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Operator
Good day ladies and gentlemen and welcome to the Hooker Furniture Corporation first quarter 2011 earnings webcast. At this time all participants are in a listen only mode. Later we will conduct a conduct a question and answer session and instructions will be given at that time. (Operator Instructions). I'd now like to turn the conference over to your host, Mr. Larry Ryder, CFO. Please go ahead.
E. Larry Ryder - CFO
Thank you Alli. Good morning and welcome to our quarterly conference call to review our sales and earnings for the 2011 fiscal year first quarter, which ended on May 2nd, 2010. We certainly appreciate your participation this morning. Joining me today is Paul Toms, our Chairman, President and CEO; and Alan Cole, President of Hooker Furniture Upholstery Operations. During our call today, we may make forward-looking statements which are subject to risks and uncertainties. A discussion of factors that could cause our actual results to differ materially from management's expectations is contained in our SEC filings and the press release announcing our 2011 first quarter results. Any forward-looking statement speaks only as of today, and we undertake no obligation to update or revise any forward-looking statements or to reflect events or circumstances after today's call.
Monday, we reported net income of $1.1 million or $0.10 a share for the fiscal 2011 first quarter that ended on May 2nd. Our net income for the quarter increased $1.5 million compared to a net loss of $456,000 or $0.04 a share for the same period last year. Our improved profitability was driven by several factors including lower freight costs on imported wood and metal furniture, decreased levels of product discounting and returns and allowances and moderately increased margins in our upholstery division due to increased sales. Net sales for the first quarter were $51.4 million, a decrease of $711,000, or 1.4% compared to $52.1 million for the same period a year ago. Now, Paul will comment further on our first quarter results.
Paul Toms - Chairman, President and CEO
Thanks Larry and good morning, everyone. There were several positive developments this quarter I'd like to review. First of all, we were gratified to improve profit margins despite a slight overall sales decline for the Company. On the top line, our upholstery division rebounded strongly building on the modest sales increases of the fourth quarter of last year with robust double digit increases in orders and shipments in both Bradington-Young and Sam Moore. Sales of imported upholstery increased approximately 50%, from the prior year quarter, and overall sales of our domestically produced upholstery increased about 23%. While our wood furniture division has not yet rebounded as strongly, we do believe the demand for that product is stabilized. The 1.4% combined sales decrease compared to the same period a year ago is the lowest year over year sales decrease in the last 11 fiscal quarters.
Sequentially, sales declines are also tracking in the very low single digits. Sales in the current quarter are down 2.6%, when compared to last quarter. Sales of $52.7 million. Anecdotally, we observed that upholstery sales are out pacing wood furniture shipments throughout the industry. This trend is typical of past industry recoveries in which bedding and upholstery led the way with wood furniture recovering last. While the uniqueness of the present economic situation may complicate our industry's current recovery, we're encouraged by these sales increases both for Hooker and at the industry at large. The uptick in sales and orders for our upholstery division began last fall in the third quarter and we also saw an uptick in wood furniture orders during this same time.
While the order improvement was not sustained on the wood side, it has gain momentum on the upholstery side as we progress through the winter and late spring. The lack of sustainable improvement in our wood furniture business is partly because of the inconsistency in retail and a still struggling economy, but it's also driven by sourcing delays due to reduced manufacturing and shipping capacity in Asia. Because of the prolonged downturn for residential furniture that began the fall of 2008, our Asian sourcing partners closed production lines, laid off employees and made other changes to balance production with decreased demand. The shipping lines we used to transport source products to us, have also adjusted their capacity by temporarily taking portions of their fleets out of service, lengthening the time it takes to get products to our distribution facilities in the US. In addition freight rates have increased dramatically in the last couple of months due to lower shipping capacity.
As our incoming order rates increased, our order backlog is also growing substantially. We had approximately 8.2 weeks of order backlog at quarter end, as compared to 4.6 weeks at the prior year quarter end. In three of the last four quarters, orders have exceeded shipments by as much as 12% to 15%. In the short-term, the high backlog will continue to subdue revenues. However, we've been working with our sourcing and transportation partners to address these issues. We believe that by late July, or August we will be in a better inventory position, which will allow us to reduce our backlog and increase volumes as shipments begin to exceed orders. We know that long-term we'll have to rely on increased volume, along with continued cost control discipline to achieve sustainable profitable growth. While our challenge on the wood furniture side is to grow the top line, the challenge in our upholstery division is to bring profitability improvements in line with sales increases. While sales gains have helped our upholstery division cut its losses significantly, the division is still unprofitable. We're not yet maximized manufacturing efficiencies as we continue to ramp up production. We're on the right path, it's just coming a little bit slower than anticipated. At this point I'd like to call on Alan Cole, the President of the upholstery division to discuss these further.
Alan Cole - President, Upholstery Division
Thank you Paul. The rapid growth we've experienced at Bradington-Young and Sam Moore has presented some production inventory challenges for that have been exacerbated because the amount of ramping down that we did a year ago. Growth along the lines of what Bradington-Young has experienced since last fall is almost impossible to prepare for, especially when it follows a prolonged recessionary period. Last year, we intentionally kept more manufacturing capacity in place domestically than we needed, in anticipation of increased business. This has turned out to be a good investment in future growth and market share increases. While the excess capacity has hindered our margins in the short-term, it's positioned us to take advantage of the rebounding market, new retail placements and very strong orders. We believe there is even more to come as the economy rebounds further.
Over the last fall, we have intentionally re-merchandised all key product lines to adapt to a more value conscious customer and the result has been double digit growth in every product category. We've also had market share gains with the new Envision product line at Bradington-Young that offers younger, more casual and contemporary styles in affordable price points. At the recent April high point market, we had record attendance at both upholstery companies and the best order writing market on record for the last ten years at Sam Moore. Along with the continuing sales momentum, we have taken cost cutting measures including consolidating some manufacturing facilities, implementing lean manufacturing and introducing technology changes to reduce labor costs. The full impact of these initiatives has not yet been realized, but will be as the year progresses.
Additionally significant order increases of imported Seven Seas leather products from Asia have created near term inventory shortages of these products. Currently, the backlog of Seven Seas leather products is at all time record levels, and our Asian suppliers are hiring workers and increasing production in order to improve our inventory position for fall shipments. While the second quarter of the year is usually the weakest for business, we expect to achieve profitability in the second half of the year, reflecting the benefits of increased sales, increased manufacturing efficiencies, and cost reductions.
Paul Toms - Chairman, President and CEO
Thank you Alan. At this point I'd like to call on Larry to discuss factors that drove our sales and earnings performance.
E. Larry Ryder - CFO
Thanks, Paul. The small sales decrease we experienced in the first quarter was driven by sourcing delays in the continuing challenging retail climate as Paul discussed earlier. Case goods unit volume decreased compared to the first quarter last year. The upholstery unit volume increased for domestically produced and imported upholstery at both Bradington-Young and Sam Moore. As Paul mentioned, sales of imported upholstery increased approximately 50% from the prior year quarter, while domestic upholstery sales increased about 23% in the same period.
Overall, average selling prices decreased in the low single digits during our first quarter, compared to the prior year quarter, primarily due to increased sale of lower priced products. Case goods average selling prices decreased slightly as a result of a higher proportion of lower priced Envision furniture sold. On the upholstery side and selling prices of imported leather upholstery declined slightly due to the mix of products shipped. The average selling price for domestic leather upholstered furniture decreased moderately, due to the mix of products shipped. The average selling price for imported ledger furniture decreased significantly, due to the mix of products shipped while the average selling price for our domestically produced upholstered furniture decreased only slightly. Overall gross profit margin for the quarter increased to nearly 23% of net sales, compared to 21.6% a year ago.
Gross margins for our case goods improved significantly to nearly 29% in the first quarter, compared to 26% in the prior year first quarter. Primarily due to lower discounting, lower returns and allowances, and the exit from our California warehouse last year. Offsetting these improvements was a charge to cost of sales for $500,000, which represents our insurance deductible for the fire we experienced at one of our distribution facilities during the quarter. Gross margins for upholstered furniture improved moderately by nearly 2% to 12.7%, compared to the prior year first quarter, due to lower fixed costs as a percentage of sales resulting from higher sales, partially offset by higher raw material, and manufacturing costs.
We lowered our selling and administrative expenses both in absolute dollars and as a percentage of sales. Selling at administrative experiences decreased to about $10 million or 19.6% of net sales for the first quarter, compared to over $11 million or 21.5% of net sales for the first quarter last year. The decrease in spending was principally due to the impact of cost reductions we implemented last year as well as lower bad debt expense during the quarter. We saw operating margin improvement in both case goods and upholstery in the quarter compared to last year. The improvement was mainly due to higher gross profit margins, the absence of an impairment charge in fiscal 2011 and lower fixed costs as a percentage of sales due to higher sales volumes at our upholstery companies.
Our balance sheet remains strong and continues to help cushion from the impact of the difficult sales environment and our lower profitability. At quarter end, we had cash and the cash equivalents of over $38 million, up about $750,000 from the year-end. We remain debt free and have over $13 million available under our revolving credit facility which remains in place until March of 2011. We continue to maintain our quarterly dividend at $0.10 per share thanks to our cash position and the belief that our product and business model position us to take advantage of the economic recovery as it continues to develop. Our strong financial position also gives us the ability to take advantage of opportunities that may present themselves in this still challenging financial environment. Now, I'll turn the discussion back over to Paul for his outlook.
Paul Toms - Chairman, President and CEO
Thank you, Larry. As Alan mentioned in his remarks, we're entering the time of year that is traditionally our weakest quarter. However, we do have positive momentum as we are growing market share in upholstery and demand for our wood furniture has stabilized. We had a very strong April high point market at all three companies and pre-ordered many of our market introductions to put us in position to ship them this summer. At Hooker, our Envision business continues to grow at comparable margins to the rest of the line. We had one of our most successful Envision markets ever in April, with three well received new collections in High Point. We expects deliveries from our vendors will continue to improve over the summer, while we don't anticipate a significant increase in demand at retail, we do expect to improve our volume by shipping down our backlog, and getting fresh new products out on retail floors more quickly than is normal. We're seeing some positive signs in the economy, such as stability in the housing market, increased demand for some luxury goods, and recovery in some resale sectors. Barring any unforeseen circumstances we expect overall demand, including demand for wood furniture in the upper medium price points to gradually improve as we move through the year. This concludes our formal remarks. At this point, I'll turn it back over to the operator, Alli, to take questions.
Operator
(Operator Instructions). Our first question comes from the Jack [Semick] at BB&T Capital. Please go ahead.
Jack Semick - Analyst
Good morning, guys.
Paul Toms - Chairman, President and CEO
Good morning, Jack.
Jack Semick - Analyst
Sorry I'm kind of struggling with my voice today. I'm filling in for Matt who is traveling. I was wondering if I could get, maybe a little more clarity on gross margins for the quarter, which, I know they'd improved, they'd improved for the fourth quarter, but, they seem to be down a little bit. I had, I had case goods at 35% last quarter, versus I think you said 29% and then upholstery at 13.5% or 12.7%. Is that, is that due to the increased freight costs or kind of what was the cause for the decrease on either side of that?
E. Larry Ryder - CFO
First of all, Jack, I think in last quarter's conference call, we indicated that the gross margin that we had in case goods was not a sustainable gross margin. Because of some changes that took place in the fourth quarter last year. And I think if I recall, we said that we expected gross margins to be in the upper 20% going forward. Case goods gross margin for this quarter were 28.8%, so I think we're pretty much where we expected to be in, in gross margins for the quarter on the case goods side. (multiple speakers) About 26% last year in case goods.
Jack Semick - Analyst
What about on the upholstered side, I think with seeing double digit increases in sales, when do you think that's, shouldn't that kind of help to moderate the margin pressure on that side?
E. Larry Ryder - CFO
And I think it did to some extent. The gross margins in upholstery for the quarter netted to 12.6%. That's up from about 10.8% in the first quarter a year ago. But if you look at operating margins in upholstery, there was significant improvement. We're not where we need to be yet. But as we said, we're still moving forward, we had a negative 15.3% operating margin first quarter last year. It's negative 5.5% this year.
Jack Semick - Analyst
Okay. As far as the, well, I guess what do you, what's your kind of, where do you think it's going to kind of stay for the rest of the quarter? It kind of improved through last year, do you think things are going to kind of stay constant where they are now. Or where do you kind of see it for the rest of the year?
E. Larry Ryder - CFO
I think the big question as we have talked about this morning is delivery. While we're making some progress with our shippers and certainly I think we see some progress with our suppliers overseas that have geared up production and are continuing to gear up production, it's really the shipping lines that hold the cards right now, and a lot of it depends on how quickly we can receive that inventory. We've got about a month additional backlog right now that if, that if we can get it shipped and get it over here, we can move that through, and I think as Paul has indicated earlier, we anticipate being in that position some time around late July or possibly in August. But it's going it take some time, but we believe that we should see, with the release of those sales and the increased revenues that we should generate as we work through that backlog, I think we'll see those margins start to improve this year.
Jack Semick - Analyst
On the backlog front, are you expecting that to be kind of roll through in the second quarter do you think that's going to be pushed back in the third quarter? I think you said it was July or August is when you're expecting a lot of that capacity to come back on-line.
Paul Toms - Chairman, President and CEO
Jack, this is Paul, I would expect that we'll see some of the backlog shipped maybe at the end of the second quarter but probably a bigger impact in the third quarter and I want to go back to your previous questions on gross margins. I think on the wood side of the business, the margins that we had this quarter are probably pretty typical and we would hope to be able to sustain them, maybe improve slightly going forward. I think in the short-term, if you look at the fact that we're, the backlogs are up and we're waiting on product, and freight rates are the highest we've seen, probably ever, then we're going to have the impact of higher freight costs on some of the products that we're waiting for to ship, and short-term, that may have, probably will have a negative impact on those shipments. At the same time we're looking at a price increase for our products in, on September 1st, so I think any short-term impact from higher freight rates and slight increases from our vendors in Asia should be offset with the price increase that we've passed in September. And I think on the upholstery side maybe Alan can comment just a little bit on where we see margins going, because although we've made some improvement, I don't think we are where we expect margins to end up?
Alan Cole - President, Upholstery Division
In regards to that, the upholstery margins while they're improved are certainly not at the level that we anticipate, most of the margin shortfall in the last quarter came from two factors. One was a significant amount of over time, which increased our labor costs, and the second was, the implementation of lean manufacturing into our main leather upholstery facility, which has a lot of long-term benefits, but over the short-term, has a pretty steep learning curve. It does hamper your production capacity and increases labor costs. Those were two of the more significant issues that we experienced in upholstery. So as those two -- we are off of overtime now. We have hired additional direct labor in our upholstery factories. Originally we wanted to be sure the sales increases were sustainable before we hired, so we went to overtime instead. And that should begin to help us on the overtime situation and also the labor efficiencies from Lean now are looking much, much better in the current quarter.
Jack Semick - Analyst
Okay. Thanks. I mean, do you think, so for upholstered furniture do you think margins will be kind of where they were in the fourth quarter or is it just partially due to what kind of imports you get on the imported upholstered furniture side?
Alan Cole - President, Upholstery Division
It will be a combination of things. But they of course, will be, we expect them to be higher than they're currently running in the first quarter, yes.
Jack Semick - Analyst
Okay. All right that's it for me. Thanks, guys.
Paul Toms - Chairman, President and CEO
Thank you.
Operator
(Operator Instructions). Our next question comes from Todd Schwartzman of Sidoti & Company. Please go ahead.
Todd Schwartzman - Analyst
Good morning, gentlemen. First on the case goods side. How much of the reduction in sales for the quarter was due to the supply chain versus demand?
Paul Toms - Chairman, President and CEO
This is Paul, Todd, and I think we probably had $5 million in sales that we didn't realize in the quarter due to extended lead times and the shipping delays that we had on the wood side of the business. There might have been a minimal impact on upholstery. Maybe a million dollars, so in total perhaps $6 million that got pushed into subsequent quarters.
Todd Schwartzman - Analyst
Okay. And what was the Envision Q1 contribution?
Paul Toms - Chairman, President and CEO
Margins were comparable to the other parts of our wood business. I can't, I don't know that we carved out what we did in Envision for the quarter.
Todd Schwartzman - Analyst
So that the sales, any reason to believe it was tracking dramatically different from that $3 million to maybe, $3.5 million, $4 million previous quarterly rate?
E. Larry Ryder - CFO
Yes. I do think it's tracking higher than in the previous quarter, and we plan a significant growth for Envision this year. It's actually probably the biggest part of our growth plans. And we had a good good quarter in shipments and we also had a good market in April for introductions with those three new groups we mentioned, so Envision is growing. It's just not growing as fast as some of the other products are decreasing.
Todd Schwartzman - Analyst
Okay. And Paul, did you see any pick up in this past quarter in advertising by the mom and pop retailers?
Paul Toms - Chairman, President and CEO
I can't stay that I did, Todd. I think it's small independent retailers are still struggling. It seems that the people that have really performed well recently are the larger top 100 accounts that are able to aggressively promote their business, bring in special buys and advertise and to me the smaller retailers are just not aggressive yet. They're still in kind of a bunker mentality, and I guess if you think about it, when business is ramping up and it takes more working capital, if you're under capitalized, that's when you're going to see it.
Todd Schwartzman - Analyst
And on the Costco front, is there anything new or different to report? How is that business performing for you in general?
Paul Toms - Chairman, President and CEO
It's, it's a significant customer for us. They're up some this year, and probably most of the growth this year is with a program that they do on-line at Costco.com where we do deliveries of exclusive products for Costco into the home. And that program has worked pretty well.
Todd Schwartzman - Analyst
And that's largely entertainment products?
Paul Toms - Chairman, President and CEO
No it's a mix of products. It's primarily wood products, but it's across several different product categories.
Todd Schwartzman - Analyst
Okay. Just to be clear as far as your outlook for freight costs, sounds like you're saying that the price increase is set for September 1st, can we get an idea of the magnitude of that?
Paul Toms - Chairman, President and CEO
Since we haven't released that price increase to our customers, I'd hate to talk too much about it here, but we think it's sufficient to offset the rate increases that we have received and even the peak season surcharge that some of the shipping lines are trying to implement, and enough to offset the increases we're seeing from our suppliers in Asia and almost every one of our largest suppliers has approached us in the last quarter asking for a price increase as their inputs go up.
Todd Schwartzman - Analyst
So for Q2 in full and for a portion of Q3, there should be some, sounds like you're expecting some continued pressure there in terms of freight costs that you will not be offsetting, is that pretty much it?
Paul Toms - Chairman, President and CEO
I mean, that's true to a point. But we're still sitting here with inventory of -- at selling price of $80 million, and a lot of that inventory, I would say probably $55 million of that is in our warehouses here at a freight rate that was incurred through the fall of last year or winter. So you're going to have a mix of products. Some that are just now shipping and those are going to have the higher freight rates and some that are from inventory that will have old rates in it, and we'll probably see some pressure on gross margins in the short-term, and I don't know that we really run the math but I'm guessing a couple of percentage points would be probably the most we'd be talking about. I think we'll be able to recover it with September 1st price increase.
Todd Schwartzman - Analyst
Okay. And on the balance sheet, you're earning next to nothing on your cash balance, which is growing, it's nice to see that. Can't you earn a greater return without assuming any additional risk?
E. Larry Ryder - CFO
There's not many opportunities out there right now, Todd. We continually look for opportunities. We are definitely have an aversion to taking on any more risk than we can right now, but we continually work with our banks and others to do that. What doesn't show up is the return that we do get down on the bottom of the balance sheet on our cash surrender value of insurance, we've got a significant amount of cash surrender value that we've built up over the year in insurance in Key Man insurance and that short of thing. That's got a return right now at about 5%. So that's got a good return, but we struggle to find anything we can do with the cash right now.
Todd Schwartzman - Analyst
Got it.
E. Larry Ryder - CFO
I'm open to suggestions if you've got any.
Todd Schwartzman - Analyst
I'll get back to you on that. Just a couple of quick ones for Alan. You mentioned the OT situation and that has sounds like, reversed itself a little bit. Can you just maybe speak on the whole for the quarter, work schedules relative to Q4, so Q1 versus Q4 on average?
Alan Cole - President, Upholstery Division
Our Q4 work schedule was mostly full time. We may have had an occasional half day or day down because of supply issues or whatever. Our first quarter work schedule was fully five-days a week for all facilities and in our main facility. Actually our two largest facilities we went to 5.5-days a week to try to both catch up on October market sales before the April market rolled around, and also to try to work down our backlog to get into better service position, so current work schedules are full. There may be a little downtime in the second quarter because June and July particularly in the leather business is the softest period of the year, but that will be very minimal and very brief, so we're trying to keep the plants now all facilities on a 5-day 40-hour schedule, no overtime, but unless there's some short term reason, also no short time. So the schedules are good and we seem to be balanced pretty well with demand. We do see, in the fall, we do see the possibility that we will need more hiring and, and, and more capacity to come on line because most of what we've shipped in the first quarter has been new placements of new programs, and we think the fall selling season is the best that we get all year, so the next challenge for us will be meeting fall demand in the third and fourth quarter, and frankly that's the kind of challenges you want.
Todd Schwartzman - Analyst
Got it. When do we reach the end of that learning curve for Lean that you alluded to?
Alan Cole - President, Upholstery Division
Well that's a great question. And we've only introduced Lean into one of our, of our basically four production facilities now. And, and we've decided that we want to run the other three facilities on conventional manufacturing right now, because of the cost of the learning curve. So the first, the main facility and Schereville, North Carolina is through the learning curve now. Their production is very close to what we have targeted, and until we get to what we think is a better steady state performance environment as far as our financials, we probably won't initiate Lean into our facilities, certainly over the next couple of quarters.
Todd Schwartzman - Analyst
All right. And last question is, did either of the upholstery companies win any new accounts in the quarter?
Alan Cole - President, Upholstery Division
We did. We made late last year -- we anticipated that the independent dealers that we rely on both at Sam Moore and at Bradington-Young would have a slower recovery so we gained a lot of market share with what we call top 100 retailers and I can't give you any specific data, but we made significant process there with a number of major accounts and that's part of what's driving this large increase particularly in Bradington-Young.
Todd Schwartzman - Analyst
So there is a number of those top 100 retailers that you just penetrated for the first time during this past quarter?
Alan Cole - President, Upholstery Division
Yes, that's correct.
Todd Schwartzman - Analyst
Great. Thank you very much.
Paul Toms - Chairman, President and CEO
Thanks Todd.
Operator
Our next question comes from Bud Bugatch of Raymond James, please go ahead.
Bud Bugatch - Analyst
Good morning Paul, good morning Larry. Hi Alan.
Paul Toms - Chairman, President and CEO
Good morning.
Bud Bugatch - Analyst
As you think about the business model over the longer term, can you tell us what you think goal gross margins would be by segment and goal operating margins would be by the upholstery and the case goods segment and overall for the Company?
Paul Toms - Chairman, President and CEO
I think we've probably got internal goals. I don't know that we've shared them. On the case goods side, Bud, I think prior to the downturn of the last two or three years, we're able to bring operating margins of 10% or so pretty consistently. So with a little bit of growth and continued cost control discipline, I don't think 10% operating margins on the wood side is unreasonable. I think that's a good target. Upholstery, I don't know that we've seen those sorts of margins and that that would be a realistic expectation. Right now our goal for upholstery is to get to break even on our domestic operations in this environment, and hopefully improve going forward. And the imported part of upholstery probably not significantly different operating margins in what we would see on our imported wood products.
Bud Bugatch - Analyst
And the imported wood products, and so that would get you to imported upholstery margin of about 10% op margin.
Paul Toms - Chairman, President and CEO
I think that would be the goal.
Bud Bugatch - Analyst
That's the goal, and that's kind of the question, what did it take to get there now in terms of additional volume? What does it take in terms of volume to get to break even in upholstery and what does it take in volume to get you to that 10%? In other words, where's the incremental margin look like?
Alan Cole - President, Upholstery Division
Bud, this is Alan. The upholstery divisions are expecting above, expecting break even and slightly above performance by the third and fourth quarter of this year and will achieve that both in volume growth and in operational improvements. We think both of those are at hand, based on the changes we've made in the last year. And I would also comment that we made a conscious decision last year, and I think I mentioned this, to keep more domestic upholstery capacity on-line than we actually needed, at a fair amount more than we actually needed because we anticipated with the re-merchandising of the product lines that the growth would be more significant on the upholstered side, and, in fact, that has, that's exactly what's happened, and had we not kept that additional capacity on-line, we would be in huge service and other problems this year.
Having said that the ramp up of domestic upholstery has proven to be a little slower than we optimistically had thought. So we should be in the third and fourth quarter, certainly above what we consider to be the break even points of both Sam Moore and Bradington-Young domestic. It takes a lot hard work to get there but we should. In addition to that, Bradington-Young imported products and you may have noticed is growing at an even more significant rate, probably on balance, probably 35% to 40% growth over prior year, and that's certainly a contributor in spreading some of your administrative costs and your fixed costs, so the picture in upholstery while it's not what we want it to be, is trending in the right direction and third and fourth quarter it is our target to get on the right side.
Bud Bugatch - Analyst
I've heard the time goal, I just haven't heard a volume goal and the differential in volume with the sales required to get there versus either the second quarter or last year or however you would characterize it.
Alan Cole - President, Upholstery Division
Let's talk maybe versus last year. The growth should need to be in the 25% to 30% range over last year's performance to get us at break even. And that's basically where we're beginning to trend, particularly at Bradington-Young, but we just haven't fine tuned the operational side from an efficiency standpoint to give us the numbers that the revenues should dictate.
Bud Bugatch - Analyst
And that 25% to 30%, is that comparable domestic and imported?
Alan Cole - President, Upholstery Division
It is, it's somewhat blended but the domestic side is running about 25% ahead.
Bud Bugatch - Analyst
So the import side is higher than that.
Alan Cole - President, Upholstery Division
It is, yes, it is.
Bud Bugatch - Analyst
And as Paul, I think you described $6 million in volume, five in case goods and one million in upholstered that was delayed because of increasing order backlog or lack of performance by vendors on the import side, does that equate to -- how many week's worth of sales does that equate to?
Paul Toms - Chairman, President and CEO
That's about how much our backlog has grown in weeks business.
Bud Bugatch - Analyst
Oh, that 3.6 weeks year over year?
Paul Toms - Chairman, President and CEO
Yes but in 3.6 --
Bud Bugatch - Analyst
Or sequentially, pardon me.
Paul Toms - Chairman, President and CEO
We will ship more than $5 million in 3.5 weeks.
Bud Bugatch - Analyst
Oh, that's what I would have thought. So that's what I was trying to understand is what is the goal weeks of backlog?
Paul Toms - Chairman, President and CEO
The goal would probably be to get to more historical levels, which would be around three to four weeks of backlog in both upholstery and wood.
Bud Bugatch - Analyst
So then it looks like you probably should have had more than just that $6 million if you were at goal right?
Paul Toms - Chairman, President and CEO
But some of the backlog growth in the quarter is from market. We just finished the April market, and whatever business we wrote there, would extend to backlog typically for two or three months at least before we shipped those products on the upholstery side and maybe three, four, five months on the wood side, so anytime you have a market fall within a period, you're probably going to see a ramp up in your backlog that may explain the other couple of weeks that it was up.
Bud Bugatch - Analyst
Absolutely. Fair. I understand that. And can you then parse that back then, the weeks of order backlog by upholstery and case goods and if you did that I'm sorry I missed it, but I don't think I heard that?
Paul Toms - Chairman, President and CEO
I'm not sure within the total backlog how much upholstery backlogs were up. We actually, I think we made some progress with upholstery in working the backlog down for the domestically produced part of their backlog and the imported part has gone up pretty dramatically, partly increased sales and a lot of it is delayed delivery on the wood side. It's not that we've had huge sales increases, we've just really struggled with first production from our partners and more recently with capacity on steam ship lines.
Bud Bugatch - Analyst
Yes, that's certainly an issue out there. Okay. Well thank you very much for taking my questions.
Paul Toms - Chairman, President and CEO
All right. Thanks, Bud.
Operator
And I'm showing no further questions at this time gentlemen.
Paul Toms - Chairman, President and CEO
All right. Well that concludes this earnings call we appreciate everybody joining us and we're available if people have questions later. Thank you.
Operator
Ladies and gentlemen that does conclude today's conference. You may now disconnect and have a wonderful day.