Enova International Inc (ENVA) 2017 Q4 法說會逐字稿

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  • Operator

  • Good afternoon, and welcome to the Enova International Fourth Quarter and Full Year 2017 Earnings Conference Call. (Operator Instructions) Please note, this event is being recorded.

  • I would now like to turn the conference over to Lindsay Savarese, Investor Relations. Please go ahead.

  • Lindsay Savarese

  • Thank you, Austin, and good afternoon, everyone. Enova released results for the fourth quarter and full year 2017 ended December 31, 2017, this afternoon after the market closed. If you did not receive a copy of our earnings press release, you may obtain it from the Investor Relations section of our website at ir.enova.com.

  • With me on today's call are David Fisher, Chief Executive Officer; and Steve Cunningham, Chief Financial Officer. This call is being webcast and will be archived on the Investor Relations section of our website.

  • Before I turn the call over to David, I'd like to note that on today's discussion will contain forward-looking statements based on the business environment as we currently see it and as such, does include certain risks and uncertainties. Please refer to our press release and our SEC filings for more information on the specific risk factors that could cause our actual results to differ materially from the projections described in today's discussion. Any forward-looking statements that we make on this call are based on assumptions as of today, and we undertake no obligation to update these statements as a result of new information or future events.

  • In addition to the U.S. GAAP reporting, we report certain financial measures that do not conform to generally accepted accounting principles. We believe that these non-GAAP measures enhance the understanding of our performance. Reconciliations between these GAAP and non-GAAP measures are included in the tables found in today's press release. As noted in our earnings release, we have posted supplemental financial information on the IR portion of our website.

  • And with that, I'd like to turn the call over to David.

  • David A. Fisher - Chairman, President & CEO

  • Good afternoon, everyone. Thanks for joining our call today. I'm going to start by giving a brief overview of the quarter, then I'll update you on our strategy for 2018 and finally, I will share our perspective looking forward. After my remarks, I will turn the call over to Steve Cunningham, our CFO, to discuss our financial results and guidance in more detail.

  • The fourth quarter was a strong end to a strong year for Enova. We are very pleased with the performance across the business and the momentum we have going into 2018. Fourth quarter revenue was a record $244 million, an increase of 20% from Q4 of last year and above the high end of our guidance range. Driving the increase in revenue was growth in our U.S. and international subprime installment loan portfolios, our line of credit portfolios and NetCredit. But we also saw healthy demand across our other products. We continue to believe we offer the best products in each of our markets by providing simple, fast access to high-quality credit for people and small businesses who have limited savings and who do not qualify for traditional bank products.

  • Adjusted EBITDA for the quarter rose 9% from a year ago to $38 million, which was in line with our guidance of $32 million to $42 million. EBITDA once again benefited from our effective and efficient marketing as well as continued solid credit performance.

  • Total company-wide originations in Q4 increased 8% sequentially and 19% from the prior year. This drove growth in our loan and financing receivables book of 24% year-over-year and 12% from the prior quarter. The largest contributors to this growth were again our domestic and international installment loan products, our line of credit products and NetCredit. Installment loans and lines of credit now comprise 78% of our total revenue and 88% of our portfolio. Importantly, we believe that the significant momentum we've built in 2017, as exhibited by the strong growth in originations and our loan and financing receivables book, will benefit us as we move forward.

  • Our success and strong results across our short-term line of credit and installment and receivables purchase agreement segments have been driven by our focus on our 6 growth businesses, namely: our U.S. subprime business; our U.S. near-prime offering; our U.K. consumer brands; U.S. small business financing; our installment loan business in Brazil; and Enova Decisions, our Analytics-as-a-Service business.

  • We remain focused on actively building out each of these businesses and adding additional products within them to drive growth. Given our experience so far and the large market opportunity each of these businesses is attacking, we continue to believe that each has potential to reach $100 million-plus in EBITDA contribution.

  • Our large U.S. subprime consumer business generated another strong quarter of profitability. As this business grows, it is also becoming more diversified, with 35% of that business portfolio now consisting of installment products, 44% line of credit products and only 21% single-pay products. In fact, all of our domestic revenue growth in 2017 was generated by installment and line of credit products. And across our entire U.S. portfolio, only 8% of our balances are from single-pay products, showing the success of our diversification efforts. This compares to almost 24% in 2014, when we completed our spinoff.

  • In the U.K., we achieved our first full year of revenue growth following the regulatory changes there. Our U.K. revenue rose 11% in 2017 and Q4 revenue increased by 31% year-over-year. Meanwhile, our Q4 U.K. loan originations rose 33% from 2016, driven by strong growth in both our single-pay and installment products. On a constant currency basis, loan originations increased 25% year-over-year. We remain the leading subprime lender in the U.K. by market share. And our U.K. business is profitable, with approximately $20 million of EBITDA contribution in 2017. Given the strong momentum we are seeing in the U.K., we expect substantial revenue and EBITDA growth in this business in 2018.

  • NetCredit sustained its strong pace of growth in 2017, with loan balances increasing by nearly $100 million. During Q4, NetCredit loan balances reached $371 million, which is up 33% from the fourth quarter of 2016. As a result of this growth, our U.S. near-prime product represented 49% of our total U.S. portfolio at the end of Q4.

  • NetCredit Q4 originations rose 78% over the prior year and 8% sequentially as we saw growth and NetCredit accelerate throughout the year. During 2017, NetCredit reached nearly $30 million of EBITDA contribution, and we anticipate that NetCredit's large AR balance, combined with continued origination growth, will lead to meaningfully higher levels of EBITDA contribution going forward.

  • Our small business financing portfolio represented 9% of our total loan book at the end of Q4. As we have mentioned in prior quarters, we maintained a more methodical approach than some of our peers to growth of these products, and we continue to see the benefits of that approach. Recent vintages of our small business book are performing well, and the unit economics continue to improve. While our loan portfolio contracted slightly sequentially and year-over-year, the business was EBITDA-positive for the first time in 2017.

  • Our Brazilian loan portfolio ended the quarter at $17 million. Q4 originations rose 97% from Q4 of last year, but were down 11% from Q3, reflecting typical seasonality. We continue to see a large opportunity in Brazil from a combination of its sizable population, strong demand for credit, a stable regulatory environment and a modern banking system.

  • Finally, Enova Decisions, our real-time Analytics-as-a-Service business, continues to make good progress and gain traction with customers across several verticals. While this business is still in its very early stages, it's encouraging that we're able to generate millions of dollars in run rate revenue in our first full year in business. The next big test will be increasing the rate of customer acquisition while successfully serving our current customers.

  • Before wrapping up today, I want to touch on recent regulatory developments. I think everyone has seen the news about more changes at the CFPB. We worked with the CFPB during the formulation of the small-dollar rule that was published in October. However, we felt there were several recommendations that industry and advocate groups made that were not adopted in that rule. Ideas like the NACHA guidelines for ACH, using the CARD Act passed by Congress for ability to repay standards and establishing a national registry of lenders. We're glad to see there will be reconsideration of common sense approaches like those, as the CFPB has announced that it may review the rule again. At this point, it isn't clear what the time line will be, nor is it clear what the outcome will be. But in the meantime, we will continue to build a flexible lending platform that will allow us to adapt our products to a final rule. We believe that our focus on products with the features customers want and our flexible online model are preferred by borrowers and will enable us to grow our share of the nonprime credit market.

  • Overall, we are very pleased with our performance in 2017 and the continued momentum we see in the business. This sets us up for another strong year. This is also a testament to our strategy to transform the business since our spinoff a little over 3 years ago. On the shoulders of our world-class analytics and technology, during this time, we entered new markets, launched multiple new products and diversified our marketing channels, all while navigating significant regulatory changes. As a result, we substantially diversified our revenue to drive growth and decrease regulatory risk. And we continue to win on the competitor front, as our advanced and efficient marketing is resonating with customers. Furthermore, our deep and solid diversified funding enables us to aggressively pursue growth opportunities when we see them. I feel confident in our direction and I believe that our outstanding team, focused growth strategy, strong competitive position and solid balance sheet, will enable us to drive continued success in 2018 and achieve our mission of helping hard-working people fulfill their financial responsibilities with fast, trustworthy credit.

  • Now I'd like to turn the call over to Steve Cunningham, our CFO, who will go over the financials in more detail. Following Steve's remarks, we'll be happy to answer any questions that you may have. Steve?

  • Steven E. Cunningham - Executive VP, Treasurer, CFO & Principal Accounting Officer

  • Thank you, David, and good afternoon, everyone. I'll start by reviewing our financial and operating performance for the fourth quarter and then provide our outlook for the first quarter and the full year 2018.

  • We are pleased to report another quarter of strong financial results, with revenue, adjusted EBITDA and adjusted earnings per share either exceeding or at the high end of our expectations.

  • Total revenue was $244 million in the fourth quarter, which increased 20% from the year-ago quarter, and exceeded our guidance range of $220 million to $240 million. On a constant currency basis, revenue increased 19% year-over-year.

  • Year-over-year revenue growth was driven by an increase in total company combined loan and finance receivables balances, which rose 24% year-over-year to $862 million from $693 million at the end of 2016. Installment loan and line of credit products continue to drive the growth in total loans and finance receivables balances.

  • Total company originations increased sequentially by 8% and rose 19% year-over-year. Total originations of $613 million during the quarter were the highest levels since before the regulatory changes in the U.K. and were driven by a 67% year-over-year increase in consumer installment loan originations. For the second consecutive quarter, originations from new customers across all of our businesses were 30% of the total, and nearly 2/3 of the quarterly year-over-year change in total company originations were from new customers.

  • Domestically, revenue increased 18% on a year-over-year basis and rose 13% sequentially to $205 million in the fourth quarter of 2017. Domestic revenue accounted for 84% of our total revenue in the fourth quarter. Revenue growth in our domestic operations was primarily driven by a 24% increase in domestic installment loan and finance receivable revenue and a 22% increase in domestic line of credit revenue. Continued strong demand for these products drove our domestic combined loan and finance receivables balances up 23% year-over-year.

  • Driven by the strong growth of NetCredit, domestic near-prime installment loans grew 33% year-over-year and comprised 43% of total company combined loan and finance receivables balances at the end of the fourth quarter.

  • International revenue increased 35% on a year-over-year basis and 6% sequentially to $38 million. International revenue accounted for 16% of total company revenue in the fourth quarter. On a constant currency basis, international revenue rose 27% on a year-over-year basis. Year-over-year, international revenue growth was driven by a 45% increase in international installment loan revenue and a 26% increase in short-term loan revenue. International loan balances were up 33% year-over-year and 9% sequentially. On a constant currency basis, international loan balances were up 24% year-over-year.

  • Turning to gross profit margins. Our fourth quarter gross profit margin for the total company was 48%, which compares to a gross profit margin of 52% in the fourth quarter of 2016. This decline in gross profit margin was primarily driven by the continued growth in originations coming from new customers that I mentioned a moment ago. This resulted in the cost of revenue rising faster year-over-year than revenue, as we established an appropriate allowance for losses at the end of the quarter. As we've mentioned in the past, these new customers create a nice tailwind for us, as they ultimately expand our returning customer base and our revenue potential going forward.

  • Credit performance continues to be stable and in line with our expectations, as reflected by the portfolio net charge-off ratio and the allowance coverage ratio. Net charge-offs as a percent of average combined loan and finance receivables decreased slightly in the fourth quarter to 13.4% from 13.7% in the prior year quarter. The allowance and liability for losses as a percentage of combined gross loan and financing receivables at the end of the fourth quarter was nearly flat compared to the year-ago quarter at 14.5%.

  • Going forward, we expect our consolidated gross profit margin to be in the range of 47% to 57% and will be influenced by the pace of growth in originations, the mix of new versus returning customers in originations and the mix of loans and financings in the portfolio. This range is slightly lower than our prior guidance due to the expected mix of new customers in originations and not from any change in credit expectations.

  • Our domestic gross profit margin was 47% in the fourth quarter compared to 50% in the fourth quarter of 2016 for the reasons I've previously discussed. Our international gross profit margin of 52% in the fourth quarter compared to 62% -- 64% in the prior year quarter. The decline in international gross profit margin from the year-ago quarter was driven by a 39% increase in originations from new customers and the reduction in recoveries year-over-year from the discontinued U.K. line of credit product.

  • We expect our international gross profit margin to range from 50% to 60% and will be driven by the pace of growth in both the U.K. and Brazil as well as the mix of new and returning customers.

  • Turning to expenses. We continue to see strong operating leverage, as total nonmarketing operating expenses for the fourth quarter grew only 6% year-over-year to $47 million. Our total operating expenses, including marketing, were $79 million or 32% of revenue in the fourth quarter compared to $69 million or 34% of revenue in the fourth quarter of 2016.

  • Marketing expenses were $31 million in the fourth quarter and accounted for 13% of revenue, which compares to $24 million or 12% of total revenue in the fourth quarter of the prior year. The increase in marketing spend drove strong customer volumes this quarter while maintaining efficiency and attractive CPS. We expect marketing spend will range between 12% to 15% of revenue during 2018, with the highest spend during our seasonal growth period in the second half of the year.

  • Operations and technology expenses totaled $22.6 million in the fourth quarter compared to $23.5 million in the fourth quarter of 2016. Operations and technology expenses for the quarter include a $1.7 million one-time decrease in costs that were reclassified to general and administrative expenses.

  • General and administrative expenses were $25 million in the fourth quarter compared to $21 million in the fourth quarter of the prior year. General and administrative expenses include $2.6 million of one-time increases from the reclassification of costs from operations and technology expenses and a smaller reversal of the earn-out accrual associated with our acquisition of The Business Backer compared to a year ago.

  • Adjusted EBITDA, a non-GAAP measure, of $38 million increased 9% year-over-year in the fourth quarter. Our adjusted EBITDA margin was 15.6% compared to 17.3% in the fourth quarter of the prior year.

  • Our stock-based compensation expense was $3 million in the fourth quarter, which compares to $2.1 million in the fourth quarter of 2016. Our effective tax rate for the full year 2017 was 22.8% compared to 39.8% for the full year 2016. As a result of the Tax Cuts and Jobs Act that was passed in December, which lowers the corporate federal tax rate from 35% to 21%, we recognized a one-time tax benefit of $7.5 million during the fourth quarter, primarily related to the revaluation of our net deferred tax liability position using the new corporate federal tax rates. Because of the change in the federal tax law, we believe our effective tax rate will be in the mid- to upper 20% during 2018.

  • Net income was $6.9 million in the fourth quarter or $0.20 per diluted share, which compares to net income of $8.7 million or $0.26 per diluted share in the fourth quarter of 2016. Adjusted earnings, a non-GAAP measure, increased 4% to $8.9 million or $0.26 per diluted share from $8.5 million or $0.25 per diluted share in the fourth quarter of the prior year.

  • During the fourth quarter, cash flows from operations totaled $136 million, and we ended the quarter with unrestricted cash and cash equivalents of $69 million and total debt of $789 million. Our debt balance at the end of the quarter includes $211 million outstanding under the $295 million of combined installment loan securitization facilities.

  • Now I'd like to turn to our outlook for the first quarter and full year 2018. Our 2018 outlook reflects continued strong growth in each of our businesses, stable credit, a sustained higher mix of new customers in originations and no significant impacts to our businesses from regulatory changes. Any significant volatility in the British pound from current levels could impact our results. We expect our typical quarterly seasonality to hold during 2018. The first quarter is typically our strongest financially, as combined loan and financing receivables decline as originations fall from lower seasonal demand. This leads to a lower level of provision for loan losses and an expanded gross margin. These trends reverse themselves as we move into the second half of the year, when seasonal demand and originations increase.

  • As we've been generating faster receivables growth in our line of credit and installment loan products, this will likely lead to more tailwind into the first quarter of 2018 than we have seen historically, as the higher proportion of these longer-duration and larger-dollar loans will lead to less portfolio runoff and higher potential revenue, EBITDA and earnings per share.

  • Likewise, as we continue to focus investment on new customers across our businesses during our peak growth periods in the second half of the year, gross margin, EBITDA and earnings per share could be impacted by higher provisions for losses during those periods. As a result, we may see wider variation in quarterly EBITDA and earnings per share than in prior years.

  • As noted in our earnings release, in the first quarter of 2018, we expect total revenue to be between $220 million and $240 million; diluted earnings per share to be between $0.44 and $0.65 per share; adjusted EBITDA to be between $50 million and $60 million; and adjusted earnings per share to be between $0.59 and $0.81 per share.

  • For the full year of 2018, we expect total revenue to be between $940 million and $1 billion; diluted earnings per share to be between $1.51 and $2.04 per share; adjusted EBITDA to be between $175 million and $200 million; and adjusted earnings per share to be between $1.83 and $2.37 per share.

  • And with that, I'll hand the call back over to David. Thank you.

  • David A. Fisher - Chairman, President & CEO

  • Thanks, Steve. At this time, we'll open the call up for your questions.

  • Operator

  • (Operator Instructions) Our first question comes from John Rowan with Janney.

  • John J. Rowan - Director of Specialty Finance

  • Steve, just to be clear, you said the 47% to 57% gross profit margin, that was consolidated, not U.S. only? Did I hear that correctly?

  • Steven E. Cunningham - Executive VP, Treasurer, CFO & Principal Accounting Officer

  • That is correct.

  • John J. Rowan - Director of Specialty Finance

  • Okay. And if I extrapolate correctly, are we looking for about $11 million of stock-based comp in 2018?

  • Steven E. Cunningham - Executive VP, Treasurer, CFO & Principal Accounting Officer

  • Yes, it will range pretty similarly to what we've seen in prior years. It's typically $2 million to $3 million a quarter.

  • John J. Rowan - Director of Specialty Finance

  • Okay. And there's debt extinguishment expected in 1Q?

  • Steven E. Cunningham - Executive VP, Treasurer, CFO & Principal Accounting Officer

  • There will be based on a call that we completed on January 22.

  • John J. Rowan - Director of Specialty Finance

  • Okay. Any thoughts on a delay in the tax season this year? It seems like the IRS is saying anything with an earned income tax credit is not going to go out until the 27th. Do you think that, that changes timing relative to last year and what impacts that might have?

  • David A. Fisher - Chairman, President & CEO

  • So last year, we saw a very long delay because of the fraud concerns. There might be a shorter delay this year compared to kind of years prior to 2017, but we don't expect anywhere near as much a delay as we saw last year.

  • John J. Rowan - Director of Specialty Finance

  • Okay. And just the last question, on the payday front, short-term, single-pay, whatever you want to call it, are you seeing any more competition come in? I mean, just anecdotally, I'm hearing more commercials on the radio for companies with tribal lenders. I'm just -- obviously, all that's online. So I was just curious if you have seen any change in the competitive dynamics since the CFPB made this announcement about a revisitation of the payday loan rule?

  • David A. Fisher - Chairman, President & CEO

  • So we definitely have not. I think maybe people are talking about it a little bit because of the CURO IPO, but they're not a new player, they got some new financing. In fact, our business, our U.S. subprime business has started off the year very strong, and so we're not seeing elevated levels of competition at all.

  • Operator

  • Our next question is from David Scharf with JMP Securities.

  • David Michael Scharf - MD and Senior Research Analyst

  • Maybe following up on the last question regarding the short term or single-pay. Notwithstanding the growth that you noted in both installment and line of credit, I was actually struck by what seemed like a reacceleration in originations of short-term loans in the quarter and the growth in balance. So I'm wondering if, a, you sort of redirected the marketing mix, maybe e-mail marketing, other channels, a little more towards short term during the quarter, if there was anything deliberate done there?

  • David A. Fisher - Chairman, President & CEO

  • So as we talked about last quarter, we definitely devoted more resources to our U.S. subprime business over the last year, as there began to be more certainty around the CFPB rule and it looked increasingly clear that the single-pay product was going to be a viable product long term, and so I think that is some of -- kind of some of what you're seeing. But really, if you look kind of for the full year, the most -- the large amounts of the growth we're seeing in both the U.S. subprime business but also the U.S. business as a whole, is from installment and line of credit products.

  • David Michael Scharf - MD and Senior Research Analyst

  • Got it, got it. And as we think about where that new demand is coming from, obviously, the gross margin commentary is similar to what you highlighted in Q3, based on the new borrower mix. Based on just the state of the economy, full employment, any other maybe leading indicators that you get to see in terms of payment patterns that we don't necessarily see, is there anything that would lead you to drive that new origination figure north of 30%? Or is that sort of a threshold you don't feel comfortable going above?

  • David A. Fisher - Chairman, President & CEO

  • It's definitely not a threshold. We'll take as many new customers as we can. New customers become solid returning customers over time. It's a great way of growing the business. And we don't necessarily think that there's increased demand in the market versus a year ago or 2 years ago. We just think we're taking a really good -- we're doing a really good job of taking share. We still, if you look at the entire U.S. subprime market, have single-digit market share, and so there's plenty of opportunity for us to continue to take share. But the economy is in a good place, right, where there's high levels of employment, and employment means people can pay us back, we only lend to people with jobs. And we're in a nice place. But the economy is also not too strong and too hot where people are getting extremely large raises or huge bonuses where maybe they don't need to borrow. So as we've talked about in the past, I think we're in a nice Goldilocks economy right now for our business. And kind of you combine that with the strength of our team and our products, we're able to take share, and that's where we're seeing the new customer growth come from.

  • David Michael Scharf - MD and Senior Research Analyst

  • Got it. And then maybe wrapping up just on the expense side. I mean, obviously, it's another quarter where you demonstrated you seem to have a lot of ability to manage the marketing and other variable levers, based on how volumes are trending. I'm wondering, inherent in the healthy revenue guide this year, are there any new marketing initiatives, any step functions in either direct or indirect that we ought to be aware of? Or is this -- should we pretty much think about marketing expense same seasonal pattern as the last couple of years and the same general percentage of revenue?

  • David A. Fisher - Chairman, President & CEO

  • I think, certainly, same seasonal patterns. I think we did a better job this fourth quarter of actually finding out places to spend money. I think the first couple of quarters of the year, we wish we could have spent more to bring in more customers. It's great to be efficient, but you want to drive new volume, too. There -- in terms of step functions or new sources, there's nothing brand-new, there's not -- you're not going to see any giant leap forward. But our team continues to do a great job, we continue to make progress, we continue to see more opportunities to do better. And so we think we can continue to find ways of putting dollars out there and generating very attractive returns on them.

  • Operator

  • (Operator Instructions) Our next question comes from Vincent Caintic with Stephens.

  • Vincent Albert Caintic - MD and Senior Specialty Finance Analyst

  • So first, just for the range of the 2018 EPS guidance, if you could remind us and give us a sense of the factors that take you to the high end of the EPS range and the low end of the EPS range, and in particular, if you have a -- if you could give a flavor for what the loan growth trajectory is for each end.

  • Steven E. Cunningham - Executive VP, Treasurer, CFO & Principal Accounting Officer

  • Yes, so let me start with -- so EBITDA down to EPS, so that range is highly linked. Obviously, there's interest expense, tax rate and then some smaller expenses that are not in EBITDA. So these are -- those are pretty linked together in terms of those ranges. You should see that in your modeling. And just a reminder on the revenue ranges and the EBITDA ranges, the highs in the highs and the lows in the lows aren't always linked, as we talked about, where we could definitely be at the high end of the revenue range and the lower end of the EBITDA range in those periods where we have higher growth and more provisioning, particularly from new customers, and that would also lead to a point where you'd be on the lower end of the EPS ranges as well.

  • David A. Fisher - Chairman, President & CEO

  • So I think that ties into kind of the high-level kind of business drivers that could alter where we are in that range. If we outperform in terms of driving new customers, putting cost-effective marketing dollars out there, we could very well be at or above the high end of our revenue ranges, but that could push us down to the lower end of our EBITDA ranges. Conversely, if new customer growth is more temperate throughout the year, maybe pulls back a little bit from the high levels it's been at the last couple of quarters, we could still have solid revenue growth but maybe near the lower ends of our guidance ranges. But that would probably mean we're spending less marketing dollars and doing -- and having less provisioning, which could -- would drive much higher levels of EBITDA throughout the year.

  • Vincent Albert Caintic - MD and Senior Specialty Finance Analyst

  • Okay, got it. That makes sense. Next, just on the tax reform. I'm wondering if you're seeing any changes to your customer behavior as a result, I know it's early days, or if you expect any change in your customers' behavior. And then also, for yourselves, does it change the way you think about the business in terms of would you like to grow the business more with it? Would you want to pay down debt or do capital return? Or just kind of your thoughts about the benefits of tax return -- tax reform.

  • David A. Fisher - Chairman, President & CEO

  • So in terms of our customer behavior, we don't expect any meaningful changes. The actual dollars in our customers' pockets aren't huge as a result of tax reform. And we've seen instances where our customers have gotten kind of one-time cash benefits, whether it's kind of post-hurricanes, where FEMA comes in and is handing out a $1,000 or $1,500 checks, and we've seen that kind of the tempering of demand is very short term in those situations and tends not to be lasting. So no, we don't expect any significant customer behavior, but obviously, we'll be watching that as we progress through Q1 and into the beginning part of Q2. In terms of how we look at the additional income we'll generate as a result of the tax reform, for us, it's hopefully plowing it back into our balance sheet and loan growth and probably not paying down debt, but maybe the ability to take out less debt or less financing incrementally. It's not, as a percentage of our balance sheet, huge. But incrementally, we'd like to use those dollars to grow the loan book.

  • Vincent Albert Caintic - MD and Senior Specialty Finance Analyst

  • Okay, great. That makes sense. And just a last quick one. So your loan growth has been -- was particularly strong in the fourth quarter. I'm wondering if you can give the mix of loan growth that came from your new customers and from your existing returning customers.

  • Steven E. Cunningham - Executive VP, Treasurer, CFO & Principal Accounting Officer

  • Yes, Vincent. It was -- 30% was from new customers across all of our businesses in the fourth quarter.

  • Operator

  • Our next question is from John Hecht with Jefferies.

  • John Hecht - Equity Analyst

  • I know there's a lot of inputs to the ALL level. But looking at this year, you had improving charge-offs, and you had a slight decline in the ALL level. You're -- there's more products coming in, there's some of that lower loss content products, and it looks like you're talking about gross margin benefits for this year. I mean, should we just think that the ALL trends similarly, maybe get a little bit -- a little lower ALL throughout the course of the year? Is there any commentary you can give us on how to think about modeling that?

  • Steven E. Cunningham - Executive VP, Treasurer, CFO & Principal Accounting Officer

  • John, this is Steve. I think our -- we expect stable credit. You can see how that's playing out in our reserve level. So our provision -- you can see our provision, which is really analogous to the cost of revenue, was up just to replenish the reserve for the loan growth. But we think, barring some significant change in mix of growth, and I think what we're -- we've been seeing some pretty consistent ordinal ranking of how the portfolio is growing across the 3 segments. So that continuing and not seeing any big shifts in credit performance, I don't think you'll see any substantial shifts, trend-wise, in the reserving. Quarter-to-quarter, there could be some variations, but generally speaking, we don't expect any big shifts.

  • John Hecht - Equity Analyst

  • Okay, that's helpful. And then, there was a question about the small-dollar or single-pay market, but I'm wondering if you can give us a flavor for your general thoughts on competition across the different markets and different loan products you're in and then even maybe comment on the customer acquisition costs as you see it affected by the competitive environment.

  • David A. Fisher - Chairman, President & CEO

  • Yes, our customer acquisition cost was really solid in 2017, actually, probably lower than we would have liked it to have been. I think in hindsight, especially in the first half of the year, we would have liked to have been more aggressive in putting dollars out in the marketplace, just given the strong credit performance and the return on those marketing dollars we got later in the year, when we did get more aggressive about putting them out. So competitive-wise, we are not seeing much in really any of our markets, with the exception of small business that we talked about a lot. That is a very competitive, somewhat overheated market, where we think there is still being some uneconomic money being put to work in that market, which is why we continue to be cautious. Being cautious is working, at least short term for us. Unit economics are improving in our small business space, and the business broke even this year, so it wasn't a drag on the P&L for the first time. But that's where -- that's the one place where we're seeing a lot of competition. Other than that, again, we have a small market share, so lots of ability to take share from competitors and haven't seen a ton of new entrants out there and don't expect that to change materially in 2018.

  • Operator

  • This concludes our question-and-answer session. I would like to turn the conference back over to David Fisher for any closing remarks.

  • David A. Fisher - Chairman, President & CEO

  • So thanks, everybody, for joining our call this afternoon. We look forward to speaking with you again next quarter. Have a good evening.

  • Operator

  • The conference has now concluded. Thank you for attending today's presentation. You may now disconnect.