Snowflake Inc (SNOW) 2023 Q3 法說會逐字稿

內容摘要

Snowflake 的主要產品是一個基於雲的數據倉庫,它為數據存儲、分析和報告提供了一個基於 SQL 的接口。該公司還提供數據湖解決方案,這是一個基於雲的數據存儲庫,允許企業存儲和分析來自多個來源的數據。 Snowflake 的產品被各行各業的企業使用,包括金融服務、廣告、媒體、零售和消費品。

Snowflake 的金融服務部門在 2022 年第三季度的增長速度超過了公司整體。廣告和媒體娛樂部門增長較慢,而科技部門表現不佳。儘管如此,Snowflake 的整體消費模式反映了該季度的強勁增長。外匯收入是一個不利因素,但 Snowflake 只有不到 5% 的收入是以美元以外的貨幣開具發票的。公司的產品毛利率為 75%,營業利潤率為 8%。調整後的自由現金流利潤率為 12%。Snowflake 在本季度末擁有 49 億美元的現金、現金等價物以及短期和長期投資。

該公司專注於收入增長以及擴大運營和自由現金流利潤率。然而,APJ 和 SMB 細分市場近期的消費模式弱於預期。鑑於不確定的經濟環境和假期,該公司正在採取更為保守的方法。第四季度,公司預計產品收入為 5.35-5.4 億美元,同比增長 49-50%。在非 GAAP 基礎上,公司預計營業利潤率為 1%,攤薄加權平均流通股數為 3.6 億股。對於整個 2023 財年,公司預計產品收入為 19.19-19.24 億美元,同比增長 68-69%。在非 GAAP 基礎上,公司預計毛利率為 75%,營業利潤率為 3%,調整後的自由現金流利潤率為 21%。該公司今年迄今已淨增 1,500 多名新員工,併計劃繼續將招聘重點放在產品、工程和銷售領域。

2022 年 9 月,Snowflake 宣布投資 OpenAP,該公司為由 Snowflake 提供支持的電視行業提供跨發行商和跨平台解決方案。這筆投資將有助於加速 OpenAP 數據中心的開發,這是一種由 Snowflake 提供支持的面向電視行業的全新潔淨室解決方案。 Snowflake 的加入證實了 Fox、NBCUniversal、Paramount、Warner Bros 和 Discovery 對改變電視應用行業的承諾。

完整原文

使用警語:中文譯文來源為 Google 翻譯,僅供參考,實際內容請以英文原文為主

  • Operator

  • Good afternoon, and thank you for attending today's Snowflake Q3 Fiscal 2023 Earnings Conference Call. My name is Austin, and I will be your moderator for today. (Operator Instructions)

  • I would now like to pass the conference over to our host, Jimmy Sexton, Head of Investor Relations with Snowflake. Jimmy, please go ahead.

  • Jimmy Sexton - Head of IR

  • Good afternoon, and thank you for joining us on Snowflake's Q3 Fiscal 2023 Earnings Call. With me and those in Montana are Frank Slootman, our Chairman and Chief Executive Officer; Mike Scarpelli, our Chief Financial Officer; and Christian Kleinerman, our Senior Vice President of Product, who will join us for the Q&A session.

  • During today's call, we will review our financial results for the third quarter fiscal 2023, discuss our guidance for the fourth quarter and full year fiscal 2023 and discuss our fiscal 2024 outlook. During today's call, we will make forward-looking statements, including statements related to the expected performance of our business, future financial results, strategy, products and features, long-term growth and overall future prospects. These statements are subject to risks and uncertainties, which could cause them to differ materially from actual results.

  • Information concerning those risks is available in our earnings press release distributed after market close today and in our SEC filings, including our most recently filed Form 10-Q for the fiscal quarter ended July 31, 2022, and the Form 10-Q for the quarter ended October 31, 2022, that we will file with the SEC. We caution you to not place undue reliance on forward-looking statements and undertake no duty or obligation to update any forward-looking statements as a result of new information, future events or changes in our expectations.

  • We'd also like to point out on today's call, we will report both GAAP and non-GAAP results. We use these non-GAAP financial measures internally for financial and operational decision-making purposes and as a means to evaluate period-to-period comparisons. Non-GAAP financial measures are presented in addition to and not as a substitute for financial measures calculated in accordance with GAAP. To see the reconciliations of these non-GAAP financial measures, please refer to our earnings press release distributed earlier today in our investor presentation, which are posted at investors.snowflake.com. A replay of today's call will also be posted on the website.

  • With that, I would now like to turn the call over to Frank.

  • Frank Slootman - Chairman, President & CEO

  • Thanks, Jimmy, and good afternoon, everybody. Snowflake continues to drive strong growth at scale, coupled with strengthened unit economics, operating profit and free cash flow. While we acknowledge the weakening global macro context, we remain resilient in terms of our results. We believe this resilience reflects the importance of data strategy in modern enterprises and institutions. Data is becoming deeply ingrained in how global enterprises think, act, decide and strategize. Relying on anecdotal observations will increasingly take a back seat to data-driven operations.

  • The company is reporting $523 million in product revenue, growing 67% year-on-year. Our remaining performance obligations, or RPO, grew 66% year-on-year to $3 billion. On a non-GAAP basis, product gross margin came in at 75%, operating margin at 8% and adjusted free cash flow margin at 12%.

  • Snowflake's Data Cloud strongly resonates in large enterprises and institutions. The idea of getting your data siloed again in the public cloud stack holds limited appeal. Data Cloud maximizes the power and promise of data science and artificial intelligence, a high priority in the modern enterprise.

  • In the quarter, we added 28 Global 2000 customers. Product revenue from the Global 2000 outpaced the company as a whole, growing 40% quarter-over-quarter. Global 2000 customers now represent over 40% of revenue. Our mission is the data class, a single data universe across geographies, data sources, compute clouds and cloud regions, a single point of inquiry, analytics and intelligence, maximum enablement of data sciences, analytics and intelligence.

  • Today, Snowflake operates across 37 regional deployments. Year-over-year, we've expanded our footprint by more than 30%. Customers are embracing the division. 22% of customers have at least 1 stable edge, up from 17% a year ago. 66% of customers with over $1 million in trailing 12-month product revenue have at least 1 stable edge.

  • Snowflake's marketplace listings grew 11% quarter-over-quarter, now with more than 1,700 data listings. Our strategy is a global data sharing network, coupled it with unlimited workload enablement. Work needs to find its way to the data instead of the historical habit of moving data to the work. Much of the work in the announcements you've seen from Snowflake in recent years reflect our progress in and across the workload spectrum, from data engineering to data warehousing, to data science, to data applications and transaction processing.

  • We recently announced the general availability of Python for Snowpark. This is foundational for many workloads and user types. Global 2000 customers, Charter Communications, EDF Energy and Northern Trust, have adopted Snowflake for Python. Earlier next year, we will offer native Streamlit integration in private preview. With Streamlit, we're helping developers and data engineers build applications in Snowflake.

  • Since acquisition, the Streamlit community has grown more than 60% and now has approximately 70,000 developers. We're enabling data science workloads with Snowpark optimized work houses -- warehouses, now in public preview. Optimized warehouses represents a step function improvement for compute-intensive workloads and allow customers to bring ML training into Snowflake.

  • In Q3, we hosted our Data Cloud World Tour, which brought our product announcements to a global audience. We traveled to 18 cities across 12 countries and reached over 12,000 attendees. In November, we hosted our annual developer conference, BUILD. A virtual kickoff at over 4,000 attendees and local breakouts are scheduled in 16 cities across 10 countries.

  • Aside from world-class scale performance and economics, Snowflake differentiates with a relentless focus on enterprise-grade, high-trust implementation, where security and compliance capabilities enable the largest enterprises and institutions worldwide to deploy Snowflake for the most critical use cases and applications.

  • Privacy and compliance, of course, have become far greater challenges in recent years and created new challenges in data operations. For example, our data clean room operations, which originated in the role of advertising, are now spreading to other vertical industries. Snowflake continues to deepen and strengthen its industry orientation.

  • We expect to understand our customer challenges, solve their problems and speak their language. Leading industries for Snowflake are financial services, advertising, media and entertainment, followed by retail and consumer packaged goods, technology and health care and life sciences. In Q3, product revenue from the financial services industry grew 13% quarter-over-quarter.

  • From financial services clients, the Depository Trust & Clearing Corporation, or DTCC, recently announced their use of Snowflake marketplace. Providing clearing and settlement services, DTCC has access to a vast amount of training data. DTCC allows clients to engage with this data through Snowflake to better understand market liquidity and investor sentiment.

  • During the quarter, at advertising week, we announced our investment in OpenAP, the advanced advertising company. This will accelerate the development of the OpenAP Data Hub, which is a new cross-publisher and cross-platform clean room solution for the television industry powered by Snowflake. The addition of Snowflake validates the commitment of Fox, NBCUniversal, Paramount and Warner Bros, Discovery have made to transforming the TV app industry.

  • We are aware of the weakening macro economy. Customer behavior informs our outlook and investment approach. In Q3, we demonstrated our ability to execute through different economic environments. Our focus remains on revenue growth balanced with free cash flow generation. We are well positioned to drive efficient and durable growth, which Mike will discuss further. The opportunity we have is massive and will take years to unfold.

  • With that, I will turn the call over to Mike.

  • Michael P. Scarpelli - CFO

  • Thank you, Frank. Q3 product revenues were $523 million, representing 67% year-over-year growth, and our remaining performance obligations grew 66% year-over-year, totaling $3 billion. Of the $3 billion in RPO, we expect approximately 55% to be recognized as revenue in the next 12 months. This represents a 68% increase compared to our estimate as of the same quarter last year. Our net revenue retention rate of 165% includes 14 new customers with $1 million in trailing 12-month product revenue and reflects durable growth among our largest customers.

  • Focused on the acquisition and growth of the largest enterprises in the world, we added 28 Global 2000 customers in the quarter, our largest quarterly addition in the last 5 periods. We have confidence in our growth opportunity in these accounts because G2K customers only represent $1.3 million of trailing 12-month product revenue on average. This compares to an average of $3.7 million among customers over $1 million in product revenue. We will continue to grow these accounts through value selling and workload enablement. We are seeing this in our largest accounts today.

  • Quarter-over-quarter, 6 of our top 10 customers grew faster than the company overall. We are monitoring our key business metrics, which we believe are leading indicators of the macro economy impacting our business. In the quarter, we saw varying degrees of strength and weakness worldwide, making it challenging to identify a consistent trend. Our largest segments, North America and EMEA, outperformed SMB and APJ. The strength in North America includes the headwind from the consumer Internet companies we mentioned earlier this year. This shows the resiliency of Snowflake as enterprises continue to prioritize data operation.

  • Taking a closer look at specific industries, financial services, our largest vertical, grew faster than the company overall. While advertising and media entertainment grew slower, technology as a sector underperformed in the quarter. Each geography and vertical had unique circumstances in the quarter, which will always happen with the consumption model. With that being said, Q3 results reflect strong consumption overall. While we did experience a foreign exchange revenue headwind in the quarter, less than 5% of our revenue is invoiced in currencies other than the U.S. dollar. At the moment, we do not evaluate our business on a constant currency basis given the immateriality.

  • Now turning to margins on a non-GAAP basis. Our product gross margin was 75%. Scale in our public cloud data centers and continued growth in large customer accounts contributed to year-over-year gross margin improvement. Operating margin was 8%, benefiting from revenue outperformance and favorability on headcount and marketing spend. Our adjusted free cash flow margin was 12%, positively impacted by strong collections. We ended the quarter in a strong cash position with $4.9 billion in cash, cash equivalent and short-term and long-term investments.

  • Now let's turn to our guidance. We remain committed to driving towards greater profitability. We are focused on revenue growth while expanding operating and free cash flow margins. Over the past 6 weeks, we have seen weaker consumption in APJ and SMB segment. However, recent consumption patterns give us confidence that our largest and most strategic customers will continue to grow. With the holidays approaching and uncertainty with how customers will operate, we believe taking a more conservative approach is responsible as we resource plan for Q4 and fiscal 2024. Even with slower-than-expected growth, we are committed to generating meaningful free cash flow. For the fourth quarter, we expect product revenue between $535 million and $540 million, representing year-over-year growth between 49% and 50%.

  • Turning to margins. We expect, on a non-GAAP basis, 1% operating margin, and we expect 360 million diluted weighted average shares outstanding. For the full fiscal year 2023, we expect product revenues between $1.919 billion and $1.924 billion, representing year-over-year growth between 68% and 69%.

  • Turning to profitability. For the full fiscal year 2023, we expect, on a non-GAAP basis, approximately 75% product gross margin, 3% operating margin and 21% adjusted free cash flow margin, and we expect 359 million diluted weighted average shares outstanding. Year-to-date, we've added over 1,500 net new employees. We view the current hiring market as favorable for Snowflake, and we'll continue to focus hiring in product, engineering and sales.

  • While we are currently in our planning cycle, we would like to discuss next year's growth outlook based on the consumption we are seeing today. For the full fiscal year 2024, we expect product revenue growth of approximately 47% and non-GAAP adjusted free cash flow margin of 23% and continued expansion of operating margin. This outlook includes a slowdown in hiring, which we evaluate on a monthly basis, but assumes adding over 1,000 net new employees. Our long-term opportunity remains strong, and we look forward to executing.

  • With that, operator, you can now open up the line for questions.

  • Operator

  • (Operator Instructions) Our first question is with Raimo Lenschow from Barclays.

  • Raimo Lenschow - MD & Analyst

  • Congrats on strong growth numbers and especially the cash flow. My question was, as you think about next year, how should we think about existing customers versus new customers? You obviously had a record new customer add. What are you seeing in terms of customers' willingness to join you? Because normally, in the olden days, in -- people would stay with the incumbent in tough times and just batten down the hatches, et cetera. It seems to be different for you. So could you speak a little bit of what you're expecting new customers versus existing customers in that guidance?

  • Michael P. Scarpelli - CFO

  • Yes. Well, Raimo, in terms of -- from a revenue perspective, most of the revenue is really driven by our existing customers because it takes customers time to get their data into Snowflake and ramp up production. But with that said, we're still very much focused on landing new customers. It's not really the quantity, it's the quality of new customers. We tend to focus very much on the largest enterprises, and Global 2000 is 1 of the metrics that we give. But it's not just Global 2000, it's large public sector clients as well as a lot of the big private companies in the world as well, too. And so we're going to continue to do that. And as you can see by the Global 2000, they're still willing to do -- bring in new vendors.

  • Operator

  • Our next question is with Kirk Materne from Evercore.

  • Stewart Kirk Materne - Senior MD & Fundamental Research Analyst

  • Mike, you mentioned that there weren't any -- patterns are tough to decipher just given you guys are across a number of different verticals and geographies. But I was curious in the verticals that are doing well, like financial services and the like, are you starting to see that the network effects that come along with Snowflake are really helping those verticals do well despite the macro backdrop? It's just interesting to note that your stable edges are up. And I expect those verticals where you've really built out industry-specific functionalities playing out and perhaps those customers are able to grow faster just because they're more locked in across the entire industry. Can you just talk about that?

  • Michael P. Scarpelli - CFO

  • Yes. Well, I'll start and then I'll let Frank. Well, clearly, the network effect is important, and we really do see that in financial services, which have the biggest concentration of stable edges. And you can see that in the outperformance of financial services. But definitely, we are seeing the network effect and it's really -- the data sharing is one of the things that is driving that.

  • Frank Slootman - Chairman, President & CEO

  • Yes. The other thing, Kirk, is every industry has its own unique set of dynamics that we're calling, in other words, things that are driving data networking relationships between entities. For example, in health care, it's the relationships between payers and providers. In media and entertainment, there is enormous amount of data sharing going on there. In terms of consumer packaged goods, the advertisers, retailers and so on. So they're all a little different.

  • As Mike said, financial is very much driven by the fact that historically, financial services institutions are pumping massive amounts of data around every single night to all these different destinations, especially in asset management and subsectors like that. So we really view -- I mean data networking plays out differently in every industry sector and subsector, but they become -- there's a lot of data gravity is what we call it that starts to happen that benefits us enormously. It really lowers the friction of getting access to new accounts, and you see that very pronounced in verticals like financial services.

  • Operator

  • Our next question is with Keith Weiss from Morgan Stanley.

  • Sanjit Kumar Singh - VP

  • This is Sanjit Singh for Keith. I wanted to go back, Mike, to some of the guidance framework that you laid out for us, particularly with respect to fiscal year '24, I think you talked about 47% growth. Is there any way you can sort of draw the bridge for us in terms of next quarter, you're guiding to, I think, about 49% at the high end. And then for the full year next year, approximately 47%. What sort of gives you the confidence that your Q4 exit growth rate is going to be durable going into next year?

  • Michael P. Scarpelli - CFO

  • Sure. Well, I'll say Q4 is -- it is a quarter that has a lot of holidays in it, and we do think we've lived through COVID that people are traveling more, and there is a big human component as well, too. So we all along have been forecasting that Q4, we'd see the impact of that, but we also have a number of significant customers that we have signed up, that we see them ramping up next year on Snowflake as well as some of the things we're doing with Snowpark with Python, we're starting to see traction in that as well, too. But we think that's going to be more of a 2024 impact.

  • Sanjit Kumar Singh - VP

  • Makes total sense. And then I was wondering if you could give us a little bit of sense of the consumption, the cohorts and how they're sort of behaving. So you've talked quite positively about the top 10 customers, and obviously, new customers don't contribute even though that's coming in at a very fast clip. But if we strip out just the top 10 customers and the new customers, that sort of core customer base, how has those underlying expansion trends materializing over the quarter? And as we've gotten past the October quarter into November, December, what are some of the underlying trends for the core of the business outside of the top 10?

  • Michael P. Scarpelli - CFO

  • Yes. Well, let me clarify something on the top 10. When I said 6 are growing faster than the pace of the company, we actually have 3 that actually, sequentially, were down in the quarter, which was expected, and those are some of those companies we talked about early in the year, and they're all in the technology sector that wouldn't surprise you if you knew their names.

  • But what I will say is we continue to see strength, in particular, in financial services, the advertising and media space. Where we do see weakness is we do see weakness in APJ. And a lot of that has to do with the fact the FX is really impacting them. And then you do see weakness -- I didn't see it in the bookings, but in consumption, in the more of the SMB customers, we do see that. We call them our corporate accounts, but these are the 500 or less employees. And I definitely did see some consumption weakness. But I want to stress, I didn't see it in the bookings that they have that added RPO, but definitely out of consumption.

  • Operator

  • Our next question is with Alex Zukin from Wolfe Research.

  • Aleksandr J. Zukin - MD & Head of the Software Group

  • So I guess if I -- it sounds like there's a lot of nuance across a lot of different industries and customer sizes and geographies. If we think about the guidance for next year, are you guiding to -- you mentioned the guide for next quarter. It's prudent to assume a more riskier or a more prudent scenario around the continuation of macro trends. What are you assuming for next year? Is there a linearity where you're assuming a second half better than the first half or continuing to get worse? Walk us through some of the puts and takes around that guidance trajectory.

  • Michael P. Scarpelli - CFO

  • I'm factoring in that we're going to continue to stay consistent where we are right now through the balance of next year. And if the -- things turn around, that's upside for us. And as I said, this is just as we're doing planning right now, we're not expecting things to change. And I really don't know. Probably maybe you have a better sense, but all I can do is forecast based upon what we see today.

  • Aleksandr J. Zukin - MD & Head of the Software Group

  • Got it. And for some of the customers or cohorts that you're seeing where like they're sequentially declining, are you starting to see kind of we're working with them around a new baseline? Like basically, when do some of these optimization patterns kind of rebase and start growing in some of these new areas like Streamlit and others that you're out there in the market with?

  • Michael P. Scarpelli - CFO

  • Well, what I would say is these are 3 customers that's unique to them with the challenges that they've been placing or had in their businesses that have been pretty public. And I think, too, one of the reasons why, as I said, technology has underperformed, we are seeing a lot of technology companies you're hearing in the news that are either freezing hiring or cutting headcount and they're definitely looking to optimize on cost. But these 3 customers, in particular, I think we're at their baseline right now. And as long as their businesses kind of stabilize and grow, then we'll see some growth out of them, but I'm not factoring any growth in them this quarter.

  • Operator

  • Our next question is with Brad Zelnick from Deutsche Bank. Our next question will be with Gregg Moskowitz from Mizuho.

  • Gregg Steven Moskowitz - MD of Americas Research

  • Congratulations on delivering very healthy product revenue in this environment. My question relates to Q4, where obviously the product revenue guidance was below where consensus was. And I'm curious, how much of this, Mike, is a reflection of a moderation in consumption in the month of November or over the last 6 weeks, as you said, in APJ and across the SMB as opposed to embedding more conservatism amid the existing macro uncertainty? Would you say it's tilted more towards one versus the other?

  • Michael P. Scarpelli - CFO

  • Well, the way we do our forecast is based upon historical performance, and we definitely did see a slowdown in the month of October, not that dramatic, but we typically would see week-over-week growth, and we saw a number of weeks where it was pretty flat. I will say November is starting to tick back up again, and that's all factored into the guidance given the macro backdrop we have right now.

  • Operator

  • Our next question is with Simon Leopold from Raymond James.

  • W. Chiu - Senior Research Associate

  • This is Victor Chiu for Simon. Previously, your commentary seemed to imply that slowing consumption in a weaker macro environment would be more concentrated around specific customer groups or verticals. Is that still the case? It seems that's still the case. I just want to confirm. And what, I guess, has changed versus your expectations in the past? What kind of trends are you observing that are kind of falling out of what you were expecting previously?

  • Michael P. Scarpelli - CFO

  • Well, to be clear, it hasn't changed that much from what we've been expecting all year. And as I said, there are certain verticals that are not performing as well, technology being one of them that we mentioned from where we were 6 months ago. Financial services, doing extremely well and expect that to continue. Actually, we landed a very nice deal in the financial services sector that, that customer will ramp in the second half of next year and will be a meaningful customer, will be a top 10 customer 1 day. And the other area that, as I mentioned, is doing very, very well is the whole advertising media space, and a lot of that is driven by our clean room technology and what we're doing there as well, too.

  • I would say the only thing that's really changed this quarter, and it's a very small piece of our overall revenue, is the SMB segment, you're really seeing a slowdown in consumption by those customers. It's not going away, but it's just not growing like it was at the pace of growth and same with APJ. But the U.S. verticals, large enterprises doing extremely well.

  • W. Chiu - Senior Research Associate

  • Okay. That's helpful. And I guess can you just give us an update around some of your new initiatives like Snowpark and unstructured data and just kind of the traction and progress you're having with those initiatives?

  • Christian Kleinerman - SVP of Product

  • Christian Kleinerman here. Snowpark saw GA in November 7, and as a percentage of customers that are evaluating the technology, it's a very healthy rate. The consumption has not yet materialized because they're planning [premigrations], doing POCs, et cetera, but it's quite promising. And as Frank mentioned, Streamlit will be in private preview at the beginning of the year, which we also think will have a good number of interesting use cases to our customers.

  • Operator

  • Our next question is with Kamil Mielczarek from William Blair.

  • Kamil Mielczarek - Research Analyst

  • You've done a great job growing the sales force this year. The pace of hiring seems to have accelerated in the quarter. Can you talk about where you're focusing incremental investments? And should we expect these new hires to begin to contribute in fiscal '24 to revenue? Or will the impact come in 18 to 24 months given the time it takes for a new customer to ramp?

  • Michael P. Scarpelli - CFO

  • Well, we're very much focused this year on our hiring and our sales force to go into existing markets. We're not opening many new territories this year, and it's really to go deeper into core markets, both verticals, North America but in particular, Germany, France and the U.K. as well as Australia and Japan and APJ. And we do believe these people will be contributing to bookings more in the second half of next year. And remember, when a booking comes in, it takes a while before you really start to see meaningful revenue from those customers. Generally, it's a 6-month lag before they really ramp up.

  • Kamil Mielczarek - Research Analyst

  • That's helpful. And just a quick follow-up. Can you update us on competitive environment? Are you seeing any changes particularly on the product side?

  • Michael P. Scarpelli - CFO

  • Sorry, I didn't quite get that. Update on what?

  • Kamil Mielczarek - Research Analyst

  • The competitive environment?

  • Frank Slootman - Chairman, President & CEO

  • It's Frank. I would say that the competitive dynamic is substantially unchanged. We're -- I think the balance of partnership versus competition shifts marginally from 1 period to the next. I think we've said publicly that our partnership with AWS Amazon has been incrementally stronger and less competitive over time and that continues. Microsoft has been healthy and with Google GCP has been about the same. Most of our competitive reality, if you will, is really dominated by the public cloud companies, and that's been true for as long as we've been here.

  • Operator

  • Our next question is with Derrick Wood from Cowen and Company.

  • James Derrick Wood - MD of TMT - Software & Senior Software Analyst

  • I always like that you guys highlight the average G2K spend, I think you said it was $1.3 million. As you look at other companies that are more mature, have larger revenue scale or even as you look at your own more mature customers, what do you think the longer-term level of spend out of an average G2K customer could be down the road? And then I guess more specific to the quarter, you did have a strong G2K add, strongest in 5 quarters. Are you seeing any pickup in migration activity or anything to call out in terms of strength this quarter?

  • Michael P. Scarpelli - CFO

  • Yes. I'll just say on the G2K, there's no reason why a G2K can't spend well north of $10 million a year on Snowflake, and that's a conservative number. But it will take time to get there. This is really a marathon. It's not a sprint for our customers, and it will take time. And we are starting to see very large customer relationships. We did sign a $100 million contract in the quarter, again, with an existing customer on renewal, and we will have $100 million plus contracts this quarter in Q4 with customers that I know are running out of credits and want to lock in for long term.

  • So it's just going to take time to grow these customers. Just like it took us -- I think Capital One is one of our -- is our largest customer. It's taken them 5.3 years to get to where we are now. Most of our top 10 customers, with the exception of 1, developed in 4.5, 5 years old customers to get into that top 10. And we think that trend will continue, that it will take customers that long to ramp to get to those sizes. And then sorry, Derrick, what was the second part of your question?

  • James Derrick Wood - MD of TMT - Software & Senior Software Analyst

  • Just the strength in the G2K adds in the quarter and if there was anything to call out, if you're seeing perhaps a pickup in kind of legacy migration activity.

  • Michael P. Scarpelli - CFO

  • No. What I want to remind you, though, too, is selling into a Global 2000 is not a 1- or 2-quarter event. These are 1- to 2-year sales cycles. So it wasn't surprising to us that we landed these. We've been working on these for quite some time, just like we have a very healthy pipeline [at once] for all of next year. What quarter they'll land in is really hard to say. But even if I land them, it takes me 6, 9 months to ramp them. But we're very focused on those, and we know who they all are, and we have reps assigned to them.

  • Operator

  • Our next question is with Sterling Auty from SVB.

  • Peter Sterling Auty - Senior MD of Technology Equity Research

  • I'm just wondering with the macro uncertainty, if you're seeing any customer behavior changes in terms of the type of data that they're ingesting or even if they modify and reduce some of the data ingestion that maybe they were doing previously.

  • Frank Slootman - Chairman, President & CEO

  • This is Frank. Not really seeing that. We have done a lot of traveling during the quarter inside and outside the country. And I think one of the sentiments that I've run into is that we're sort of past sort of the bleeding edge early adopter class customers that we have acquired over the last, whatever, 5, 6, 7 years. And we're now into the people that didn't sign up early on. And their overriding sentiment is a sense of FOMO, or fear of missing out. And they're looking at us like we can't be left behind, help us catch up.

  • And a lot of times, the challenges around that are based on their ability to harness the technology in terms of the skills and the expertise. So in other words, our mix of tools is going to evolve to really help customers address that gap because anything, they want to accelerate, they want to lean in, they want to move faster. They're literally overriding. Sentiment is we're afraid to be left behind. This is how important this is. And they are clearly identifying what they think is holding them up in terms of getting there.

  • Operator

  • Our next question is with Brad Reback from Stifel.

  • Brad Robert Reback - MD & Senior Equity Research Analyst

  • Mike, as we think about the macro backdrop, what, if any, impact should we expect to that -- for that to have on an RPO in 4Q?

  • Michael P. Scarpelli - CFO

  • I don't see it having a big impact on Q4 based upon the pipeline of deals and knowing the number of customers I know are running out of credits. And I should say, from a current RPO, the big question is, is whether customers in this environment will do multiyear deals or just choose to renew for 1 year, which they have the option to do as well, too. But with that said, I know Q4 will always be our largest addition to RPO. And based upon all the sales calls that we have, I feel pretty good about that right now where we're sitting. But obviously, there's still 2 months left in the quarter.

  • Operator

  • Our next question is with Will Power from Baird.

  • William Verity Power - Senior Research Analyst

  • Mike, it was great to see the higher free cash flow guidance, I guess, this year, initial expectations for next year. And I guess the longer-term target looks pretty conservative, I guess, in light of that. But it'd be great just to get kind of perspective on kind of the key upside drivers there relative to what you were previously anticipating.

  • Michael P. Scarpelli - CFO

  • Well, part of it is just what we guided to. This year is going to come in where we thought it was going to come in for the second half of the year. But a lot of it is driven by customer consumption with some of our largest customers and knowing the RPO that they have and the timing of when those things are going to get billed. But coupled with the fact that we are slowing our hiring down next year, we're seeing very positive gross margin improvements. I do think there's more opportunity next year for gross margin improvement, but wait until we guide just based upon some things we're in discussions with the cloud providers. And I feel pretty good about those numbers sitting here right now on our preliminary planning for next year.

  • Operator

  • Our next question is with Mike Cikos from Needham & Company.

  • Michael Joseph Cikos - Senior Analyst

  • I had a question about the optimization trends that we're seeing from customers, and really, it relates to the cohorts here. But given the current macro backdrop, is it fair to think that newer customers who maybe were onboarded in the most recent 6 or 9 months and are on that growth trajectory, are they at a slower rate versus previous cohorts? Can you elaborate at all as far as what the more recent cohorts are demonstrating from a growth perspective?

  • Michael P. Scarpelli - CFO

  • I really haven't looked at that, but I'm not -- what I will say is customers today, we spend a lot more time with them on making sure they use Snowflake efficiently, and there's a lot more people that have experience with Snowflake that it's -- I think the customers that were growing on Snowflake today that are starting out are much, much more efficient in how they use Snowflake. But I'll turn it over to Christian, who actually talks to a lot of our customers.

  • Christian Kleinerman - SVP of Product

  • Yes. We're very focused on helping our customers do not go through a cycle of grow, optimize, grow, optimize, but just being a smoother curve all along. And it is, as Mike said, expectation setting, explaining with training and other material, but also product enhancement. And we're seeing that type of behavior, both with existing and new customers.

  • Michael Joseph Cikos - Senior Analyst

  • Got it. And one more house cleaning, if I could, but -- sorry, housekeeping, if I could. But can you just remind us what the revenue exposure is from a contribution standpoint from that SMB segment that we have called out?

  • Michael P. Scarpelli - CFO

  • It's less than 10% -- it's right around 10%.

  • Operator

  • Our next question will be from Steve Koenig from SMBC.

  • Steven Richard Koenig - Analyst

  • So your ability to grow revenue 67% year-on-year in this environment speaks to very strong long-term adoption trends, but I'm wondering more on a short-term basis. If we look at quarter-on-quarter product revenue additions, I think it's kind of gone flattish in Q3 year-on-year and may go negative next quarter. So I'm wondering, how do you think about planning your sales additions and maintaining sales productivity? I'm curious about your thought process there. That's all I have.

  • Michael P. Scarpelli - CFO

  • Yes. I will say in a consumption model, quarter-over-quarter additions is not as meaningful because so much of the consumption is tied to what customers are doing at specific times in their business. And also Q4, as I said, is one that has seasonally higher number of holidays with people taking. And remember, about 70% of our revenue is tied to human interaction with our system, 30% is really driven by scheduled jobs. So that has an impact. But also, I want to remind you that a lot of the stuff we've been doing around hardware improvements and stuff is really hitting us in Q4.

  • Operator

  • Our final question shall be from Brent Bracelin with Piper Sandler.

  • Brent Alan Bracelin - MD & Senior Research Analyst

  • I totally get how consumption could slow here just given some of the challenges in these verticals, obviously, recessionary headwinds. I'd be curious and more curious to hear the offset to consumption, which is expanding number of use cases. So do you have any sights or visibility into how, in a recessionary environment, customers' appetite to expand either into new departments or expand into data science? Some of our job postings data suggests that there are people aggressively hiring for Snowflake and data science scenarios. So I'd love to get the view here on how quickly over the next year or 2, you could see use cases drive a offset to consumption.

  • Christian Kleinerman - SVP of Product

  • Yes. Just having visited with lots of customers during our Data Cloud World Tour, we see pretty high interest on a number of new use cases, Snowpark for data engineering as well as data science. Cybersecurity is a new workload we see a lot of intercept from our customers. And even though it's a little bit later when to materialize on our end, Unistore and their ability to build applications in Snowflake is definitely driving a lot of interest. So the willingness to expand the use cases seems unaffected by the broader context.

  • Operator

  • That concludes today's call. Thank you for your participation. You may now disconnect your lines.