of our VIP business, the margin of the VIP business itself is getting higher.

  • Operator

  • Our next question from comes from the line of Eric Qiu from CCBI.

  • Eric Qiu

  • I just want to ask about the relationship between the enrollment and the revenue.

  • Since this year, 2018, the the student enrollment is 30% year-over-year, while the revenue growth was 36%.

  • So this is what's a bit different from the last 2 years, while the revenue growth were behind of the enrollment.

  • So I'm just wondering to ask the relationship of it.

  • Zhihui Yang - CFO

  • Sisi, you take the question.

  • Sisi Zhao

  • Yes.

  • Yes, historically, our revenue growth is higher than enrollment growth, thus, the -- let's say, the hourly rate increases similar with our per program ASP increase.

  • But last 1 to 2 years, as we keep rolling out our new programs and we're seeing that the class months changed for both POP Kids and U-Can program.

  • So that's why if you do the calculation by dividing the cash revenue, divided by enrollment, the ASP per program, ASP increase is lower because the shortened program month.

  • So that's one key reason for different programs.

  • It happened for both POP Kids and U-Can programs.

  • It do varies by quarter, and also, please pay attention that our enrollment calculation is based on cash basis.

  • But the revenue growth, GAAP revenue growth is based on accrual basis.

  • So it's different, okay?

  • Zhihui Yang - CFO

  • I suggest you guys to make that analysis of the enrollment and GAAP revenue in yearly basis.

  • If you look at the numbers, seeing long-term, that will be okay.

  • Eric Qiu

  • One follow up question.

  • So for the revenue growth, can you elaborate about like how much was it from the first or second tier cities while the others from the low tier cities, and also the prospects?

  • Zhihui Yang - CFO

  • For the kids enrollment business, the top 5 cities, the revenue contribution for the top 5 cities was 43% in this quarter.

  • But even for the top 5 cities, we got 40% top line growth in this quarter.

  • So what I mean is even in first tier or second tier cities, the big cities, they're still getting the higher growth year-over-year.

  • Operator

  • Our next question comes from the line of Andrew Lam from RHB Asset Management.

  • (Operator Instructions)

  • Andrew Lam

  • I just wanted to ask the impact of higher -- in terms of the gaokao, in terms of the English test change, where students are allowed to take 3 English tests in terms of their gaokao exams, what is that impact on your English courses for your K-12 business segments?

  • Zhihui Yang - CFO

  • I think it's a neutral to positive impact to us because the new policy allows the students to take more the tests of the gaokao English.

  • So typically, the time students take at least twice to try to get higher scores, so it produce more re-takers for us.

  • So I think we will have the positive impact from the new policy, okay?

  • Andrew Lam

  • Understand, sorry.

  • Just a follow up question, I just want to understand the utilization rate in the top 5 cities for your K-12 and also the lower tier cities in terms of the revenue contribution, are you able to provide this statistic?

  • Zhihui Yang - CFO

  • We don't disclose the utilization rates by cities, but what I can say is the higher tier cities, the utilization rate is higher than the lower tier cities.

  • Andrew Lam

  • By how much or around?

  • Zhihui Yang - CFO

  • Sorry, we don't disclose due to the market because we have plenty of cities, okay?

  • Operator

  • Your next question comes from the line of Jeffrey Chan from CLSA.

  • Jeffrey Chan

  • I would like to ask, can you walk us through the share option expense guidance for the next fiscal year and the quarterly split of this number?

  • Zhihui Yang - CFO

  • Okay, I think, this year, the stock-based compensation for the whole year was $57 million.

  • Next year, I just don't want to guide this stock-based compensation.

  • Similar numbers compared to this year, okay?

  • Jeffrey Chan

  • Sorry, I missed it.

  • Just -- can you repeat it, sorry?

  • Zhihui Yang - CFO

  • This year, it's $57.4 million.

  • Next year, same number, okay?

  • Operator

  • There are no further questions at this time.

  • I would like to hand the conference back to today's presenters.

  • Please continue.

  • Zhihui Yang - CFO

  • Again, thank you for joining us today.

  • If you have any questions, please do not hesitate to contact me or any of the Investor Relations representatives.

  • Thanks, again.

  • Operator

  • Ladies and gentlemen, that will conclude the conference for today.

  • Thank you for participating.

  • You may all disconnect.