Tennant Co (TNC) 2014 Q2 法說會逐字稿

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  • Operator

  • Good morning. My name is Vashanta, and I will be your conference operator today. At this time I'd like to welcome everyone to the Tennant Company second quarter earnings conference call. This call is being recorded.

  • (Operator Instructions)

  • Thank you for participating in Tennant Company's second quarter earnings conference call.

  • Beginning today's meeting is Mr. Tom Paulson, Senior Vice President and Chief Financial Officer for Tennant Company. Mr. Paulson, you may begin.

  • Tom Paulson - SVP & CFO

  • Thanks, Vashanta. Good morning, everyone, and welcome to Tennant Company's second quarter 2014 earnings conference call. I'm Tom Paulson, Senior Vice President and Chief Financial Officer of Tennant Company.

  • With me on the call today are Chris Killingstad, Tennant's President and CEO; Pat O'Neill, our Treasurer; and Karen Durant, our Vice President and Controller. Our agenda today is to review Tennant's performance during the 2014 second quarter and our outlook for the year. First, Chris will brief you on our operations, and then I'll cover the financials. After that we will open up the call for your questions.

  • Before we begin, please be advised that our remarks this morning and our answers to questions may contain forward-looking statements regarding the Company's expectations of future performance. Such statements are subject to risks and uncertainties, and our actual results may differ materially from those contained in the statements. These risks and uncertainties are described in today's news release and in the documents we file with the Securities and Exchange Commission. We encourage you to review those documents, particularly our Safe Harbor statement, for a description of the risks and uncertainties that may affect our results.

  • Additionally on this conference call, we will discuss non-GAAP measures that include or exclude special or nonrecurring items. For each non-GAAP measure, we will also provide the most directly comparable GAAP measure. There were no special non-GAAP items in the first or second quarter of 2014, but there were special non-GAAP items in the first and fourth quarters of 2013. Our 2014 second-quarter earnings release includes a reconciliation of these non-GAAP measures to our GAAP results for the 2013 first half and full year.

  • Our earnings release was issued this morning via Business Wire and is also posted on the Investor section of our website at TennantCo.com.

  • At this point, I'll turn the call over to Chris.

  • Chris Killingstad - President and CEO

  • Thank you, Tom, and thanks to all of you for joining us this morning.

  • As you saw in today's earnings release, Tennant executed very well on our growth strategies in the second quarter. We set several records in the quarter. Among them, we are pleased to report the highest quarterly revenue in our company's history. Sales rose in all our product categories.

  • We continue to be encouraged that the implementation of the early stage of our growth strategy is off to a strong start. Our stated goal is to attain $1 billion in revenues by 2017. All of our key drivers to reach this goal performed well in the first six months of 2014, and we expect continued sales gains and improved profitability as the year progresses. As a result, we are increasing our 2014 full-year sales range and raising the low end of our earnings guidance range. Tom will discuss that in a moment.

  • Now let's take a closer look at Tennant's second quarter. Our consolidated net sales of $219.1 million rose 9.4% compared to the prior-year quarter and were up 8.9% organically. Contributing to our performance were strong sales through Tennant's direct selling channel, demand for new products such as the T12 rider scrubber and gains in commercial, industrial and outdoor equipment. Sales of scrubbers equipped with ec-water technology grew 7.6% versus the prior-year quarter and surpassed $40 million in quarterly revenue for the first time. This follows an 11.7% increase in ec-water sales in the 2014 first quarter.

  • Turning to a few highlights across our geographic regions, sales increased 11.1% organically in Tennant's largest region, the Americas, setting a quarterly revenue record. Contributing to our Americas sales was one of the largest contracts that Tennant has ever received. The order included both Tennant equipment and Orbio units for a public school district in a major US city. Education is a targeted vertical market for us, and this win demonstrates the desire for schools to clean their facilities in more environmentally friendly ways.

  • In EMEA, organic sales declined 1.9%. This was predominantly due to timing of orders. Some of the orders we had expected in June were received in July. Our strategies in EMEA are on track, and we expect a return to organic sales growth in the second half of 2014.

  • In the Asia-Pacific region organic sales rose 18.9% as a result of broad-based sales gains. In China, organic growth was approximately 25% in the 2014 second quarter. We made further progress on our initiative to expand into the western part of that country, where we will open a sales office in late July. We also are rolling out our successful North American strategic account structure and strategy in China this year. We remain confident about our continued growth prospects and expect double-digit sales increases in China for the full 2014 year.

  • Taking a look at our new products, as you know Tennant continues to execute against one of the most robust new product and technology pipelines in the Company's history. Innovative products and technologies are a significant driver of the Company's revenue. Sales of new products introduced since the 2012 fourth quarter have risen steadily from 2% of total equipment sales in the 2013 first quarter to 10% in the 2014 second quarter. This demonstrates the growing momentum of new product sales as we complete our launches and demand accelerates. This year we expect to introduce 16 new products, 9 launched in our first half, and will be followed by 7 in the second half.

  • During the 2014 second quarter we launched the second product in our redesigned modular large-equipment portfolio. The T17 is our new mid-size rider scrubber. We are manufacturing the majority of Tennant's new products on modular equipment platforms, which allows us to offer a wider range of possible machine features more efficiently and cost effectively. The new T17 has the largest available battery capacity in its class, making it highly productive. It will clean up to eight hours on a single charge.

  • At the end of the second quarter we introduced the S30 mid-size rider sweeper, which provides innovative indoor and outdoor sweeping performance, with optimized dust control in both light and heavy-duty applications. With the S30, we now have a complete line of sweepers, from subcompacts to industrial-sized riders.

  • In addition, we expanded our burnisher line with the introduction of walk-behind burnishers in the 2014 second quarter. Tennant's battery-operated burnishers are emissions free and deliver high performance propane-like gloss results. This is important to customers, because it eliminates the health and safety concerns related to propane use. Our walk-behind burnisher was recognized as a winner of the 2014 International Design Excellence Awards.

  • Also in the quarter the Orbio Technologies Group from Tennant Company introduced the Orbio os3, which is the latest innovation in onsite generation technology. Through the process of water electrolysis, which combines water, electricity and a small amount of salt, the os3 system creates an onsite and on-demand effective multi-surface cleaner and an antimicrobial solution. It meets US EPA regulatory guidelines for disinfection and sanitization.

  • The os3 is small, simple to use and affordable. We are very excited to offer our customers this new technology. We are beta testing the os3 at a number of sites and are encouraged by the positive response across a broad range of industries.

  • In other corporate developments, we recently hired Carol McKnight as Tennant's Senior Vice President of Global Human Resources. We are delighted to welcome her onboard. Carol was previously a senior human resources executive for ATK. She succeeds Tom Dybsky, who retired. Tom served Tennant very well in that role for 15 years, and we hope he enjoys his very well-deserved retirement.

  • As we recently announced, Rusty Zay takes over for Andy Eckert, who is leaving to seek a new opportunity. Andy headed up our largest geography, which has grown substantially. We thank him, and we know that Rusty will swiftly transfer his exceptional leadership from Global Marketing to leading the Americas in order to help drive our Blueprint for $1 Billion growth and profitability goals. We are initiating a search for candidates to succeed Rusty and lead Global Marketing.

  • I'd also like to note that Tennant is thrilled to partner with the Minnesota Twins baseball team as its official cleaning solutions partner, which we announced this week. This partnership and our equipment will further enhance the Minnesota Twins' efforts in water conservation and environmental sustainability at what has been called the greenest ballpark in America. Tennant's cleaning solutions are used every day in stadiums and arenas across the country. We expect to further leverage this experience with other potential stadium customers.

  • Now I'll update you on our strategy for growth. Earlier this year Tennant announced a growth strategy to reach sales of $1 billion by 2017. The plan reflects the fact that over the past five years the Company has been building a scalable business model capable of delivering improved operational efficiency and profitability. To take full advantage of that effort we have shifted our focus to organic revenue growth and to increase market share and enhance the organization's ability to reach an operating profit margin of 12% or above.

  • The initial results from our new growth strategy are very encouraging. We have already generated robust organic sales gains in both the 2014 first and second quarters.

  • Going forward, the key drivers of our growth strategy will continue to include strong and sustained new product growth in our core business and in the Orbio Technologies Group, continued significant sales gains in emerging markets, growth in Europe, ongoing focus on strategic accounts and an enhanced go-to-market strategy designed to meaningfully expand Tennant's global market coverage and customer base. We are pleased with our progress in the 2014 second quarter and first half in all of these areas.

  • Our plan to achieve the $1 billion revenue goal by 2017 includes an assumption of approximately 2% global GDP growth, and we anticipate Tennant's targeted 7% compounded annual growth rate to be broken down approximately as follows: up to 3% from new products, including Orbio; up to 3% from our enhanced go-to-market strategy, including Europe and strategic accounts; and up to 2% from emerging markets. We will carefully monitor our performance and seek to accelerate our timeline wherever possible.

  • Now I'll ask Tom to take you through Tennant's second quarter financial results. Tom?

  • Tom Paulson - SVP & CFO

  • Thanks, Chris. In my comments today I'll reference this earnings per share on a fully diluted basis. Also, please note as I go through the results I will generally not comment on the year-to-date financials, as those are detailed in the earnings release.

  • For the second quarter ended June 30, 2014, Tennant reported net sales of $219.1 million, compared to $200.2 million in the prior-year quarter. Organic sales grew approximately 8.9%, excluding a favorable foreign currency exchange impact of about 0.5%.

  • We are encouraged by the solid level of organic sales growth in the past four quarters. As you may recall, Tennant's organic sales rose approximately 10.5% in the 2014 first quarter, 5.1% in the 2013 fourth quarter and 6.8% in the 2013 third quarter. This excludes an unfavorable foreign currency exchange impact of about 1% in each of those three quarters.

  • Second quarter 2014 net earnings were $15.5 million, or $0.83 per share. In the year-ago quarter, Tennant reported net earnings of $14.3 million, or $0.76 per share.

  • Turning now to a more detailed review of the 2014 second quarter, our sales are categorized into three geographic regions, which are the Americas, which encompasses all of North America and Latin America; EMEA, which covers Europe, the Middle East and Africa; and, lastly, Asia-Pacific, which includes China and other Asian markets, Japan and Australia.

  • In the Americas, 2014 second quarter organic sales increased approximately 11.1%, excluding about 1% of unfavorable foreign currency impact. Record quarterly sales in North America were fueled by strong sales of sweepers and scrubbers. This included scrubbers equipped with ec-water technology and continued demand for new products.

  • In EMEA, our organic sales declined about 1.9%, excluding a favorable foreign currency impact of approximately 5.5%. We had another good quarter in our [city] cleaning business, with increased year over sales -- year-over-year sales for the third consecutive quarter. Revenue in other areas was down, primarily the sales to our master distributor in our Central, Eastern Europe, Middle East and Africa markets. EMEA's 2014 first quarter organic sales did grow about 5.4%, excluding a favorable foreign currency impact of approximately 4.5%.

  • As Chris noted, our strategies are on track in EMEA. The sales decline in the 2014 second quarter was predominantly due to the timing of orders, and we expect a return to organic sales growth in the 2014 second half. We also anticipate the EMEA profit margins will continue to improve. This is a result of process improvement projects as well as benefits from the restructuring actions initiated last year.

  • In Tennant's Asia-Pacific region, organic sales rose approximately 18.9%, excluding an unfavorable foreign currency impact of about 3%. Organic sales increased for the fifth consecutive quarter in this region. Growth in the 2014 second quarter was broad based, and included solid sales performance in China, which had organic sales growth of approximately 25%, as Chris mentioned.

  • Tennant's gross margin for the 2014 second quarter was 43.5%, compared to 43.8% in the prior-year quarter. This was within our target range of 43% to 44%. Gross margin in the 2014 second quarter was 30 basis points lower than the prior-year quarter, due primarily to costs related to hiring and training additional manufacturing employees to support higher levels of production.

  • Gross margin increased sequentially from 41.8% in the 2014 first quarter to 43.5% in the 2014 second quarter. This sequential improvement was due primarily to higher mix of sales through the direct selling channel, which tend to have higher gross margins, and also benefits from recently enacted selling price increases. While fluctuations can occur due to shifts in both product mix and selling channel mix and changes in cost and selling prices, we anticipate that gross margin for the 2014 full year will be within our target range.

  • Research and development expense in the 2014 second quarter totaled $7.7 million, or 3.5% of sales, compared to $7.8 million, or 3.9% of sales, in the prior-year quarter. We continue to invest in both our core business and Orbio, which is focused on advancing a suite of sustainable water-based cleaning technologies.

  • Selling and administrative expense in the 2014 second quarter totaled $64.5 million, or 29.4% of sales. This compares to S&A in the second quarter of last year of $58.3 million, or 29.1% of sales. To accelerate future growth we are making targeted strategic investments in this area that include additional direct sales, distribution and marketing capabilities. It is worth noting that we succeeded in reducing S&A as adjusted to under 30% of sales in three of the last five quarters, which were the lowest percentages achieved in the last 10 years.

  • Our 2014 second quarter operating profit totaled $23.1 million, or 10.6% of sales, compared to the year-earlier operating profit of $21.6 million, or 10.8% of sales. We remain committed to our goal of a 12% or higher operating profit margin by successfully executing our strategic priorities and assuming the global economy improves.

  • As we work towards this target we are keenly focused on driving organic revenue growth in the mid- to high-single digits, holding fixed costs essentially flat in our manufacturing areas as volume rises, striving for zero net inflation at the gross profit line, and standardizing and simplifying processes globally to continue to improve the scalability of our business model while minimizing any increases in our operating expenses.

  • Thus far we've made significant progress in building a scalable business model capable of delivering improved operational efficiency and profitability. We're now placing a renewed focus on accelerating organic revenue growth. We are encouraged that we have achieved our targeted organic revenue growth in the mid- to high-single digit range in both the third and fourth quarters of 2013, and we now reported 10.5% in the 2014 first quarter and 8.9% in the 2014 second quarter. These past four quarters represent the highest organic sales growth achieved in two years.

  • We continue to successfully execute our tax strategies. Tennant's overall effective tax rate for the 2014 first half was 32.6%. The base tax rate of 32.3%, which excludes routine, discrete tax items, was within our targeted range of 31% to 33%. Note that we are not able to include any benefit in the 2014 first half for the federal R&D tax credit, as this has not yet been reenacted for 2014.

  • Turning now to the balance sheet, again, this continues to be very strong. Net receivables at the end of the 2014 second quarter were $158.3 million versus $146.8 million a year earlier.

  • Quarterly average accounts receivable days outstanding were 64 days for the second quarter, compared to 61 days in the 2013 second quarter.

  • Tennant's inventories at the end of the 2014 second quarter were $79 million, versus $62.7 million a year earlier. Quarterly average FIFO days inventory on hand were 79 days for the 2014 second quarter, compared to 75 days in the year-ago quarter.

  • Capital expenditures of $7.4 million in the 2014 first half were comparable to the $7.2 million in the prior-year period, with planned investments in tooling related to new product development, manufacturing equipment and process improvement projects.

  • Tennant's cash from operations was $10.5 million in the 2014 first half, versus cash from operations of $15.2 million in the 2013 first half. The decrease in cash from operations was primarily due to an increase in working capital as a result of our growth initiatives.

  • Cash and cash equivalents totaled $62.6 million, up $14 million from $48.6 million a year ago. The Company's total debt of $28.2 million declined $4 million, from $32.2 million a year ago. Our debt-to-capital ratio was 9.5% at the end of the 2014 second quarter, versus 11.8% a year ago.

  • Regarding other aspects of our capital structure, effective with the June 2014 dividend, Tennant raised the payment 11%, from $0.18 to $0.20 per share. We paid cash dividends of $7.2 million in the 2014 first half, compared to $6.6 million in the first half of last year. Reflecting our commitment to shareholder return, Tennant has now increased our annual cash dividend payout for 43 consecutive years.

  • During the 2014 first half we purchased 217,534 shares of Tennant stock at an average price of $62.56 per share, for a total cash outlay of $13.6 million. As of June 30, 2014, we had 413,069 shares remaining under our repurchase program.

  • Moving now to our outlook for 2014. As Chris said, based on the 2014 first-half results and expectations of future performance, we are increasing our sales range and raising the low end of our earnings range guidance.

  • We now estimate 2014 full-year net sales in the range of $800 million to $815 million, up 6% to 8% over last year. We anticipate earnings in the range of $2.60 to $2.80 per diluted share, an increase of 15% to 24% compared to 2013 as adjusted. Our previous guidance estimated 2014 full year net sales in the range of $780 million to $800 million and earnings in the range of $2.50 to $2.80 per diluted share. For the full year 2013, adjusted earnings per share totaled $2.26 on net sales of $752 million.

  • Our current 2014 annual financial outlook includes the following expectations: modest economic improvement in North America and Europe and steady growth in emerging markets; foreign currency impact on sales for the full year in the range of neutral to an unfavorable 1%; gross margin performance in the range of 43% to 44%; research and development expense of approximately 4% of sales; and capital expenditures in the range of $20 million to $22 million.

  • We anticipate a base tax rate excluding any special items in the range of 31% to 33%, depending primarily upon the mix of full-year taxable earnings by country. Note that our 2014 base tax rate does include the 2014 benefit for the federal R&D tax credit. However, as I mentioned earlier, that has not been reenacted for 2014. Therefore, we are not allowed to include its favorable impact in the 2014 tax rate we record until it is enacted.

  • While we do not provide detailed quarterly guidance, we do expect our 2014 third quarter sales level will be at about the average of our 2014 first and second quarter sales levels.

  • As I mentioned in last quarter's conference call, during the initial ramp-up of strategic investments to accelerate future revenue growth, we anticipate our selling and administrative expense will grow at approximately the same rate as our sales. As a result, we are not anticipating that we will achieve an improvement in S&A leverage in the 2014 third quarter as compared to the prior-year quarter.

  • With regard to diluted earnings per share in the 2014 third quarter, we are expecting quarter-over-quarter growth of up to 20%. Importantly, we expect an improvement in our operating profit margin in both the 2014 third and fourth quarters compared to the respective quarters in the prior year.

  • And now we'd like to open up the call to any questions. Vashanta?

  • Operator

  • (Operator Instructions)

  • Jason Ursaner, CJS Securities.

  • Jason Ursaner - Analyst

  • Good morning. Congratulations on a great quarter.

  • Tom Paulson - SVP & CFO

  • Thank you.

  • Jason Ursaner - Analyst

  • Just first on the long-term growth strategy, Chris, you've talked a lot about the investments you need to make in order to prepare the global platform for the growth you're anticipating. And just generally when I look at SG&A you obviously did move up quite a bit in the quarter, and I heard the commentary on increasing in line with sales. But maybe more qualitatively or maybe in terms of headcount, how far along do you think you are on making those investments? How confident do you feel that you're finding the right people and putting the money effectively into the parts of your business that you want to?

  • Tom Paulson - SVP & CFO

  • I'll take that one, Jason. We're pretty far along, and we do expect, as I just commented, that we will not see improvement, we don't expect to see improved leverage in the third quarter, but as we begin to move forward we begin to expect to see improvement in our leverage, not necessarily in every single quarter, but we will continue to see improvement. It's paramount to the delivery of the 12% or better operating margin that we have to get our S&A spending at somewhere 28% or lower as a percent of revenue.

  • As far as the headcount adds, we've added about -- almost 200 heads in the last 18 months. So that's significantly more than we've -- we haven't added heads since -- our headcount was going down after the crisis. We hit a low point at 2,800 employees in the middle of 2009. And we didn't add heads for effectively almost four years. And now we've added 196 in the last 18 months.

  • Most of those heads have predominantly been in the sales function, the service function, our marketing organization, and, most recently, in the fourth quarter, as I commented, we began to add heads in manufacturing as we've ramped up for higher production levels. But those heads have come in those areas.

  • And we'll be -- we won't see a -- we don't believe we'll see a spurt where we'll add that number of heads in such a short period again as we go forward. We'll be more paced as we add. And we, frankly, had let our capacity go in some places where we just had many opportunities to quickly add heads.

  • And I'd also comment that those heads haven't reached their full potential yet, either. That will be coming down the pike, as it takes at least a year for a salesperson to really reach their peak revenue power, and we're just beginning that -- down that path here.

  • Chris Killingstad - President and CEO

  • The other thing I would add is that the really nice thing here is that we are adding heads based on an analysis of our global geographies and vertical markets and figuring out where we have the biggest potential to grow. So these are targeted investments.

  • And, as you'll see, you know, we took up our sales guidance, we did not take up the high end of our earnings guidance, because we fully anticipate that some of these investments are going to return benefits that are so attractive that we need to continue to invest in them to accelerate our revenue growth, which, as you know, is our number one priority at the moment.

  • So it's a good problem to have, and we're off to a good start. And I think you're seeing that the sales gains we're getting here in the first two quarters are partially the result from the early success of the people adds we've made, especially in the marketplace.

  • Jason Ursaner - Analyst

  • Would agree, and really appreciate that level of detail. Just with the new product strategy, the new introduction, the T17 and the S30, assuming both are part of the modularization strategy, if we maybe take a step back and look at the T12, which has been out for a little longer now and you've gone through the staged manufacturing, that's all complete, are you seeing the margin benefit from just overall modularization that you would've expected?

  • Chris Killingstad - President and CEO

  • Yes. The answer is yes. We're getting the gross margin benefits that we had anticipated. And with the T17 and the S30, you've got to remember, we still say that the T12 is one of our key new product sales drivers, because we tend to kind of ramp up sales of new products over somewhere between a two- and a three-year period before they peak, which is a really nice thing. So we haven't even hit the peak annual sales for the T12, and we're only getting started on the T17 and the S30, which should benefit us significantly over the next couple of years at higher margins.

  • Jason Ursaner - Analyst

  • And are both of those going to have manufacturing rollouts similar to the T12?

  • Tom Paulson - SVP & CFO

  • The difference will be right now that the T12 we actually started up in three of our key factories in the US and in Europe and also in China, and the T17 is only right now today being manufactured in two factories, and that's in the US and in Europe. And we're just completing the startup in Europe of that product.

  • And at the current time we don't intend to produce it in China. It's a fairly more expensive product, roughly twice the price of the T12, and right now we don't see the demand for that level of product being high enough to produce it in China. Not to say that we won't move it at some point in time, because we fully intend to continue to move more and more production into China to satisfy not only the Chinese market but the Asia-Pacific market.

  • Jason Ursaner - Analyst

  • Okay, and just last question for me, the rollout of the North America-style strategic accounts in Asia, is it mainly focused on Western companies expanding their operations there, or is it also capturing a lot of the larger local companies?

  • Chris Killingstad - President and CEO

  • Well, no, I think it's both. I think you start with the Western companies, because they're easier to penetrate, but our largest strategic account in China, RT-Mart, is actually a Chinese retail chain.

  • Tom Paulson - SVP & CFO

  • And the big benefit we'll see, as we believe, in China, as we move towards the same type of a structure, effectively in Australia, which is our largest and most mature market in Asia, we already have a very similar structure how we run the selling organization as we do in North America. There's lots of similarities between the Australian business and North America. It's just, it's smaller, obviously, but we do have a number one share there, and it's many similarities.

  • Jason Ursaner - Analyst

  • Okay, great. Appreciate it. I'll jump back in the queue.

  • Operator

  • Joe Maxa, Dougherty & Company.

  • Joe Maxa - Analyst

  • Thank you. Good morning. Nice quarter.

  • Tom Paulson - SVP & CFO

  • Good morning, Joe. Thanks.

  • Chris Killingstad - President and CEO

  • Thank you.

  • Joe Maxa - Analyst

  • So in just looking at the guidance, 6% to 8% for the year versus the stronger first half, in the back half, you gave some color, but I'm just wondering is there or are there some tougher comps, or what are we seeing where you might see that growth rate deaccelerate in the second half?

  • Tom Paulson - SVP & CFO

  • You know, as general, as we generally are, Joe, we hope we're being conservative. And we certainly -- we're very comfortable with the sales revenue range we gave out there. We are hitting tougher comps, so that is part of the deacceleration. We definitely, as you remember, we did return to organic growth in the back half of last year, so it does make the comps tougher from a revenue point of view.

  • Joe Maxa - Analyst

  • Do you need the new products, like the os3, the T17, to really gain meaningful traction to hit the upper end of that range you've given?

  • Tom Paulson - SVP & CFO

  • Broadly speaking we do need success in new products, and we fully expect that we'll see improvement in our new products in the back half of the year. And the biggest new product that we need is the T17. I mean, that's the big revenue generator. I mean, all of our new products are important, but that's the one that we expect to generate the most revenue, and we really won't see that hit its stride until the back half of the year. But we need new product success.

  • Chris Killingstad - President and CEO

  • Yes, I'd say T17 is important, but, remember, T12 is still the biggest driver of new product growth, and we haven't reached peak annual sales on that one. So that's going to be the key. And we're really hopeful that our new line of burnishers, these walk-behind burnishers that are battery-powered but deliver propane-like performance, could be a breakthrough for us, because most of our customers are really proactively looking for ways to eliminate propane use inside their facilities.

  • The other thing I would say on Orbio is that while we're very optimistic about Orbio and the os3, I think that if that really took off in the second half that would be a benefit over and above what we have currently projected.

  • Joe Maxa - Analyst

  • And feedback so far on all these new products? I mean, you've given some color, but are you expecting -- I guess it's hard to tell, I mean, with initial feedback, but how fast these things might ramp?

  • Chris Killingstad - President and CEO

  • No, I mean, we know from history, especially on the industrial side, how they ramp, and we know that they don't reach peak annual sales until second or third year. They are off to starts that fully meet our expectations at this point. But, as you said, it's early days. And hopefully in a quarter or two we'll be able to announce that the T17 and some of these other products have exceeded our expectations, which, as you'll remember, the T12 did in 2013 and continues to do this year.

  • Joe Maxa - Analyst

  • Yes. Just one point of clarification, Tom, the EPS for Q3, did you indicate it was going to be 20% year over year ballpark?

  • Tom Paulson - SVP & CFO

  • Yes, we said no higher than 20%. And, I mean, we're really -- a couple of things going on there. One, I mean, we do expect to continue to invest, and we don't anticipate creating any expense S&A leverage in Q3. And the other piece is that in Q4 remember that we're really comparing against a very high tax rate. We had some unusual items in Q4 last year. And we're expecting to have a fairly significantly lower tax rate in the quarter in Q4 this year than last year. Those are a couple of the pieces of the color that we just wanted to make sure people didn't get too exuberant in Q3 relative to what we've experienced in the first couple of quarters.

  • Joe Maxa - Analyst

  • Thank you.

  • Operator

  • Rosemarie Morbelli, Gabelli & Company.

  • Rosemarie Morbelli - Analyst

  • Good morning, and congratulations.

  • Tom Paulson - SVP & CFO

  • Thanks, Rosemarie.

  • Chris Killingstad - President and CEO

  • Thanks, Rosemarie.

  • Rosemarie Morbelli - Analyst

  • One quick clarification, on the operating margin, your 12% target, is that for 2017, as well?

  • Tom Paulson - SVP & CFO

  • We would hope that we can actually achieve that on a sustained basis before 2017. What we really would say is assuming success in our $1 billion target we would believe that we'll have the ability to take our operating margins above that 12% with $1 billion in revenue. So we would certainly hope that we would get there on a sustained basis before achieving that $1 billion. We just haven't committed to a specific timing on that.

  • Rosemarie Morbelli - Analyst

  • Okay, thanks. And I was wondering if you could give at least me a little more on the Orbio os3. I mean, this is the electrolysis, no-chemical products, and then you add antimicrobial products, or is it part of the electrolysis that results in killing bacteria or microbes?

  • Chris Killingstad - President and CEO

  • Rosemarie, this is Chris. And remember, the first product we launched three, four years ago now is the 5000-Sc, which only dispensed a cleaning solution. What we launched in the April and May time period is the os3, onsite, on-demand generation of both a cleaning solution and an antimicrobial solution that disinfects and sanitizes. And in both cases we use water electrolysis, so water, electricity, and a small amount of salt. It's just that the way the solution is manipulated allows us to produce either a cleaning solution or a sanitizing and disinfection solution.

  • The other beauty with this unit is it's half the size and really half the cost of the 5000-Sc, but it provides twice the benefit because of the two streams. And it's small, it's affordable.

  • And so far what we're doing here is that we're trying to get as many units placed with big potential customers in the key verticals that we've chosen to compete in. And we want to handhold those key customers to ensure that the testing goes really well. Because our experience is if the testing goes well, and these are customers that can order many units, then they will start placing those unit orders. And we're anticipating that's going to start happening in the back half of this year.

  • What we do know based on our audits of the customers that have units in place is that they are very pleased with the performance and the simplicity of the os3, which bodes very well for the future. And we remain hugely excited by its prospects.

  • Rosemarie Morbelli - Analyst

  • So are we talking because of the disinfection part of it, are we talking mostly about schools and hospitals as opposed to industrial customers?

  • Chris Killingstad - President and CEO

  • All of our customers really do use a mix of cleaning chemicals and sanitizing disinfecting chemicals. I mean, most facilities have bathrooms. Many have kitchens, and -- which need to be sanitized and disinfected.

  • So one of the issues we had with the 5000, where it only provided a cleaning solution, and it only solved part of their cleaning problem. What they needed was one solution, one protocol for cleaning, sanitizing and disinfecting so they could eliminate all their traditional cleaning, sanitizing and disinfecting chemicals. And with the os3 they now have that, right?

  • And they're also finding that it's onsite, on-demand, which is really nice, versus having to order chemicals, store chemicals and figure out how to dispose of them. And it is extremely simple to use is what we've found from their operators on a day-to-day basis.

  • Rosemarie Morbelli - Analyst

  • Okay, great. Thank you.

  • Operator

  • (Operator Instructions)

  • Rupinder [Bora], Jefferies.

  • Rupinder Bora - Analyst

  • Nice quarter.

  • Tom Paulson - SVP & CFO

  • Thank you.

  • Rupinder Bora - Analyst

  • Yes, so the first question, if you guys can update on the pricing initiative, like just give us some color on how that is being accepted by your customers.

  • Tom Paulson - SVP & CFO

  • Yes, we did achieve about -- we're -- we got about a percent of pricing benefit in the second quarter, and for the -- on a year-to-date basis we're somewhere between a half a percent and a full percent of pricing benefit on a year-to-date basis. And we expect we just might do better than a percent pricing benefit for the balance of the year, I mean, but we expect the full year to be similar, maybe a little bit better than the last two years, which -- where we've got about a percent of pricing benefit. So it's in line with our expectations, and I would say that the pricing is being accepted.

  • And also it doesn't hurt us that we are beginning to see some inflation, particularly in steel and resins, in our two areas that affect our cost structure. And we are seeing inflation there, and our customers understand that. It makes it -- it improves our ability to price.

  • Rupinder Bora - Analyst

  • Okay. The second question, on the Americas, you guys have been giving some color in your previous calls on especially Latin America and some of the regions within Americas what kind of drove the organic growth. Can you give us some color from geographic point of view and from commercial and industrial end market point of view, if you can?

  • Chris Killingstad - President and CEO

  • Well, I'd say that North America will continue to be very strong. I mean, the growth investments that we've made in North America are definitely paying dividends. You saw that they grew by 11.1% organically in the second quarter. Now, I'm not sure they're going to grow at that rate going forward. Remember, we did say that we had the biggest deal in the Company's history, and that was focused on North America in the second quarter, that large school district. But strong growth there.

  • You read the press like we do, that Brazil's economy has slowed down. That's been another growth driver for us. We continue to expect growth in Brazil, but maybe not at the high levels that we've seen over the last two to three years.

  • Mexico actually is growing nicely for us. And the rest of the Latin American economies, which are not so material to the overall Americas results, but nonetheless, are performing well, and will continue to do so.

  • Rupinder Bora - Analyst

  • Okay. So on that, if I look at our estimates (inaudible) Street estimates or the numbers we had for the second quarter, and you guys actually raised the sales guidance actually more than what the beat was, so where do you see that confidence actually in the second half? Like which -- I mean, you're expecting North America to kind of slow down or not grow at the same rate. Do you see more like Europe actually coming back up a lot, or Asia-Pacific actually doing much more than what it did?

  • Chris Killingstad - President and CEO

  • No, I mean, we see growth across the board. I mean, I'm not going to -- as I said, I didn't think we were going to grow at 11.1% in North America, but I think you're going to see high-single digits growth in North America in the back half still.

  • EMEA, Europe, Middle East, Africa, declined by 1.9%. We're saying that that's going to get back to organic growth. Remember, we had 5.4% organic growth there in the first quarter, which I think is more in line with what our expectations are going forward.

  • And Asia-Pacific will continue to be a nice growth driver for us. And also remember that many of the investments we made -- I mean, Tom mentioned that we've added about 200 people, and many of those resources are in sales, service and marketing, and many of them are just getting up to speed, so they're at the very early stages of delivering value in the marketplaces they've been placed. So that should accelerate as we go through the second half and into 2015.

  • Rupinder Bora - Analyst

  • Okay. And have we already started selling the T17, or is it going to be a --

  • Chris Killingstad - President and CEO

  • It just started.

  • Rupinder Bora - Analyst

  • Just started, okay.

  • Tom Paulson - SVP & CFO

  • Yes, very early days.

  • Chris Killingstad - President and CEO

  • Yes, so all the benefit from that and the S30 and really our walk-behind burnishers, which is the other one we have high hopes for, all the benefit from those really is in the future.

  • Rupinder Bora - Analyst

  • Okay. Thanks a lot. Thanks a lot, guys.

  • Operator

  • Rosemarie Morbelli, Gabelli & Company.

  • Rosemarie Morbelli - Analyst

  • I was just wondering on that large school district, the order, was that a big bump because you filled up the pipeline, or is there more to come, it is more of a longer period that you will fill that pipeline?

  • Chris Killingstad - President and CEO

  • I mean, I think that the majority of the products were actually delivered in the second quarter. A portion of that deal will be delivered in the third quarter, as well. But the majority was in the second quarter.

  • Rosemarie Morbelli - Analyst

  • Okay. So that would be why we can't expect another 11% top-line growth.

  • Tom Paulson - SVP & CFO

  • That's one of the pieces, yes.

  • Chris Killingstad - President and CEO

  • That's one of the pieces, yes.

  • Rosemarie Morbelli - Analyst

  • Okay. And then, lastly, have you seen in the marketplace an impact from Diversey bringing up its machines into North America? And I can never remember the name.

  • Tom Paulson - SVP & CFO

  • Taski.

  • Rosemarie Morbelli - Analyst

  • Thank you.

  • Tom Paulson - SVP & CFO

  • They're somebody we pay attention to. I mean, they're a much stronger brand in Asia and also in Europe, and they have some growth objectives in North America that we're going to pay attention to. We can't say that they're making a big difference yet, but we're aware they're coming, and we're paying attention. But we haven't seen anything dramatic yet.

  • Rosemarie Morbelli - Analyst

  • All right. And they were talking about having a recycling machines, I mean dark water coming in and then being recycled within the machines, and which allows using less water. Have you seen that, and do you have a similar technology?

  • Tom Paulson - SVP & CFO

  • We have not seen that product in the market yet, and, I mean, I can say that it's an area that, I mean, we're clearly working in that area. The concept of being able to recycle water onboard a machine and not have to dump out the water out of a scrubber is an interesting idea, and it would be -- it would certainly improve efficiencies of a cleaning person. It would also -- it has a sustainability side to it. But we have not seen that product in the market yet.

  • Rosemarie Morbelli - Analyst

  • Okay. Thank you very much.

  • Operator

  • There are no further questions at this time.

  • Chris Killingstad - President and CEO

  • All right, great. We are pleased with our progress to date and confident that we have laid a strong foundation for our future. We will continue to focus on growth, building on an excellent start to 2014, with the first half results that included organic sales growth of approximately 10%.

  • We're placing a renewed focus on growing Tennant's revenues while continuing to leverage our cost structure. We expect to generate stronger bottom-line financial performance. We are committed to reaching $1 billion in revenue by 2017, while achieving a 12% or greater operating profit margin.

  • We look forward to updating you on our 2014 third quarter results in October. Thanks for your time today and for your questions. Take care, everybody.

  • Operator

  • Thank you. Ladies and gentlemen, this concludes today's Tennant Company second quarter earnings conference call. You may now disconnect.