高樂氏 (CLX) 2015 Q3 法說會逐字稿

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  • Operator

  • Good day, ladies and gentlemen, and welcome to the Clorox Company third-quarter FY15 earnings release conference call.

  • (Operator Instructions)

  • As a reminder, this call is being recorded. I would now like to introduce your host for today's conference, Mr. Steve Austenfeld, Vice President of Investor Relations for the Clorox Company. Mr. Austenfeld, you may begin your conference.

  • - VP, IR

  • Thank you. Welcome, everyone, and thank you for joining Clorox's third-quarter conference call. On the call with me today are Benno Dorer, Clorox's CEO, and Steve Robb, our Chief Financial Officer. We're broadcasting this call over the Internet and a replay of the call will be available for seven days at our website, thecloroxcompany.com.

  • Let me remind you that on today's call we will refer to certain non-GAAP financial measures, including but not limited to free cash flow, EBIT margin, debt to EBITDA and economic profit. Management believes that providing insights on these measures enables investors to better understand and analyze our ongoing results of operations. Reconciliation with the most directly comparable financial measures determined in accordance with GAAP can be found in today's press release, this webcast, prepared remarks, or supplemental information available in the financial results area of our website as well as in our filings with the SEC. In particular, it may be help tell to refer to tables located at end of today's earnings release.

  • Please recognize that today's discussion contains forward-looking statements. Actual results or outcomes could differ materially from Management's expectations and plans. Please read our most recent 10-K filing with the SEC and our other SEC filings for a description of important factors that could cause results or outcomes comes to differ materially from Management's expectations and plans. The Company undertakes no obligation to publicly update or revise any forward-looking statements.

  • With that, I'll start by covering highlights of our third-quarter business performance by segment. Steve Robb will then address our financial results and updated financial outlook for FY15, and finally, Benno will provide his perspective, and then we'll open it up for your questions. Please recognize that all of today's commentary is on a continuing operations basis unless otherwise stated.

  • Turning to our top-line results. In Q3 volume was up 1% and sales grew 3%, including the impact of 2 points of unfavorable foreign currencies, with the largest impact coming from Argentina, Canada, and Australia. Excluding the impact of foreign currencies, sales grew 5%. Our growth reflects higher volume and favorable mix a as well as the nearly 3 point benefit from price increases. Importantly, our sales results reflect growth across all US segments and international on a currency-neutral basis.

  • In Q3 our US 13-week market shares increased 0.3 of a point versus the year-ago quarter. This is the largest market share increase in the past four years and reflects share growth in six of our eight tracked categories. Our third-quarter increase reflected strong gains in our home care and laundry businesses, with Clorox disinfecting wipes and Clorox liquid bleach leading the way. Brita, Glad, Charcoal, and Burt's Bees also grew market share in the quarter.

  • Conversely, we saw market share declines on our cat litter business as competitive intensity remained high. To address the challenges in our litter business, we continued to drive our new lightweight product along with harder hitting advertising and packaging claims on our overall Fresh Step business. In addition, we have innovation coming out in the cat litter category that we anticipate will result in improved share trends in calendar year 2016.

  • Looking at our US categories, they were up 2 points in the third quarter, a strong improvement following the 0.5 point gain we saw in Q1 and more than 1 point gain that we saw in Q2. We are continuing to invest to improve our category trends, and strengthening our market shares remains a top priority.

  • With that, I'll review our third-quarter results by segment. In our cleaning segment, Q3 volume grew 1%, primarily due to strong results in our home care business. Sales also grew 1% with gains across all cleaning segment businesses.

  • In home care, which is our largest US business unit, sales increased 1% behind strong execution of merchandising events, particularly for Clorox disinfecting wipes, along with strong performance of new wipes with micro-scrubbers that we began shipping at the start of the fiscal year. While it's too early to get a definitive read on performance, sales also benefited from the launch of three new products, Clorox Scrub Singles, Clorox Triple Action Dust Wipes and Clorox Pump N Clean.

  • Our professional products business grew sales 3% in the third quarter, particularly behind increased shipments in our food service channel. As we discussed last quarter, following double-digit Q2 sales growth behind ebola and enterovirus concerns, we anticipated some slowdown in third-quarter professional products growth as those concerns abated. Looking ahead, we anticipate our professional products business will continue to grow faster than the Company average.

  • In our laundry business, sales increased 1% due to growth from Clorox Liquid Bleach and Clorox 2 Stain Fighter and Color Booster. As noted last quarter, due to increased input costs, we implemented a 7% average price increase on Clorox Bleach effective February first. The price increase was well executed in the market, however, competitors have been somewhat slow to follow. From a market share standpoint, our strong execution is paying off as Q3 marked the fifth consecutive quarter of market share growth on Clorox Bleach.

  • In our household segment, volume was flat while sales increased 5%. The segment's top-line results were driven by strong performance in our Charcoal businesses, which grew volume and sales at a double-digit rate on top of high-single digit growth in the year-ago quarter. Charcoal's' strong top-line results were driven by converting to a new and improved lightweight product that began shipping in January, supported by increased demand-building investments as well as strong early season performance at key retailers.

  • Our bags and wraps business grew sales 1% driven by innovation behind the you new Gain scented trash bags through our partnership with Procter & Gamble. Volume on Glad declined 9% reflecting the impact of price increases taken last March and November on our trash bag business. Although competition has not yet followed, we continue to believe our pricing actions are right for the long term with signs the rest of market is firming up.

  • In addition, we anticipate reinvesting a portion of our pricing benefit in trade spending to manage price gaps and to invest in innovation on our premium lines of business.

  • Cat litter volume and sales decreased 3% and 2% respectively in the face of competitive activity. We're continuing to invest aggressively in innovation and communicating our value proposition versus the competition, particularly focusing on excellent clumping and odor control, such as with Fresh Step's Eliminate Odor for 10 Days claim that comes with a money-back guarantee.

  • In our lifestyle segment, volume grew 2% while sales grew 3%. These results were driven by high-single digit sales growth on Burt's Bees, largely due to innovation in lip and face care products. In particular, our new lip crayons grew strongly in the quarter supported by new Burt's Bees television advertising, as did our renewal face line, facial towelettes and skin brightening products.

  • Looking to the fourth quarter, sales growth will likely be lower than year ago, as we lap the strong merchandising and pipeline build for the lip crayon products. Full-year results for Burt's Bees continue to track to high-single digit growth, and we look forward to another strong year in FY16.

  • Turning to our food business. Volume grew 1% and sales you grew 2% versus the year-ago quarter behind higher volume of bottled and dry Hidden Valley products including the February launch of five new flavored Hidden Valley Ranch dressings and two new Greek Yogurt dry dip and dressing mixes.

  • Partially offsetting the Burt's Bees and food gains were lower sales and shipments of water filtration products due to category softness and intense competition in pour-through filters. As previously communicated, we started shipping an improved Brita filter in August that is faster and easier to change than competitive filters, and it's getting strong reviews in e-commerce channels. In November, we began shipping improved pitchers. We're keenly focused on getting our consumer messaging right, and coupled with our focused on innovation, we're optimistic that our water filtration business will improve in FY16.

  • Turning to international. Volume was up 1% and sales were flat, reflecting the impact of unfavorable foreign currency exchange rates. Excluding the impact of foreign currencies, sales for international grew 10%. In the quarter, international saw market share gains in Canada, in local currency terms, and we grew volume share in Latin America, particularly in bleach and cleaners.

  • As we discussed last quarter, we're continuing to see slowing economic growth in some of our key markets, such as Chile and Peru, given macroeconomic trends such as high inflation and slow GDP growth. That said, we remain committed to growing profitably in our international markets as we continue to carefully assess spending across geographies and implement price increases to partially mitigate the macroeconomic headwinds.

  • Looking at the balance of FY15, as noted in this morning's press release, we've increased our sales growth outlook for the year to be in a range of 1% to 2%. The revised sales outlook takes into account the strength seen here to date. For the fourth quarter, we continue to anticipate strong foreign exchange headwinds along with higher trade spending to support our categories and grow market shares as well as to defend against reduced prices by competitors.

  • Now I'll turn it over to Steve Robb to provide more detail on our Q3 financial performance and updated financial outlook for FY15.

  • - CFO

  • Thanks, Steve. Welcome, everyone. We're pleased to have delivered another good quarter, following a solid first half of FY15. As you saw in our press release, given our results to date, we've raised our fiscal-year outlook for sales and updated earnings per share from continuing operations.

  • Now I'll turn to our financial results for the quarter. In our third quarter, sales grew 3%, reflecting 3 points of pricing, a little over 1 point of favorable mix and assortment and nearly 1 point of volume growth. These factors were partially offset by 2 points of unfavorable foreign exchange and 1 point of higher trade spending. On our currency-neutral basis sales grew 5%.

  • Gross margin for the quarter increased 110 basis points to 43.2%, reflecting 170 basis points of cost savings and 140 basis points of pricing benefit. These factors were partially offset by 120 basis points of increased manufacturing and logistics costs and about 60 basis points of higher performance-based incentive compensation costs. For the quarter, commodity costs were about flat.

  • Selling and administrative expenses increased 16% in the third quarter to 14.7% of sales, compared to 13% of sales in the year-ago quarter. This increase was driven primarily by significantly higher performance-based compensation costs reflecting higher anticipated year-over-year payouts, which recognizes the Company's strong performance to date.

  • While the largest impact from higher incentive-compensation costs was reflected in selling and administrative expenses, it also resulted in higher cost of goods sold and research and development expenses. Importantly, for the full fiscal year, we continue to anticipate that selling and administrative expenses to be about 14% of sales, consistent with our long-term target.

  • Advertising and sales promotion investment for the quarter was nearly 9% of sales, with US spending for the quarter at about 10% of sales, reflecting continued strong support for our US businesses. Net of all of these factors, we delivered diluted earnings per share from continuing operations of $1.08 a $0.06 decrease versus the year-ago quarter, due largely to the higher year-over-year incentive compensation costs As a reminder, in the year-ago period, earnings had a $0.12 benefit due to unusually low incentive compensation costs, again, consistent with our pay-for-performance philosophy.

  • Fiscal year-to-date free cash flow was $398 million, compared with $357 million in the year-ago period, an increase of 11%. In keeping with our practice to return excess cash to stockholders through dividends and share repurchases, fiscal year to date, the Company has repurchased about 1.5 million shares of common stock at a cost of approximately $158 million.

  • Now I'll turn to our updated outlook for FY15. As Steve mentioned, we raised our fiscal-year sales outlook, which now anticipates sales growth in the range of 1% to 2%, reflecting stronger results to date and an impact of more than 2 percentage points from unfavorable foreign currencies. Our sales outlook also reflects slowing international economies, increased trade spending, as we continue to support our brands.

  • Turning to margin. We continue to anticipate moderate gross margin expansion for the fiscal year, as the benefit of cost savings and pricing are expected to more than offset higher manufacturing and logistics costs. We also continue to anticipate that commodity costs will be about flat for the full year, as year-to-date headwinds should be offset by lower commodity costs in the fourth quarter.

  • As I previously mentioned, we continue to anticipate selling and administrative expenses at about 14% of sales.

  • EBIT margin is expected to be about flat, reflecting moderate gross margin expansion offset by higher performance-based incentive compensation costs. Our fiscal-year EBIT margin also reflects incremental demand building investments. We continue to anticipate FY15 tax rate on earnings from continuing operations to be about 34%. Net of all of these factors we have updated our fiscal-year outlook for diluted earnings per share from continuing operations to $4.45 to $4.55.

  • As we look ahead to FY16, we're going to be keenly focused on three things. First, headwinds in international markets, including slowing economies and foreign currency declines, which we anticipate to be higher than this year's expected level of more than 2% and will impact both top- and bottom-line results. In particular, we anticipate a meaningful currency devaluation in Argentina sometime in FY16.

  • Second, we continue to monitor changes in commodity costs. Despite the current softness in resin prices, we're seeing early signs that the market may be firming up. In addition, logistics costs remain high, which will likely continue into next year. Third, we will invest heavily in our brands. As I mentioned previously, historically we've invested a portion of the resin related savings back into the business. In particular, we anticipate continuing to invest in trade promotion, especially in categories where competitors have yet to follow our pricing actions.

  • As a reminder, we will provide our outlook for FY16 in early August.

  • In closing, I feel really good about our results this quarter. Despite the headwinds we continue to face, we continue to be encouraged by the actions we're taking to accelerate growth in our US businesses and plan to continue investing. In addition, our team drove operational efficiencies that allowed us to expand our margins, which supports our focus on driving profitable growth.

  • With that, I will turn it over to Benno.

  • - CEO

  • Thank you, Steve. Hi, everyone. We're pleased to have delivered strong third-quarter results on top of a very solid first half. As we've shared with you, the central aspect of our 2020 strategy is to drive profitable growth.

  • Consistent with that strategy, while facing significant foreign-exchange headwinds and cost increases, in Q3 we focused on growing profitably through: Strong execution of our desire, decide and delight demand building model, based on delivering better value to consumers. Through launching meaningful innovations across many categories, increasing brand investments in the US, delivering strong cost savings, and executing price increases where they're justified.

  • As a result, we drove category and overall market share improvements and saw further revitalization of our US retail business. We generated stronger top-line results. We expanded gross margin, and we raised our sales outlook and updated our EPS outlook for the fiscal year.

  • As we look ahead to FY16, I remain confident in our strategy and our keen focus on accelerating profitable growth to create value for our stockholders. The strategy accelerators I shared with you last quarter are driving decisions around where we will invest more heavily, again, with the intent to drive profitable growth. By accelerating portfolio momentum, we're taking advantage of tailwinds to generate more growth from our portfolio and invest more heavily against those brands and categories that have a stronger right to grow. We're pleased to see this reflected in our Q3 share growth, which was the strongest we've seen in four years.

  • By accelerating 3D technology transformation, we're addressing the shift in how today's consumers shop and buy their products and how we must engage with them. As we focus on winning the battle for the physical and virtual shopping cart, we've solidified partnerships with key retailer partners to accelerate our e-commerce strategy. By accelerating innovation across our demand creation model of desire, decide, and delight, we are driving category growth.

  • I'm pleased with the progress we're making. And this quarter we launched meaningful innovation across several categories. Although early days, several of these are exceeding expectations.

  • Finally, by accelerating our growth culture while maintaining operational excellence, we're driving an even more deeply engrained growth mindset. I believe these are the right strategies, particularly as we manage our business in the face of challenges that Steve Robb noted earlier, slowing economies in international markets and strong foreign exchange headwinds, a volatile commodity market and the need to continue to invest in trade promotions to support our brands against competition.

  • With that, we'll open it up to your questions.

  • Operator

  • Thank you, Mr. Dorer.

  • (Operator Instructions)

  • Our first question will come from Steve Powers of UBS.

  • - Analyst

  • Great. Hi, Benno, Steve, and Steve. I wanted to ask a question around the gross-margin guidance, Steve. I'm not sure how you define moderate expansion, but if I take your full-year guidance of 1% to 2% on the top line and assume, just as a starting point, Q4 gross margin looks like Q3 in terms of expansion, that's going to put your gross-margin performance for the year up about 40 basis points if my math is correct. First, is 40 basis point lineup is moderate for you? Second, is there any reason why gross-margin expansion shouldn't actually accelerate in Q4, given the magnitude of the presumed commodity benefits and the continued cost saves? I know you flagged the higher trade promotion in your outlook a couple times, and I assuming that's particularly focused on Glad, where you've got the price gap issue. But, just how significant a spike in gross to net are you expecting in Q4, if you can size that order of magnitude versus Q3? Thanks.

  • - CFO

  • We are expecting a meaningful improvement in gross margins in the fourth quarter. Obviously, we're very pleased with the results we saw in the third quarter where we added almost a little over a full point of gross margin. What we saw in the third quarter, and this is to the fourth quarter, strong cost savings programs, pricing actions that are working in the market. In the third quarter, commodity costs were flat, and so all of those benefits flowed through.

  • When you look forward to the fourth quarter, we feel great about the pricing. We feel very good about the cost savings, and importantly, we expect to get some commodity cost tailwinds. That will probably be the first quarter this year where we're actually getting tailwinds. I would expect meaningful gross margin expansion in the fourth quarter.

  • Now, for the full year, stepping back, we do expect EBIT margin to be about flat. The reason for that is, we are going to continue to step up our investments in consumer demand-building investments and our SG&A costs are expected to be about 14% for the full year. So, I think some of the benefit in the fourth quarter in gross margin will be offset by some of these other factors. Nonetheless, you should see some pretty nice numbers.

  • - Analyst

  • Just to square that with moderate expansion in terms of language of your outlook, if you're up meaningfully in the fourth quarter, sounds like at least as much as the third quarter, that's 50 basis points or so? That's going to be a sizable -- is that what you define as moderate gross margin expansion in?

  • - CFO

  • Steve, I'll let you do your math. I'll let you imply your judgment. Keep in mind the first half was a bit more challenging for us. Second half, as we expected, gross are expected to do better. We're seeing it in the third quarter. We'll see it again in the fourth quarter. I think, again, for the year you're going to see some good margin expansion at the gross margin line, but even margins should be about flat.

  • - Analyst

  • Okay. Is there any way to frame or -- Steve mentioned a couple times increasing trade spend. You got increasing investments throughout the press release. You talk about higher trade promotion in your outlook. You flagged the price gap issue in Glad. How much incremental investment should we be thinking about relative to the Q3 run rate as we look forward on that trade promo line?

  • - CFO

  • Let me step back and just talk about the full year for a second in long term. First, you might recall that on our 2020 strategy one of the things that we wanted to do was to invest in incremental point of sales in consumer demand-building investment and to some extent in R&D. We started that in the fourth quarter of last year. I think we've continued it through this year. I think what you should expect is a mix of both trade spending, as we're looking to drive trial and repeat on new products, as well as just advertising as we keep those brands healthy. But I think you'll see us consistently do this over the coming quarters. Again, full year you should see a nice increase, consistent with what you've seen year to date.

  • - CEO

  • Steve, this is Benno. One thing I would add is that you should see the incremental dollars probably float around depending on where they deliver the ROI, depending on the strategic needs at any given point. Right now, it's fair to say that more dollars go into trade promotion, one, to support the price increases, but two, also to support fast distribution startup behind what is a really solid innovation program. Over time, that might change and the dollars might go into different buckets, but as Steve Robb said, this increase in spend is going to be here to stay and in line with our strategy.

  • - Analyst

  • Okay. Thank you.

  • Operator

  • We'll hear next from Jason English from Goldman Sachs.

  • - Analyst

  • Hey, good afternoon, folks. Thank you for the question. I wanted to focus on your international business quickly. I know you've made a lot of investments in the recent years, or taken a lot of steps in recent years to try to improve the profitability, walking away from Venezuela, the SAP investment. Yet looking at profitability, I think from a margin perspective, this quarter marked a new all-time low. Can you talk more -- I know FX is pressure point here, but from just a profitability perspective, what's driving the ongoing erosion? What can you do to maybe fix it? What's a realistic expectation as we think about the forward there?

  • - CEO

  • Yes, Jason, thank you for that. Our aspiration, long-term aspiration in international is to grow 5% to 7% in sales, but importantly, grow profitably. It's fair to say that at this point we're not meeting those expectations. I would say that operationally we're executing well, but we all know this is a very challenging environment that will likely continue well into next fiscal year.

  • The key drivers, to your question, a lot of them are macroeconomic in nature around GDP, around cost inflation, price controls and FX. Again, these are factors that our peers are seeing as well, and they're pretty well established.

  • Going forward, our focus will be on rebuilding margin. I'm not happy about the profitability, and rebuilding margin is our first priority. I would point at a few key tactics. One, continue pricing to offset inflation. Two, innovation where margin accretive that drives trade-up, and we're seeing good results behind tactics like this in markets like Argentina. There's more that we can and will do.

  • Three, we will really be very disciplined about demand spending. We will spend where it is profitable and where we feel like there's going to be a long-term growth effect. We will not spend if the profitability is not there. Then fourth, we have intensified our efforts to apply what we think is a solid play-book from the US on the cost savings side, and we will do more of that.

  • So going forward, I do not expect us to be on the growth trajectory, the 5% to 7% in sales growth that I mentioned earlier, anytime soon, but I do think that we can do better to start rebuilding our margin and that, again, will be our priority near term, given all the challenges that are largely macroeconomic in nature.

  • - Analyst

  • Okay. One follow up on that and then another question. Some of the cost relief benefits that you're expecting in the US, would you expect to see them in international as well or is FX going to be a full offset? Then real quick on top line, you bumped it from 1% to 1% to 2% for the year. With only one quarter left, that's a pretty wide range. It implies down 2% to plus 2% for the fourth quarter. Plus 2% seems like it should be pretty much -- it should be a pretty achieveable target. The question is, why not just go from 1% to 2%, or is the real risk that your top line is materially weaker than just 2% in the fourth quarter?

  • - CFO

  • Okay, Jason. Let me start with the latter question, then I'll step back and address the former. Starting with the latter question, which is regarding the outlook. Again, the outlook for sales growth for the full year is 1% to 2% all in including foreign currencies. Now to be clear, fiscal year to date we've delivered about 2% sales growth, a little over 2% sales growth all in. I think as we look to the fourth quarter, we are expecting sales growth to be probably flat to up slightly.

  • The things that we're monitoring carefully right now, number one, is just foreign currencies; there's a lot of volatility there. Second, our Charcoal business, which by the way is off to a great start certainly in the third quarter, but it's a seasonal business. It's historically had some volatility, so we'll need to see how that plays out. Finally, we're going to continue to invest in our business. So I think on balance, it's fair to say, based on what we know, that we're probably in the mid to upper end of that range of the 1% to 2%.

  • Turning to your question in international, it is challenging because you've got foreign exchange, which is certainly placing a drag on the margins in our international business because like many companies that have businesses in the emerging markets, you pay for a lot of your costs in dollars. As a result, you take a double hit on that. We are seeing benefits of lower commodity costs beginning to trickle through to international, but probably to a less extent than we're seeing in the US, because the inflationary pressures are higher in the international markets and where possible we try to source materials locally and try to pay in local currency. I think the margin challenges in international are a bit more acute.

  • And I think as Benno said, that's why we're going to focus on what we can control. We're going the lean into pricing. We're going to continue to drive hard against our cost savings. We're going to get smart about how we allocate our investment spend. Finally, I think there is more opportunity to lower SG&A costs, globally, but particularly in international, and you'll see us focus on that as well.

  • - Analyst

  • Great. Thanks a lot. I'll pass it on.

  • Operator

  • Olivia Tong with Bank of America Bank of America-Merrill Lynch, your line is open.

  • - Analyst

  • Thank you. Good afternoon. Just want to talk a little about commodities because you obviously start to see that turn this quarter. Just get a better sense of what you were thinking for 2016 in terms of where that can go? Then also on the logistics costs, I know there are a lot of factors that go in there, but just wondering if you could provide more color? As that number moves around, is that just a continuing higher truck and rail cost or is there something else that we should be thinking about? Thanks.

  • - CFO

  • Let me start with the logistics question, Olivia. What we have seen, and this is not unique to Clorox, as we've talked many times before, there's two fundamental problems in logistics that everybody's facing. Simply not enough drivers and trucks, part of that is changing rules and regulations, part of it's probably a fallout from the economic slowdown, a lot of trucking companies went out of businesses. There's just not enough trucks on the road. And rail has been somewhat congested, so that's been driving up overall logistics costs.

  • I think this area may be impacting Clorox a bit more, though, than other companies because some of our plants are in more rural locations where you have longer shipping lanes and we also tend to ship things like bleach and charcoal and cat litter, which weigh a bit more and so you pay a bit more there. It's an ongoing pressure. It's something that we fully expect will continue through next year, which is why, again, we're focusing on pricing and cost savings to address it.

  • In terms of the outlook for commodity costs, again, as I said in my opening comments, we anticipate commodity costs to be about flat on the year, but we do expect to get some tailwinds in the fourth quarter. What we're watching very carefully right now is energy prices. Energy prices over the last 4 to 8 weeks have moved up pretty sharply. One of the things we know over time is that commodity costs tend to come down slowly, but they move up pretty quickly. So resin prices appear to have found a bottom. They're starting to firm up.

  • I do expect that in the fourth quarter there will be some tailwinds. There might be some tailwinds going into early FY16, but we're just keeping a sharp eye on this because these markets have a tendency to swing pretty quickly. We'll have a better update for you in early August when we provide our outlook for FY16.

  • - Analyst

  • Got it. Thanks. Then on bleach pricing, you mentioned that you're gaining share, but if private label doesn't end up following in the pricing, what's the game plan there?

  • - CEO

  • Olivia, so for everybody as a reminder, we took a 7% price increase in February. Our price increase was executed successfully. On the competitive side, I would say at this point it's early days and we need to let this play out. Some accounts did follow on the private label side, some not yet. It's not clear where this will end up.

  • I would offer a few pieces of perspective. First of all, the price increases continue to be cost justified. Our competitors see the same cost increases that we do, so again, early days. We need to let this play out. We do have a strong track record, obviously, taking price increases over the long term. We know how to execute pricing, and we're certainly committed to growing our categories profitably.

  • We had anticipated the need to spend some of the pricing benefit back in trade promotion. This is exactly what's happening. This is exactly what is reflected in our outlook. So we are staying the course on pricing on bleach and also on Glad for that matter. We'll also stay agile if needed, so if we need to course correct down the road, we will.

  • At this point my expectation is that this price increase will be executed successfully. We'll probably see, also as a disclaimer, volumes and shares over a few quarters be somewhat depressed. Again, that's a normal thing. After three to four quarters, once consumers are used to new price points, we should see that ease up and normalize. Overall, I would say our price increases are on track.

  • - Analyst

  • Thanks so much.

  • Operator

  • We'll hear next from Joe Altobello from Raymond James.

  • - Analyst

  • Thank you. Good morning. First, since we're on bleach, I'll start there in terms of a housekeeping question. You mentioned that Glad volumes were down 9% after the price increase, and I'm not sure you gave the bleach volume number in your prepared remarks?

  • - CFO

  • Our laundry business in total, that includes Clorox 2, it was down, from a volume standpoint, mid-single digits.

  • - Analyst

  • Okay. So as expected, I would think?

  • - CFO

  • As expected, there was no surprise there for us, as Benno said.

  • - Analyst

  • Okay. Then in terms of litter and Brita, obviously you guys have struggled in both these areas of late. It sounds like they're moving in opposite directions. It seems like Brita's getting a little bit better. I'm curious number one, has that business turned the corner or still a lot of wood to chop there? Two, how do you guys fix litter? I know this is a very tough question you've asking for probably three years now. It's not for lack of spending and it's not for lack of innovation, but that business continues to decline. I'm just curious if there's something that we haven't heard from you guys yet that you're thinking about to try to turn around that business? Thanks.

  • - CEO

  • Yes, Joe, thanks. Brita first. Brita has been soft recently and certainly on the share side we're seeing some improvements. It's, to be honest, too early to say that we've turned the corner, but I'm certainly feeling better. The issue on Brita has been private label filter distribution expansion, which led our share and volume to be under pressure and also has led the category to a decline. We are focused on innovation.

  • Innovation on systems, but also innovation on filters to differentiate from private label. That work is under way and we're seeing good progress. We're also working with retailers to reverse the trade downs in the category and revitalize the category. I expect better results in FY16. The good news is, on Brita, that our pour-through systems, which is the majority of the business, is growing and that's typically a precursor to higher filter sales. That's green shoots, and I think Brita will see growth in the next fiscal year, and I'm quite optimistic.

  • Litter, obviously, no surprise, not yet where we want it to be. What we've always said is that it will take a few quarters until we can expect improvements, and I will say that I think that it will take until FY16 also. We're focused on earning share and not buying share, which ultimately requires better innovation. We've put a few things in place that are beginning to take hold. We're investing in better value communication. Lightweight litter, which we've launched earlier this fiscal year, has been quite successful, and we're investing behind it. As Steve Austenfeld said earlier in the call, we have strong innovation coming up in the next fiscal year, which is ultimately what it will take. So pleased with the progress, I'd also offer as a perspective that litter is growing both volume and sales fiscal year to date. So that share number is certainly the one number that I don't like and no one here at Clorox likes. To put it in perspective, we're nevertheless growing and we feel good about our prospects for 2016 and beyond.

  • - Analyst

  • Great. Thanks Benno.

  • - VP, IR

  • Thanks, Joe.

  • Operator

  • Bill Schmitz from Deutsche Bank, please go ahead.

  • - Analyst

  • Hey, guys. Good morning. First question, couple housekeeping items. The first is the corporate line in the segment data has been super bouncy, and I think a lot of that's incentive comp. When you look forward is the right number like $60 million a quarter? Is that about right?

  • - CFO

  • You're right in your first conclusion, which is incentive -- it includes a lot of things, interest income and expense and a lot of things, but incentive compensation is really what's causing it to move around. You're going to see variability across the quarters. The simplest way I'd have you -- if you're modeling this out, model this year SG&A costs at about 14% of sales I think is right. I think, again, as we've said many times over the longer term, we'd like to get that number below 14% but that might be the easiest way to think of this.

  • - Analyst

  • The reason I ask the question is I know you're not going to give us guidance for next year, but there's a really difficult comp on the corporate line in the first quarter, and I think you look at the Street numbers if you normalize it to the regular corporate number, the number's like $0.10 too high.

  • - CFO

  • I haven't seen the consensus for the first quarter, so I really can't comment on that. Again, all I can say is that for modeling purposes you're going to see variability across the quarters in SG&A costs, as we've previously discussed, and 14% is probably a really good number to use at this point.

  • - Analyst

  • Okay, that's helpful. The net debt to EBITDA now is like 1.5 turns. I think that's fairly below where you guys feel comfortable, so what's the plan on the balance sheet utilization front?

  • - CFO

  • At the end of the third quarter our debt to EBITDA came in at 1.9. (multiple speakers) Understood. We look at -- you got to also remember some of that cash is overseas and somewhat trapped, so we like to think of it as about a 1.9 against a target of 2 to 2.5. In any case, our free cash flow fiscal year to date is up 11% versus year ago, so we're certainly feeling very good about our ability to convert sales to cash and it gives us a lot of financial flexibility.

  • We've started to use some of that money as we've discussed for the last few quarters to invest for growth. And we've been putting more money into growth, and it's certainly working. We're going to keep the dividend healthy. You saw us, in the third quarter, re-enter the market for share repurchases, essentially to start offsetting stock option dilution that's occurred over the last couple of quarters. I think longer term, what you'll see us do is we'll continue to, obviously, support the growth of our business organically with investments. We continue to look for bolt-on acquisitions in the areas that we've discussed, and we'll keep the dividend healthy and return cash that we don't need back to shareholders. We're certainly sitting in a very good spot with a lot of financial flexibility.

  • - Analyst

  • Got you. I know some people complain I ask too many questions on these calls. The last one is, it seems, finally, scanned and non-scanned channels are aligned. Is that going to be the case going forward? Is the Costco stuff lapped and now it seems like by channel things are growing at the same rate?

  • - CEO

  • Should be, yes. As you rightly say, Bill, the Costco matter, we are through. That happened in Q3 of last year. So we should see, barring any unforeseen events, a scan to non-scan to be reasonably aligned.

  • - Analyst

  • Thanks so much, guys.

  • Operator

  • We'll hear next from Ali Dibadj from Bernstein.

  • - Analyst

  • Hey, guys. Just want to go back to the cost justifiedness of the price increases. Because if I look at your gross-margin drivers, at least in this quarter, the 140 basis points they got from price is significantly higher than the combo of the commodities and manufacturing logistics. I'm trying to understand why now was the right time with the accumulation of all the impacts over the past year or so of commodities impacting you? Then as you look forward, clearly, you have to invest back in the business to try to close some of the price gaps. I'm trying to understand the logic of why do this in the first place, if you're going to try to spend back? Is it just because you want to get a higher lift price and hope the promo eventually goes away, or is this another logic behind this around innovation or something else?

  • - CFO

  • Let me start off and talk about the cost base, and then maybe I can have Benno weigh in with his point of view of the longer term view of the business. Starting with costs, keep in mind, we're not looking at this for a quarter or two. We actually look at this over a longer period of time. We tend to price to the long-term average cost of where we think these markets are going. Again, as we pointed out, logistics costs are up, wage inflation is real, healthcare costs are up. Commodities are actually still up in the first half of the fiscal, they went flat in the third quarter, but we have yet to get any relief. So the pricing that we've taken, we think it's the right pricing for the business. It's certainly cost justified. While it's early days, it's, certainly, we've executed the price increases well.

  • I'll turn it over to Benno for his thoughts.

  • - CEO

  • To your question, Ali, on investments, I will want to make it clear that the benefit we are getting from pricing as far as our profitability is concerned is higher than the amount that we're investing back, so there's still a net benefit. We are committed to growing these categories profitably. As I said earlier, these price increases are cost justified. Typically what happens, and this time is no exception, that we have to invest back temporarily. In the long run, I would assume, as has happened in the past, that the trade spend will subside over time and will normalize. As we are helping consumers adjust to new price points, as we support our brand against competition, temporarily, again, as was the case in the past, we will invest back for a net benefit from pricing.

  • - Analyst

  • So I have a hard time seeing it as -- perhaps, cost justified is a heavy term, but cost justified, given that you are yourself saying that pricings are going to roll over in the short term. Maybe it's cost justified, certainly it keeps to your point on a longer term, but I worry about what's going to happen in the shorter term to you guys, particularly, and if you can help me with some color on this? Particularly, as we've been looking at FSIs every week now for a little while in your categories and others, and it really looks like the European companies are putting significant amount of pressure on this marketplace already based on the currency benefit. Do you feel that this is a little bit of a dangerous situation to be in relative to Europe, relative to what the commodities are doing? Or do you still feel like you would do it all over again knowing what you know now on the pricing?

  • - CEO

  • We would absolutely do it all over again. I will remind you that, right now, we're growing market share. We've seen the highest market share growth in four years and the subject categories, bleach, Glad, are growing share very nicely. Bleach now we've grown share for the fifth quarter in a row. In fact, what we're also seeing is that the momentum that we have seen over the past years, from private label share, has become much more modest at this point. We're, to date, growing in fact, in dollar terms, faster than private label.

  • I would also say that, look, at the end of the day, this temporarily higher spend on trade is just one component of what we are doing. I would ask that we also consider that we're investing very strongly in innovation. A lot of our trade spend today goes against fast distribution and innovation. We're seeing several innovations off to a fast start on the distribution front. We're pleased with the progress on the cleaning innovation. Glad with Gain is off to a very strong start, as is lightweight coal. The new Hidden Valley Ranch flavors with cucumber, avocado and sweet chili are doing nicely.

  • I would look at it in context of our stated desire to invest in accelerating growth, but investing to accelerate growth profitably. I feel like Q3 is a good example of that, and there's more to come on that front.

  • - Analyst

  • Okay. Thank you. Last question, just around advertising spend roughly just under 9%. Given what you just said, how should we expect that to change going forward?

  • - CEO

  • I don't know that we've given a specific guidance on advertising sales promotion. What we have said is that we want total investment in our brands to increase by 1 point, Ali, and we think that that continues to be a fair assumption. Within the advertising sales promotion line, what you will continue to see is that the US spending is going to continue to float up, which it has, and we are spending less in international today. Again, consistent with our desire to grow profitably, and that the stated intention to spend only where profitable in the international market.

  • - Analyst

  • Thanks very much.

  • Operator

  • We'll hear next from John Faucher from JPMorgan.

  • - Analyst

  • Yes, thank you. Want to follow up a little bit on charcoal. You talked about increased retailer merchandising as a key driver in the third quarter, and I guess what do you think is driving that? Is that weather related? What's your visibility in terms of whether that higher level of merchandising is going to be continuing over the course of the summer selling season? Thanks.

  • - CEO

  • First, what's behind this is we've been on a strategy in charcoal to encourage year-round merchandising for a while, and that's certainly been very successful. We've seen particularly strong success this year. If you think about what's happened in much of the country, weather-wise, there's was pent-up demand and there was readiness also by retailers to invest in charcoal, to get people back into the stores and encourage store traffic, and our merchandising program certainly anticipated that. We've worked with retailers to plan for such events, and we've seen particularly strong pull.

  • The good news is we're seeing quite a bit of that translate into a share in category growth. That obviously makes us feel good about the prospects going forward. We feel good about our starts into Q4 on the business. I will say that charcoal is more difficult to plan. A lot of it does depend on weather, and we'll have to see it play out. But we are certainly very optimistic about how we're executing what we can control and the early success we've had this fiscal year behind merchandising programs. Again, all planned and consistent with the strategy that we've had on the business for a while.

  • - Analyst

  • Okay. If I can ask a follow up on that? That makes sense, I guess. But if you're getting incremental counter-seasonal promotional activity, it seems like as you cycle into the normal promotional activity that the incremental benefit year over year should lessen almost by definition, right? Because you're going up against a seasonal period when you're used to having more merchandising. Is that right?

  • - CEO

  • We've seen particularly strong growth on the business in Q3. Do I expect those types of growth rates to continue? I don't think so. Again, on charcoal, one can be surprised at times. It depends on a lot of factors, including weather. I'm looking at what do your plans look like and what do they look like compared to year ago, and I certainly feel very good about those and we need to let Q4 play out.

  • - Analyst

  • Okay. Thank you. Then, if I could just follow up on Ali's last question about advertising? As the ad-to-sales ratio come had down over the past couple of years, there was a lot of discussion about international being the key driver of that fall-off in the whole Company ad-to-sales ratio going down. Is that something where you just talked about the profitable growth? It seemed like it was masking something that you had to go back, and now you're saying you have to spend more. How can we get comfortable that it really is the international piece that's driving that down when your stated need to increase advertising in the US would indicate that the US was also part of a driver of that reduction over the past couple years? If that makes sense?

  • - CFO

  • John, let me take this. If you go back and you look at this over the last couple of years, our US retail spending has been anywhere between 9% and 10%. In fact, I think it's been closer to 10% than 9%, so what you've seen us do is shift more spending into the US retail business. Keep in mind, the professional products business, which has been growing fabulously for us, we really don't have any advertising expense in there. You have to be careful with that number.

  • International, I think as we talked for quite some time, we have been making cuts in advertising. Back when we were in Venezuela, we had basically turned off the advertising. We're spending very little if any advertising in Argentina in some of these markets that have price controls. We've systematically gone into those markets that are margin challenged and have some issues and we're really pulling back on the advertising. By contrast, we've been putting it in the US, which is why we've been quoting, I think for the last few quarters, what we're spending in our US retail business. We feel good about the total demand-building investment. We feel good how it's building market share for us. Certainly, it's driving top-line momentum in the US business, and I think you can see that in the numbers.

  • - Analyst

  • Okay. Thank you.

  • Operator

  • We'll move next to Chris Ferrara from Wells Fargo.

  • - Analyst

  • Thanks. I guess going back to the share gains in the US, I think if I'm right, if I caught it right the number was 30 basis points of gain? That's despite a couple of price gap issues. So I guess the question is, how sustainable do you view that level of share? Where would you put the level of share gain needed to meet your growth objectives over time in the US?

  • - CEO

  • Feel good about the share gains. Feel also good about the fact that they're really broad, other than Brita and litter, we're growing share everywhere. It's our objective to grow share in the US, but it's also our objective to grow categories. One thing that I would note is that behind the increase in investment and also behind the innovation, our categories this quarter have been quite healthy. We saw 2% category growth this quarter. That's been as high as it's been in recent years. I would say, in the future, I would expect our share gains to continue. I would think that our Glad and bleach, we might see somewhat depressed shares for three to four quarters, as we cycle through those price increases. But we are putting the plans in place based on stronger investments, based on strong innovation, based on competitive marketing communications that center around consumer value, that should make us expect to continue to see share gains.

  • - Analyst

  • On the buyback, on a separate note, are you done with the targeted buybacks you guys are -- I think you said were going after some of the share creep you had? Are you guys done with that?

  • - CFO

  • I think what we've consistently said is, within our outlook, we will periodically re-enter the market to soak up stock option dilution. I think you'll see us, again, periodically do that with the excess cash. Beyond that, we haven't commented on specific plans.

  • - Analyst

  • Got it. Thanks, guys.

  • Operator

  • Lauren Lieberman from Barclays, your line is open.

  • - Analyst

  • Thanks. Just quickly on bleach. I was curious if you could talk about what you have seen more recently as demand is normalizing, or accelerating now that pricing has been in the market for a couple of months? Thanks.

  • - CEO

  • On bleach, what we're seeing is that share has been strong. I mentioned earlier, we've seen five quarters of share growth on the business, expect that to ease up. So feeling good from that vantage point. I think as far as the category is concerned, our expectations are that that will be more flat going forward. But feel good about the innovation program that we're putting in, feel good about the communication that we're putting in. One thing that we're doing is supplementing the very strong focus on laundry with the stronger communication around cleaning occasions. One thing that we found is that heavy users in particular display a lot more usage around cleaning occasions on top of laundry. We will focus on that part of the business. I would say bleach is steady as she goes, and feel good about the prospects in the category, with the one caveat that we'll cycle through the price increase and somewhat slower consumption over the next three to four quarters.

  • - Analyst

  • Okay. Great. Thanks. Also just on Green Works, I was surprised to see Green Works laundry called out in the release. My recollection was that you're giving Green Works the line another go. But I thoughts it was more in the household cleaners and not so much in laundry. Maybe I need an update on what's been going on or not going on with the Green Works franchise?

  • - CEO

  • You're correct, Lauren, our focus in Green Works actually is on the cleaners side, and we have three core categories, sprays, toilet bowl cleaners and wipes, and those are performing okay. Green Works laundry was a distribution loss with one specific customer. It's non strategic. It's a one-time event, but it doesn't affect our plans on the remaining Green Works business going forward.

  • - Analyst

  • All right. Great. Thank you.

  • Operator

  • We'll hear next from Erin Lash from Morningstar.

  • - Analyst

  • Thank you for taking my question. I was hoping you could talk about the acquisition environment? I think there was a lot of talk at CAGNY in terms of the fact that acquisition premiums being demanded by sellers were too high. I just wondered if that had changed, or if there's any, I guess, your interest in looking to acquire to, as a use of cash?

  • - CFO

  • A couple things, first of all, we certainly have plenty of dry powder to be able to do bolt-on acquisitions, as I mentioned earlier, so no concerns there. From an acquisition market, it continues to be, particularly in the US, a seller's market more than a buyer's market. I think you see that when you look at the multiples some of these businesses are trading at.

  • All of that said, we do have a pipeline of ideas we're working against. We continue to be very interested in natural personal care and opportunities in that space; the whole idea of health and wellness is interesting. We like US-centric businesses because it allows us to, hopefully, pay for a deal on synergies with our US business and then buy a growth upside. I would say we stand ready to do acquisitions. We're continuing to work the pipeline but I think these things take time. They're pretty difficult to predict, nonetheless, we think we'll be successful over the next couple of years.

  • - Analyst

  • Thank you for that. Just one follow up. You mentioned that it is a seller's market. In that light, and obviously several of your peers have been looking to skew their brand portfolio, is that something that you've considered or are you happy with the brand mix as it stands?

  • - CFO

  • You might recall that over the last couple of years, I think we have made adjustments in the portfolio. We exited the auto business because we didn't like the trends of things like STP. We didn't think is right for us as a company. Of course, we more recently exited Venezuela as a way of adjusting the portfolio.

  • I think like other companies, we do have small brands that are probably trapped in the portfolio. We're always looking at that to find out if we're the highest value owner. Keep in mind, though, many of those businesses have been in the portfolio for decades. As a result, they have virtually no tax base.

  • Sometimes it's better to manage the business for cash over the long term and use that cash to invest for growth or return it back through the dividend back to our shareholders than to sell those businesses where you may have substantial tax leakage. Nonetheless, we continue to look at the portfolio on a regular basis.

  • - Analyst

  • Thank you. That's helpful.

  • Operator

  • This concludes the question-and-answer session. Mr. Dorer I would like to now turn the program back to you.

  • - CEO

  • Thank you. Let me sum this up. I feel very good about our third-quarter and year-to-date performance. I'm pleased our strong year-to-date results allowed us to raise our sales outlook. I believe our strategy and focus on accelerating profitable growth are the right ones to create long-term shareholder value. So I look forward to speaking with you again on our next call in August when we will share our full-year results and provide our FY16 outlook. Thank you.

  • Operator

  • That does conclude today's teleconference. We thank you all for your participation.