使用警語:中文譯文來源為 Google 翻譯,僅供參考,實際內容請以英文原文為主
Operator
Ladies and gentlemen, good afternoon. At this time, I would like to welcome everyone to the Sprouts Farmers Market second quarter conference call. During the presentation, all participants will be in a listen-only mode. A question-and-answer session will follow the Company's formal remarks.
(Operator Instructions)
Today's conference call is being recorded. And now, I would like to turn the call over to Susannah Livingston, Vice President Investor Relations and Communications. Please go ahead.
Susannah Livingston - VP of IR & Communications
Thank you, Sayid, and good afternoon, everyone. We are pleased you have taken the time to join Sprouts on our second quarter 2013 call. Doug Sanders, President and Chief Executive Officer, and Amin Maredia, Chief Financial Officer, are also on the call with me today. The earnings release announcing second quarter 2013 results and the webcast of this call can be accessed through the Investor Relations section of our website at Sprouts.com. In addition, Sprouts Form 10-Q will be filed within the next few days. During this call, Management may make certain forward-looking statements. These statements are based on Management's current expectations and are subject to change. Our actual results may differ materially.
Please read our commentary on forward-looking statements at the end of our release and in our filings with the SEC. In addition, our remarks today include reference to non-GAAP measures. For reconciliations of our non-GAAP measures to GAAP figures, please see the schedules in our news release. Lastly, we have provided summary sales and adjusted EBITDA results on a Company pro forma basis, as if the Sunflower transaction had occurred at the beginning of our fiscal year 2012. We believe these pro forma adjusted results provide a good basis to look at the operating and financial results and the performance of the combined Company on a year-over-year basis. Now let me hand it over to Doug. Doug?
Doug Sanders - President & CEO
Thank you, Susanna, and good afternoon everyone. We enjoyed speaking with many of you while out on the road earlier this month, and look forward to transparent communications as we move forward as a public Company. We're very pleased to have started off our initial earnings is a public Company with such strong results. To quickly hit the EPS for the quarter, we reported adjusted diluted earnings per share of $0.14, a significant improvement of 56% from pro forma adjusted diluted earnings from the same period in 2012. The drivers of our strong performance include new store opening, continued momentum in comparable same store sales, and the resulting operating leverage. Amin Maredia, our CFO, will discuss these in more detail shortly. For those of you who are new to our story, I would like to take a few minutes to explain Sprouts Farmers Market.
Sprouts is a fresh, natural and organic retailer with a model that is built to make healthy eating easy, understandable and, most importantly, affordable. Two of the biggest trends in the US today are health and wellness and value. So put simply, consumers want to feel better about the foods they are eating, but they don't want to feel like they paid too much. At Sprouts, we offer the right combination of health, selection, value and service that successfully meets the needs of today's consumer. First, we sell healthy products because we are a natural food store. We don't sell Coke, Tide, or Lucky Charms, so we're not a traditional grocery store that just happens to sell natural foods. Second, we're a full-line healthy grocery store, with a great selection of everything you need for a healthy diet all in one place. Including a wide selection of natural and organic packaged groceries, a scoop-your-own-bowl foods department, a vast assortment of vitamins and natural body care items, a fresh meat and seafood, deli, and bakery department, and an expansive fresh produce department. Third, we make healthy eating affordable because is that our mission at Sprouts.
And that's what separates us from our competitors and gives us the broad feel that no other natural foods retailer can match. And lastly, we provide knowledgeable and engaging customer service. There's a lot to know about natural foods. Spending time educating our customers is how we eliminate many of the challenges they face when trying to improve their diet. Overwhelmingly, the main questions we received on our IPO road show were, how are you different from other natural foods retailers? And how do you sell your produce at reduced prices and still make money? The answer lies in our go-to-market business strategy. Most natural foods retailers go to market with natural and organic package foods or vitamins, basically limiting their appeal to the lifestyle customer. The conventional supermarkets go to market with their center store CPG offering, focusing solely on price as their primary differentiator, then depend on higher margins in their perimeter departments, like produce, to offset their price investment in center store.
At Sprouts, we go to market in a completely different way. We attract both the lifestyle customer and everyday supermarket customer by featuring fresh produce at prices that are significantly lower than the commercial supermarkets. We use produce for several reasons. Produce is good for you, so it fits our healthy mission. Produce drives the repeat traffic, because you can't pantry-fill with produce. Produce is easy to understand, because everyday understand apples and bananas. But most of all, it is because produce is relevant. It's something the everyday consumer is buying every single week, so they know the prices and can see that Sprouts offers far more value for their money than any other store in the market. This gives us something that no other natural food retailer has, the ability to take market share from the $600 billion supermarket industry by targeting the everyday grocery customer with a product they understand and buy every week. Now, we still make good, margins on produce so it's not a loss leader, and we accomplish this by flipping the conventional supermarket model.
We use our massive fresh produce department in the center of our store to drive traffic, and then offset our price investment in produce by surrounding it with differentiated departments such as bulk foods, packaged grocery and vitamins, to blend to a solid margin that still allows us to offer the best prices in the markets we serve. The broad appeal of produce also attracts a wide range of customers from a variety of demographics. We then utilize our weekly promotions across the entire store to promote trial of our fresh, natural and organic products, and to prove that healthy eating doesn't have to be expensive. Through the education delivered by our knowledgeable team members, our customers gradually begin shopping more departments throughout the store, transitioning a greater portion of their food spend away from the traditional supermarket. Over time, many of our customers will actually begin using Sprouts as their primary grocery store. This transition doesn't happen overnight, but it can be seen in our store financials. As a new store matures, sales will increase 20% to 30%, and gross margins will increase 150 to 200 basis points over the first three to four years, as the store sales mix shifts towards higher-margin departments.
Another competitive advantage is our relatively simple store design. On average, we only spend approximately $2.8 million per store. This low-cost investment allows us to be the value leader in our segment, while achieving industry-leading cash on cash returns of 35% to 40% within three to four years after opening. We have been able to successfully generate these strong returns across varying demographics and geographies across the country, which excites us about our future growth. Being one of the leaders in an evolving industry like natural and organic food requires tremendous industry and product knowledge. Our recent acquisitions have allowed us to assemble the finest talent from all three companies to create one of the strongest and most experienced teams in the business. In addition, our executive Management team brings a wealth of expensive in both high-growth and large publicly-traded companies. As we told everyone on the road, growth is in our DNA at Sprouts.
During the recession, when most retailers were cutting growth, we actually accelerated our growth plans. From June 2009 to September 2010, we opened 23 stores in just 16 months on a base of only 32 stores, all while maintaining positive comp sales growth throughout the recession. Since 2011, we have completed two major acquisitions, integrating and rebranding more than 70 stores, adding four new states to our portfolio, and adding another new 20 new stores during the same time period, while again posting industry-leading comp sales growth. Our proven ability to grow, coupled with the tremendous whitespace opportunities and compelling new store economics, make Sprouts one of the most dynamic growth companies in retail today, with more than 15 years of growth runway ahead of us. Speaking of growth, during the second quarter we opened six new stores, four in California and one each in Oklahoma and Texas.
In addition, by the end of August, we will have opened an additional 6 stores since the end of the second quarter, bringing our new store count to 18, with 1 remaining to be opened in September as we continue to invest in our future growth. The 19 stores represent a split of 68% of stores in existing markets and 32% in new markets. This will position our unit growth at 13% for 2013, slightly ahead of our 12% long-term target. The positive response we have received from our customers during grand openings has been amazing. Our compelling prices, knowledgeable customer service, and differentiated retail format presents an exciting new shopping experience that resonates well with today's consumers, not to mention we have continued to raise the bar on grand opening day sales throughout this year. In fact, our new stores opened this year have sustained weekly sales above our expectations and historical measurements, as our improved merchandise offering and more recognizable brand has bolstered our sales even in new markets like Houston and Oklahoma.
We have also experienced enhanced profitability from our new stores in existing regions, as they leverage our current infrastructure. As for the future, our new store pipeline remains robust, with well over 40 sites approved for the coming years and plans to open 20 stores for 2014. Of course, none of these accomplishments would be possible without the tremendous efforts of our more than 14,000 team members. We continue to build a successful organization, with a deeper bench and additional skills needed to run a public company, putting Sprouts in an even stronger position to continue improving the health of the communities we serve. With that, I will turn the call over to Amin to speak about our second-quarter financials. Amin?
Amin Maredia - CFO
Thank you Doug, and thank you for everyone for joining us on the call today. Before I start, as reminder, in our comparisons, we will refer to 2012 financial results on a pro forma basis, giving effect to our May 29, 2012 acquisition of Sunflower Farmer Market as if it had occurred at the beginning of our fiscal 2012. Net sales for the second quarter of 2013 increased to $622 million, up 22% over the same period in 2012 on a pro forma basis. Pro forma comparable same-store sales growth was 10.8%, as we continued to accelerate comps from recent quarters with balanced transaction count and ticket growth. As a result of our great brand recognition, tailwinds from the natural and organic industry, a more robust merchandise offering, and an improving economy in many of the states in which we operate, Sprouts achieved comparable store sales growth on a two-year stack basis of 21% for the quarter. This is the 25th consecutive quarter that stores that we manage have seen positive comparable same-store sales, including through the recessionary years of 2008 and 2009.
These sales were driven by continued strong performance in our core stores, and new store openings performing above expectations, as a result of brand building efforts which were focused on accelerating the maturity curve of stores in new markets. In addition, same-store sales momentum remained strong on a year-over-year basis across geographies, vintages and departments, as the increasing focus on health and wellness trend remains intact. We continued to see solid performance in not only our core departments, including produce, bulk, vitamin and supplements, but also in other departments, including grocery, meat and seafood, and bakery. These strong sales were a result of our efforts to continue to innovate, expand our offerings, and broaden our value positioning to create an even better shopping experience throughout the store. In addition, we are seeing the benefits of our brand building efforts ahead of our new store openings that we started this year, particularly in the social media arena.
Shifting to gross profits, gross profit for the second quarter, which includes occupancy, buying, and utility cost, increased 23% to $187 million over the same period in 2012 on a pro forma basis. Gross margin as a percentage of sales increased 10 basis points to 30.1% over 2012 on a pro forma basis. The increase of ten basis points was driven by leverage of occupancy and buying costs, which was offset by two items. First, normalization of produce cost in the first half of 2013 versus the prior year. And second, alignment of pricing in our vitamin department across the Sprouts and legacy Henry's and Sunflower stores. Direct store expenses of $123 million decreased as a percentage of sales by 50 basis points over 2012 on a pro forma basis, driven by leverage in labor cost and other direct store expenses, up 20 basis points and a $1.3 million or 30 basis points charge from the loss on disposal of assets in the second quarter of 2012.
Selling, general and administrative expenses of $21 million decreased as a percent of sales by 120 basis points over 2012 on a pro forma basis, as a result of leverage in corporate infrastructure and advertising cost of 30 basis points, and $4.3 million or 90 basis points, of acquisition and integration costs in 2012. Excluding the one-time items, adjusted EBITDA for the second quarter totaled $53 million, up 27% over the same period in 2012 on a pro forma basis. This increase was driven by higher sales and improved margins from leverage in occupancy, labor and SG&A. Adjusted EBIT for the quarter totaled $41 million, up 33% over the same period in 2012 on a pro forma basis. On a GAAP basis, net income for the second quarter was $12.5 million, up $7.2 million, or 135%, from the same period in 2012. Adjusted net income for the second quarter totaled $18 million, an improvement of 51% compared to 2012 on a pro forma basis. This increase was driven by continued momentum in business performance, including strong sales on new stores opened and the operating leverage at store level and corporate costs from higher comparable store sales.
Year-to-date, for the 26-week period ended June 30, 2013, net sales increased 19% to $1.2 billion when compared to pro forma net sales for the same period in 2012, driven primarily strong performance in the core stores, as well as new store openings performing above expectations. Gross profit increased 18% to $361 million when compared to pro forma gross profit for the same period in 2012. Our gross margin rate of 30.2% decreased 30 basis points from the same period in 2012 on a pro forma basis. This decrease in margin year-to-date is attributable primarily to produce inflation in the first five months of 2013. Again, 2012 was a great produce year, a very moderate winter and an early growing season. We have seen a more normal produce year in 2013, with a few freezes, and hence, produce inflation over 2012. Year-to-date, adjusted EBITDA totaled $105 million, up 21% compared to the prior year, driven by improved business performance discussed earlier. In summary, our sales and growth and profitability continue to be anchored by strong traffic to our stores, underwritten by our laser focus on providing healthy living at the best prices in every market we serve.
Moving to the balance sheet and liquidity, we continue to build a strong balance sheet and improve our liquidity. Year-to-date, for the 26-week period, we generated cash from operations of $101 million and reinvested $52 million in capital expenditures, primarily from new stores. The Company ended the quarter with principal balance on its term debt of $700 million, had $66 million in cash and cash equivalents, and $52 million available under its undrawn revolving credit facility. On August 6, 2013, Sprouts closed its initial public offering of 21.3 million shares of common stock, including 2.8 million shares issued as a result of the exercise of the underwriters' option to purchase additional shares. The Company received net proceeds from the offering of approximately $345 million, after deducting underwriter discounts and offering expenses, and paid down $340 million of outstanding debt under our term loan facility. After the payment, our current principal balance on our existing term loan is $360 million.
Additionally, as a result of this debt pay-down, the interest rate on our term loan will drop 50 basis points, to LIBOR plus 3%, in the fourth quarter of 2013. We are extremely pleased with our cash flow from operations and a stronger capital structure following the IPO. The strong performance in the first half of 2013 gives us great confidence for the remainder of the year in achieving our targets. We expect to open 19 stores in 2013 and generate pro forma comparable store sales growth of 8.5% to 9%. We expect to generate full-year 2013 sales growth of 19% to 21%, compared to pro forma 2012 sales. Keep in mind that our average sales and gross profit margin are typically lowest in the fourth quarter of the year, due to seasonally slower produce sales in the winter months and increased promotional activities during the holiday season, which have an adverse impact on our overall margins. We expect to generate adjusted EBITDA of $180 million to $185 million, a growth range of 22% to 26% versus the prior year on a pro forma basis.
Lastly, our net income is expected to be in the $44 million to $47 million range, and adjusted net income in the $57 million to $60 million range, and adjusted diluted earnings per share of $0.41 to $0.43. Based on the issuance of shares in the IPO, weighted average diluted shares outstanding will be approximately 145 million for the third quarter, 153 million for the fourth quarter, and 140 million for the full-year 2013. In addition, the Company forecasts approximately $70 million to $75 million on capital expenditures. I will now pass it back to Doug for some closing remarks. Doug?
Doug Sanders - President & CEO
Thank you, Amin. 2013 has been a very exciting time for our Company. Our mission to bring fresh, natural, and organic products at compelling prices to more and more communities continues to drive our Company today as much as it did on day one back in 2002. With strong sector tailwinds, our dedicated team is focused on our customers, and a strong operations and management team in place, we're very pleased with the results in the first half of 2013 and confident in delivering on our financial results for the remainder of the year. We will now open it up for questions. Operator?
Operator
(Operator Instructions)
John Heinbockel, Guggenheim.
John Heinbockel - Analyst
Drilling down on new store performance, how would you rank order what has driven the new store performance, between better real estate, better brand awareness, and better execution, advertising and so forth? And do you think new store performance can get better still from where we are today?
Doug Sanders - President & CEO
From a ranking perspective, I think our brand awareness has grown tremendously. Obviously, we went from 50 stores to 160 plus in just a matter of a couple of years, so brand recognition has really improved and is really driving some of the performance in the new stores, especially in existing markets. Our improved offering across the store has also contributed to that, and then obviously, the quality of the real estate. The stores are performing extremely well this year, and as far as, has that changed as far as the growth cycle of the stores? It is still early to figure that out, so we will continue monitoring it, and seeing what happens as we go forward. But again, it's a little bit too early to make that determination at this point.
John Heinbockel - Analyst
You also think you are opening them better in terms of advertising and just the pre-opening process, correct?
Doug Sanders - President & CEO
For sure, right. Yes. We're doing a lot more on the pre-opening marketing side and the post-opening marketing side, for that matter, with the combination of grassroots marketing and a big effort in social media.
John Heinbockel - Analyst
Okay. Secondly, talking about produce, I have not seen this in my travels, but has any store think -- maybe think back historically. Any single store or chain in a market made a concerted effort to really cut the price spread with you on produce, could be organic or traditional? And what was the end result of that, if anybody has done that?
Doug Sanders - President & CEO
Not really. In all the markets that we've opened in, you typically see some initial response from some more aggressive pricing. But it typically does not last more than maybe the first quarter at two, and then it returns to their normal levels. So we really have not seen anyone take a long-term, permanent aggressive approach to reducing their produce pricing when we enter a market.
Jim Nielsen - COO
John, this is Jim Nielsen, COO. I think what's important here is, we price check every week. So we react appropriately, and we take that very aggressive stance to protect our business.
John Heinbockel - Analyst
I just wondered, the way you set your model up, could anybody do that economically without meaningfully hurting their P&L? But it doesn't look like they can.
Doug Sanders - President & CEO
It doesn't appear that way. Obviously, with our model being inverted from the way the traditional supermarkets operate, if would be a bit challenging for them.
Amin Maredia - CFO
John, this is Amin. Supermarkets have 8%, 10% or more of their business in produce, and you start looking at cutting that by 20%, 30%, it puts a substantial dent on your profitability in a pretty small margin business.
John Heinbockel - Analyst
Yes.
Edward Kelly - Analyst
Edward Kelly, Credit Suisse.
Lauren O'Meally - Analyst
It is actually Lauren in for Ed. We wanted to ask you about comps. Can you give us any color on the trend throughout the quarter, and what you're seeing into August?
Doug Sanders - President & CEO
Yes, we don't give cadence throughout the quarter. What I can tell you is that comps were strong throughout the second quarter, and we are pleased with the progress that we're making into Q3.
Lauren O'Meally - Analyst
And are there any areas of strength you might want to call out just by vintage or by geography?
Doug Sanders - President & CEO
Obviously, the comps -- we have seen solid economic recovery in several of our markets, like California and Nevada. And again, like I mentioned earlier, our brand recognition is really starting to gain traction, especially in some of our newer markets, which is driving strong comps in some of our recent vintages.
Jim Nielsen - COO
And some of our departments -- we have seen some strength the more we have taken a lot of product innovation, merchandising innovation, specifically grocery, deli, bakery. We are getting paid back for that investment.
Lauren O'Meally - Analyst
Okay. Can you talk a little bit about the trends you're seeing and maybe your outlook for inflation, going forward?
Amin Maredia - CFO
Yes. In the last couple of months, inflation has been fairly low. As we had talked about during the remarks here, the first half of the year, we saw a good amount of inflation in produce that has subsided over the last month or two. And on the other end, the only other inflation we are seeing is in poultry, which is a fairly small piece of our business. But in all other areas, we're seeing inflation in the range of 1% to 2%, so fairly modest inflation.
Jim Nielsen - COO
We don't anticipate a material change in the back half of the year.
Lauren O'Meally - Analyst
Okay.
Operator
Karen Short, Deutsche Bank.
Karen Short - Analyst
Couple questions for you. Just wondering, on your net CapEx number, I thought that you guided to a slightly lower number, net landlord reimbursements. I thought the guidance was previously a little lower. Is there anything to talk to there?
Amin Maredia - CFO
No, I think in -- overall, I think we had anticipated $65 million to $75 million of CapEx at the beginning of the year. And as we've gone through the year, as we are firming up some of the projects, that is running up towards the $70 million to $75 million overall. So nothing significantly different. And then we also had, of course, purchases from last year, which also impact this year. And then, as we're looking at our pipeline for 2014, we will also spend dollars in November and December for stores to be opened in early 2014.
Karen Short - Analyst
So it is not a function of new stores costing -- the cost going up per unit, or fewer dollars in reimbursements? It's just timing?
Amin Maredia - CFO
Yes, it's really timing. We're not seeing any major pressure or inflation on building costs or overall costs or costs -- or increases in FF&E.
Karen Short - Analyst
Okay. Within the basket, you talked about the mix of traffic versus basket in terms of your comps, so pretty evenly split. Just to extrapolate within the basket, you are talking maybe 2%-ish inflation? Or is that reasonable, and then the rest would be units?
Doug Sanders - President & CEO
Yes, it's about 1.5% to 2% inflation, and the rest of it is just improved mix and basket growth.
Karen Short - Analyst
Okay. Any cannibalization in the comp?
Doug Sanders - President & CEO
There is some cannibalization this year. Obviously, we have opened a handful of stores in some existing markets. But there's -- so there is some -- it is insignificant.
Karen Short - Analyst
Okay. The last question, obviously you've provided full-year guidance so I didn't know what your thoughts are on maybe providing some directional comments on a quarterly basis into the third quarter? It doesn't -- obviously, you haven't in this press release. Is there anything to think about or be aware of for the third quarter, as it relates to modeling?
Amin Maredia - CFO
Sure. Just a couple of things. As Doug spoke about, is -- we've had good momentum in the first half of the year, driven by innovation, improved merchandising and execution and synergies. We expect that to continue in the back half of the year, which will be partially offset by cycling certain promotions that we implemented during and post-integration of Sunflower in Q3 and Q4 of last year. So our guidance assumes a 8%-plus comp for the back half of the year, and a two-year stack of 17%. In terms of specific items, the only thing I would point to is, in the third quarter last year, we invested in price during the integration of the Sunflower acquisition. And so we expect higher margins in 2013 compared to 2012, which we have accounted for in our 2013 forecast. And the only other item I would mention is -- in the third quarter last year, is we had a nearly $3 million settlement charge in 2012, which was nonrecurring, which we will lap -- which we don't expect, obviously, this year.
Karen Short - Analyst
Great.
Operator
Scott Mushkin from Wolfe Research.
Scott Mushkin - Analyst
Couple questions here. And I just wanted to talk about expanding outside your core territories. I know there has been some thought process put into that. Where do we stand on that, and when do think that's going to happen? And then I had a follow-up on the same subject, actually.
Doug Sanders - President & CEO
Hi, Scott. We're going to be expanding outside into a new market next year, which will include into the Southeast. So we will be expanding into the Atlanta market, probably second quarter of next year. And the additional expansion will all be in existing or adjacent markets.
Jim Nielsen - COO
And Scott, our excitement on the Southeast -- obviously, we have done our footwork and visited the market, and really like the demographic, but we have already secured supply chain, so supply chain is not an issue. Evaluated market from pricing, very excited about the opportunity there. And recently hired a SVP of Operations who is from the Southeast, who will really help us go out and recruit the best people within the market.
Scott Mushkin - Analyst
(inaudible) That's perfect, that's -- appreciate that. As we think about the cadence as this happens, and as we think about margins and other things, is it enough -- we have seen other retailers expand, and it's a good thing, but at first, depresses margins a little bit. Can you walk us through a little bit of how we should be thinking about this -- the move to the Southeast, which is obviously a very exciting situation? But how it's going to impact the P&L, as we move through next year?
Amin Maredia - CFO
Yes, Scott. As we think of it, we have a fairly balanced growth strategy, with 70%. We expect that in 2014, also, with 70% of our stores in existing markets and adjacent markets, and 30% of our stores in new markets. So with that balanced strategy that really allows us to continue to create margins in the stores that we open in our existing markets, and then that is partially offset with margins in new stores. So we don't expect the move to the Southeast to have any significant compression, or in fact any compression, into our margin expectations for our overall business.
Scott Mushkin - Analyst
Okay, that's perfect. I appreciate your thoughts. One final question. Obviously, the drought in California, there's been some articles written about, if -- what is it, Lake Havasu, or whatever it is, drops a certain level, they are going to really cut back the amount of water to a lot of the farmers in Arizona, maybe even California. I know we talked about this before, but refresh me. If that actually takes place, does that have a fairly significant impact on you guys? Or are you able to adjust pretty quickly? (multiple speakers) As far as sourcing goes?
Jim Nielsen - COO
I think it is equal across all retail formats. So we will price accordingly, and react to what the competition does. But historically, we have not had an issue, and we don't foresee huge crop availability problems here in the back half of the year.
Scott Mushkin - Analyst
Okay. So you think this, as newspapers do, they are probably blowing a lot -- blowing a little bit out of proportion, in the sense that we could see some significant curtailment?
Jim Nielsen - COO
Yes, right.
Scott Mushkin - Analyst
All right.
Operator
Stephen Grambling, Goldman Sachs.
Stephen Grambling - Analyst
On the new market expand -- or the new store productivity here, are you seeing any difference in the mix of product? And as part of this, are you seeing maybe even increased adoption of some of the higher-margin categories?
Doug Sanders - President & CEO
Sure. The new stores this year have opened up very strong, and we are seeing a higher basket size. And obviously a higher traffic count within those stores. The mix itself has stayed pretty consistent. We are obviously seeing a little bit faster growth in the nonperishable side, especially the packaged grocery side. But overall, the basket size has been higher, and obviously you are seeing that in the higher performance of the sales.
Stephen Grambling - Analyst
Changing gears a little bit, as you think about SG&A leverage, it looked a little bit better than I think I had expected. Can you elaborate on the components, and maybe the sustainability, of the flow-through you saw this quarter?
Amin Maredia - CFO
Yes, I think the SG&A leverage this quarter primarily came from advertising costs being -- or continuing to negotiate our contracts. And we're seeing the benefits of that contract, one. And then two, we also, as we have opened stores in many of our existing markets, that haven't added any incremental advertising cost. So it is primarily coming from the advertising spend from our existing markets.
Stephen Grambling - Analyst
That is helpful.
Operator
I am showing no-one else in queue at this time. I would like to hand the conference back over for any closing remarks.
Doug Sanders - President & CEO
Thank you for your time today, and for your interest in Sprouts. We look forward to speaking with many of you in the coming months. Thank you very much.
Operator
Ladies and gentlemen, thank you for participating in today's conference. This concludes our program. You may all disconnect, and have a wonderful day.