Century Communities Inc (CCS) 2018 Q2 法說會逐字稿

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  • Operator

  • Good day, and welcome to the Century Communities Second Quarter 2018 Earnings Conference Call. (Operator Instructions) Please note, today's event is being recorded.

  • I would now like to turn the conference over to Scott Dixon, Vice President of Accounting. Mr. Dixon, please go ahead.

  • John Scott Dixon - CAO

  • Good afternoon. We would like to thank you for joining us today for Century Communities Second Quarter 2018 Earnings Conference Call.

  • Before the call begins, I would like to remind everyone that certain statements made in the course of this call are not based on historical information and may constitute forward-looking statements. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described or implied in the forward-looking statements. Certain of these risks and uncertainties can be found under the heading Risk Factors in the company's most recently filed annual report on Form 10-K as supplemented by our other SEC filings. Our SEC filings are available at www.sec.gov and on our website at www.centurycommunities.com. The company undertakes no duty to update any forward-looking statements that are made during this call. Additionally, certain non-GAAP financial measures will be discussed on this earnings conference call. The company's presentation of this information is not intended to be considered in isolation or as a substitute for the financial information presented in accordance with GAAP. Management will be available after the call should you have any questions that did not get answered.

  • Hosting the call today are Dale Francescon, Chairman and Co-Chief Executive Officer; Rob Francescon, Co-Chief Executive Officer; and David Messenger, Chief Financial Officer.

  • With that, I will turn the call over to Dale.

  • Dale Francescon - Chairman & Co-CEO

  • Thank you, Scott. Today on the call, I will review our operating highlights and business updates. Rob will then discuss our business and markets in more detail. Afterwards, Dave will follow up with further information on our financial results, balance sheet and increased outlook for the balance of the year. Following our prepared remarks, we will open the lines for questions.

  • Our team executed well in the second quarter of 2018 and more than doubled adjusted earnings year-over-year to $36.5 million or $1.21 per diluted share. We expanded our financial flexibility through the upsizing and extension of our credit facility and completed the Wade Jurney acquisition to become the tenth largest national U.S. homebuilder based on 2017 pro forma homes delivered. Additionally, we reached record levels across the majority of our operating metrics during the quarter, including home sales revenue, net new home contracts, backlog dollars and backlog value in an overall healthy homebuilding environment. This significant improvement was driven in part by accelerating growth in our acquired operations and also from strong demand throughout our legacy markets. Furthermore, we maintained tight cost controls and drove significant operational improvements, all while finalizing the full integration of our previous acquisitions.

  • In June 2018, we completed the purchase of the remaining 50% interest in Wade Jurney Homes, which we expect to be a solidly accretive transaction for many years to come. Wade Jurney Homes has a unique and scalable business model, which requires less capital investment and yields quicker asset turns. This is made possible by a streamlined and asset-light business model, including the sale of homes through retail outlets as opposed to model homes. This unique sales approach enhances the ability to scale and geographically expand the operations of Wade Jurney Homes in a cost-effective manner.

  • I want to take a moment to touch on a few additional benefits that this transaction provides. This acquisition expands Century's investment into a proven and highly profitable operation. It expands Century's exposure to increasing demand from entry-level buyers. It enhances our geographic and product diversification through additional exposure to new markets and price points. It drives additional growth opportunities for ancillary revenue streams, including Century's existing financial services operation. And finally, the improved access to capital and other resources will accelerate the growth of the business, which is already occurring.

  • The full acquisition of Wade Jurney Homes was the logical next step in our partnership, particularly given that our share of income from the venture has exceeded our initial investment, reaching $20 million since the inception of the initial joint venture in November 2016, including $4.5 million of income for the pre-acquisition portion of the second quarter of 2018. For the trailing 12-month period ended June 30, 2018, Wade Jurney Homes closed 2,190 homes, generating $330 million in revenue. Additionally, as of June 30, 2018, Wade Jurney Homes owned or controlled 6,828 lots and had 1,262 homes in backlog, representing a value of $198 million. For the company overall, we ended the quarter with nearly 3,200 homes in backlog, with $1 billion value, representing considerable growth compared to 1,366 homes with a dollar value of a little over $500 million in the prior year period. We also grew home sales revenues to $522 million, an improvement of 82% from the prior year quarter, led by an 84% increase in home delivery.

  • Excluding the impact of one-time items related to our homebuilder acquisitions, adjusted net income was $36.5 million, an increase of approximately 135% from the prior year's quarter. The facets of our dynamic multi-market growth strategy that facilitate this continued success include: expansion of our dynamic and scalable national homebuilding platform; a focus on situating operations in attractive markets with sound economic fundamentals; maintaining a strong capital position to support accretive strategic investments; the acquisition of attractive land parcels to capitalize on the robust demand in our markets; and a commitment to driving continual execution improvement in all aspects of our business.

  • Our financial services group, which provides mortgage and title services to create a one-stop solution for our homebuyers, continues to gain considerable momentum as shown by a more than threefold increase in revenue year-over-year to $8 million for the second quarter of 2018. Its contribution of $2.6 million in pretax earnings compared to $298,000 in the prior year quarter [validates] this ancillary business line, which we expect to further scale in the quarters to come.

  • I'm very encouraged by our consistent and profitable growth over the past 5 years, which has earned us a position among the top 10 largest U.S. homebuilders. Year-to-date, we have achieved record results, and we are well on our way to delivering another consecutive year of record earnings. We maintain a positive view of the current U.S. homebuilding environment, especially the entry-level buyers segment, where we have an ever-growing presence. This favorable outlook combined with our healthy backlog, deep land position and strong balance sheet provide us with ample capacity to expand on our consistent track record of generating attractive returns for our shareholders. Into to the second half of 2018, we are excited by our prospects to further leverage our national scale and improve profitability. We will continue to carefully evaluate potential investment opportunities to drive further returns for our shareholders.

  • I'd now like to turn the call over to Rob to discuss our markets and business in greater detail.

  • Robert J. Francescon - President, Co-CEO & Director

  • Thank you, Dale, and good afternoon, everyone. During the quarter, we continued to actively pursue additional growth avenues, while focusing on expanding and improving our existing operations.

  • Our strong second quarter performance was driven by significant growth in net new home contracts deliveries and backlog. We ended the quarter with homes and backlog up 134% to a record 3,199 homes. This backlog represents a record dollar value that was up 89% to $1 billion. Additionally, our expanded and extended credit facility, with borrowing capacity now at $640 million, provides us with additional flexibility and capital to act on new and accretive growth opportunities in future quarters.

  • We continued to broaden our land positions during the quarter by sourcing well-situated lots in healthy markets that meet our strict underwriting requirements. We ended the quarter with owned and controlled lots in excess of 38,000, of which approximately 50% of this land was controlled versus owned at the end of second quarter. We believe this flexible land strategy gives us a visible pipeline for disciplined growth over the next several years. Furthermore, our diverse geographic footprint, balanced exposure to markets with solid fundamentals and various product offerings continue to support a robust but increasingly stable growth profile for our company.

  • The full acquisition of Wade Jurney Homes added approximately 6,800 more lots to our owned and controlled pipeline. We are extremely pleased to now have this unique entry-level builder as a wholly owned operation under the Century umbrella, and that Wade himself, with his exceptional operating experience, will remain with us as we grow the business. Wade Jurney Homes targets entry-level homebuyers in Florida, Georgia, Alabama, North Carolina and South Carolina, with sales prices averaging $150,000. This asset-light model, which offers a limited number of plans, helps this operation increase its returns while limiting the needed capital investment dollars. Given the demonstrated success of the business coupled with the immense opportunity in the growing entry-level market, we intend to continue expanding this brand into additional new markets. We now have a much broader position in the rapidly growing Southeast, as well as scalable exposure to entry-level buyers in other areas of the country.

  • Looking at the trends across our regions. Net new home contracts increased 51% to 1,543 homes during the second quarter, with legacy regions accounting for just under half of that increase, led by our Texas and Southeast regions. Overall, economic indicators in our regions are healthy as inventory remains tight, employment growth remains strong, mortgage availability remains high and the industry outlook for home price appreciation is still positive moving into the back half of the year.

  • Average levels of supply across all of our markets are approximately 2.5 months, supporting continued new home sales growth on the heels of a sturdy demand backdrop. Industry expectations have improved notably in Texas where we increased our home sales revenues by 47% year-over-year and net new contracts by 73% year-over-year, primarily due to the market's increasing demand for lower price point homes. In our robust Southeast market, home sales revenues were up over 50% year-over-year with backlog growing over 25%.

  • In summary, we are pleased with the significant strides we made in growing our business during the second quarter as we continue to focus on widening our growth channels and diversifying our reach across additional buyers segments, product types and geographic areas. We continue to target markets with attributes such as job growth, growing household formations, constrained supply and favorable home price forecast. With our continued focus on reducing our price points in our existing markets, plus the addition of the Wade Jurney Homes brand, looking at the second half of 2018 and going forward, we expect an excess of 75% of our homes to be considered entry-level. We remain encouraged by positive macroeconomic factors, our deep land portfolio of more than 38,000 lots, our strong capital position and our talented and dedicated team members as we advance our position within the ranks of the top 10 largest U.S. homebuilders.

  • I will now turn the call over to Dave, who will provide greater detail on our financial results and outlook.

  • David L. Messenger - Secretary & CFO

  • Thank you, Rob. During the second quarter of 2018, we continued to experience strong demand trends in our legacy and acquired markets, which helped grow homebuilding revenue and adjusted gross margin to record levels. This led to net income of $33.2 million or $1.10 per diluted share, a 124% increase compared to the $14.8 million or $0.66 per diluted share in the prior year quarter. Adjusted net income, excluding one-time acquisition items and purchase price accounting, was $36.5 million or $1.21 per diluted share. This compared to $15.5 million or $0.69 per share in the prior year quarter.

  • For the second quarter of 2018, our pretax income doubled to $46.5 million compared to $23.1 million in the prior year quarter. Adjusted EBITDA more than doubled to $70.9 million compared to $32.5 million in the prior year quarter. Home sales revenues increased 82% to $522.2 million compared to $287.6 million in the prior year quarter. This improvement in revenues was mainly driven by an 84% increase in home deliveries to 1,384 compared to 753 homes in the prior year quarter. Our average selling price was $377,300 compared to $381,900 in the prior year quarter. Adjusted homebuilding gross margin percentage increased to 22.3% compared to 21.1% in the prior year's quarter. This 120 basis point improvement was mainly driven by operational efficiencies and favorable mix.

  • Similar to what we've experienced for more than 3 years, home input costs continue to climb. This includes labor and most materials. Everyone knows the story behind lumber and its fluctuations, which are currently on the decline. However, we are also seeing increases in concrete, roofing, flooring, paint and most other major categories. We focus on mitigating these increases through home price appreciation, national purchasing agreements, process efficiencies and long-term supply and trade relationships. As we start new homes and underwrite new land acquisitions, we factor in cost inflation and higher interest costs into our assumptions.

  • Looking at our backlog of 3,199 homes. While some typical fluctuations due to product and geographical mix may occur from period to period, we expect our adjusted gross margins over the next couple of quarters to remain consistent in the 20% to 22% range. As a reminder, adjusted gross margin excludes capitalized interest and purchase accounting impact from cost of sales. On a GAAP basis, homebuilding gross margin was 18.2% as compared to 18.7% in the prior year quarter, largely attributable to a 180 basis point impact from purchase accounting charges.

  • During the second quarter of 2018, we incurred $9.2 million of purchase accounting charges, of which $6.2 million pertained to the UCP Sundquist transactions and $3 million to the Wade Jurney Homes acquisition. We expect approximately $24 million of purchase price accounting adjustments to be incurred during the 2 remaining quarters of 2018. This includes $4 million related to our anticipated final purchase accounting for the UCP and Sundquist acquisitions, along with a preliminary estimate of $20 million for the complete acquisition of Wade Jurney Homes, with more of the adjustments being incurred in the third quarter than the fourth quarter.

  • SG&A as a percent of homebuilding revenues was essentially stable at 12.2% in the second quarter compared to 11.9% in the prior year quarter, with a 30 basis point increase primarily due to investments to support our 2018 growth initiatives and costs incurred to complete the integration of the UCP and Sundquist acquisitions. On a sequential basis, comparing to the first quarter 2018, our SG&A improved 210 basis points, and our fixed G&A, as a percent of homebuilding revenues, improved from 10.8% to 8.6%. We expect our total SG&A as a percent of revenues to continue trending down sequentially for the remainder of the year.

  • Our financial services subsidiary consisting of title and mortgage services contributed $2.6 million in pretax income, with $8 million of revenue in the second quarter 2018 compared to $298,000 on $1.7 million of revenue in the prior year quarter. Our JV income was $11.7 million for the second quarter, which included a one-time $7.2 million gain related to the Wade Jurney Homes acquisition, and $4.5 million of operations, which was an increase of 167% compared to $2.7 million in the prior year. We used our credit facility to fund the purchase price of approximately $37.5 million and retire approximately $94 million of Wade Jurney Homes outstanding secured indebtedness. Now that the acquisition is complete, we will no longer report any activity in this joint venture or line item.

  • The definition we've been using to calculate community count is not applicable to the Wade Jurney Homes brand. Our historical communities are typically sold from decorated model homes located within that specific subdivision. Wade Jurney Homes employs a relatively centralized selling effort from retail storefronts in lieu of model homes, allowing sales to be generated from multiple subdivisions of varying sizes, or in certain cases even scattered lots. These 2 approaches to selling homes are obviously quite different and our historical concept of community count is not helpful in measuring absorptions or providing visibility into future sales and deliveries for Wade Jurney Homes. And since going forward we expect this brand to be a material part of our overall sales and delivery, we will no longer be providing guidance on community count for any portion of our business.

  • Now turning to our balance sheet and liquidity. In June, through 2 transactions, we expanded our senior unsecured credit facility to $590 million with an accordion feature that allows us to increase the borrowing capacity to $640 million. The new facility bears an interest rate of LIBOR plus a minimum spread of 2.6%, and the term of the credit facility was expected to mature in April of 2022. As of June 30, 2018, we had total long-term debt of $907 million with total liquidity of $523 million including $63.4 million of cash and $460 million of availability on our unsecured revolver.

  • In closing, we want to acknowledge the entire Century team for their hard work in helping us achieve another quarter of substantial growth and improvement in our business. The expansion of Century into a premier top 10 U.S. homebuilder is a direct result of our team's dedication and commitment to excellence. Looking at the remainder of 2018, we are poised to deliver another year of record earnings as we take advantage of our expanded scale and geographic reach. As a result, we are increasing our 2018 outlook. We expect deliveries to be in a range of 6,000 to 6,500 homes and home sales revenue to be in a range of $2 billion to $2.3 billion. We continue to anticipate an income tax rate, excluding discrete items, of approximately 25% for the full year 2018. With our expanded geographic scale, entry-level emphasis, strategic investments and sustained execution, we are firmly situated to deliver on our profitable growth objectives.

  • Operator, please open the lines for questions.

  • Operator

  • (Operator Instructions) The first question comes from Michael Rehaut with JPMorgan.

  • Michael Jason Rehaut - Senior Analyst

  • First question I had was just, kind of, the general demand environment. Obviously, if you -- with some of the other builders' results, you had bps, broadly speaking, positive, but maybe strong as people were expecting. Some builders pointed to intra-quarter [softness], a couple pointing to May being, in particular, being a little softer and rebounding in June, perhaps not as much enough to offset the softness in May. I was curious across your markets if you witnessed or experienced any of these type of trends? Or if you saw more of a steady consistent backdrop throughout the last 3 months.

  • Dale Francescon - Chairman & Co-CEO

  • Mike, we really saw it, while it obviously ebbs and flows a bit during the quarter, there was no specific trend that we would look at and say 1 month or 1 period of time was slower than another. And I think as we look at it, I mean we were very pleased that our sales numbers were up so significantly both overall for the company and then when we just look at all legacy regions. So all of our markets in general did very well and we think that's really a reflection of the fact that we have hand chosen these markets over the last few years and they all seem to be performing very well.

  • Michael Jason Rehaut - Senior Analyst

  • And, I guess then -- I appreciate that. And then I guess, as a result, have you observed any material changes in incentive levels or pricing? I mean another big pricing set investors have out there, to the extent that volume is little softer and you're going into a softer period of the year, that builders might act a little more aggressively. So just curious on, not just kind of across your markets incentive levels overall, but perhaps even as it relates to July as well and getting some of those softer second half.

  • John Scott Dixon - CAO

  • Well, I think when you look at July every year, it's -- from a sales perspective, it's not the homebuilder's favorite month. But we really haven't seen any significant change in incentives. We didn't incentivize houses beyond what we would normally do and we're not anticipating the need to do that going forward.

  • Michael Jason Rehaut - Senior Analyst

  • Okay. Then, Dave, I think you also said gross margins, you expect for the back half to be 20% to 22%, excluding interest and purchase accounting. So I just wanted to make sure I heard that right because I think in the first quarter, excluding purchase accounting, you were around 23%; this quarter, ex purchase accounting, you were around 22%. So just trying to understand that a little better. If that -- seems like it's a little bit of a lower range versus the first half. And I don't know if Wade Jurney is impacting that or mix or, I don't know, maybe cost inflation is catching up a little bit.

  • David L. Messenger - Secretary & CFO

  • Yes, I think there's several things as they go into that. Historically, the past several quarters, we've been somewhat forecasting a range of 20% to 21%. And then our deliveries were coming in with margins in excess of that 23%, better than 23% in the first quarter, better than 22% in the second quarter. As we look at backlog today, there's a lot of things we've got to take into account. We do have price increases coming through. There will be certain level of mix that will be impacting those numbers, but we think over the next couple of quarters, as we deliver today's backlog, a range of 20% to 22% for our adjusted gross margin is reasonable.

  • Michael Jason Rehaut - Senior Analyst

  • Okay. I guess just lastly, your comment about not providing community count going forward. Obviously, it's a metric that people find helpful, not really for the account itself, but also understanding the other -- the sales pace component of the equation. Just wanted to understand, I mean, obviously, the definition doesn't fit for Wade Jurney relative to your other homes, but I presume that Wade Jurney does have -- unless I'm not -- obviously I'm not as familiar with their model, but I assume they do operate out of communities in and of themselves. So I'm -- just wanted a little bit more color around that and also future discussions around sales pace, obviously, again very, very important for the community.

  • David L. Messenger - Secretary & CFO

  • Understood. Mike, this is Dave. Just to kind of follow up on that a couple of things. Wade Jurney is not selling out of communities. While there may be communities listed on a website that you can see on Wade Jurney's website, when you actually think about how that model works, they're selling out of store -- retail storefronts primarily with a centralized selling effort. And you could be selling a lot, 1 lot, that is in one community and elsewhere, you could have 10 lots [of a kind of] community. And so it really doesn't work the same way that Century definition of a selling community works. And in terms of no longer providing guidance around that metric, we think that -- in future quarters, we'll provide you enough narrative around what our sales pace is and where we see the rest of the business going.

  • Operator

  • The next question comes from Jay McCanless with Wedbush.

  • James C McCanless - SVP

  • The first question I had, and to the extent you're comfortable talking about it, if we take the business 12 months forward from now, what should an average price for Century with Wade Jurney and all of the other price points you've got in there, what should we be thinking about for an average price for the company -- average selling price, sorry?

  • David L. Messenger - Secretary & CFO

  • Jay, it's Dave. I think without getting into 2019 guidance, probably the best metric for you to be using for 12 months from now is using what our ASP is in backlog today. We've got 3,199 homes for almost $1 billion with an ASP of just over $300,000. It's probably a best metric from a modeling perspective.

  • James C McCanless - SVP

  • And then on -- could you repeat what you said about the purchase accounting margin you're expecting for 3Q and 4Q and then also what you had in 2Q?

  • David L. Messenger - Secretary & CFO

  • Yes. So in Q2, we had about $9 million; that was $6 million from the UCP Sundquist transaction and $3 million related to Wade Jurney. And then looking forward to Q3 and Q4, we're expecting approximately $24 million, of which there would be $4 million for the UCP Sundquist transaction. That would round out those 2 and it would round out the guidance I provided on the first quarter. And then we have roughly $20 million for Wade Jurney over quarters 3 and 4 with more of that being heavily weighted towards the third quarter.

  • James C McCanless - SVP

  • And then the next question I had, looking at the Mountain and looking at the order comp being flat year-over-year there, could you talk about the different markets inside of that, Vegas, Salt Lake and Denver, and just let us know how those performed during the quarter?

  • David L. Messenger - Secretary & CFO

  • Yes, Jay. All the markets are performing well in the Mountain region. If you look at Las Vegas, that's performing as well as we've seen it in many years. Same thing, Colorado is still performing very well, low inventory in this market, and Utah also is an excellent market. It's really more of a timing difference why that was flat on the orders. And we were closing out of various communities because the markets have been so good there. And so now we're just in that timing difference. So as an example, in Q3, we're opening up 13 new communities in the Mountain region comprised of 7 in Colorado, 4 in Utah and 2 in Las Vegas. So that was just a timing situation. But the markets are very healthy in all 3.

  • James C McCanless - SVP

  • And then the last question I had, we've heard a couple of your competitors discuss the Seattle market and talk about how things may be hitching up a little bit or slowing down a little bit there. Just wanted to see if you guys could talk about what you're thinking for spending and up that way and then also as you expand the UCP lots into California next year, what is that growth going to look like? And what type of price points you're all going to be focused on?

  • David L. Messenger - Secretary & CFO

  • Yes, so again generally speaking as you've seen us do over the last 2 years, we're getting our price points down in all of our markets, and those markets are no different. We're still bullish on Seattle and California. If you look at Seattle in the North and Pierce and Thurston Counties and then that King and Snohomish, we've still been experiencing great margins in those areas, very little sales concessions and strong demand. Candidly, the trade base there is a little choppier than some of the other areas, and so cycle times are a little bit elongated, but generally speaking the market is healthy. We are continuing to invest in that market and again at the lower price points. Same thing in California and we have some new projects coming on throughout California that will hit both in the latter half of this year as well as in the early part of 2019. Again, at either first-time buyers or first-time move up and we think that, that market is still going to remain relatively good for the foreseeable future.

  • Operator

  • The next question comes from Nishu Sood with Deutsche Bank.

  • Nishu Sood - Director

  • So thinking about the 1,400 increase in closings expected for '18, how many of those are coming from the Wade Jurney being included in your results now?

  • David L. Messenger - Secretary & CFO

  • Nishu, it's Dave. We looked at it on a consolidated basis that going for low end of 6,000, 6,500 for the business. Obviously, some of the 1,400 closing delta is from Wade Jurney. We haven't a provided a breakout in terms of what regions are making up all of that change.

  • Nishu Sood - Director

  • Got it. So any -- just any sense of -- because we only got what, a small maybe a few weeks in 2Q. So anything you can help us just to kind of understand the cadence of how that might -- how that new division might deliver?

  • David L. Messenger - Secretary & CFO

  • I think you can look at some of the historical numbers that we have on the website to see how they've been providing deliveries and see -- just some correlations there. But right now in terms of the business, we think that we will be able to expand it, be able to grow it and it should be accretive and positive to Century's overall business.

  • Nishu Sood - Director

  • Got it. And then thinking about that growth. So you have got 4 states you're pretty well established in, the North Carolina I think being the best -- most established. And then, obviously, the entry into Texas seems like the most fertile ground of what you've done recently. Then obviously, into, I think, Alabama as well. What's the direction of the expansion for the remainder of this year? Is it filling out some of the Texas markets? And any kind of sense on how many states or MSAs Wade Jurney could be in, let's say 2 to 3 years out?

  • Robert J. Francescon - President, Co-CEO & Director

  • Nishu, we really believe that the basic business model is viable in most parts of the country. And we think it's very scalable and we're currently in the process of prioritizing markets for expansion.

  • Nishu Sood - Director

  • Got it. And what -- now that Wade is fully owned by Century. Obviously, it's a very strong partnership when it was 50-50. What is going to be the greatest change now that as of a month ago, it's a fully consolidated entity?

  • David L. Messenger - Secretary & CFO

  • Really it's the resources that we can provide. So we've become extremely comfortable with the business and the operation over the last 18 months. And it was becoming more and more clear that notwithstanding the significant growth that the operation had experienced over the last few years, that it could continue to be accelerated if the business had full access to all of Century's financial and operational resources. So that's what we're in the process of doing and with that, we think that it is viable as the business was before it becomes even more viable on a go-forward scalable basis.

  • Nishu Sood - Director

  • Got it. And one other one if I could? Gross margin. Dave, as you were, kind of, walking through the gross margin drivers, a lot of other folks have mentioned price acceleration as a driver of strong gross margin trends. You folks had a very strong gross margin here as well. But you focused more on cost management and mix. What are the pricing trends you're seeing? And did those help your focused gross margin as well?

  • David L. Messenger - Secretary & CFO

  • Sure, I mean. We're -- it's something we are continually evaluating, but it's really for us, it's on a subdivision-by-subdivision level. There's, depending on the subdivision, there may be more or less pricing power. And so we're really down to that level where we decide how we price the homes. And -- I think everybody in the industry has some concerns about affordability and that's why we've made a concerted effort over the last period of time to get our price points down, offer a more attractively priced home, and we think our new wholly-owned Wade Jurney Homes business fits perfectly into that effort.

  • Operator

  • The next question comes from Thomas Maguire with Zelman and Associates.

  • Thomas Patrick Maguire - Senior Associate

  • Congrats on the acquisition of the Wade Jurney business. I just wanted to quickly dig in there. Obviously, pretty strong volume growth, but would love to get thoughts on the margin piece of that business, and just how do we think about it relative to kind of core Century on the gross margin side and any high-level thoughts on the profitability of the Wade Jurney business?

  • David L. Messenger - Secretary & CFO

  • In looking at the margin of Wade Jurney versus Century, it's not too dissimilar. It's where we operate our business.

  • Thomas Patrick Maguire - Senior Associate

  • Got it. And then just, I guess, separately, as Wade Jurney expands into new markets, Arizona, the Midwest or even Florida where they already have a presence. Is there an opportunity to, kind of, bring the core Century product there in, I guess, a semi greenfield manner as well or is just Wade Jurney something we should think about in isolation?

  • David L. Messenger - Secretary & CFO

  • No. Actually, we're looking at those opportunities as well. And obviously, the Wade Jurney brand operates at a significantly lower price point even than our Century Complete series within the Century Communities brand. So we think there's opportunities to coexist in the same markets. And so that's something that we think we can leverage both sides of that where the Wade Jurney brand can come into markets where the Century brand already is and vice versa. So we see definite synergies in that area.

  • Operator

  • The next question comes from Alex Barrón with Housing Research Center.

  • Alex Barrón - Founder and Senior Research Analyst

  • So I wanted to ask about the -- obviously a lot of questions on Wade Jurney here, but you said their margins are comparable. Would their SG&A be comparable as well? Or would it be higher or lower than kind of your standalone operation?

  • David L. Messenger - Secretary & CFO

  • No. Their operations are relatively comparable with ours.

  • Alex Barrón - Founder and Senior Research Analyst

  • Okay. Now in terms of the -- obviously, those homes are simpler, they're standardized designs. So in terms of actual construction time, like what are we looking at? Or maybe another way to ask it is backlog conversion. How quickly does the home go from some person ordering it to the delivery time?

  • David L. Messenger - Secretary & CFO

  • Alex, it's Dave. I would say that when looking at construction time going from sale to delivery, you're looking 3 to 4 months for these houses.

  • Alex Barrón - Founder and Senior Research Analyst

  • Okay. And in terms of strategy, obviously, the goal of those homes is to keep them affordable and nobody else comes close to you guys being in the mid-$150,000s. Is the goal to -- we got cost pressures and all of that, but is the goal to try to maintain them as affordable? Or is the goal to raise prices? What's the main emphasis, to maintain the high sales pace or to try to maximize margins on those types of homes?

  • David L. Messenger - Secretary & CFO

  • It's really both. But from -- to the extent that we can raise prices, we intend to raise prices. But we also intend to remain the most affordable new home option that a homebuyer can have. And that's not something that's going to change going forward.

  • Alex Barrón - Founder and Senior Research Analyst

  • Okay. And in terms of new markets for them, I think you guys had said Texas, right? Which markets specifically? Or are you guys entering all Texas markets? And is Phoenix one of them as well?

  • Dale Francescon - Chairman & Co-CEO

  • We've looked at a variety of opportunities in Texas as well as certain parts of Arizona. And so we're in the process now, I mean, this is relatively new in terms of our 100% ownership and the ability to deploy additional capital beyond what the venture had on its own. So we're in the process of prioritizing the entry into which markets right now.

  • Operator

  • And the next question is a follow-up from Michael Rehaut with JPMorgan.

  • Michael Jason Rehaut - Senior Analyst

  • So I guess a couple of follow-ups that maybe just -- circling back to the gross margins and absolutely on the SG&A. Asking about gross margins from another perspective, Dave, I think it was helpful when you, kind of, recognized that going into the year for the first couple of quarters, you were looking for at 20% to 21%, you came in above 22% -- above 23% in the first quarter, above 22% in the second quarter. And so in effect, the forward guidance for the next 2 quarters of raise in the higher end of that range if anything recognized is some of the better strengths. But I just wanted to make sure that perhaps it's more that way to think about it rather than still being perhaps leaving room for conservatism or upside as opposed to anything in the backlog, say, that's pointing you down to -- from 2Q levels. It would be like a little over 100 basis point drop to the midpoint. Just trying to understand if there's anything either from a mix or price cost standpoint that would push those margins down? Or is it more being conservative but not just -- not as conservative as what ultimately played out in the first half?

  • David L. Messenger - Secretary & CFO

  • Mike, I think that looking at the range of 20% to 22% and given our history, we do see some strength in our numbers. But we're not -- using a range of 20% to 22%, we're not seeing negative or alarming in the backlog numbers. It's more just trying to prepare for whether it's mix issues or pricing issues that come through in that backlog in order to make sure we're going to an appropriate range, but we're not thinking anything negative that should be seen as an alarm in our backlog.

  • Michael Jason Rehaut - Senior Analyst

  • That's helpful, Dave. And I guess just on the SG&A, for the second quarter, you were up 30 bps year-over-year. You were [down] a little bit in the first quarter. You said, kind of, that Wade Jurney is a similar margin. I assume that's kind of more like an operating margin, but in terms of the SG&A going forward, given much greater -- higher degree of scale, how should we think about the ability to get some leverage out of that over the next couple years? Or should we expect kind of a still, like this 12% type of margin, SG&A margin to persist, to continue to build out the footprint, invest, et cetera?

  • David L. Messenger - Secretary & CFO

  • No, I would say that, as I said in my prepared remarks, we expect our SG&A as a percent of homebuilding revenues to begin trending down. That during the second quarter, we incurred a variety of hopefully final costs related to the completion of the integration of UCP, whether it related to final stay bonuses for employees, closing of offices, final integration of software, and we incurred a variety of those costs. But as we look at our fixed component of SG&A comparing to homebuilding revenue, we saw that decline sequentially from 10.8% in the first quarter to 8.6% in the second quarter. And we expect our overall SG&A percent to continue declining as we get into our third and fourth quarter and we begin to leverage out of the platform we've built.

  • Michael Jason Rehaut - Senior Analyst

  • Okay, so something perhaps like in the 11% for the second half is, obviously, kind of, directionally sounds like how we should be thinking about things?

  • David L. Messenger - Secretary & CFO

  • Actually, it should be less than 12.2%. We don't have a guidance number out there, but we do expect it to be trending down each of the next 2 quarters.

  • Operator

  • We have a follow-up question from Alex Barrón with Housing Research Center.

  • Alex Barrón - Founder and Senior Research Analyst

  • Can you guys talk a little bit about the Texas region, what led to the tremendous growth there this quarter?

  • Dale Francescon - Chairman & Co-CEO

  • So as we've talked on previous calls, Alex. We have shifted our price points in Texas to go into a more affordable offering at lower price point. And so that's starting to bear fruit and that's what we saw in the second quarter. And we see that continuing on a go-forward basis as we continue to bring on new communities at those lower price points. So the -- at that price point, we do not see any market issues right now in Texas.

  • Alex Barrón - Founder and Senior Research Analyst

  • Now you when you talked about lower price points for the -- your brand like Texas, like what -- how low are you starting prices?

  • Dale Francescon - Chairman & Co-CEO

  • Well, in Houston, we have some sub-$200,000. And that's on the Century side.

  • Alex Barrón - Founder and Senior Research Analyst

  • And then in Austin.

  • Dale Francescon - Chairman & Co-CEO

  • Austin, we have very low $200,000s and San Antonio, again, sub-$200,000.

  • Operator

  • Seeing no further questions in the queue, this concludes our question-and-answer session. I would like to turn the conference back over to Mr. Dale Franciscan for any closing remarks.

  • Dale Francescon - Chairman & Co-CEO

  • Thank you, operator. And thank you, again, to everyone for joining us today. We look forward to speaking with you again next quarter.

  • Operator

  • The conference has now concluded. Thank you for attending today's presentation. You may now disconnect.