Gray Media Inc (GTN.A) 2015 Q1 法說會逐字稿

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  • Operator

  • Good day, and welcome to the Gray Television's first-quarter 2015 earnings call. Today's conference is being recorded. At this time, I would like to turn the conference over to Hilton Howell, President and Chief Executive Officer. Please go ahead.

  • Hilton Howell - President and CEO

  • Thank you, officer -- operator. Good morning. Welcome to the first-quarter 2015 earnings call for Gray Television. I want to thank all of you for joining us. As usual on the call with me are Jim Ryan, our Chief Financial Officer; and Kevin Latek, our Senior Vice President of Business Affairs. We will each have a few brief comments to follow-up on our press release that we put out this morning, after which we will take questions that you may have.

  • Obviously, we are extremely pleased with our results this quarter. As we laid out in this morning's press release, Gray reported record first-quarter revenue, record broadcast cash flow, record net income, record retransmission consent revenue. We completed a successful secondary equity offering, which leaves us with close to $0.25 billion in cash in the bank, which effectively reduces our leverage and frees up dry powder to grow our Company.

  • We announced two acquisitions, the CBS and Fox stations in Twin Falls, Idaho, and a CBS Fox affiliates in Presque Isle, Maine. We expect to close on these transactions in the third quarter. We also launched NBC Universal's TV Everywhere offering of local NBC linear streams on our 24 NBC-affiliated stations. And on April 22, we announced that we had launched five of our CBS stations on CBS All Access, expanding this new subscription video on-demand and live streaming service to midsized college markets for the first time ever.

  • Our record revenue this quarter hit $133.3 million, increasing by $42 million or 46% over the first quarter of 2014. We reported $0.10 per outstanding share in net income, and achieved free cash flow of $0.37 per share for the quarter. We quite simply could not be happier with our results.

  • And with that, I'll turn it over to Kevin Latek.

  • Kevin Latek - SVP of Business Affairs

  • Thank you, Hilton. Just like our last few earnings calls, we are proud of the financial results we announced today. I wish to take a few moments to address a few other results as well as the opportunities ahead.

  • First, as Hilton mentioned, we announced two high-quality acquisitions in recent weeks. March 12th we announced the Twin Falls CBS and Fox, and on April 23, the CBS and Fox in Presque Isle, Maine. Both cases we will be acquiring dominant legacy television stations that perform exceptionally well by every measure.

  • We are honored to be entrusted with these local institutions. Both acquisitions are on target for closing as soon as July. Both transactions should be immediately cash flow accretive.

  • Second, you will recall that on the day of our last earnings we announced that Gray had become the first affiliate group to enter into a TV Everywhere agreement with NBC. And as Hilton mentioned, and our press release reiterated, on April 22, we announced we had also launched five of our CBS affiliate stations on CBS All Access, CBS's subscription video-on-demand and live streaming service. Gray's launch of the CBS product expands the Direct-to-Consumer service for the first time in a midsize market, including four university cities.

  • We are excited to partner with both of our major networks on their digital streaming initiatives, and to do so simultaneously and quickly. We do not know whether the preferred approach to mobile delivery for consumers will be TV Everywhere or Direct-to-Consumer or some combination of both. Still, it is important for Gray that we explore both of these approaches with our network partners and learn, with them, what works best in midsized and small markets that we serve.

  • Finally, as you know, our successful equity offering in late March has provided us with significant capacity to pursue additional accretive transactions in the near to medium-term. Before and since that offering, we have been engaged in a number of discussions with owners and operators of high-quality television stations that both match our culture and offer opportunities for growth.

  • No transaction, however, is imminent today. In part, that's because we intend to maintain our commitment to growing the Company in a prudent manner.

  • As our investors all know, Gray has been built over the past two decades with careful, patient, and opportunistic transactions. Consequently, a number of times in recent months we have made a difficult decision to end our efforts to acquire high-quality television stations when valuations exceeded the prudent levels that we believe are appropriate for our Company. Thus, despite our increased bandwidth to make deals, we're not going to just spend the additional capital recklessly for the sake of increased scale. Once again it is quality, not quantity, that works best for our business model.

  • Now I'll turn the call over to Jim Ryan. Thank you.

  • Jim Ryan - SVP and CFO

  • Thank you, Kevin, and good morning, everyone. I'm going to keep my comments brief and focus actually on the combined historical information that's in the release, since I think that's most comparative year-over-year with the acquisitions from last year.

  • Again, as Hilton said, we were very, very pleased with the quarter. It came in as we expected. Our total net revenue on a combined historical basis was up 10%. Both local and national were up 2%. We were very, very pleased with that rate. And it's actually what we had said in our guidance, given that between the absence of the $5.1 million of Olympic revenue that was in 2014, and combining that with the Super Bowl revenue uptick because of NBC versus Fox in 2015/2014, we still had about a $4 million hill to climb of nonrecurring revenue.

  • So we were very pleased with the strength -- the core strength in local and national, given the very tough comp we had to last year. Also, we were very pleased that our broadcast operating expenses, while they were up 12%, were $9 million. Actually, our reverse comp, with CBS ticking in for the first time in 2015, the reverse comp was up $11 million on a combined historical basis. So actually our core expenses, excluding reverse comp were actually down. And we're working hard again in second quarter to try to keep the core expenses as tight as we can make it.

  • Again, briefly commenting on the categories that were mentioned in the release, really we kind of expected auto to be down slightly, going against, again, the strong Olympic numbers from last year. We actually, though, saw a lot of strength on a relative scale in furniture and appliances, and home improvement. Those two categories tended to offset the other things a little bit. And kind of thinking about the quarter, it kind of strikes us that especially in the northern markets, it seems like a lot of people stayed inside in a harsh winter, painted, wallpapered, and bought new furniture. But we were glad to see the strength in those categories.

  • Turning ahead briefly to our second-quarter guidance, again, on a combined historical basis, we think our overall revenue will increase 5% to 7%. We think local will be probably in the 5% to 6% range, with national somewhere in the 3% to 5% range. The quarter is tracking as we expected it to be so far, and we are pleased.

  • And if you recall from our fourth-quarter call, we said that we had a strong -- a lot of Olympic comp to go against in Q1, that we thought Q2 would be picking up, as obviously, you can see in our guidance it is. And then obviously, as we get into especially Q4, we'd expect local and national to pick up again with the -- offsetting the very intense political from last year.

  • Turning briefly to the balance sheet, our operating cash flow, as defined in our credit agreement, was $205.5 million. That's on a trailing eight-quarter average basis, which left our calculated leverage ratio under the credit agreement at 5.85, which is down from Q4's number. And as Hilton mentioned, at the outset, if you net all the cash on the balance sheet, our leverage ratio would be at about 4.9. And we are very pleased to see that where it is.

  • Total debt at the end of the quarter was at $1,231,000,000. The CapEx for the quarter was $2.8 million. We expect $20 million to $25 million of CapEx this year. We only had $240,000 of cash taxes in the quarter. We'd expect for the full-year that's going to run a few million dollars but nothing terribly significant. Program payments for the quarter were $3.6 million. I think, for the year, that will run around $15 million. And the amortization was about the same at $3.6 million and should run in the $15 million to $16 million range for the year.

  • Again, our retrans revenue came in at $36.3 million. Our total network reverse comp was $17 million, which left us on a net basis of $19.3 million. Those numbers are about what we expected. And we still, for the full-year, as we had said in our fourth-quarter call, we expect total retransmission revenue to be in the $148 million range, with reverse comp around $70 million with a net number to us of about $78 million.

  • At this point, Hilton, I'll turn the call back to you.

  • Hilton Howell - President and CEO

  • All right. Thank you, Jim. Operator, if we could open it up for any questions.

  • Operator

  • Aaron Watts, Deutsche Bank.

  • Aaron Watts - Analyst

  • A couple of questions from me. I guess, first, as you rolled through first quarter and you now kind of proceed through the second quarter, have you seen kind of month-to-month gradual improvement in the advertising environment? Or has it been more choppy? And I guess as you moved from 1Q to 2Q, what's kind of driving the improvement that you are seeing?

  • Jim Ryan - SVP and CFO

  • I think, in general, the improvement -- I mean, as what we expected, certainly Q1, we knew we had a tough comp from last year with Olympics. And again, Q1 came in what we expected. We also expected things to be picking up in Q2 on a relative basis. So I think it's basically kind of a -- I would say a reasonably broad-based advance.

  • I do think at least on some additional numbers we are seeing for the quarter, it may be a little choppy, not significantly but a little. 1 It looks to me like actually in second-quarter April and June on a relative scale might be a little bit better than May. But we'll see how everything goes out. But again that -- I wouldn't describe that as being massive swings between a quarter. Just kind of a relative basis so far.

  • Aaron Watts - Analyst

  • Okay. And is it your sense that more money is starting to come into the local markets, at least for television? Are you taking share from others? How would you describe the growth you are achieving?

  • Jim Ryan - SVP and CFO

  • We think we are taking share from other mediums. We may in certain markets be taking some share as well from the television competition. But I think we are still picking up share from prints. I think, generally, again, the markets across the board are reasonably healthy and local. And I don't mean my use of the word reasonably as a negative at all.

  • I think we are viewing this right now what we are seeing the first half of 2015, to us, looks like a -- I would describe it as a perfectly normal off-election year. And we are very happy to see what we are seeing.

  • Aaron Watts - Analyst

  • Okay. And last one for me. Kevin, you were talking about the opportunities. You were reviewing as you move ahead here. Is the plan to leave the cash kind of on the balance sheet? I think you have around $28 million that is slated for probably the acquisitions you've already announced. But any plan to pay down debt with some of that cash? Or you want to keep the dry powder for acquisitions?

  • Jim Ryan - SVP and CFO

  • Kevin, if you don't mind, I'll pick up part of that. You can finish it off. Aaron, I think, in the immediate short-term, as we said, I think, very clearly, even when we did the offering and the roadshow, we said we would put the cash on the balance sheet for the very immediate future, and see what developed on an M&A front. And Kevin can certainly comment on that a little bit further.

  • Certainly, as we go forward in time, if we are not able to deploy the cash quite as quickly as we would like to, we may end up paying down some debt on that to avoid negative carriage on it. In the immediate short-term, we didn't want to be in a situation where we basically paid down Term Loan B, only to turn around and pay a fee to get Term Loan B back out. So, we'll continue to monitor that. But for a while, it doesn't really cost us very much to put it on the balance sheet.

  • Aaron Watts - Analyst

  • Understood. Thanks for the time.

  • Operator

  • David Hebert, Wells Fargo Securities.

  • David Hebert - Analyst

  • Thanks for taking the questions. Maybe just start with a housekeeping for Jim. You gave the eight-quarter leverage. Just wondering if you can provide a pro forma LTM EBITDA, and what the leverage profile looks like from that perspective?

  • Jim Ryan - SVP and CFO

  • The LTM operating cash flow number would be about [$234 million]. That's obviously a pro forma number -- [$234.5 million], and an LTM leverage not net would be about [5.3]. And if you netted all the cash, it's -- now bear with me, I've got to look at the right spreadsheets, just a second -- it's about a five times on a -- if you net all the cash.

  • David Hebert - Analyst

  • About five times? Okay, got it. And then your Internet revenue was down for the quarter. And I may have missed any commentary in the press release around that sector. Maybe if you could just talk about how you're viewing that piece?

  • Jim Ryan - SVP and CFO

  • It was down slightly. We've had very good growth in our Internet revenue over the last couple of years. You've heard us talk about, on many calls in the past, our really great growth we've had in our MomsEveryday vertical, which is a vertical that's centering on women and family issues.

  • I think this year is going to be a little bit of a regrouping year for us and our Internet revenue. Keep in mind that Internet revenue is all organic. It is -- we are deriving that off of our television websites. We don't have any digital businesses. So, that's all organic. And I think, given the success we've had over the last couple of years, this year is going to end up being a little bit of a regrouping year.

  • We think Mom still has growth potential in it. It's developing and that's more. It's also continuing to develop other products that we offer on the Web, and kind of position ourselves for more growth next year and the years to come.

  • David Hebert - Analyst

  • Okay, thank you. And then on the M&A front, do you guys feel like, ahead of the incentive auction, that the conversations have slowed down a little bit? Or is there still a lot of chatter kind of going on beneath the surface?

  • Kevin Latek - SVP of Business Affairs

  • This is Kevin. I think the auction is something that's interesting and relevant to people who, for the most part, have TV stations that would have a higher value in the auction than they would have as a operating business. If -- this is a reverse auction, so the party who's first going to take a bid to exit the business is going to be generally the weakest station in the market.

  • And, in our markets, the type of stations we're looking at, what we want to own, are the number one or number two station. By definition, that means there's going to be somebody who's number three, and maybe even somebody who's number four, five, or six. So, if the auction gets to that market, in terms of spectrum demand, there's going to be other people who will be more interested in taking the auction bid and exit at that point. So I think as a general matter, it's pretty safe to assume that the TV stations that are waiting for -- to find out how much money they are going to make in the auction are not the kind of TV stations that Gray is interested in acquiring.

  • David Hebert - Analyst

  • Okay, very helpful. And then last one from me and I'll let someone else jump in. A lot of talk, on the radio side at least, about programmatic. I'm just curious how this impacts -- this evolution impacts Gray and the broadcast TV industry in general. Thank you.

  • Kevin Latek - SVP of Business Affairs

  • Jim, you might add to that. Programmatic means, it seems to me, something different to everyone who asked -- answered that question. And certainly the buyers and the agencies and the sellers also have different views on it as well. As a general matter, we were certainly looking at ways to make the purchase process more electronic and more automated, but we're not going to commoditize our products.

  • So I think, at this point, programmatic is a general sort of vague term. They have a slightly negative or a slightly positive impact on us, depending on how it's implemented and what exactly it is that we are talking about. But we're not seeing this as a cloud over the industry or a great nirvana coming either. I think it's -- it plays with things in the market, especially given that national is such a small part of our business.

  • Jim, did you want to add anything on that?

  • Jim Ryan - SVP and CFO

  • No, I think you said it well, Kevin.

  • David Hebert - Analyst

  • Thank you.

  • Jim Ryan - SVP and CFO

  • Thank you.

  • Operator

  • (Operator Instructions) [John Ha], Wells Fargo.

  • John Ha - Analyst

  • I've got a few questions here. How should we think about core as you comp against the World Cup? Are you seeing some of that money come back? And is that part of what's driving core strength in your Q2 guide? Thanks.

  • Jim Ryan - SVP and CFO

  • I don't think our World Cup was all that big of a thing for us last year. So it's not as relevant, I don't think, for us. I mean we are just seeing, again, it looks like it's going to be a reasonably good second-quarter for a nonpolitical year.

  • John Ha - Analyst

  • Okay, perfect. And then you guys talked a little bit about Internet, but can you maybe talk directionally as to how profitable the Internet business is currently?

  • Jim Ryan - SVP and CFO

  • Our Internet business, we have about a 50% margin on that revenue stream.

  • John Ha - Analyst

  • Okay, okay. And then last one for me, any update as to where you guys stand in relation to some of the newer OTT products that have been announced? Thanks.

  • Kevin Latek - SVP of Business Affairs

  • Sure. I mean, in the broadest sense, OTT in the broadcast space, there is only one product, which is CBS. CBS announced we were the first group of folks that signed the participation agreement a little over a month ago. We launched five markets just a couple of weeks ago. We were the first group to get the CBS All Access into midsize and small markets. And we are moving forward with that.

  • In terms of complete third-party linear services, Apple, Sony, and other things that are being discussed, those are seemingly still being discussed with respect to the largest markets, which mean primarily network owners, not Gray. I think we will probably get approached about OTT retrans in the coming future. But at this point, none of the OTT operators have come to us.

  • And that's actually not a -- I don't think it's a surprise. We've got to figure out how to get the networks -- how they are going to approach this. And then the larger affiliate groups will have to figure out how to approach it as well. So we are a little bit down the line on when the OTT guys will come to Wichita and Omaha and Fargo.

  • John Ha - Analyst

  • Okay, perfect. Thank you. And nice quarter, by the way.

  • Kevin Latek - SVP of Business Affairs

  • Thank you.

  • Operator

  • Barry Lucas, Gabelli & Company.

  • Barry Lucas - Analyst

  • Thanks and good morning. I have several as well. Jim, I think you've kind of passed previously on target leverage, but with the -- with cash on the balance sheet and potentially some deals that may or may not be in the hopper, if we were looking out, oh, a year or two years, where do you think you'd like to come out on leverage? And how would that affect returns of cash to shareholders?

  • Jim Ryan - SVP and CFO

  • Barry, I think, first of all, where, again, if you just net the cash right now, you know it puts us at about a [4.9]. That's certainly within the peer group. I think that, in general, the peer group is running, call it, low-5's to somewhere into the 4's. We certainly would see that number going into the, I'd say, the middle-4 zip code this year by the end of the year.

  • And certainly next year, with political -- absent acquisitions, assuming you pay down debt, it's easy to imagine a number way into the -- well into the 3's. No certainly as we have been very clear about, we still want to acquire and grow, so long as we can acquire high-quality stations and have that growth on a prudent basis.

  • So I think a year or two down the road, as that part of our plan plays out, I think you're going to see our leverage running basically with the peer group. And if the peer group is still, call it, low-5's to somewhere in the 4's on average, we'd probably be somewhere in there, depending on when the last acquisition was made and how big it was. If the peer group ultimately, over time, goes down a little lower, we would probably try to follow them as well.

  • We've worked awful hard to get to this point. And while we've, for some acquisitions, we certainly could have the leverage ratio a little bit above [4.9], we've worked awful hard to finally get down with a leverage ratio that runs with the peer group. And I don't think we want to go back to being a -- an outlier. So we'll kind of run with the pack, I would expect.

  • Barry Lucas - Analyst

  • And in terms of implications for return of cash to shareholders?

  • Jim Ryan - SVP and CFO

  • You know I think -- first of all, Hilton, I think, made some comments to that, whether it was the Q4 call or the Q3 call last year. And he can certainly speak to that a little bit. I think we've made it -- I think the Company has made it clear that, in the near-term, with the acquisitions or the desire to acquire, that's probably not going to happen immediately. But as we move through time and execute on that plan, it certainly becomes a greater likelihood.

  • I can't speak for the Board, but certainly we had a long history of shareholder returns prior to the recession. And I certainly think at an appropriate point in the future, there would be a return to that.

  • Hilton Howell - President and CEO

  • Yes, I will -- this is Hilton, Barry -- I'll reiterate that. It is something that our Board gives a lot of thought and attention to. And it is something that we want to return to, and to be able to return to paying a dividend. But right now we have a number of transactions and we'd still like to bring our leverage ratio down.

  • And so we are just going to take it quarter-by-quarter and see how successful we are post this equity offering in terms of growing the Company. And then at the appropriate time, I think our Board would be willing to reinitiate our dividend and also a stock buyback program.

  • Barry Lucas - Analyst

  • Great, thanks so much. Just one more for me. Jim, could you just refresh us on other upcoming affiliation renewals, and what impact that might have on kind of the net retrans over the next period?

  • Jim Ryan - SVP and CFO

  • Actually, we are in excellent shape there, Barry. There is a -- in our investor presentation -- and we just updated it and reposted with the Q2 -- or, I'm sorry Q1 data in it, and that's available on our website. But our CBS affiliations are all out to August of 2019. Our NBC and ABC are out to the end of 2018. And our Fox is on a -- what we would characterize as a standard three-year deal with Fox out to mid-2017.

  • And keep in mind we only have 10 Fox affiliations and they tend to be in our smallest markets. So when you think about CBS, ABC and NBC, we are out on a long-term basis. We will have renegotiated 100% of our subscriber base before we have to sit down and renegotiate with the big three. So we think we are in a very good place there.

  • And in our investor presentation, it's slide 14. We've laid out -- and this was -- we did this at the end of -- in our Q4 call, but we laid out guidance on retrans for 2015, 2016, and 2017 based on the contracts we renewed at the end of last year. And so we are in a good shape. We expect our net retrans to be increasing sequentially, starting at about $78 million in 2015 and then increasing sequentially in 2016 and 2017.

  • Barry Lucas - Analyst

  • Great. Thanks very much, Jim.

  • Operator

  • Lance Vitanza, CRT Capital Group.

  • Lance Vitanza - Analyst

  • Thanks for taking the question. And I apologize if this was covered; I've been jumping between calls here. But I wanted to talk a little bit about Spectrum. And some operators are of the opinion that the Spectrum that they own is just so critical to their business model, there's no way that they would part with it. If anybody is going to be supplying data services with the Spectrum, it should be them.

  • Others have, I think, taken somewhat of a more pragmatic view. And if there's a way to continue with insured high levels of broadcast quality, then why shouldn't we look to participate in an incentive auction? Can you refresh my memory and let me know where does Gray stand with respect to this?

  • Kevin Latek - SVP of Business Affairs

  • This is Kevin. The overall answer is, we don't see any opportunities or likelihood that we would participate in a Spectrum auction in terms of sharing or surrendering any channels. We don't have any redundant stations. We don't operate JSAs in large congested markets. So, first of all, there's not a simple answer.

  • We have an independent or a MyNetwork in Atlanta, for example, that would be a likely candidate for the auction. So, first of all, our markets tend to be smaller and typically outside the places where the SEC has identified a strong Spectrum need -- even in places where they have identified a Spectrum -- a real Spectrum need, not just simply assigning random numbers in the Greenhill report to TV stations in faraway places, but places that are along the border primarily.

  • Again, we operate the number one station in those markets. So, if there's -- when the SEC auction comes to Flint and Toledo and Rockford, for example, about then stations -- each of those markets we have the number one or number two station, and there's guys who are lower ranked than we are, operating businesses that are not as profitable as we are.

  • So, in terms of channel-sharing, and exiting the business, and participating in the auction in those kinds of markets, it's just not something that we ever see the value getting to where we are. The SEC is not looking to pick -- not looking to clear all the TV stations in Rockford or all the TV stations in Toledo. They want one or two, and there's seven or eight already.

  • So, it's -- it would take a whole series of crazy assumptions to think that the people who have marginal TV stations -- and I don't mean marginal, but stations that are not as profitable or successful as ours -- for some reason are now participating in the auction, and then the number just gets driven up where it becomes interesting for us. So it's an overall matter. All of our stations are valued as a going concern higher than any estimate that the Spectrum auction would throw off.

  • Lance Vitanza - Analyst

  • So if I'm hearing you right, the best suppliers of Spectrum are those that are less profitable, and you guys are obviously not in that position? Sort of a high-class problem, I suppose?

  • Kevin Latek - SVP of Business Affairs

  • Correct. I mean, I would say -- and in terms of channel-sharing, we were out there quickly with multicast channels. I think Gray was certainly one of the first stations to even put a Big Four on a multi-cash channel. We are running nearly 80 multicast channels today. We have a 60-plus-percent margin on those multicast channels. So we are already using our Spectrum up in essentially every market where we think it makes sense.

  • And so the idea of sort of sharing Spectrum with somebody and giving up half our Spectrum to someone else doesn't make a lot of sense, when we are already controlling our own destiny, controlling the way that our station operates, making the bandwidth allocations we think are appropriate, and profiting from that. So, not to say -- obviously, we would never say never. We just don't see any opportunities for us to participate in the auction.

  • That said, as TV stations in our markets do channel-share and exit, there's going to be assets that are left behind -- programming assets such as network affiliations, some hard assets probably, some good talent perhaps in a few places. So there will be opportunities for us to benefit from the auction by picking up, we think, additional program streams and additional assets that would be otherwise abandoned.

  • For example, if there is a particularly weak ABC affiliate in one of our markets, and that guy takes the auction bait and leaves, ABC is still going to want an affiliate in that market. And we think that looking across our markets, that ABC's first phone call will be to Gray, and say, would you like to pick up the ABC affiliation on your digital channel? Which we would almost certainly say yes.

  • So, our opportunities are not through the auction directly. Our opportunities are what's left in the market after the auction clears the proper number of TV stations that are cleared.

  • Lance Vitanza - Analyst

  • And just so I'm clear on this last point, the -- while it may be -- while it may not be permissible for you to buy your way into a Big Four duopoly, what you just described is more of just a re-affiliation. And that's not something that the FCC can block, or would block?

  • Kevin Latek - SVP of Business Affairs

  • The FCC regulates the transfer of full-power TV licenses, not the regulation of programming agreements. In 16 of our markets, we have two Big Four stations -- two Big Four channels already. And we do that through digital multicast.

  • So, the primary channel may be an ABC, and then a multicast channel would be, for example, Fox. Or some markets may have -- an example in Laredo -- we have NBC on the primary channel; we have ABC on the secondary channel, and we have Telemundo on a third channel. So NBC gets high definition, ABC gets as much high definition as our encoders will support. And then Telemundo gets a standard definition signal.

  • And that obviously varies based on the markets. But in 16 markets, we are already doing exactly that. We are already operating multiple program streams. Because there's just simply not enough TV stations in these markets. And our markets typically don't have eight or 10 TV stations from which the networks can choose.

  • Lance Vitanza - Analyst

  • Right. And are those multicast streams? Are those typically distributed via cable, satellite, telco TV as well?

  • Kevin Latek - SVP of Business Affairs

  • Absolutely. If you want our primary channel, you have to carry our multicast channel. (multiple speakers)

  • Lance Vitanza - Analyst

  • Thanks very much, guys.

  • Jim Ryan - SVP and CFO

  • And as a further note, in our retrans, if we get paid for all Big Four channels, we broadcast. So if we have two Big Four's in the market, we are being paid two different -- two fees, one for each channel. So we get full credit in retrans for those Big Four digitals, secondary channels.

  • Lance Vitanza - Analyst

  • Got it. Thanks.

  • Operator

  • Tracy Young, Evercore.

  • Tracy Young - Analyst

  • I have two questions. One was related to auto. I noticed in your pro forma for Q1 that auto was pacing -- was down 1%. Are you seeing improvement in that in second-quarter?

  • And then my second question is just on your guidance for expenses for corporate and administrative down $3.5 million. Is that going to start to lap -- I'm sorry, in which quarter would that lap? Thank you.

  • Jim Ryan - SVP and CFO

  • As far as auto, again, it being down slightly in first-quarter really didn't surprise us. It was, I think, in part going against our Olympics from last year. Also I'm sure the weather up north especially had some influence on auto during the quarter.

  • Yes, second-quarter is looking better. It, right now, is looking like it's in a plus-single-digit territory, call it 3% to 5%, 4% to 5% right now. So, we think it's fine.

  • Tracy, could you repeat the second part of your question?

  • Tracy Young - Analyst

  • Yes, just looking at your guidance for expenses, you said that you expect a reduction of $3.5 million for second-quarter in corporate overhead. I'm just wondering if that laps -- should we expect that going forward in the year? Or when that laps --?

  • Jim Ryan - SVP and CFO

  • No. That's mostly -- that's deal fees from last year that we are getting a benefit from. Because we had a lot of -- when we closed Hoak in second-quarter last year, we -- a lot of our deal fees hit in that quarter. So we are going against -- that's what's dropping out.

  • So I think the run rate you are seeing in the number is about the run rate for the year. It's just that we're not going to continue to cycle against a lot of deal fees. There will be some benefit on deal fees in Q3 because we had a little in SJL, but it was not nearly as much as Hoak.

  • Tracy Young - Analyst

  • Got it. Thank you very much.

  • Operator

  • (Operator Instructions) Marci Ryvicker, Wells Fargo.

  • Marci Ryvicker - Analyst

  • I have a high-level question. You reported results and gave guidance today that was better than expected. Disney reported this morning their broadcast segment really outperformed. So, it feels like broadcast in general is probably healthier than we've seen in a really long time. And then you compare that to what some of the regional cable companies reported with advertising down. So the question is, are you seeing a share shift from maybe cable or any other media into broadcast television?

  • Jim Ryan - SVP and CFO

  • We probably are a little bit, Marci. It's a little hard to say from cable. We certainly, in our markets, are always trying to move dollars from the cable pie over to our side. And we certainly, I think, are still benefiting from print and moving share there; not as dramatically as a few years ago, but I think it's still moving too.

  • So I mean, we would tend to -- we would agree with you that, based on what we are seeing so far, and the commentary from our managers, we -- I mean, as I think I phrased it earlier, it seems like this year so far is off to being a perfectly normal non-election-year. And we are perfectly happy to have a year like that.

  • Marci Ryvicker - Analyst

  • Got it. And do you have any expectations about the upfront? Or any thoughts on how the upfront might impact at least national advertising at your stations, if at all?

  • Jim Ryan - SVP and CFO

  • Our opinion has always been that the upfronts have virtually no impact on our business at all. If it has any impact on national, it's almost indiscernible. I mean the upfronts are -- obviously, the networks and the big advertisers going back and forth. But that really doesn't have a bearing in our markets in Lexington or Lincoln or Reno.

  • Marci Ryvicker - Analyst

  • All right. Thank you very much.

  • Operator

  • Jim Goss, Barrington Research.

  • Jim Goss - Analyst

  • I was wondering, first, about the -- well, I think it's encouraging that you are participating in the NBC and CBS TV Everywhere and All Access type programs. I was wondering if you could talk a little more about the economic model you expect to have from them? Do you think your reach will be something you can reflect in your ad rates? Or is there some other way you might have an impact?

  • And are there -- a number of companies have started to establish presence -- increasing presence in some of the traditional Gray-type markets, the smaller markets with state capitals and college towns and that sort of thing. And then look at businesses that might be related to the existing business that could be some -- provide some ancillary economic impact in those markets. I wondered if you had any things like that in mind as well?

  • Kevin Latek - SVP of Business Affairs

  • Let me see if I can -- the first one can be answered by saying we are at the mercy of Nielsen to provide ratings. And Nielsen has told CBS and CBS has told the affiliates that the online viewership for CBS All Access -- and, I believe, we'll see similarly for TV Everywhere -- will be included in ratings. Whether that's a -- that happens by this November book or it's going to be early next year, I can't guess.

  • But we are expecting to see online viewership included in the ratings, which would allow us to monetize it a little bit better, although we don't typically sell our local ads based on number of impressions or -- and the like. I mean, we are -- our local business is driven a little more by type of station we have and in our overall package than we are on the specific numbers of people watching even our newscasts that are online today.

  • So, we do think that there's a monetization opportunity there. I'm not sure it's great in the near-term, but it should be enough to offset the cost of experimenting with these types of online streaming services.

  • The second question -- I'm not sure I fully understood it, but if you're asking are we looking at ancillary businesses in our markets, the one ancillary business that we have begun is called LocalX, which is a digital services business where we have a -- an outside vendor who has allowed us to white-label digital products like SCO and website design, et cetera. And we do -- we have just recently started that business up.

  • Beyond that, in terms of something like publishing a newspaper or a website for online political information or something in Tallahassee, we've not looked into the publishing business. We don't -- there's been a number of folks who've tried to do that and with very limited success, and that's probably outside our core competency. So we don't really want to trip over the risk of starting some other businesses we don't know anything about, and forsake attention on the mothership that delivers and powers the ratings and returns like we announced today.

  • Jim Goss - Analyst

  • I wasn't really thinking you'd become something else. I just thought that -- Gray has traditionally had a pretty good emphasis on its -- the digital aspect of the business, and I think has been a leader, especially from a small market standpoint. So I thought there could be some things along those lines.

  • But the other question might be, do you have any interest in taking an advanced look at the 2016 political season, since we are starting to get a crowded slate already on the Republican side? And maybe some questions about what the Democratic side -- are there any long-term prognostications you would like to build into our expectations?

  • Kevin Latek - SVP of Business Affairs

  • I'm in D.C. -- this is Kevin -- I'm in D.C., and spent a lot of time with folks on the political side, the campaign side. And I haven't found anybody who has any reasonable guess as to what the political spend will be in 2016 versus 2012, outside of everyone I know says it's going to be a lot more.

  • So, we are not really going to hazard a guess when the experts who are buying the ads can't seem to give me a straight answer. We know it's going to be more. We think -- in 2012, we saw a lot of buying on the Democratic side earlier than ever before. The 2014 elections we saw, I think, both parties buying earlier than ever before. And we expect that will certainly pick up in 2016 as the states have moved more towards not an election day but election windows, and early voting, and online voting and voting by mail. So election window has opened up.

  • And so the need to try to tar or paint or skew or spin or however you want to describe your message and your opponent's message becomes increasingly important. So, what I would say from our standpoint is, it seems that every day we look and we find another contested election in one of our markets. And the presidential seems to be shaping up to be a free-for-all on one side and maybe not any coordination on the other side.

  • So I think we are very optimistic that 2016 will be better than 2012. But how much better is really beyond our ability to guess at this point.

  • Jim Goss - Analyst

  • All right. Thanks much.

  • Operator

  • And we have no additional questions in the queue at this time.

  • Hilton Howell - President and CEO

  • All right. Well, thank you so much, operator. And I'm going to thank everyone for joining us this morning. And we look forward to talking to you next quarter. Thank you.

  • Operator

  • Ladies and gentlemen, that does conclude our conference for today. We thank you for your participation.