金寶湯 (CPB) 2021 Q4 法說會逐字稿

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  • Operator

  • Good morning. My name is Judy, and I'll be your conference operator today. At this time, I would like to welcome everyone to the Campbell Soup Fourth Quarter and Full Year Fiscal 2021 Earnings Conference Call. Today's call is being recorded. (Operator Instructions) Thank you.

  • With that, I would like to hand the conference over to your host, Ms. Rebecca Gardy. Ms. Gardy, you may begin your conference.

  • Rebecca Gardy - VP of IR

  • Good morning, and welcome to Campbell's fourth quarter and full year fiscal 2021 earnings conference call. I am Rebecca Gardy, Head of Investor Relations at Campbell Soup Company. Joining me today are Mark Clouse, Campbell's President and Chief Executive Officer; and Mick Beekhuizen, Campbell's Chief Financial Officer.

  • Today's remarks have been prerecorded. Once we conclude the prepared remarks, we will transition to a live webcast Q&A session. The slide deck and today's earnings press release have been posted to the Investor Relations section on our website, campbellsoupcompany.com. Following the conclusion of the Q&A session, a replay of the webcast will be available at the same location followed by a transcript of the call within 24 hours.

  • On our call today, we will make forward-looking statements which reflect our current expectations. These statements rely on assumptions and estimates, which could be inaccurate and are subject to risk. Please refer to Slide 3 or our SEC filings for a list of factors that could cause our actual results to vary materially from those anticipated in forward-looking statements. Because we use non-GAAP measures, we have provided a reconciliation of each of these measures to the most directly comparable GAAP measure in the appendix of this presentation.

  • On Slide 4, you will see today's agenda. Mark will share his overall thoughts on our fourth quarter and full year performance, as well as in-market performance by division. Nick will discuss the financial results of the quarter and the year in more detail, and then provide our guidance for the full year fiscal 2022.

  • And with that, I'm pleased to turn the call over to Mark.

  • Mark A. Clouse - President, CEO & Director

  • Thanks, Rebecca. Good morning, everyone. Thank you for joining us today. In fiscal 2021, the pandemic continued to present challenges across North America, but I am so proud of how our teams, particularly our frontline and supply chain teams, adapted and rallied to keep each other safe and meet the sustained demand for our products. On behalf of the entire Campbell's leadership team, I am deeply grateful for their dedication, and we continue to make their safety and well-being paramount as they work to meet the needs of our customers, consumers and our communities.

  • As difficult and complex as this time has been, it has also been an extraordinary period for Campbell, and we've made clear, meaningful progress advancing our strategic plan. We've evolved into a different company, one that is stronger, more agile and with growing, more relevant brands that are better positioned for the future.

  • For the full year, I'm pleased to report that Campbell's organic net sales were comparable to fiscal 2020 and grew 3% on a 2-year compounded annual growth basis, driven by both divisions reflecting strong in-market performance. In fact, 3/4 of our portfolio grew or held market share for the year, reflecting our continued momentum. Adjusted EBIT lagged fiscal 2020 as we lapped dramatic scale and efficiency from a year ago, and navigated a much higher inflationary environment this year. However, on a 2-year CAGR, adjusted EBIT grew 5% and adjusted EPS grew 14% as we delevered and improved our balance sheet.

  • Turning to Slide 7, full year organic net sales were comparable to prior year, which included a positive fourth quarter finish to fiscal 2021 in light of last year's remarkably strong performance. If you recall, our first half fiscal 2021 was driven by strong elevated in-market performance as we continued to gain share and made steady progress on supply to restore the shelf. The third quarter reflected the challenging comparisons to the prior year as we cycled the demand surge that accompanied the onset of the COVID-19 pandemic and navigated several headwinds, including increased inflation and executional pressures in our Snacks division.

  • In the fourth quarter, we delivered solid results ahead of our expectations across all 3 key metrics: net sales, adjusted EBIT and adjusted EPS and addressed the executional pressures we experienced last quarter. Organic net sales declined 4% as we lapped 12% growth in the prior year and delivered 4% growth on a 2-year CAGR basis.

  • Our fourth quarter performance accelerated relative to third quarter driven by strong in-market results, particularly in U.S. Soup and Goldfish and the continued recovery of our foodservice business. In Snacks, we delivered sequential operating margin improvement of 270 basis points versus the third quarter despite the continued industry-wide supply chain challenges.

  • An important barometer of the health of our brand portfolio is our in-market performance. For the full year, 75% of our brands grew or held share versus the prior year, and the majority of our brands in our 13 core categories grew ahead of pre-COVID levels. To note, repeat rates on our brands in all core categories are ahead on a 2-year basis.

  • Total company in-market consumption was minus 1% compared to fiscal 2020 on a 52-week basis. Importantly, compared to the fiscal 2019 period, consumption grew 10%, driven equally by strength in both our Meals & Beverages and Snacks divisions as we continue to make material advances in attracting and retaining consumers, especially the critical millennial cohort.

  • Turning to our division performance on Slide 9, let me begin with Meals & Beverages. Our fourth quarter organic net sales decline of 9% and in-market performance of minus 2% reflects cycling the partial inventory recovery and elevated consumption levels in the prior year quarter. Compared to the fourth quarter of fiscal 2020, we continued to grow share in Swanson broth, condensed soup, Prego ready-to-serve soup and Pacific Foods. On a 2-year basis, we delivered strong consumption growth of 13% against organic net sales growth of 10%, narrowing the gap as our foodservice business continued to stabilize.

  • On U.S. Soup, we delivered another quarter of record share growth of nearly 2 points, with gains in all segments. This included gains from Swanson broth, condensed soup, Well Yes!, and Slow Kettle driven by the continued recovery in our total points of distribution or TPDs. Our share of TPDs grew for the fourth consecutive quarter this year. U.S. Soup 2-year dollar sales growth of 16% in the fourth quarter exceeded the growth in total shelf-stable meals and was just slightly behind total edible growth in that same time period.

  • Household penetration and repeat rates remain elevated compared to pre-COVID levels. Condensed Soup increased dollar share for the tenth consecutive quarter, with the largest driver of share growth coming from condensed eating varieties as we nearly restored the full range of offerings to the shelf.

  • As our ability to supply improved, we were also pleased to see household gains and ready-to-serve versus the prior year as a result of the shelf recovery and favorable at-home consumption behaviors, particularly for lunch occasions. Ready-to-serve end market consumption grew an impressive 21% on a 2-year basis, led by Chunky, Slow Kettle and the successful relaunch of Well Yes!.

  • Pacific Foods continues to strengthen its position as the #1 organic soup brand, with the fourth quarter marking 7 straight quarters of share gains in measured channels. We expanded distribution and have recovered the majority of our supply while bringing in more millennials to the category than any other soup or broth brand.

  • On Swanson broth, we increased our share by 3.7 points, our highest quarter of share growth in over 3 years, driven by our investment in supply recovery. This is important as it demonstrates the strength of the brand as we recovered lost share to lower-priced players as our supply improved.

  • Prego delivered its best year of dollar share gains in 4 years and maintained the #1 share position for 27 consecutive months. The brand grew in market consumption on a 2-year basis and delivered 5% growth over the prior year. Household penetration was elevated versus fiscal 2019 in every quarter and grew 1 point in the fourth quarter. Overall, the Meals & Beverages division delivered strong end market performance against a difficult comparisons to the prior year and achieved share gains in key categories, particularly with millennials.

  • On Slide 11, we are excited to share with you a glimpse into our Meals & Beverages innovation plans for fiscal 2022. Our new items focus on new occasions and relevant wellness trends. Expanding on the relaunch of our better-for-you Well Yes! brand is the launch of Well Yes! Power Bowls with 5 unique varieties for both lunch and snack occasions. We have also expanded our successful Slow Kettle Crunch innovation with 4 varieties of Campbell's Red & White Crunch, including our iconic Classic Tomato Soup with Goldfish toppings.

  • On our Pacific Foods business, we're launching additional plant-based products, including creamy oat milk soups and creamy plant-based protein broths. Finally, if you haven't tried the new Chunky Spicy Chicken Noodle, it's fantastic, and brings variety to the critical at-home lunch occasion.

  • In addition to our relevant and consumer-driven innovation, another element of our Win in Soup strategy is a refresh of our Campbell's Condensed Soup. We are contemporizing the brand to better match our growing millennial consumer base while improving the product and its shopability as we continue to support our positioning as a starting point for delicious meals.

  • We also have continued our journey of simplifying our ingredient lines and improving quality. It's always tricky when looking to evolve such an iconic design and product, but our new graphics and improved ingredient lines strike the right balance and have been met with a very positive customer and consumer response.

  • Let's now turn to Snacks. This quarter was the second highest 13-week quarter of net sales for the Snacks division since the Snyder's-Lance acquisition. Organic net sales grew 1% over the prior year quarter and 7% on a 2-year basis. In-market performance declined only 1% year-over-year but grew 11% on a 2-year basis.

  • Turning to our Snacks power brands, which continue to fuel performance with in-market consumption growth of 2% this fiscal year and 15% on a 2-year basis driven by double-digit consumption growth in the majority of our brands. Compared to the prior year, we grew share on many of our power brands, most notably, Cape Cod potato chips, Snack Factory Pretzel Crisps, Goldfish crackers and Late July snacks. Compared to pre-COVID levels, household penetration remains elevated and repeat rates are higher on all power brands.

  • Turning to Goldfish, we delivered sustained share growth, increasing for a second quarter in a row by more than 1 point compared to this time last year. On a 1- and 2-year basis, Goldfish delivered strong results, including double-digit consumption growth, increased household penetration and higher repeat rates. This solid performance on Goldfish was due in part to the successful launch of Limited Edition Goldfish Frank's RedHot crackers.

  • Additionally, the reinstatement of promotions, improved performance on multi packs and an effective marketing campaign contributed to our strong results. We are excited to continue to introduce on-trend limited editions on Goldfish with the launch this week of Goldfish Jalapeño Popper and plans for additional innovation later this fiscal year.

  • Entering the fourth quarter amid rising inflation, labor shortages and some executional pressures, we better focused our agenda in the Snacks division, driving operational excellence and allocating additional resources throughout the supply chain network. We are very pleased with the speed and progress we have made to address the executional pressures we experienced in the third quarter. We head into fiscal 2022 with a stronger foundation and confidence we can continue our significant transformation on this important business.

  • On Slide 17, we do expect a challenging environment in fiscal 2022 as COVID persists and inflation and labor availability remain highly volatile. However, we also anticipate our effective pricing actions, supply chain productivity programs and cost savings initiatives to be significant offsets, resulting in an improvement in the second half of the fiscal year relative to the prior year, and exiting fiscal 2022 with momentum as we continue to make progress on our strategic plan. Mick will provide more details on our fiscal 2022 outlook and assumptions in a moment.

  • With that, let me turn it over to Mick to discuss our fourth quarter and full year results in more detail.

  • Mick J. Beekhuizen - Executive VP & CFO

  • Thanks, Mark. Good morning, everyone. Turning to Slide 19. For the fourth quarter, organic net sales, which excludes the impact from the additional week and the impact of the sale of the Plum baby food and snacks business declined 4% as we cycled both the elevated demand in food purchases for at-home consumption and a partial retailer inventory recovery in the prior year. Compared to the fourth quarter of fiscal 2019, which we view to be more meaningful given the COVID-19 impact to the prior year, organic net sales increased 4% on a 2-year CAGR.

  • Adjusted EBIT decreased 13% compared to prior year to $267 million, driven by lower sales volume, including the impact of the additional week in the prior year quarter, and lower adjusted gross margin, partially offset by lower adjusted marketing and selling expenses and lower adjusted administrative expenses. Our adjusted EBIT margin was 14.3% and compared to 14.6% in the prior year. Adjusted EPS from continuing operations decreased $0.08 or 13% for this prior year to $0.55 per share, partially driven by the estimated $0.04 contribution from the additional week in fiscal 2020.

  • For the full year, organic net sales, which excludes the impact from the additional week, divestitures and the impact of currency were comparable to the prior year and grew 3% compared to fiscal 2019 on a 2-year CAGR basis. Compared to prior year, Meals & Beverages organic net sales decreased 1%, driven by declines in foodservice, partially offset by growth in V8 beverages. In Snacks, organic net sales were flat as gains in our salty snacks portfolio, including Late July and Snack Factory Pretzel Crisps and in Goldfish Crackers were offset by declines in Lance sandwich crackers and imported brands within the Snyder's-Lance portfolio.

  • Full year adjusted EBIT decreased 3% versus the prior year to $1.4 billion. The decline reflected the lower adjusted gross margin and lower sales volume, including the impact of prior year's additional week, partially offset by lower adjusted marketing and selling expenses and higher adjusted other income. Our marketing and selling expenses represented 9.6% of net sales compared to 10.9% last year. Full year 2021 adjusted EBIT margin was 16.6% compared to 16.7% in the prior year. Full year adjusted EPS from continuing operations increased 1% to $2.98 per share.

  • On the next slide, I'll break down our net sales performance for the fourth quarter. Organic net sales decreased 4% during the quarter, lapping an increase of 12% in the prior year quarter when the demand for at-home consumption remained elevated and retailers partially recovered on the inventory. The organic net sales decline was driven by a 5-point headwind due to volume declines, partially offset by favorable price and sales allowances and lower promotional spending which each drove a 1-point gain in the quarter.

  • The impact of 1 less week in the quarter subtracted 7 points, and the recent sale of Plum subtracted 1 point. All in, our reported net sales declined 11% from the prior year, stronger than anticipated as in-market demand remained elevated.

  • Turning to Slide 22, our fourth quarter adjusted gross margin decreased by 420 basis points from 35.6% last year to 31.4% this year, which was generally consistent with our expectations. Mix and operating leverage had a negative impact of approximately 70 basis points and 40 basis points, respectively, on gross margin as we continue to transition from last year's elevated demand. Net pricing drove 100 basis points improvement due to lower levels of promotional spending in the quarter, as well as favorable price and sales allowances which do not yet reflect the price increases effective first quarter of fiscal 2022.

  • Inflation and other factors had a negative impact of 640 basis points, with slightly more than half of the decline driven by cost inflation as overall input prices on a rate basis increased by approximately 5%. The remaining impact was driven by higher other supply chain costs, largely due to last year's manufacturing cost efficiencies related to higher production levels to service the elevated demand, as well as lower mark-to-market gain on outstanding commodity hedges, partially offset by lower COVID-19 related costs.

  • Our ongoing supply chain productivity program contributed 150 basis points to gross margin, partially offsetting these inflationary headwinds. Our cost savings program, which is incremental to our ongoing supply chain productivity program, added 80 basis points to our gross margin.

  • Moving on to other operating items, adjusted marketing and selling expenses decreased $91 million or 34% in the quarter on a year-over-year basis. This decrease was driven by lower advertising and consumer promotion expense, lower selling expenses and lower marketing overhead costs.

  • A&C declined 52%, reflecting our elevated, pandemic-driven level of investment in the prior year to attract and retain new households. However, A&C was comparable to the fourth quarter of fiscal 2019. Overall, our adjusted marketing and selling expenses represented 9.3% of net sales during the quarter, a 330 basis point decrease compared to last year.

  • Adjusted administrative expenses decreased $30 million or 18%, with approximately 1/2 of the decrease driven by the estimated impact of the additional week in the prior year quarter. The balance of the decrease reflected lower general and administrative costs, higher charitable contributions in the prior year and benefits associated with our cost savings initiatives, partially offset by higher IT costs. Adjusted administrative expenses represented 7.4% of net sales during the quarter, a 60 basis point decrease compared to last year.

  • Moving to the next slide, we have continued to successfully deliver against our multiyear enterprise cost savings initiatives. This quarter, we achieved $25 million in incremental year-over-year savings, which came in ahead of our of our expectations, resulting in full year savings of $80 million, with the majority of the savings from the Snyder's-Lance integration. We remain on track to deliver our cumulative savings target of $850 million by the end of fiscal 2022.

  • On Slide 25, we are providing a total company adjusted EBIT bridge to summarize the key drivers of performance this quarter. As previously mentioned, adjusted EBIT declined by 13% as the net sales decline, including the impact of the additional week in the prior year quarter and the 420-basis point gross margin contraction, resulted in an $84 million and $77 million EBIT headwind, respectively.

  • Partially offsetting this was lower adjusted marketing and selling expenses, contributing 330 basis points to adjusted EBIT margin and lower adjusted administrative and R&D expenses contributing 50 basis points. The estimated impact to EBIT from the additional week in fiscal 2020 was $22 million. Overall, our adjusted EBIT margin decreased year-over-year by only 30 basis points to 14.3%.

  • The following chart breaks down our adjusted EPS change between our operating performance and below the line items, a $0.10 impact of lower adjusted EBIT and a $0.01 impact of higher adjusted taxes, partially offset by a $0.03 favorable impact from lower interest expense resulted in better-than-expected adjusted EPS of $0.55, down $0.08 from $0.63 per share in the prior year, of which an estimated $0.04 was driven by the additional week in fiscal 2020.

  • In Meals & Beverages, declines across U.S. retail products, including U.S. Soup, Prego pasta sauces and Pace Mexican sauces led to a 9% decrease in fourth quarter organic net sales compared to the prior year. The decline was driven by volume decreases in U.S. Retail due to last year's partial retail inventory recovery and increased demand of food purchases for at-home consumption in the prior year quarter. However, versus the comparable period in fiscal 2019, organic net sales increased 10%.

  • In the fourth quarter of fiscal 2021, sales of U.S. Soups decreased 21%, 7 points of which were driven by the additional week in the prior year, while at the same time, cycling a 52% increase in the prior year quarter. Operating earnings for Meals & Beverages decreased 30% to $129 million. The decrease was primarily due to sales volume declines, including the additional week and a lower gross margin, partially offset by lower marketing and selling expenses as well as lower administrative expenses.

  • The lower gross margin resulted from higher other supply chain costs, net of lower COVID-19-related costs; higher cost inflation, including higher freight costs and ingredient and packaging inflation; and unfavorable product mix, partially offset by the benefits of supply chain productivity improvements. Overall, within our Minerals & Beverage division, fourth quarter operating margin decreased year-over-year by 290 basis points to 15.2%.

  • Within Snacks, organic net sales increased 1% to $1 billion, driven by volume gains in Goldfish crackers and our salty snacks portfolio, including Snack Factory Pretzel Crisps, Snyder's of Hanover pretzels and Cape Cod potato chips, partially offset by declines in partner brands and fresh bakery. Favorable price and sales allowances and lower promotional spending also contributed to sales growth. Compared to the fourth quarter of fiscal 2019, Snacks organic net sales grew 7%.

  • Operating earnings for Snacks increased 7% for the quarter, driven by lower marketing and selling expenses, partially offset by sales volume declines, including the impact of the additional week and a lower gross margin. The lower gross margin resulted from higher cost inflation and other supply chain costs, net of lower COVID-19 related costs.

  • Partially offset by the benefit of cost savings initiatives, supply chain productivity improvement, favorable price and sales allowances and lower promotional spending. Overall, within our Snacks division, fourth quarter operating margin increased year-over-year by 170 basis points to 14.2%.

  • I'll now turn to cash flow and liquidity. Fiscal 2021 cash flow from operations decreased from $1.4 billion in the prior year to $1 billion, primarily due to changes in working capital, mostly from a significant increase in accounts payable in the prior year and lower accrued liabilities in the current year. Our year-to-date cash for investing activities was reflective of the cash outlay for capital expenditures of $275 million, which was slightly lower than the prior year driven by discontinued operations and the net proceeds from the sale of Plum.

  • Our year-to-date cash outflows for financing activities were $1.7 billion, reflecting cash outlays due to dividends paid of $439 million as we continue to focus on delivering meaningful return of cash to our shareholders. Additionally, we reduced our debt by $1.2 billion.

  • We ended the year with cash and cash equivalents of $69 million. In June, the Board authorized a $250 million anti-dilutive share repurchase program to offset the impact of dilution from shares issued under our stock compensation programs. As you saw in today's press release, we reinstituted our strategic share repurchase program, with a $500 million program replacing the suspended $1.5 billion program which has been canceled. The company expects to fund the repurchases out of its existing cash flow generation.

  • Turning to Slide 30, as covered in our press release, we're providing guidance for full year fiscal 2022. We expect continued uncertainty around the duration and effects of the pandemic on industry-wide supply chain networks, resulting in accelerating inflationary pressures and a constrained labor market. We expect to partially mitigate these headwinds with well-executed pricing and plant productivity initiatives as well as our cost savings program.

  • First half margins, particularly in the first quarter, will continue to be impacted by transitional headwinds cycling prior year's elevated sales and scale efficiencies with comparisons easing in the second half of the fiscal year. We expect organic net sales to be minus 1% to plus 1%, adjusted EBIT of minus 8% to minus 5% and adjusted EPS of minus 8% to minus 4% versus the fiscal 2021 results.

  • Fiscal 2021 results include a $0.12 benefit from mark-to-market gains on outstanding commodity hedges, and an approximate $0.02 adjusted EPS contribution from Plum. For additional context on mark-to-market, please refer to today's Form 8-K. Importantly, when considering these items, the upper end of our fiscal 2022 adjusted EPS range is in line with fiscal 2021 performance.

  • As you see on Slide 31, we expect core inflation for the year to be high single digits with a more pronounced impact in the second half of fiscal 2022, which we plan to address with price increases and trade optimization, supply chain productivity improvements and cost savings initiatives, and a continued focus on discretionary spending across the organization.

  • Moving to additional assumptions, we expect ongoing supply chain productivity gains of approximately 2% to 3% for the year, excluding the benefit of our cost savings program. As previously mentioned, we expect continued progress on our cost savings program and expect to deliver an incremental $45 million in fiscal 2022, keeping us on track to deliver $850 million by the end of the fiscal year.

  • Additionally, we expect net interest expense of $190 million to $195 million, and an adjusted effective tax rate of approximately 24%, which is largely in line with fiscal 2021. While cognizant of our current operating environment, we expect to continue to invest in the business, targeting capital expenditures of approximately $330 million, which includes carryover projects from fiscal 2021.

  • Additionally, we expect the net of adjusted administrative expenses and adjusted other income to increase as a percentage of net sales, reflecting the planned information technology investments and related costs, and the cycling of lower administrative items in the prior year. All in, we expect year-over-year operating margin improvement in the second half of the year.

  • Overall, as Mark said, we had a positive finish to the year. We are truly grateful to our teams and for their continued dedication and commitment as we head into fiscal 2022.

  • And with that, let me turn it over to Mark.

  • Mark A. Clouse - President, CEO & Director

  • Thanks, Mick. In closing, we feel good about how we land in fiscal 2021 amidst the difficult environment. We expect fiscal 2022 will be a complicated transitional year. But I'm confident that with our strong market momentum and the progress that we've made, we will successfully navigate through it. I look forward to sharing our view on how we intend to unlock the full growth and value potential of this fantastic company going forward at our Investor Day on December 14.

  • With that, we'll now turn it over to the operator to take your questions. Thank you.

  • Operator

  • (Operator Instructions) Your first question comes from the line of Andrew Lazar of Barclays.

  • Andrew Lazar - MD & Senior Research Analyst

  • I was hoping that we could get into maybe some of the key assumptions underpinning the full year EPS range for fiscal '22 in terms of assumptions around retention of new households, gross margin and SG&A, marketing spend, in particular, really just to better assess the level of confidence and conservatism in the full year forecast, particularly in light of the expected challenging 1Q and the higher inflation anticipated in the second half that could mute the second half recovery. And I really asked this because I still get the feel from many investors' sort of conversations that sort of the broader food group is maybe still not fully factoring in the full challenges ahead in guidance.

  • Mark A. Clouse - President, CEO & Director

  • Sure, yes. So thanks, Andrew. That's a full question. So let me try to piece out a couple of different elements in there.

  • First, why don't we talk a little bit about the -- kind of the basis of the assumptions for our guidance and how we're thinking about it. So first, let's talk a little bit about top line. I think part of the composition of the year is going to be a little bit of a tale of 2 halves because I do foresee a first half that's going to feel a little bit more like what we've been experiencing in the fourth quarter, while seeing sequential improvement as pricing comes into play, which is obviously a significant contributor as we go forward and then in the back half, even though we do expect really driven on the back of the packaging, inflation as it relates to steel, in particular, as our contract terms on the calendar year. But even with that in mind, we're expecting improvement in the back half and overall momentum as we exit the year.

  • So I think when you think about top line next year, I do think that we see terrific momentum on our business today. We accelerated that momentum in Q4, we expect to continue to see positive in-market performance as we move forward. We are going to lap a pretty significant inventory replenishment that occurred primarily in the first quarter, but through into the second quarter. But I think the underlying health of the business, we expect to continue to be positive. And of course, sadly, with COVID resurgence, I think some of the consumer dynamics that supported demand is likely going to be with us for a while longer.

  • I also continue to be very encouraged by the retention of households and really the sustainment of repeat levels that's very broad-based across our portfolio. Obviously, soup is one that we're watching very closely. And again, I don't think we've ever had or at least not in recent history, a sustained period of progress so broadly across that part of our business. And with what we're bringing relative to innovation and other elements, we're feeling very good about that.

  • I do think [a governor] a little bit on this and a recognition of a little bit of then, well why is your guidance the way it is, is because we also have to be mindful of what is a very significant pressure on labor that we're experiencing right now. And as I talked about that a little bit in the last quarter, I think we've seen that sustain through the fourth quarter and expect to still be wrestling with that, although I think we're taking some terrific actions and we're seeing some progress in some areas, arguably one of the toughest moments certainly that I've seen as it relates to labor, we're running about 2x our normal vacancy rates.

  • And as a translation into what that means, think about it as around somewhere in the neighborhood of 6% of our positions that are open either vacant or absent, and that is making it tougher to fully meet the demand. So I think you sense or feel a little bit of that balance in our top line projections for the year.

  • And I'll say this a couple of times, but if you go top of the range to bottom of the range, it kind of reflects how we do on that -- in that area. And so that's how we've thought about the top line. When you get to margin, it's more distinctively a first half, second half discussion, where really primarily in the first half but really more so even in the first quarter as we see pricing come into fruition, of course, inflation now as we kind of leave the covered positions of '21 into '22, we definitely are seeing higher inflation but also feeling very good about the traction we're getting relative to the pricing actions that we put in place.

  • We've got good strong productivity that we think will certainly help mitigate that as well. But certainly, you're going to be in that transitional quarter of pricing coming in with higher inflation. And then as pricing is fully in place, we expect that to stabilize.

  • As we did note, as steel prices have gone up significantly, we are expecting a tick up in inflation in the back half, not enough to offset the progress in the other areas and the comparable numbers that we're going to be lapping, but generally, a little bit more mitigation. And that's, although we've got good programs, I think we've got a good plan for it.

  • That's a pretty significant driver as we look through the balance of the year. And then what we've been calling transitional costs, which again, in the fourth quarter were fairly consistent with what we saw in the third quarter, we expect that to be consistent in the first quarter and then begin to mitigate as we move forward from there.

  • So I do think as the year unfolds, I feel like we are assuming that as we both lap as well as see some relief in a couple of areas while we get pricing fully in place, I think we have a fairly balanced approach. And not unlike what I was talking about around top line, I think the high end and the low end of the ranges of guidance are a little bit reflective of what variability could occur relative to where we're seeing inflation or coverage of that inflation to give you a sense of kind of how we've thought about the year. And then, of course, as you drop to EPS, a little less difference between where EPS and EBIT is relative to what we see kind of happening below the line.

  • So that -- I don't know, from a macro basis, that's kind of the way we're thinking about the pieces. Maybe worth just going back to you to see if you've got any specific element you want to dive into a little bit more. I know this is a big question for the day, though.

  • Andrew Lazar - MD & Senior Research Analyst

  • Yes. No, very helpful overall perspective. I appreciate it. I guess, really, it's just more on marketing spend. And certainly, we'll ask a lot of questions this morning, just to get a sense of the pace you're playing out for the year.

  • Mark A. Clouse - President, CEO & Director

  • Sure, yes, so let me kind of hit that one head on. And maybe a good way to start with it is to give you a little bit of an explanation on Q4 because I know as you unpack the numbers -- and again, I think we foreshadowed this. But it's important to remember that in fourth quarter of '20, we were in a position where we had a significant opportunity to kind of double down and invest in a more significant way, which, by the way, I'm very glad that we did. Because as I've said before, I think it did 2 things, gave us some momentum as we were solidifying relationships with a lot of new consumers, especially millennials, but it also gave us a great opportunity to learn and figure out kind of what was working, what wasn't working, which helped us really kind of dial in to the most efficient or the highest returning spends.

  • As you flip the page to Q4 of '21, you see a significant drop in marketing and selling. But underpinning that, what you have is essentially advertising and marketing that are at about the same level as Q4 '19. And as you've seen our results behind it, and again, arguably always a little bit of a lag, but as you see our results relative to it, I think I feel great about the investment levels overall that we have.

  • And as you think about going into next year, I do think you may see a little bit of movement between the quarters. But overall, from a marketing spend, I think we're at a good level. We may have a little bit of incremental investment in a couple of areas as we're adding innovation and working through the balance of the year. But it will be a relatively stable investment year.

  • We're not expecting marketing to be a source of opportunity to offset inflation at all, right? We feel good about the levels we're at, and we want to make sure that we continue to refine the effectiveness of it, but we're committed to spending behind the businesses. I mean I think the last thing in the world we want to do is slow down the momentum that we're seeing in market because it's certainly been, for us, a bit of an unprecedented period of really broad-based market share expansion and growth in key businesses.

  • And so we want to -- we know long term coming out of this thing, that's what's going to matter most. And so we're going to be very guarded on it. Even though I recognize on paper, Q4 needs a little bit of context. But relative to how we're thinking about it going forward, we're expecting very stable investment.

  • Operator

  • Your next question is from the line of Bryan Spillane from Bank of America.

  • Bryan Douglass Spillane - MD of Equity Research

  • I just wanted to ask a follow-up on inflation. And I guess just 2 points to cover. One, the high single digit, is that gross inflation, or is that net of productivity? That's the first one.

  • Mick J. Beekhuizen - Executive VP & CFO

  • That's gross, Bryan.

  • Bryan Douglass Spillane - MD of Equity Research

  • Okay. And then the second one, just in terms of trying to understand, we get a lot of questions about just how much of that high single-digit inflation expectation is more or less locked in and how much is variable, right? Meaning it could swing up or down depending on conditions. And I guess one of the things that we've been hearing consistently through the month of August, as we've touched base with companies is there's a lot of volatility in freight even if you've got contracts. I mean, sometimes it's not even -- the truck doesn't even show up, let alone paying higher for the contract.

  • So it seems like there's just a lot of volatility there. And then anything resin-based, whether it's snack bags, bag liners, resin cups and Ida probably complicates that a little bit, just given what it's doing to the refining complex. So anyway, just any context there in terms of how much is fixed and how much could be variable.

  • Mark A. Clouse - President, CEO & Director

  • Sure. I'll let Mick walk through kind of our coverage position, and then I'll give you a little bit of qualitative view of it. I totally understand the question and there's a little bit of mix here, I would say, of certainty and pragmatic forecast positions as we look at the -- and anticipating some variables that aren't necessarily locked down, that I think we have a good sense of where we'll likely be.

  • Mick J. Beekhuizen - Executive VP & CFO

  • Yes, so if you look at it from an ingredient and pack perspective, at this point in time in the year, we recovered about 2/3. So for the fiscal year next year, which is very typical and probably a little bit more front-end loaded coverage. And then throughout the year, you have a little bit more exposure, but about, I would say, 2/3 right now.

  • Mark A. Clouse - President, CEO & Director

  • Yes. And I'd say of that remaining 1/3, as you know, we do have a pretty significant piece of this, which is relative to our cans as it relates to steel prices. And so what we're doing there is using -- and that gets really locked in more at the turn of the calendar year, although I do think we have a much clear picture of kind of where we are and are working through that as we sit here today. But we've got an economic forecast that I think is generally consistent with where prices are today.

  • You are right. Resin is another area that we've seen some tick-up in costs as well, but I think we've covered that. And again, as we navigate through the balance of the year, I think you should expect us to continue to use the full tool bag to cover that, whether it's some combination of promotion and trade spending, some price pack architecture that we've worked on, as well as the likelihood that there may be some places where we're coming back with a second wave of pricing designed to match very clearly in a very transparent way where we have some of these more explicit costs.

  • And I would say, I think that will be much more surgical and specific than the pricing that we already have in place. But I do think as we look at the outlook, we see a mix of those variables in our plan to help us cover that.

  • Bryan Douglass Spillane - MD of Equity Research

  • Okay, great. So just on -- so on the 2/3, 1/3, would that include logistics and freight as well?

  • Mick J. Beekhuizen - Executive VP & CFO

  • No, that's more related to the raw and packaging side of things. And then we have a pretty decent chunk of our freight and logistics covered as well at this point in time with contracts that we put in place.

  • Mark A. Clouse - President, CEO & Director

  • Yes. It's definitely been volatile, you're right. I mean in particular, I think we've seen more variability in areas like ocean freight, which was -- had been a bit more stable, and I think that's adding some volatility. But I think as we've -- remember, you're also beginning to -- as you go into '22, begin to lap some of the volatility we were experiencing in fiscal '21.

  • And so your comparables do get a little bit easier as the year unfolds. But as we said, as we think about some of these transitional costs in the first half, that's partly why we see a little bit more of that headwind in the beginning of the year as we've tried to be prudent in making the appropriate estimate as it relates to where those costs are going to come in based on kind of how we're seeing them today.

  • Operator

  • Your next question is from the line of Ken Goldman from JPMorgan.

  • Kenneth B. Goldman - Senior Analyst

  • Mark, last quarter, when you were asked about pricing, you said a number of things. But one thing was that you were, I think, being thoughtful, strategic about reflecting critical price thresholds. I think you said the last thing you want is to shut down growth and share. And I think some people came away from that with the idea that you want to have some pricing but a little bit of a balanced approach.

  • I'm just curious if your thoughts on that have evolved at all, right? Maybe you've seen elasticity a little bit lower than you expected across food at home, maybe a little bit more inflation. So I'm just trying to get a sense, are you willing to be a little bit more aggressive on pricing, just given some of the changes you've seen in the last few months? Or do you still want to kind of take that balanced approach to things?

  • Mark A. Clouse - President, CEO & Director

  • Yes, it's a great question. I think the first thing I would say is we definitely have been encouraged by what we're seeing early on as it relates to elasticity. And I think just perhaps the broad-based nature of the inflation is supporting perhaps a little lower than historical levels as it relates to what the elasticities are.

  • I also think that the strength of our brands right now and the momentum relative to businesses, a great example is our Swanson business, which, as we've returned supply into the marketplace, as you might remember, over the last year, or so we lost a lot of share to lower-cost players, which I think for me was going to be an important test for that brand as we came back in the supply. And we've done extremely well on recovering the share that we had surrendered.

  • And so I do think perhaps my view of where the boundaries are have expanded. However, I do think there still are some boundaries. And so I think although it's giving us perhaps permission to reflect and continue to do the best job we can in juggling the pressure relative to inflation with wanting to protect the franchises and the brands longer term, I think we've got more room. And I think that although there will be some places where I think we still want to make the right smart trade-off for the long-term health, there's no question that I am feeling more confident in our ability to carry pricing than I might have initially as we were talking in the third quarter.

  • Operator

  • Your next question is from the line of Michael Lavery from Piper Sandler.

  • Michael Scott Lavery - Director & Senior Research Analyst

  • I just want to drill into the 1/3 of the COGS that's exposed, and specifically just to understand where steel costs fit in. I know you touched on that's not finalized yet, given just the calendar nature of that contract. Can you give any sense of what assumptions you've made around it? And I assume the timing of finalizing those terms is consistent with prior years, but I don't think the magnitude of increase in the spot rates we're seeing is really similar. So just -- can you help us understand your planning position there?

  • Mark A. Clouse - President, CEO & Director

  • Yes. We're doing a lot more what I would say, iterative collaboration with suppliers to understand more in real time what they're seeing so that we can plan appropriately. And so that -- what that implies is that as we've seen the increase occur, our outlook or our reflection on cost for the year includes that. So we're not assuming some big relief on steel prices as we go through the year.

  • I do think what we're going to want to do is probably work with suppliers to make sure that we're able to kind of accommodate variability that may be occurring throughout the year, but I think from a planning standpoint, we've taken what I think is probably balanced to conservative in our position. But of course, I think the volatility around, in particular that, that cost has been quite significant, as you know. But I think no one's banking on a reversal of that in the current forecast that we've got.

  • Michael Scott Lavery - Director & Senior Research Analyst

  • Okay, that's helpful. And just a quick follow-up on that. So it sounds like maybe in a way, that's a bit unprecedented. You may have a much more flexible or variable contract and recognizing that sounds like it's still not finalized, would we be right to think that, that could go up or down?

  • Mark A. Clouse - President, CEO & Director

  • It's a good -- so I would just say we're having, as you would expect, pretty meaningful conversations on that right now. And I think, again, philosophically, my perspective on this is predictability is really the priority. And so I would want to be careful and balanced in our ability to have certainty versus banking on something going a better direction.

  • So generally speaking, I'm going to want to know what we're dealing with. But I also think you're right. It is a certain -- certainly somewhat of an unprecedented window. And so how do you think about where there are floors and ceilings to certain things may be a conversation that we continue to have. Hopefully, that helps, but a little bit of a work in progress. But I think for now, assuming kind of not a major change, I think, is probably a pretty prudent position.

  • Operator

  • Your next question is from the line of Robert Moskow from Credit Suisse.

  • Robert Bain Moskow - Research Analyst

  • Forgive me if I missed this, but have you said how much you think your pricing is going to be up in fiscal '22? And is it also going to be back-half loaded? I'm just trying to do back of the envelope math because it looks like your internal inflation could be up as much as 10% in the back half of your year, which would mean your pricing would need to be up 5 or 6.

  • Mark A. Clouse - President, CEO & Director

  • Yes.

  • Robert Bain Moskow - Research Analyst

  • Am I in the right ballpark?

  • Mark A. Clouse - President, CEO & Director

  • You're in the right ballpark. I'd say a little bit lower as it relates to kind of full year and back half inflation. And then on pricing, I think as you take all of the variables into account, as we've said before, we're probably somewhere in the middle single digits in that area. Again, that obviously incorporates a variety of tools, but that's a pretty good assumption relative to where we are.

  • Robert Bain Moskow - Research Analyst

  • Okay. And my follow-up is that would imply a volume decline of the same amount. So how did you go about just determine what that volume decline would look like? And how do you factor in the possibility anyway that there will be declining food at home consumption as well?

  • Mark A. Clouse - President, CEO & Director

  • Yes. I think we've looked at the -- it is a set of variables that are in there. Again, we talked a little bit earlier about elasticities and a little bit of a growing confidence as it relates to our ability to navigate pricing, perhaps without seeing some of the historical levels that would translate necessarily into the 5%.

  • I think you're working a little bit of a couple of different puzzle pieces together. One, we continue to imagine that we'll be investing, we're adding innovation. We are on the flip side, lapping some inventory replenishment that we saw in the beginning of last year. But I think the net of it is we do expect that to be -- to result in a relatively flat year for top line, and that's kind of reflected in our ranges.

  • And again, if we -- remember, in the backdrop of all this too, Rob, is a little bit of the labor situation and how we are going to be able to meet the level of demand and our ability to navigate that. I think we're a lot smarter, a lot more experienced in that now than we were perhaps 1.5 years ago when the journey began. But at the same time, again, I would say, consistent with many of my peers, the labor challenges that we're seeing are certainly tougher than I ever remember. And I think the combination of those variables is how we're getting to the outlook.

  • But I don't think we're leaning out on any of those assumptions. So I think we've been fairly, like I said, pragmatic or balanced in our view. But I think there's going to be puts and takes. And so although I think you may see pressure downward as it relates to pricing, I think there is likely going to continue to be a catalyst for growth and progress as well. Remember, some of our businesses, especially like our snacks businesses, have been pretty steady contributors of growth even through a little bit of the ups and downs as we've been navigating the pandemic. So I think there's going to be a mix of variables, but I think where we've kind of pegged, it's probably about right.

  • Operator

  • Your next question is from the line of David Palmer from Evercore.

  • David Sterling Palmer - Senior MD & Fundamental Research Analyst

  • Just a follow-up to that question from Rob. Pricing net of inflation through the year, how should that trend? It sounds like the second half is higher inflation. Is pricing going to track with that or perhaps be accelerating more through the year such that the relationship gets better for gross margins? And I have a quick follow-up.

  • Mark A. Clouse - President, CEO & Director

  • Yes. So the way I would think about kind of plotting that course is kind of gaining traction through Q1. So taking a little bit of time to get that fully reflected kind of well in place as we go through Q2. I do think you'll see efforts for us to balance the step up, if you will, in inflation as we get to the back half. But I do think you may see a little bit more pressure there.

  • But remember, you've got several tailwinds as you're getting to the back half of the year. So I think the ability to still show that sequential progress in margins as we get to the back half of the year, even with those assumptions relative to inflation, I think still will be positive.

  • David Sterling Palmer - Senior MD & Fundamental Research Analyst

  • And then just a follow-up on biscuits and snacks, the roughly 13.5% segment margin, it seems like there would be some reasons for that to get better over time that were independent from this cost absorption year, lapping a supply chain for one, plus all the improvements that you've been making. Could you perhaps help us squint and look through the inflation cycle and think about what could be happening there from a segment perspective basis on margins?

  • Mark A. Clouse - President, CEO & Director

  • Yes. So that will be a prime topic of discussion when I see you guys in December. But here's what I can tell you: I continue to believe very strongly in the potential for us to improve margins on snacks and for us to continue to close or reduce the gap between where we are today and where we see ourselves relative to kind of snacks margin averages.

  • I think as time goes on, we continue to get better clarity and better understanding of the building blocks and the variables that will help us get there. And at the same time, I just would say that as you're looking at the here and now, if you think about kind of where we started the journey to where we find ourselves, there's probably somewhere around 150 basis points of margin that I would call just transitional cost that are dampening some of the productivity and savings that we've been generating over the last several years.

  • Part of it is planned investments. So part of the kind of offsets to the productivity has been -- or the value capture has been planned investments in both the infrastructure and in marketing in some cases. But I think beyond that, we're probably looking at about 150, like I said, basis points that are dampening the baseline. And then as we project forward, I think what you're going to see is a combination of building blocks that will help us build off of that adjusted base.

  • And hopefully, in December, I'll be able to give you greater confidence in what those look like. I know we've been kind of dripping that out for several quarters now, but it will be good to kind of get to the December period. And I think I felt like it was important to kind of keep playing through a little bit of the short-term kind of transitional pressure as we get ready for that conversation. But hopefully, that gives you a little bit of a sense of how we're looking at it and then how we're thinking about the future.

  • Operator

  • And ladies and gentlemen, this concludes our question-and-answer session. I'd like to turn the conference back over to the management team for the final remarks.

  • Rebecca Gardy - VP of IR

  • Great. Thank you. The IR team is available for follow-up discussions. And thank you for your time and interest in Campbell Soup Company.

  • Operator

  • And with that, this concludes today's conference call. Thank you for attending. You may now disconnect.