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Operator
Gentlemen, thank you for standing by. Welcome to the STAAR Surgical Third Quarter 2010 Financial Results Conference Call. (Operator instructions). This conference is being recorded today, Tuesday, November 2 of 2010.
I'd now like to turn the conference over to Mr. Doug Sherk. Please go ahead, sir.
Doug Sherk - IR
Thank you, operator, and good afternoon, everyone. Thank you for joining us for the STAAR Surgical conference call to review the Company's financial results in the third quarter of 2010, which ended on October 1, 2010. The news release announcing the results crossed the Wire about a half an hour ago and is available at STAAR's Website at www.STAAR.com. Additionally, we have arranged for a taped replay of this call, which may be accessed by phone. A replay will become available approximately one hour after the call's conclusion and will remain available for seven days. In addition, today's call is being broadcast live and, along with the archived replay, is available at the STAAR Website.
Before we get started, during the course of this conference call, the Company will make forward-looking statements. We caution you that any statement that is not a statement of historical fact is a forward-looking statement. This includes any projections of earnings, revenues, sales, cash, or other financial statements; any statements about plans, strategies, or objectives of management for future operations; any statements concerning proposed new products, governmental approval of new products, or other future actions of the FDA or other regulators; any statements regarding expectations for the success of our products in the US and the international markets, the outcome of product research, and the development or any clinical study; any statements regarding future economic conditions or performance, statements or beliefs; and any statements of assumption underlying any of the foregoing. These statements are based on expectations and assumptions as of the date of this conference call and are subject to numerous risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. These risks are described in the safe harbor statement in today's press release and in the Risk Factor section of our annual report on Form 10-k filed with the Commission on April 2, 2010. Investors or potential investors should view these risks. STAAR assumes no obligation to update these forward-looking statements to reflect future events or actual outcomes and does not intend to do so.
Now I'd like to turn the call over to Barry Caldwell, President and Chief Executive Officer of STAAR Surgical.
Barry Caldwell - President and CEO
Thank you, Doug, and good afternoon, everyone. Thank you for joining us today to review our third quarter 2010 results.
We had a very busy and quite productive quarter while, at the same time, we continued to focus on and to generate double-digit core product revenue growth. We launched our expanded Visian ICL product line in Europe. We participated in three key ophthalmic conferences held throughout the world - in Europe, Asia, and in the US. We had a number of interactions with regulators reviewing our multiple new product submissions. And we put the finishing touches on a new direct-to-consumer marketing campaign. More on those issues later.
For now, let me begin with updates regarding progress made on our five key operating metrics that we set out at the beginning of the year. Deborah will then address some of the factors behind the financial results for the quarter. And, finally, I'll return to provide some additional comments before opening the call for questions.
We met four of the five key metrics during the quarter - not perfect. But we are seeing consistent progress in most key areas, and we know we still have work to do.
Our first metric is to generate double-digit growth from our core ICL and IOL product lines. This was achieved. Core product revenue growth during the third quarter increased 10%, driven by a 21% increase in revenue from the Visian ICL and a 2% increase in IOL revenue. Growth in ICL sales were attributable to a very strong 34% growth in unit volume, reflecting continuing market share gains over LASIK.
This was a record quarter for the ICL in both terms of revenue and units. ICL growth was strong in Asia and the Middle East. In the US, ICL sales fell 9%, largely attributable to a change in the buying patterns of one large customer. The US military sales grew during the quarter. Overall in the US, the refractive market remains under pressure due to economic conditions, as evidenced by continued reports of refractive procedure declines. LCA-Vision reported same-store procedures down 19% for the quarter, and the two leading companies providing LASIK technology reported what appear to be weak quarters. We're taking additional steps to increase our market share growth with the ICL against competing vision care, correction technologies, and I'll address those strategies later in the call.
Turning now to IOLs, there were some important highlights in that product line's growth. It's been a tough road to recovery, but IOL revenues in the US grew for the first time in four years. Yes, IOLs, US, grew. We can also see the trends that verify this will continue. Growth of the nanoFLEX product line was a significant contributor, increasing 27% in the US during the quarter. In Japan, we shipped the 4,000 IOL units that were on backorder at the end of the second quarter, which was reflected in the 8% growth in Japan IOL revenues. The Company currently has no additional outstanding backorders to direct customers in Japan. The decline in IOL revenues in Europe was primarily due to the third quarter 2009 launch of the KCX preloaded technology as distributors were ordering initial inventories which makes that a comparable quarter, which is tough. We expect to achieve double-digit core product revenue growth again in the fourth quarter and for the year.
Now to our second metric, which is to generate gross profit margins in the low to mid 60% range. We achieved this, though not at the level which I would like to see. Our gross margins came in at 62.8% for the quarter as compared to 60.3% in prior year. Deborah will address this topic in more detail during her comments. But, without a key materials-related charge for our Collamer lens, the gross margin would have been 64%. That's more where I'd like to see it.
Our third metric is to make progress toward profitability during the year and achieve profitability for the year. We did not achieve this metric, in my mind, during the third quarter, largely due to investments aimed at growing sales, such as increasing the number of sales and marketing personnel and additional marketing expense that we incurred as part of our strategy to spur the growth of our core product lines. During the fourth quarter, I would expect our gross margin to be higher and the expenses to be more in line with expectations, given that at least $300,000 of the expenses incurred in the third quarter were of a one-time nature and the impact of currency may or may not be lessened during fourth quarter.
The fourth metric is to generate cash from operations. We achieved this goal, generating $470,000 in cash from operating activities during the third quarter. Our cash position increased $8.6 million at the end of the quarter, which was a $600,000 increase as compared to the year-ago period.
Finally, our fifth metric was to improve our balance sheet. With the repayment of debt and retirement of preferred shares last quarter, we've significantly strengthened the balance sheet. We are well positioned from a capital standpoint to continue to pursue our current growth initiatives. I think it's safe to say we've already accomplished this metric for the full year.
In summary, during the third quarter, we achieved four of the five metrics, though, admittedly, I'm not satisfied with the gross margin for that quarter. I expect to see improvements on each of these metrics during the fourth quarter.
Now I'd like to turn the call over to Deborah for a more in-depth review of the quarter operational and financial highlights.
Deborah Andrews - VP and CFO
Thanks, Barry. Good afternoon, everyone.
Given the detail provided in our news release this afternoon, I'd like to focus my comment on key financial highlights during the quarter.
Revenues are tracking as we expected, with core product revenue up 10%. This increase was driven by a 21% increase in Visian ICL sales, over $6 million, the highest reported level of ICL sales ever and the fourth consecutive quarter of ICL sales growth. Unit sales of ICLs grew 34% during the quarter. 88% of the unit growth came from three countries - Korea, which grew 68%; China, which grew 94%; and India, which grew 74%. ICL unit sales in all other international markets grew 14%. US ICL units declined 9%. Visian Toric ICL sales represented only 33% of ICL sales during the quarter as compared to 35% during the third quarter of last year.
Our IOL sales grew 2% during the quarter to $6.6 million, driven by a 27% increase in nanoFLEX sales in the US and a 2% increase in preloaded IOL sales in international markets. The increase in higher-margin IOL sales, driven by our strategic direction, was partially offset by a decrease in low-margin silicone IOL sales. As a result, although IOL unit volume decreased 8% during the quarter, overall IOL sales increased because ASPs increased 11%.
Foreign currency exchange favorably impacted our revenue by $404,000.
I'd like to refer you to our release for more specifics on geographic sales developments during the quarter.
Our gross margin for the quarter increased to 62.8% from 60.3% in Q3 2009 but decreased from 64.6% in Q2 2010. The increase year over year was primarily due to a higher mix of Visian ICLs to total sales, increased average selling prices on IOLs, a decrease in royalty expense resulting from the 2009 expiration of a patent license with STAAR, and improved manufacturing costs. The decrease from Q2 was due to a charge related to an issue with the Collamer raw material and reserves on [pre-B4B] ICLs, which, combined, represented a nearly 2 percentage point swing in gross margin. The raw material problem has been resolved, and we do not expect the issue to reoccur in Q4.
Our SG&A expense increased by 9%, or $800,000, over the year-ago period. The increase in SG&A was due to the $300,000 negative effect of foreign currency translation; the expansion of the US sales and marketing team, which increased sales and marketing expenses by approximately $300,000; an increase in trade show expenses resulting from participation at the APAO meeting in China, which occurs every other year; and $150,000 in unanticipated legal fees related to the successful appeal of the legal judgment which awarded the Company over $500,000, though not recorded until it's determined to be collectable.
Loss from continuing operations-- a net loss of $1.2 million, or $0.03 per share. This compares with a loss from continuing operations in the third quarter of last year of $1.8 million, or $0.05 a share.
I would like to repeat something Barry's already said, and that is our balance sheet is as clean as it's ever been in my 15 years with the Company. As a result, interest expenses nearly-- have decreased nearly $400,000 during the quarter.
For those of you who might be new to the Company, over 70% of our sales are generated outside the USA. Additionally, we have operations in Switzerland, Japan, and Australia. As such, our results of operations can be significantly impacted by fluctuations in exchange rates. In periods when a currency is strong, we benefit from higher sales but also have higher expenses. This has been increasingly the case this year. And, if current trends continue, the fourth quarter will be similarly affected. To illustrate, during the second quarter of this year, we realized exchange losses of $389,000, which was a swing of $603,000 compared with the prior-year quarter, primarily due to a weaker euro. During this quarter, the euro strengthened considerably and the losses of the second quarter more than reversed and we reported a $445,000 exchange gain. The Company has not historically entered into hedging transactions.
Our cash balance, including restricted cash, on October 1 was $8.6 million as compared with $8 million at the end of Q2 and $13.7 million at the end of 2009. We generated $470,000 in cash from operations in the quarter.
Now I'll turn the call back over to Barry for some additional comments.
Barry Caldwell - President and CEO
I'd like to update on two key topics; first, our new direct-to-consumer campaign, which actually launched yesterday and, secondly, the flurry of regulatory activities during the quarter and this month and today.
First, let me go to the direct-to-consumer campaign. We are very excited to announce the first phase in our launch of the new Visian ICL advertising campaign, which is targeted at consumers. I want to say right up front that we'll be rolling out the consumer campaign in a very conservative manner. And the overall expense to the Company should be low, and we will fund on a pay-as-you-go basis. First, let me describe the campaign. Then we'll actually play the audio from the first released segment. And, finally, I'll describe our rollout plans.
The campaign highlights the benefits of the Visian ICL over competing technologies for vision correction, including LASIK, contact lenses, and glasses. It's designed to motivate potential patients to schedule an appointment to see an ophthalmologist and ask specifically about the ICL technology. The format is "I am an ICL," and it's compared to competing technologies. The initial campaign consists of seven humorous (at least, we think so) one-minute videos that highlight the benefits of the Visian ICL technology. The seven benefits, each covered in one segment, are - better visual acuity with the ICL; two, less hassles with the ICL as compared to contact lenses; three, less hassles with the ICL as compared to glasses; four is the UV protection you get with the ICL; five is no dry eyes created by the ICL procedure; six, no need to (inaudible) the flap with the ICL; and, finally, the ICL technology can be removed.
The ICL and LASIK characters appear in all seven segments, and they are joined by characters representing contact lenses and glasses in those two specific segments. We believe the message can be effectively communicated through television or radio.
So let's give you a taste by listening to the first segment now. This is the segment on enhanced visual acuity, or HD vision, as described in the dialog. Let me set it up for you to begin with. There are two characters, as I described. One is a young, vivacious woman who plays the ICL. And, as a matter of fact, she has ICLs in her eyes. The other is a middle-aged gentleman; you might say somewhat bald with a shirt that's buttoned incorrectly. So, with that, let me try to play the audio.
(video playing)
Barry Caldwell - President and CEO
Okay. Now, again, this is the first of seven in a series. This segment was released yesterday on several Websites to begin our viral campaign. You can view this video on our Website, www.VisianInfo.com, or you can also preview the first, second, and third in this series by going to the link embedded in the press release. The remaining six segments will be rolled out over the next several weeks. The same music and set is used, so the messages fit together.
All seven were shown to ophthalmologists and refractive coordinators during the American Academy of Ophthalmology a few weeks ago, and some surgeons have tested with patient groups. These will also be rolled out on several Websites of ophthalmologists, and we will track the feedback globally.
We are also going to release these segments for more traditional direct-to-consumer channels, including television and radio. Two test markets have been identified with surgeons who have agreed to participate. We may add another four or five sites before we make final decisions on a full release of each segment for these purposes. The sites we are using are somewhat isolated so that we can adequately judge with our customers the effectiveness of each video before a full release.
The cost to date has been the expense and resources needed to create this video campaign. These expenses were in our third quarter spending. Of course, the viral marketing campaign will not be costly, and we expect to see results from all the various sites on which they appear.
In the more traditional direct-to-consumer channels, we would expect to be sharing with the physicians some of the costs, which will mainly be limited to some reduction in the cost of our product and only for a specified period of time. This is very similar to the program we rolled out in Korea in early 2009 when the distributor made investments in their marketing-- distributors in their marketing, which, as we know, resulted in a doubling of our market share of the Visian ICL in Korea.
Finally, I'd like to provide an update on the significant amount of regulatory activities during the quarter; first, in the United States, concerning our submission for approval of the Visian Toric ICL.
We had a major response to the FDA, which was sent on August 2. Between August 2 and about two weeks ago, we had an additional six questions, all of which we were able to respond within 24 hours, with one exception, and that took a few days. However, in the last ten working days, we have received 15 additional questions, and most of those questions have come with a deadline date for response. As of today, we only have three responses to questions outstanding. One of those questions was received yesterday, and the other two today.
Now, we don't know what this means, if anything. But these are the first questions with deadlines we've received during this interactive response process.
Remember the FDA can make three potential responses. And that would be - approval of the Toric ICL, possibly refer the submission to the ophthalmic panel, or not approve the submission.
Now, turning to Japan, where we have responded to questions from [PMVA] also related to our submission for approval of a Visian Toric ICL. And that response was submitted on August 20.
We're currently working on an additional request that came in on September 28, and we expect to respond early this month.
We are making significant progress in several key areas, though, as illustrated by the third quarter, it doesn't always show up in the results yet. The investments we are making to date to grow our business will begin to show even greater results in the near term; specifically, launching our recently expanded ICL product line in Europe, driving our premium IOL sales in the US, responding in a timely fashion to our numerous regulatory requests on submissions, and releasing the new direct-to-consumer marketing campaign, just to mention the principal ones.
We are focused on achieving all five of the key operating metrics during the fourth quarter. We will be presenting at the [Stephens] healthcare conference in New York City on November 17 at 11 o'clock a.m., Eastern Time. The presentation will be on our Website.
In addition, we're delighted to have a new analyst, Bruce Jackson of Morgan Joseph, covering us. Welcome, Bruce.
And we're also very encouraged that we now have five analysts covering the STAAR story.
Operator, we can now open the line for participant questions.
Operator
(Operator instructions). Joe Munda, Sidoti & Company.
Joe Munda - Analyst
I just had a quick question touching on the marketing campaign. You're seeing explosive growth in Korea, China, India, as you stated. And you had said that the distributor had put out a marketing campaign on his own. Now, were you seeing--? Were there marketing campaigns done in China and India as well?
Barry Caldwell - President and CEO
Good question, Joe. We did, in early 2009, in conjunction with our distributor in Korea-- They are a great distributor, by the way. They're a great partner for us in that market. We did, for the first six months of '09, give them price concessions on ICLs, and they took that money and invested it in direct-to-consumer - very targeted toward the young population of Korea. They did, as a result, see their market shares double.
That did have some flow over into areas like Singapore, and our reps did use some of those tactics in India and China but not to the degree that we had done in Korea I early 2009.
Joe Munda - Analyst
Okay. The reason I ask is-- Are you looking to replicate what you guys did-- I'm sorry-- what your distributor did in Korea and put that forth towards your marketing campaign here in the United States using the same principles that, I guess, they put in theirs?
Barry Caldwell - President and CEO
Yes, Joe. And a couple of things to add to that. This campaign is not just a US-oriented campaign. You will see this-- I didn't check this morning, but I would guess it's already hit some of the Websites in Singapore that are physician-related. Actually, while we were testing this, it ended up on a Website in Singapore incorrectly, and we had to pull it back. But we are using some of the principles that we learned from the Korean model in 2009, particularly in terms of our focus and in terms of the benefits we think that are most likely to draw potential benefits in to make an appointment with an ophthalmologist.
Joe Munda - Analyst
Okay. All right. Thanks, Barry. I'll let somebody else jump in.
Operator
[Raymond Myers, Benchmark Capital].
Raymond Myers - Analyst
The first question is related to the nature of these 15 more questions you've received in the last two weeks regarding the Toric approval in the US. Can you tell us more about the nature of the questions and why this flurry of questions so recently?
Barry Caldwell - President and CEO
I can't tell you the reason for the flurry, but it's definitely been a flurry. You know, 15 questions in 10 days for our organization is quite a bit to respond to. And I really have to thank our employees throughout multiple disciplines, who have really jumped in and given our regulatory folks a handle on these.
Ray, more of these questions would be considered efficacy-related questions. And several of the questions would be considered labeling-oriented questions. I think that's probably a fair way to categorize them.
Raymond Myers - Analyst
How rapidly can you-- have you been able to respond to these latest 15? The first five out of six, the first batch, you responded in 24 hours.
Barry Caldwell - President and CEO
The questions-- Right after the Academy started coming in with - Within two days, respond to this; by tomorrow, respond to this; by the end of next week, respond to this question-- So the FDA has been kind of guiding us through a timeline and given us sufficient time to respond. Most of the questions, the majority, do take less than 24 hours. There are some, though, that are, particularly, questions regarding astigmatism that require outside analysis. So we have, on four different questions, had to go to outside sources to help us answer. And, of course, that does add a little bit of time to it. But I must say that the folks we're working with on the outside have been extremely responsive and very helpful in the sense of urgency to getting the questions back as quickly as possible.
Raymond Myers - Analyst
Do these questions follow a train of thought? So, they want an answer within 48 hours. You respond. And then there's a follow-up question? Or are these totally unrelated?
Barry Caldwell - President and CEO
That's really a good question, Ray. I'm glad you asked it because it's one that I really neglect to get into, though our regulatory team points this out to me-- is that-- Let's say, of the 15 questions, I would say that half of them are add-ons to the first seven or eight questions. So it does show us that, while they're asking us to respond quickly, they are also analyzing the responses quite quickly and getting back to us.
Raymond Myers - Analyst
But that's a change in the pattern that you've had with the FDA over the past two years, in my view. Is that correct? They're now-- There's a rapid back-and-forth happening here. What do you make of that?
Barry Caldwell - President and CEO
First, let me go back. Remember when we had-- Back prior to our August submission, we had been talking with the FDA. And they mentioned a face-to-face meeting. And then, after we submitted that response on August 2, they really moved toward - Let's make this an interactive responsive process. And that's what they called it. So I think it is a different way that they've been looking at us, from the last five years.
We like it, because it's quick. Our interaction with the FDA is very good. They're responsive. We're trying to be responsive to them. I think the interaction has been positive. It's been straightforward. It's been honest. But that has been different than-- Just after the Academy is when this started at the rate it's hitting.
Raymond Myers - Analyst
Okay. Great. I could go on with more questions. I'll get back in the queue and let others.
Operator
Bruce Jackson, Morgan Stanley.
Bruce Jackson - Analyst
The first question I have is about the ad campaign. Where does the expense hit in the income statement right now?
Barry Caldwell - President and CEO
It hits in our sales and marketing expenses, and that's where the creation costs hit during the third quarter.
Bruce Jackson - Analyst
Okay. And then, going forward, you said there might be some price adjustments through the doctors who are participating. Would that affect the gross margins at all?
Barry Caldwell - President and CEO
It will, because it would affect every selling price. But I don't see it making any kind of significant swing. And, remember, we're going to roll this out in a conservative way for a lot of different reasons.
Bruce Jackson - Analyst
Okay. And, speaking of the rollout, help us think about how this whole program might roll out. So, you're in two markets right now. How long do you think you might run the campaign in those two markets before you decide to roll out to additional markets? And what are some of the things you're going to be looking for?
Barry Caldwell - President and CEO
Okay. Good questions, Bruce. I think, in those markets, we're probably looking at about a three-week time period to see what the reaction is. And what we're going to be trying to gauge is-- and, of course, it will have to do with the frequency during that three-week period. But what we're trying to gauge is potential patient response being driven into the ophthalmologist's office and then them proactively asking about the ICL technology. So these original four or five launch sites will be specifically tied to an ophthalmologist and his practice. So it will make it easier for us to [re-track] or to track that. And then, finally, the percent that actually convert from being a potential patient that convert to the ICL technology--
Now, we recognize that some patients driven into ophthalmologists' offices for appointment may turn out to not be a suitable candidate for the ICL. They may be, for example, less than minus 3. So that could potentially be a LASIK patient. But we do want to track whether they have a procedure and which procedure.
Bruce Jackson - Analyst
Okay. Then moving over to the FDA and the Toric lens, in terms of the response that you have to come up with right now, is there a need for any additional data? Or are these fairly straightforward questions to answer?
Barry Caldwell - President and CEO
Generally, Bruce, there's not a need for additional data. It's generally clarification of data. Now, we have had to resort data based upon questions. But it's not going out and acquiring any new data.
Bruce Jackson - Analyst
Okay. Great. And, then, I apologize if you mentioned this early in the call. But, with the nanoFLEX in the US, what was the growth rate this quarter?
Barry Caldwell - President and CEO
It increased 27% during the third quarter in the US.
Bruce Jackson - Analyst
Okay. Great. That's it for me. Thank you.
Operator
Joanne Wuensch, BMO Capital Markets.
Unidentified Participant
This is [Ravi] in for Joanne. She's on the road today. So, the question is-- You mentioned you were disappointed with the gross margins, how they turned out this quarter. Could you just give us some steps you're taking to improve those going forward?
Barry Caldwell - President and CEO
Well, I think, given the mix of our sales during third quarter, in my mind, a 64% or 65% gross margin would be more appropriate. Now, as Deborah said, there were some adjustments made in the quarter that probably accounted for 2 percentage points. That happened. It doesn't make me happy, and it doesn't get us to where I think we should be. So, in my mind, 64% or 65% is, probably, from a gross margin perspective, where we should have been in the quarter.
Unidentified Participant
Okay. Thanks.
Operator
Rick D'Auteuil, Columbia Management.
Rick D'Auteuil - Analyst
Just to go back and review what we talked about were issues in the second quarter-- And you had hoped to recover some of the lost sales in this quarter. One of them was a Korean distributor changing legal entities, and the other was, I think, a manufacturing consolidation. Can you go back and give us a sense of what you actually recovered this quarter from the Q2 problems?
Barry Caldwell - President and CEO
Rick, you were cutting out a little bit. But let me try to answer what I think you asked. And, if not, please, ask it again.
There were two issues in Q2 that we discussed on those results. One was the Korean distributor who was opening up a new, really, division of their company and a new location from which ICLs were going to be shipped. And, if we look at the results for the third quarter, Korea's sales were up 59% for the quarter, reflecting that catch-up in sales from the second quarter. Korea typically orders their heaviest volume in the second quarter and the fourth quarter, as we talked about in the call. But their second quarter was down because that order didn't take place. But they did make up for it in the third quarter.
The second issue we had in the-- during the second quarter was related to the backlog of IOLs in Japan. That was a backlog of about 4,000 units. We made up all of those customer sales during the quarter. And that's part of the reason that Japan IOLs were up 8% for the quarter - part of that makeup. And then there are still some remaining. It's about 1,800, I believe, which is kind of more of a typical backorder at the end of the quarter. Those are not to direct customers. They are all either to our own subsidiary in Switzerland or to distributors.
Rick D'Auteuil - Analyst
So, if you were to go back and quantify what this quarter benefited from that was originally anticipated to be second quarter revenues, I think the Korean issue was $0.5 million. Is that true?
Barry Caldwell - President and CEO
Korea sales for the third quarter as compared to prior year was up $627,000.
Rick D'Auteuil - Analyst
But, again, going back-- I think you quantified last quarter as a $0.5 million issue on that.
Barry Caldwell - President and CEO
Right.
Rick D'Auteuil - Analyst
(Inaudible).
Barry Caldwell - President and CEO
That was more than recaptured in the third quarter.
Rick D'Auteuil - Analyst
I assume you would have had growth in the third quarter even without the catch-up. Right-- in Korea?
Barry Caldwell - President and CEO
Their first quarter growth was not that strong. And, as I said, they typically order in the second and fourth quarter. So, typically, their third quarter is down. Year to date, their sales are up 18%, if that helps put a box around it.
Rick D'Auteuil - Analyst
Okay. And then the other issue-- Was that $300,000 to $400,000 or $500,000 also?
Barry Caldwell - President and CEO
Yes, in Japan, with the direct-to-consumer orders in Japan that were on backorder. In Japan, IOL sales increased by 8% in the quarter.
Rick D'Auteuil - Analyst
Okay. So, going back, you said you were disappointed in the gross margin. There were some one-time things related to the Collamer raw material issue. Your core products were up 10% this quarter. Your goal was 10%, or your goal was double-digit. But this quarter certainly benefited from spillover from Q2. Did you, in fact, hit your internal budget for revenue this quarter, because you were short of the Street. So I'm just trying to get a sense of where you guys drew the line.
Barry Caldwell - President and CEO
Though we don't talk about what our internal budget is, I guess I can talk about my own internal expectations. I would have expected our revenues to be a bit higher than they were third quarter.
Rick D'Auteuil - Analyst
Okay. That's where I think the Street was and probably where my thinking was too.
Okay. Separate thing. On the consumer marketing campaign, just conceptually, if somebody is exposed to your campaign and decides to take it to their eye care physician, isn't it true that you're likely to go to your routine eye care physician first? And wouldn't that be an optometrist or an ophthalmologist but not likely to be a surgeon? Right?
Barry Caldwell - President and CEO
We will certainly learn more of that. But the ads as they go in the traditional direct-to-consumer routes, they will be specifically tied to an ophthalmologist. So a Dr. X and X location-- his name will appear on these ads and his phone number and how to set up an appointment in his office.
Rick D'Auteuil - Analyst
So you're going to try to redirect them from their normal eye physician to somebody that is familiar with your procedure.
Barry Caldwell - President and CEO
Yes. I think that's a fair way to say it, Rick. We're going to try to direct patients to ophthalmologists who offer the ICL technology.
Rick D'Auteuil - Analyst
Okay. That clarifies that. Thank you.
Operator
Chris Cooley, Stephens Inc.
Chris Cooley - Analyst
If I may, two quick, kind of qualification questions. You mentioned in your prepared comments that you saw a rebound in the military orders here in the United States that had been an issue in the prior quarter. But there was another issue which led to the decline. Could you maybe provide some color around both of those?
And then, similarly, when you look-- This is my quick follow-up. When you look at your growth in ICL sales, you have a very impressive, 21% top line growth there on 30% growth in units. Can you just remind us if there was any incremental kind of promotion during the quarter, maybe in association with the Asian markets, that caused that spread to widen a little bit between units and actual reported sales? Thank you.
Barry Caldwell - President and CEO
Okay. Good questions, Chris. First of all, in terms of the US-related issue, which basically drove our revenues down 9% for the quarter, which I think was about $120,000 or something of that nature, it really-- if you look at the total results, it relates to one customer. It's a fairly large customer. It's a civilian customer, not a military account. And it's a customer who has gone from carrying their own inventory of product to, instead, buying it on an "as patient comes in" basis. So they actually lowered their cost of doing business. So we're carrying the inventory for them, so to speak. And it's something that's been going on all year, but it affected us more third quarter because they did make a big inventory purchase in the US third quarter of last year.
Chris Cooley - Analyst
Okay. So it's not-- Basically, this is something that you'll work through, it sounds like. It's not a structural change in demand. This is just an issue you've got to work through from a cost standpoint.
Barry Caldwell - President and CEO
Right. Correct. This is the first quarter we've really seen the biggest impact during the year, through this customer started purchasing this way earlier in the year.
Chris Cooley - Analyst
Understood. Thank you.
Barry Caldwell - President and CEO
So, secondly, regarding the growth, the 21% in dollars versus the 34% in units, first of all, the biggest reason for the delta between those two is mix related, meaning the mix between Toric ICLs and the regular myopic ICLs. Now, remember that the Toric in most markets represent about a $200 delta in average selling price. So we had a much-- The number of regular ICLs that were sold during the quarter grew at a rate of-- Deborah, do you have that?
Deborah Andrews - VP and CFO
Yes. It's 25%.
Barry Caldwell - President and CEO
And Toric ICLs grew at a rate of--?
Deborah Andrews - VP and CFO
13%.
Barry Caldwell - President and CEO
So Torics grew at only 13%, while the lower-priced ICLs grew at a rate of 25%. Now, if you'll combine that, Chris, with exactly where you were pointing to, the even more accelerated growth came from China, India, Korea. Those tend to be, overall, a bit lower-priced markets anyway. And, of course, we're selling at a distributor price and not an end customer price. So I think, basically, all of those combined were the factors that led to the difference. The 34% unit increase is quite impressive to me. And as we've internally started to look at our units more on ICLs, it is really a nice story in terms of the unit growth, which really does reflect an enhanced market share growth worldwide that we're seeing with the Visian ICL.
Chris Cooley - Analyst
Super. I might just slide one other quick questions in, and then I'll get back in queue. Any additional updates on CAST II post the Academy meeting? And, again, thanks for the great quarter.
Barry Caldwell - President and CEO
Right. No, Chris. And during the American Academy, we said we're in the process of responding to some questions on the clinical protocol for CAST II. And I must admit, though, that, since the Academy with this great flurry of questions on Toric, that we really haven't made any progress on that since the Academy.
Chris Cooley - Analyst
Understood. Congratulations.
Operator
Jack Fraser, Seamark Capital.
Jack Fraser - Analyst
A few questions. First-- Maybe you said this, and I missed it. I apologize. Do we know in Korea what unit growth year to date was?
Barry Caldwell - President and CEO
I can tell you. Year-to-date unit growth is 12%. Dollar growth is 18%.
Jack Fraser - Analyst
And is that gap between unit growth and dollar growth due to FX rates, or is there a mix change in there as well - ICL to TICL? And, if you don't know, we can get together offline. I just was kind of curious to understand, the point being that we're seeing substantial unit growth, and it is not all about Korea. I'm just trying to size up what Korea's contribution was, since they were one of the strongest-performing international markets.
Barry Caldwell - President and CEO
Okay. We'd have to go-- It would probably be easier to take offline.
Jack Fraser - Analyst
Okay. That's fine. Secondly, Deborah, I was wondering if you could share a little more with us about the Collamer raw material charges. Can you give us a little bit about what happened and what the background was forcing the charge?
Deborah Andrews - VP and CFO
Okay. Well, it's complicated. It's basically a chemistry issue more than anything. There was a specification that wasn't identified either by the supplier or by the Company in terms of the chemical-- a certain aspect of the chemical makeup of the Collamer material. And, when we received it, it was at the high range of this specification, and we didn't understand the effect of that. When we manufactured lenses with this material, all of a sudden, the lenses weren't dimensionally correct, and we were rejecting them at like 100% rejection rates. And so we figured out that it was this material issue that caused it and had to make the appropriate corrections with the supplier.
Jack Fraser - Analyst
Understood.
Deborah Andrews - VP and CFO
You know, it's not something that we can necessarily recoup from the supplier because neither of us really understood the effect of this.
Barry Caldwell - President and CEO
Here's the way I understand it, Jack, in simple terms, for me. We had a spec for this material that it had to be at least 95% or above pure. We got some of the very highest purity of this material during the quarter. It was like 99% pure. One of the things we didn't realize, when it became that pure, it actually took out some other key elements that were needed for the overall Collamer chemistry material. So that's really what threw us off. The spec should have been more like 95% to 98% pure, and it was 95% to 100% pure.
Jack Fraser - Analyst
So, just following up on that, Barry, can we say at this point that we have learned something about the chemistry dynamics of the Collamer material and that that allows us to sort of re-spec the components beneath that - not just purity but the actual other items of content?
Barry Caldwell - President and CEO
Yes, we have. And I'll also say this, Jack. Because we did last year-- not the same issue. But, last year, we did have-- and I think it was second quarter of last year we had a Collamer material-related issue, and we took a hit on gross margins. We've developed a task team for all of next year, and we think it's a full-year project. Since Collamer is our future, we want to understand Collamer better than we do today so that issues like this do not arise in the near term or long term. So we're taking a real hard look at this in terms of understanding the chemistry, the material, and the processes even better than we do today.
Jack Fraser - Analyst
Sure. Well, it's important to note that it's a manufacturing issue, not a product in the marketplace issue. But that's very helpful. Thank you.
Barry Caldwell - President and CEO
On Korea, let me try to answer real quickly for you. The units were up 12%. Dollars are up 18%. And that's because, in Korea, Torics have actually grown faster than ICLs. Torics have grown 31% year to date, whereas ICLs have grown 14%.
Jack Fraser - Analyst
Okay. Super. One last, quick follow-up on the Collamer charge issue. Did the raw material charge include the adverse variance of manufacturing costs that were then lost?
Barry Caldwell - President and CEO
Could you repeat that?
Jack Fraser - Analyst
Did your Collamer material-- You took a charge for Collamer material that you can no longer utilize. Did that include the manufacturing costs?
Barry Caldwell - President and CEO
Yes.
Jack Fraser - Analyst
It did. Okay.
Barry Caldwell - President and CEO
Yes. Some of these were already in the process.
Jack Fraser - Analyst
Going back to the TICL-- great lead-in from the Korean thing. In the past, Barry, I think there's been experiences where, upon TICL approval in markets, that there's been an inflection of growth in that market as doctors now have a more comprehensive solution to present to incoming patients. In the US, given the sort of more intense dialogue now occurring between you and the US FDA, if in the event that actually led to the FDA approving the TICL, do you sense a similar kind of inflection in front of us?
Barry Caldwell - President and CEO
Well, first of all, my son would be happy because, as you know, he's waiting for this technology. But Robin and his group have tracked pretty well those countries. And Korea is a good example. Korea had the ICL three years before they actually got Toric. And you can see the ramp up not just of Toric but the increased-- the enhanced, increased rate of growth of ICLs once Toric is approved. You're exactly right.
Jack Fraser - Analyst
Okay. And then, just lastly, and forgive the length of my questions, in the third quarter-- Historically, going back in the Company's history, third quarter has had some seasonality in it. And I was just wondering if I could ask you and Deborah to sort of just comment from your gut about-- when you think of third quarter revenues this year, what piece of third quarter revenue performance was some of the traditional seasonality you've seen in some of the markets, such as Europe, that has occurred in the past? And what piece of it is maybe falling short of your aspiration for revenue progress, and where would that be, if you had a gut instinct about what pocket that came from?
Deborah Andrews - VP and CFO
Let me answer the question about seasonality. I actually had a question about this just last week. And we know that seasonality was a factor for STAAR a number of years ago. But it had appeared that it was becoming lesser of a factor recently. So I actually went back, and I looked at every quarter going back ten years. And what I found was, yes, in fact, the third quarter was becoming less of an issue for the Company. And you could kind of see with the kind of growth rate on ICL that we had in the third quarter this year compared to last year and with the sequential growth in the ICL that we've had so far this year that, obviously, the summer issue hasn't been a factor for us this year and, in fact, hasn't been for several years. About-- I don't know-- 58% of the-- If you look at the lowest quarters of the year, 58% landed in the third quarter, and then the rest landed in other quarters. And that's been-- That was more in the early part of the 2000s than in the later part.
Barry Caldwell - President and CEO
And, Jack, let me take the second part of that in terms of where we're looking to see more growth or haven't been happy with where growth has come from in the past. I think that is reflected in the organizational changes we announced earlier in the year. And that is that Don Todd is heading up Asia-Pacific, and Hans Blickensdorf, whom is very experienced and has really initiated the growth in the Far East-- he is now focused on just Europe and the Middle East because we do see more potential for us in European countries like France, Spain, UK, and Germany. And, by having Hans focused in those areas, I think it's really going to help to move the growth more in line with the expectations we have in those European countries.
Jack Fraser - Analyst
Okay. Great. Thanks for your patience in taking my questions. And congrats on all the product progress you've been making.
Operator
(Operator instructions). Larry Haimovitch, Haimovitch Medical Technology Consultants.
Larry Haimovitch - Analyst
You've had a phenomenal with great questions. I think I've got one that no one's asked though. At the AAO meeting, Dr. Lipstock talked a little bit about the MAST trial, the monofocal accommodating study team. Give us some feedback. I didn't get a chance to talk to you much at the Academy about this. How important do you view the MAST study, Barry?
Barry Caldwell - President and CEO
That's a very good question because what you see developing in the US more and more, and I just visited last week with a local surgeon in the LA area, is what's called this mid-premium IOL segment. Now, just to help explain what I mean by that, premium IOLs are pretty well defined, to some degree, as being the accommodating types, the multifocal types, the Torics. Well, there is developing this mid-premium range, where physicians are using products like the nanoFLEX. Now, Dr. Lipstock uses this with a blended vision approach - one eye at a different level than the other eye. And, that way, he thinks he gets great intermediate, great distance, and enhanced near vision results. And, in this mid-premium range, physicians are finding ways-- they're actually able to charge patients a little bit more for these better results. Now, a little bit more can be anywhere, I've heard, from $800 to $2,000 compared to these premium-segment IOLs that can go for $4,000 or $5,000 an eye. So we do see this segment evolving, and we do believe it's going to be very important in the next two or three years, particularly in the US market.
Larry Haimovitch - Analyst
Okay. So this would be an extra benefit, over and above what you're getting with CAST, because this is using the Collamer lens. Correct?
Barry Caldwell - President and CEO
That's correct; using the nanoFLEX.
Larry Haimovitch - Analyst
Do you anticipate doing some sort of clinical trial? I would assume you need to have some sort of clinical data to make a good case on this.
Barry Caldwell - President and CEO
Yes, we will, but we will also likely do some what I would call more marketing-oriented, clinical too, similar to what we initially did with CAST, so that, at least, we can create a podium for this message to be delivered from.
Larry Haimovitch - Analyst
Okay. Great. Thank you, Barry.
Operator
Raymond Myers, Benchmark Capital.
Raymond Myers - Analyst
I don't think we've touched on the operating expenses. Q2, the previous sequential quarter, had a $700,000 one-time charge. If you take that out, our operating expenses increased by roughly the same $700,000; however, this time, it appears to be in recurring items. Can you explain what operating expense trend should we be seeing in the future?
Barry Caldwell - President and CEO
Okay. Just, firstly, let me try to take an explanation on the $700,000. I'm going to let Deborah add to my comments. Of the $700,000 increase from second quarter, I believe about $300,000 of that is related to currency exchange. About $150,000 is related to this one-time legal charge. And then there's at least another $100,000 to $150,000 that is related to the meeting in China, which only occurs every other year. It's a pretty heavily expensed meeting for us. It's a rather large meeting. And we feel like we're very productive at the meeting. But that's $550,000 of the $700,000 there. And I think the remaining is the increased headcount that we have in the sales and marketing areas.
Raymond Myers - Analyst
Now, the FX would not be truly one-time, unless the dollar suddenly strengthens. Right?
Barry Caldwell - President and CEO
That's correct. So I think that's why I said-- I think I said in some of my comments that $300,000 of that-- around $300,000 should have been a one-time charge and not reoccurring, but, then, the currency is going to be whatever the currency is.
Raymond Myers - Analyst
So what is this $500,000 legal win? Are we going to get a windfall here in the fourth quarter?
Deborah Andrews - VP and CFO
Well, that remains to be seen. We have to determine whether or not it's flexible.
Raymond Myers - Analyst
All right. Now, what should we think about in terms of marketing spend? You're talking about a lot of exciting programs. But I would assume that we are going to have some increase in marketing and selling expense in the fourth quarter.
Barry Caldwell - President and CEO
Well, I think we have, through the increase headcount that we've created in the US. And then, also, which I should have responded in Jack's answer, we have just recently hired someone in the UK area to help our resurgence in Europe. So I think those headcount expenses are probably $150,000 to $200,000 a quarter. Deborah?
Deborah Andrews - VP and CFO
In the US?
Barry Caldwell - President and CEO
US and this additional head in Europe?
Deborah Andrews - VP and CFO
It's probably at least $250,000.
Raymond Myers - Analyst
Okay, so $250,000 per quarter. Additionally, Q4 relative to Q3?
Barry Caldwell - President and CEO
No.
Deborah Andrews - VP and CFO
No.
Barry Caldwell - President and CEO
They're pretty much all in in Q3, with the exception of this one headcount in Europe, in the UK.
Raymond Myers - Analyst
We're really just trying to parse out how much increase from this point forward.
Deborah Andrews - VP and CFO
I think that our Q4 expenses-- they ran at about $9.5 million. So I expect they come down at least $400,000 or about $400,000. We also have-- Remember, we had ESCRS in the fourth quarter. So, whenever we have a trade show hit in the quarter, expenses are usually a little higher.
Raymond Myers - Analyst
You mean in the third quarter.
Deborah Andrews - VP and CFO
I mean third quarter. Yes. No. Fourth quarter. ESCRS was in the fourth quarter.
Barry Caldwell - President and CEO
Academy.
Deborah Andrews - VP and CFO
Academy. I'm sorry.
Raymond Myers - Analyst
Okay. Great. How many direct and indirect salespeople did you have ending the quarter?
Barry Caldwell - President and CEO
Ray, I believe we had-- This is in the US. We had 16 direct and 12 independents.
Raymond Myers - Analyst
Is that a decline in the number of independents?
Barry Caldwell - President and CEO
Well, over some period of time, it is. I don't believe we've had any change in-- Well, basically, it's been the same all year on the indirect side.
Raymond Myers - Analyst
Okay. Have we gotten any early market reactions to the expanded, low-diopter ICL ranges in Europe that were launched in, roughly, September?
Barry Caldwell - President and CEO
Well, of course, I think you saw at the American Academy of Ophthalmology Dr. [Eric Morton's] presentation and what he thinks it will mean in his practice. We just-- Almost the last day of the quarter, the last day of September, were the first shipments of the lower diopter lenses going out. So we're just starting to get a sense for what that can look like.
Raymond Myers - Analyst
And, then, what happened with the preloaded silicone 510(k) application? I know that's kind of a small thing, but we're hoping for that soon?
Barry Caldwell - President and CEO
I wouldn't call it a small thing. I think it's a very interesting product for us and, hopefully, the first of trying to get to a totally preloaded IOL offering and also ICL, by the way. But we have-- What kind of really smelt like the last question just prior to the Academy, we responded to them. And we were just told last week that they have one other question, but we've not yet received it.
Raymond Myers - Analyst
So one more question. All right. So it's still soon then.
Barry Caldwell - President and CEO
I keep checking every day, and we don't have that question yet.
Raymond Myers - Analyst
All right. And, then, you mentioned in the press release something very intriguing about Aaren Scientific and, potentially, some license revenue, as well as potentially marketing your product. What's that all about?
Barry Caldwell - President and CEO
Ray, that's interesting. I was wondering if anybody would pick that up from the release because I think this thing has kind of flown below the radar level for the last several years. But, back in 2004, STAAR had its own proprietary, hydrophobic, acrylic IOL material. And the decision of the Company at that time was not to invest in moving forward and, instead, developed a relationship with a company called OII, which is now Aaren Scientific. And so they have developed the material to the next levels. They're currently marketing in Europe. We are getting some royalty income from them currently.
But the significant thing that happened is, last week, they just got approval in the US through the FDA for this product. So that will mean some enhanced royalties we'll get. But it also means we have co-marketing rights for that product. And we're currently evaluating when and how to enter the US market.
Now, the significance of a hydrophobic IOL material is that's the majority of IOLs in the US market. It's about 70% of the IOLs. So this would be a product that could compete head to head with Alcon's AcrySof material or the other major competitors that have a hydrophobic IOL material. And it has some benefits over those materials.
Raymond Myers - Analyst
And do they have a marketing force to market this? Or is the idea that you will market this?
Barry Caldwell - President and CEO
Well, that's a good question too. To our knowledge, they do not. But we have been told they intend to set up a distribution in the US. Whether that's direct or indirect we're not sure. But we do know that we have the right to buy product from them. And we're evaluating our entrance in the US market.
Raymond Myers - Analyst
Okay. Sounds interesting. Thank you.
Operator
[Wayne Schroeder], private investor.
Wayne Schroeder - Private Investor
A question on-- You said the military sales have increased. Could you elaborate a little bit?
Barry Caldwell - President and CEO
Yes, they have.
Wayne Schroeder - Private Investor
When you say that, are you saying that individuals who are in the military, basically, are making the decision to have ICLs implanted as opposed to DOD ordering for them?
Barry Caldwell - President and CEO
Well, I think, Wayne, here's a good way to describe the process, as Dr. Scott Barnes or Dr. Gregory Parkhurst from Fort Bragg and Fort Hood have described it to me. It is that they offer both LASIK and ICL or PRK to soldiers. They educate them on all three options. And the soldier basically chooses. Now, the DOA does carry an inventory of both cards for (inaudible) machines and also ICLs so that they can fairly quickly implant these in patients. But it is driven by the soldier. Now, the surgeons may push harder on one technology to another. But, ultimately, they do let the patient decide.
Wayne Schroeder - Private Investor
Okay. Excellent answer. Thank you very much.
Operator
[Mark Malcolm], private investor.
Mark Malcolm - Private Investor
Barry, it's been a truly transparent conference, and I greatly appreciate the answers you've been giving.
Actually, I did have a follow-on to the Aaren Scientific information end. I've asked you several times over the years regarding the preloaded IOLs that you've been marketing from Japan and in Europe since about 2005. The Aaren Scientific solution is a little bit better than the [KSNI] that you've been doing with the (inaudible) acrylic. But what has occurred is, over the last two years, you haven't really addressed-- When do you intend to bring the preloaded into the US, since Hoya with its iSert has gotten FDA approval. And elsewhere in the world, I'm aware of Visiogen's Synchrony. But, with this, you address some of your sales, having grown particularly with the acrylic IOLs and your preloaded and what you had in the third quarter financial highlights. Do you want to address your plans moving forward?
Barry Caldwell - President and CEO
I appreciate your comments about the transparency.
The reason for STAAR deciding several years ago not to go down the route of getting a new material approved in the US is that it's a quite expensive endeavor to go out and do. And I think the Company's not had the financial ability to do that. That's why this arrangement with OII, now Aaren, was put in place. So I think the possibility of taking the [NIDEC] material, as you suggested, which we use in Japan and Europe, is really not something the Company would have embarked upon doing, knowing that we intentionally decided not to do it with our own proprietary material.
But, now, it is approved in the US. We evaluating from a marketing perspective how to position this with, potentially, the preloaded silicone in the US, with our new nanoFLEX, which we hope to have it preloaded at some point in time, and then a hydrophobic IOL. So we're just working through-- It was actually a little bit of a surprise to us that the approval came this quickly. We've been in discussions with them for the last couple years. But we're excited they have approval. And it means upside to the Company down the road in royalties and the potential to market in the US another new product.
Mark Malcolm - Private Investor
Given that, is the move toward a preloaded in the US a 2011 goal or a 2012 or later goal?
Barry Caldwell - President and CEO
For hydrophobic?
Mark Malcolm - Private Investor
For bringing any preloaded to market in the US.
Barry Caldwell - President and CEO
Preloaded silicone is directly in our hairs, a target range - as we were discussing earlier, the 510(k) process for that. But we will have to evaluate. That's part of what we'll be looking at, evaluating this Aaren material, along with our preload technology, to see if there's a match or what type changes may or may not need to be made. But, at the same time, our highest priority R&D project within Japan is to get a Collamer preload to market, and that would be for both the ICL and for the nanoFLEX IOL.
Mark Malcolm - Private Investor
And, basically, the Afinity seems to have dropped from your discussion regarding that Collamer (inaudible). Is that still being marketed, or is it not being accepted in the marketplace?
Barry Caldwell - President and CEO
No. The Afinity is being marketed. That's the three-piece Collamer IOL in the US. I think it's, Mark, just because of the focus that's been had on nanoFLEX and the great results we've had with that and the podium presence with physicians speaking that it's probably taken a front-of-the-bus location in terms of what we've been marketing.
So, as we look to preload things, number one would be-- at least Collamer-- would be ICL, followed by nanoFLEX, and then the three-piece, finally.
Mark Malcolm - Private Investor
Thank you. And the final question is with the expansion or your expected growth rate in Japan regarding the ICL. I don't recall that you addressed that in your remarks earlier.
Barry Caldwell - President and CEO
No, we didn't, and that's a good question, Mark. I think I said on our last call we've not been happy with the start we've had in Japan with the ICL. We got the approval for the ICL during the first quarter of this year. It's been a slow process in terms of getting through the mechanics required by Japan for certification of surgeons. But we've made real good progress there. As a matter of fact, this month should be our highest month since we got approval through-- We still have a week to go for that comparison. And we're basically where we have been in previous months.
So having Don Todd over there, I think, has been real helpful, and we've really focused very hard on our sales and marketing activities related to the ICL in Japan and also some potential with some very large customers in Japan and the Visian ICL.
Mark Malcolm - Private Investor
Again, I appreciate your responses. When LASIK first came to Japan, it also had extremely slow acceptance. I believe that was in the 2002 timeframe. Again, thank you for your answers.
Operator
Jack Fraser, Seamark Capital.
Jack Fraser - Analyst
I can't avoid the temptation, since you brought it up. Given how strong and, really, superior material Collamer is for lenses, can you give us a little bit of an update on Collamer injector development efforts?
Barry Caldwell - President and CEO
Yes, Jack. As I told Mark and even during the Academy meeting with the engineers that were present there from Japan, we reinforced with them. Our number-one priority out of our R&D group in Japan is to get Collamer into a preloaded fashion. And, again, the priority is, number one, to get our ICLs preloaded, which we think will make it much more convenient for our surgeons, and, number two, the nanoFLEX, followed by the Afinity, which is the three-piece Collamer IOL.
Jack Fraser - Analyst
So, if zero is the beginning point and ten is completion or achievement of it, would you handicap somewhere on that scale of development?
Barry Caldwell - President and CEO
I would. But I would have to preface it with-- In terms of R&D, this is still on the R side and not the D side.
Jack Fraser - Analyst
Understood.
Barry Caldwell - President and CEO
On the R side, the range is a lot more. We've learned a lot. But, I'd say, on a scale of zero to ten, we're somewhere between a five and a six.
Jack Fraser - Analyst
Okay. Thank you.
Operator
And I show no further questions in queue at this time. Please, continue.
Barry Caldwell - President and CEO
Great. Thank you, all, for your excellent questions today and for participating in our call. We hope to see many of you in New York at the Stephens Healthcare Conference November 17. I will also be in Boston at the first of the month. Thank you again. And don't forget to vote. And we'll talk to you when we report fourth quarter. Thank you.
Operator
Ladies and gentlemen, this concludes the STAAR Surgical Third Quarter 2010 Financial Results Conference Call. If you'd like to listen to a replay of today's conference, please, dial 1-800-406-7325 and enter the access code 4375246. ACT would like to thank you for your participation. You may now disconnect.